This document provides details on the planning and production process for a poster and flyer advertising an exclusive music festival. It includes mood boards highlighting inspiration from Glastonbury festivals, proposed designs for the house style, main headliners like Adele and Coldplay, photography plans, draft layouts, and proofreading steps. The goal is to create eye-catching advertisements that showcase the festival's music and experience through vibrant colors and prominent artist listings.
This document outlines Sophie Angus' plans for creating promotional materials for a music festival. It includes mood boards, draft layouts, and production schedules for a poster, flyer, and audiovisual advertisement. The target audience is ages 18-54 across socioeconomic classes E-B who want to explore new music or escape daily life. Headlining artists include Adele, Rihanna, and Coldplay. The poster and flyer will feature these artists and provide location, dates, and logo. They will use bright colors and be released 7 months before the event. The advertisement will tell a storyboard-designed narrative over 2 weeks of filming and editing to promote the festival 3 months in advance.
The document provides a production plan for advertising an exclusive music festival over 4 weeks. It includes designing posters and flyers, printing and distributing them, and creating an audiovisual advertisement. The plan schedules tasks such as choosing headliners, designing layouts, sending materials to print, filming footage, and editing the advertisement together. The goal is to reveal information about performers and release promotional materials to publicize the festival.
The document outlines a plan for an advertising campaign featuring print-based advertisements to promote a music festival. The festival will be sponsored by EXCLUSIVE magazine and feature good music, opportunities to meet people and have a good experience. The aims are to create a poster and flyer informing people of the date, location and lineup. The target audience is people seeking to explore new music and escape their daily lives between ages 17-54 of all genders from socioeconomic classes that can afford it. The campaign message is "Live for the Music" to appeal to people's love of music and encourage loyalty. The advertisements will use bright colors reflecting the positive mood and feature a mix of genres to appeal to more people.
This document provides information about a print-based advertising campaign for the Glastonbury music festival. It includes a mood board, aims and objectives, analysis of the target audience using several theories, representation considerations, and details about ticket pricing and attendance numbers. The target audience is identified as being ages 18-54, from socioeconomic classes C2, C1, and B, who want to explore new music genres and experience the festival lifestyle. Over 45,000 people aged over 45 attend, spending over £6 million on tickets.
This document outlines Sophie Angus's plans for creating promotional materials for a music festival, including a poster, flyer, and audiovisual advertisement. It includes inspiration pieces, target audiences, logos, color schemes, layout designs, production schedules, and plans. The poster and flyer will feature main headliners like Adele and Coldplay to attract audiences. They will be designed over one week in February/March and launched 11 March. An audiovisual ad will then be filmed and edited over two weeks in March to promote the festival starting in June. The materials aim to inform audiences 7 months in advance and appeal to a wide age range through bright colors and well-known artists.
The document discusses planning for a music festival advertisement campaign. It provides details on the target audience, which is ages 16-27 as the musical genres will primarily appeal to younger adults. The main goals are to make people aware of the event and intrigue them to purchase tickets to experience it fully with friends. Key elements that will be advertised include the headline artists, sponsors, vibrant colors in the design, and the message that "the party never stops." Production plans include creating print, audio-visual and social media ads over a few week period leading up to the festival dates.
This document contains information about Sophie Angus's Level 3 Cambridge Introductory Diploma in Media unit on print-based advertising, including a mind map, house style, proposal, discussion of legal and ethical issues, and details on registering a trademark. It includes slides on developing a logo, slogan, color scheme, and release frequency for a music festival advertisement. Legal and ethical considerations discussed are avoiding misleading information, offensive or harmful content, and following copyright and children's advertising guidelines. The trademark registration process involves checking design uniqueness, applying online, and allowing time for examination and potential opposition before final approval.
The document outlines a proposal for a music festival advertisement poster. It will advertise the PULSE festival, sponsored by PULSE magazine. The poster will be in A3 format and include the lineup of artists over the 3 day festival, as well as the date and location. The target audience is people aged 16-25 who enjoy exploring different music genres. The poster will be distributed around local towns to promote the festival.
This document outlines Sophie Angus' plans for creating promotional materials for a music festival. It includes mood boards, draft layouts, and production schedules for a poster, flyer, and audiovisual advertisement. The target audience is ages 18-54 across socioeconomic classes E-B who want to explore new music or escape daily life. Headlining artists include Adele, Rihanna, and Coldplay. The poster and flyer will feature these artists and provide location, dates, and logo. They will use bright colors and be released 7 months before the event. The advertisement will tell a storyboard-designed narrative over 2 weeks of filming and editing to promote the festival 3 months in advance.
The document provides a production plan for advertising an exclusive music festival over 4 weeks. It includes designing posters and flyers, printing and distributing them, and creating an audiovisual advertisement. The plan schedules tasks such as choosing headliners, designing layouts, sending materials to print, filming footage, and editing the advertisement together. The goal is to reveal information about performers and release promotional materials to publicize the festival.
The document outlines a plan for an advertising campaign featuring print-based advertisements to promote a music festival. The festival will be sponsored by EXCLUSIVE magazine and feature good music, opportunities to meet people and have a good experience. The aims are to create a poster and flyer informing people of the date, location and lineup. The target audience is people seeking to explore new music and escape their daily lives between ages 17-54 of all genders from socioeconomic classes that can afford it. The campaign message is "Live for the Music" to appeal to people's love of music and encourage loyalty. The advertisements will use bright colors reflecting the positive mood and feature a mix of genres to appeal to more people.
This document provides information about a print-based advertising campaign for the Glastonbury music festival. It includes a mood board, aims and objectives, analysis of the target audience using several theories, representation considerations, and details about ticket pricing and attendance numbers. The target audience is identified as being ages 18-54, from socioeconomic classes C2, C1, and B, who want to explore new music genres and experience the festival lifestyle. Over 45,000 people aged over 45 attend, spending over £6 million on tickets.
This document outlines Sophie Angus's plans for creating promotional materials for a music festival, including a poster, flyer, and audiovisual advertisement. It includes inspiration pieces, target audiences, logos, color schemes, layout designs, production schedules, and plans. The poster and flyer will feature main headliners like Adele and Coldplay to attract audiences. They will be designed over one week in February/March and launched 11 March. An audiovisual ad will then be filmed and edited over two weeks in March to promote the festival starting in June. The materials aim to inform audiences 7 months in advance and appeal to a wide age range through bright colors and well-known artists.
The document discusses planning for a music festival advertisement campaign. It provides details on the target audience, which is ages 16-27 as the musical genres will primarily appeal to younger adults. The main goals are to make people aware of the event and intrigue them to purchase tickets to experience it fully with friends. Key elements that will be advertised include the headline artists, sponsors, vibrant colors in the design, and the message that "the party never stops." Production plans include creating print, audio-visual and social media ads over a few week period leading up to the festival dates.
This document contains information about Sophie Angus's Level 3 Cambridge Introductory Diploma in Media unit on print-based advertising, including a mind map, house style, proposal, discussion of legal and ethical issues, and details on registering a trademark. It includes slides on developing a logo, slogan, color scheme, and release frequency for a music festival advertisement. Legal and ethical considerations discussed are avoiding misleading information, offensive or harmful content, and following copyright and children's advertising guidelines. The trademark registration process involves checking design uniqueness, applying online, and allowing time for examination and potential opposition before final approval.
The document outlines a proposal for a music festival advertisement poster. It will advertise the PULSE festival, sponsored by PULSE magazine. The poster will be in A3 format and include the lineup of artists over the 3 day festival, as well as the date and location. The target audience is people aged 16-25 who enjoy exploring different music genres. The poster will be distributed around local towns to promote the festival.
This document provides details for planning and producing a print advertisement poster for a drum and bass music festival. Key points:
- The target audience is young adults aged 16-25 from socioeconomic classes C1-E, as this type of music wouldn't appeal to older people.
- The poster will use contrasting colors like black and green to make it stand out. It will feature the headlining artists in a different color to draw attention.
- Production plans outline weekly tasks like designing layouts, sending posters to print, and releasing announcements over multiple weeks leading up to the festival launch.
- A budget outlines staff salaries and equipment costs needed like computers and cameras to produce the poster.
The document discusses plans for advertising a music festival. It will feature top artists and have sponsors like Foot Asylum, Monster Energy, and Burger King. The advertisement aims to make people aware of the event and want to attend with friends. The target audience is ages 16-27 as the music genres appeal most to younger adults. The campaign message is that "the party never stops." Colors used will be bright and vibrant. When people attend, they will enjoy performances from well-known artists.
This document provides details for planning and designing a poster and marketing campaign for a drum and bass music festival. It includes sections on the target audience, proposed name and slogans, mood boards for inspiration, draft poster layouts, scheduling of artist announcements, a production plan, budget, launch dates, locations for advertising, plans for an audiovisual trailer, and considerations around legal and ethical issues. The overall goal is to effectively promote the festival and build excitement leading up to the launch date in April.
- The document provides an overview and proposal for a print-based advertisement for a music festival called the "Top Dolla Festival".
- The proposal discusses the target audience, which is mainly young adults aged 17-30 from socioeconomic categories C1-E.
- Bright, vibrant colors will be used along with contrasting fonts to catch attention. Popular grime and hip-hop artists like Stormzy, AJ Tracey, and Skepta will perform.
- Draft layouts showcase a mix of colors, images, and text positioning the key information and acts to attract the target audience.
This document provides an overview and proposal for a print-based advertisement for a music festival called the "Top Dolla Festival." The summary includes:
- The festival will feature both mainstream and lesser-known hip hop/grime artists to attract different audiences. Bright colors will be used to convey fun and excitement.
- The target audience is people aged 17-30 from socioeconomic classes C1-E who enjoy music festivals as social events.
- Draft layouts show vibrant colors and complex designs with artists, dates, slogans, and a website link to provide information to potential attendees.
The document outlines the content and structure of a presentation on planning and producing a festival poster and audiovisual materials. It includes sections on mind mapping, proposals, mood boards, design drafts, photography plans, inspiration, information on the poster, house style, production planning, budgets, equipment, locations, risk assessments, legal issues, and conclusions.
The document provides details of a print-based advertising project for a music festival, including witness statements, draft layouts, a production plan, photos used, legal and ethical considerations, risk assessments, final poster and flyer designs, comparisons to existing products, and a conclusion. The production plan outlines a three-week timeline for designing and distributing posters, flyers, and an audiovisual advertisement for the festival. Legal issues around trademarks, copyright, and ensuring the advertisements are not misleading are also addressed.
The document outlines the content of a presentation on print-based advertisements for a music festival. It includes mood boards, mind maps, and draft designs for a magazine advertisement and poster. For the magazine advert, hand-drawn drafts show a large festival name header, areas for artist names, and details like dates and contact information. For the poster, a hand-drawn draft depicts palm trees, colorful backgrounds, and shadows of a crowd to set a summer music festival mood. Both drafts aim to attract the target audiences of students aged 18-25 by conveying a sense of freedom and escapism.
The photographer will take photos for a Jump Festival advertisement, including close-ups of hands, extreme long shots of the sunset, and full-body shots of someone jumping from an eye-level angle. The sunset and jumping photos will be heavily edited to be black shadows. A female model between 16-25 years old with long hair will be used to appeal to younger people and females. Wardrobe will be casual shorts and shirt to portray a normal festival attendee. Makeup is unnecessary as the face won't be visible. The photoshoot will take place on April 20th at the photographer's house.
The document provides details for planning a poster to advertise a new music festival called "Musique". It includes sections on inspiration, target audience, key messages, design considerations, featured artists, timelines, budgets, and legal/ethical guidelines. The high-level goal is to effectively promote the festival to younger people aged 16-26 to increase ticket sales. Details such as colorful graphics, prominent placement in London, and a multi-pronged advertising campaign are aimed at maximizing awareness and excitement for the upcoming event. Legal protocols will be followed to avoid issues with copyright, intellectual property, and ensuring appropriate representation of artists.
The document contains a proposal for an advertising campaign featuring print advertisements to promote a music festival called "Connect". The proposal outlines that the advertisements will promote the festival by informing people about where it will take place, who will perform, and when. The target audience is identified as young adults and teenagers who seek diversion and a sense of belonging through music festivals. The campaign message is to invite this audience to "get connected" and enjoy the festival with others. The advertisements will feature images of artists and festival attendees having fun, using an urban street style and blue/yellow color scheme.
This document outlines the content of a presentation for a festival marketing campaign. It includes 59 slides covering various aspects of the campaign such as the proposal, target audience analysis using different theories, mood boards, mind maps, draft designs, and production plans for magazine advertisements, posters, and other promotional materials. It also includes slides on the proposed location, risk assessment, budget, and legal/regulatory considerations. The presentation provides a comprehensive overview and planning of the marketing campaign across multiple channels and touchpoints.
The document discusses conventions of tour posters and magazine advertisements. It analyzes several examples of tour posters from different genres to understand what elements make an effective poster. Key conventions included are the artist name, tour dates and locations, special guests, and website. Magazine advertisements similarly include the artist name and album/song title but may omit release dates as a marketing strategy. Color choice and imagery are also important design elements analyzed across the examples.
The document provides details for planning a music festival, including target audiences, mood boards, mind maps, draft designs, and production plans. Key aspects summarized include:
- The target audience is identified as university students aged 18-25 based on psychographic and socioeconomic analysis.
- Two draft poster designs are presented with analyses of inspiration posters from other music festivals.
- Plans are outlined for a photoshoot, article, advertisements, and launching the campaign in June/July.
- Costs including photography, design work, advertising, and office space total around £2,000. Posters will be placed in busy London areas targeting young people.
This document provides an overview of a unit on print-based advertising for a Cambridge Introductory Diploma in Media course. It outlines the content covered in the unit, which includes topics like aims and objectives, sponsorship, target audiences using various theories, campaign messages, print advertisements, copyright and intellectual property, and legal and ethical issues. It also describes slides for a poster and audio-visual advertisement campaign for an Ultra Music Festival. The campaign aims to promote the music festival through awareness of the event, dates, location, artists, and experience. Legal and ethical considerations for the advertisements are discussed.
The document outlines the content and structure of a presentation related to planning a music festival and corresponding marketing materials. It includes 43 slides covering topics such as mood boards, mind maps, draft designs, and production plans for a magazine advertisement, festival poster, and audiovisual advertisement. Regulatory considerations that may impact the campaign are also discussed in several slides. The presentation aims to provide thorough information to propose and plan marketing initiatives for a music festival event.
The document provides information about planning and advertising a music festival. It discusses the target audience, which is people aged 16-27, as the genres of music will primarily appeal to younger adults. It outlines objectives to make people aware of the event and encourage ticket purchases. Advertising plans include print ads in magazines and posters around bus stops. A production schedule is provided to design ads, print posters, and place ads in the months leading up to the festival. Location is planned for Hyde Park in London. Risk assessments and regulatory considerations for the advertising campaign are also discussed.
This document contains a proposal for an advertising campaign for a new music festival sponsored by Redbull. The festival will feature various artists and take place in the summer of 2016. The goals are to encourage festival attendance and make it an annual event through promotional print advertisements. The target audience is 18+ year old social climbers and students who want to escape reality and bond with friends over music. The campaign message is that the festival will be an unforgettable and affordable summer experience. Advertisements will take the form of posters and magazine ads using gender-neutral colors to appeal to both male and female attendees.
The document is a pitch presentation for a Disco festival poster. It includes research, draft designs, target audiences, and a production plan.
The proposal discusses the aims of promoting artists and dates at the festival. Target audiences are ages 15-18 who read Disco magazine. Test photography was taken of the landscape and a model, Grace, for the poster.
The production plan schedules creating the poster design, photo shoot, printing, and release over two weeks in April. It also includes plans for an audio advertisement, with casting and filming the following week.
The document provides details on planning a music festival poster, including target audience, logo, color scheme, frequency of poster distribution, and campaign message. The target audience is those aged 16-21 who enjoy grime/hip hop music. The logo will be called "BEAT" in an easily recognizable font. Bright colors like blue, green and red will be used. Posters will be distributed every week for 3 months before the festival. The campaign message is to immerse oneself in the music festival experience.
The document compares serialization formats JSON, Avro, and Protobuf by measuring size, latency, and throughput. It finds that JSON has around 50% larger size but 34% lower latency than Avro, while Protobuf has slightly higher size than Avro but 17% higher latency. It recommends JSON for latency-critical lightweight data, Avro for data-heavy real-time applications, and Protobuf for applications heavily relying on Google services needing perfect documentation.
Louis Vuitton is a leading luxury fashion house headquartered in Paris, France. It was founded in 1854 and has grown to include 60 brands. In 1987, Louis Vuitton merged with Moet Hennessy to form LVMH, which is currently the world's largest luxury conglomerate with a brand value of over $27.4 billion. Louis Vuitton is known for its signature monogram canvas, commitment to craftsmanship, and strategy of not offering discounts to maintain an exclusive brand image catering to high-income customers.
This document provides details for planning and producing a print advertisement poster for a drum and bass music festival. Key points:
- The target audience is young adults aged 16-25 from socioeconomic classes C1-E, as this type of music wouldn't appeal to older people.
- The poster will use contrasting colors like black and green to make it stand out. It will feature the headlining artists in a different color to draw attention.
- Production plans outline weekly tasks like designing layouts, sending posters to print, and releasing announcements over multiple weeks leading up to the festival launch.
- A budget outlines staff salaries and equipment costs needed like computers and cameras to produce the poster.
The document discusses plans for advertising a music festival. It will feature top artists and have sponsors like Foot Asylum, Monster Energy, and Burger King. The advertisement aims to make people aware of the event and want to attend with friends. The target audience is ages 16-27 as the music genres appeal most to younger adults. The campaign message is that "the party never stops." Colors used will be bright and vibrant. When people attend, they will enjoy performances from well-known artists.
This document provides details for planning and designing a poster and marketing campaign for a drum and bass music festival. It includes sections on the target audience, proposed name and slogans, mood boards for inspiration, draft poster layouts, scheduling of artist announcements, a production plan, budget, launch dates, locations for advertising, plans for an audiovisual trailer, and considerations around legal and ethical issues. The overall goal is to effectively promote the festival and build excitement leading up to the launch date in April.
- The document provides an overview and proposal for a print-based advertisement for a music festival called the "Top Dolla Festival".
- The proposal discusses the target audience, which is mainly young adults aged 17-30 from socioeconomic categories C1-E.
- Bright, vibrant colors will be used along with contrasting fonts to catch attention. Popular grime and hip-hop artists like Stormzy, AJ Tracey, and Skepta will perform.
- Draft layouts showcase a mix of colors, images, and text positioning the key information and acts to attract the target audience.
This document provides an overview and proposal for a print-based advertisement for a music festival called the "Top Dolla Festival." The summary includes:
- The festival will feature both mainstream and lesser-known hip hop/grime artists to attract different audiences. Bright colors will be used to convey fun and excitement.
- The target audience is people aged 17-30 from socioeconomic classes C1-E who enjoy music festivals as social events.
- Draft layouts show vibrant colors and complex designs with artists, dates, slogans, and a website link to provide information to potential attendees.
The document outlines the content and structure of a presentation on planning and producing a festival poster and audiovisual materials. It includes sections on mind mapping, proposals, mood boards, design drafts, photography plans, inspiration, information on the poster, house style, production planning, budgets, equipment, locations, risk assessments, legal issues, and conclusions.
The document provides details of a print-based advertising project for a music festival, including witness statements, draft layouts, a production plan, photos used, legal and ethical considerations, risk assessments, final poster and flyer designs, comparisons to existing products, and a conclusion. The production plan outlines a three-week timeline for designing and distributing posters, flyers, and an audiovisual advertisement for the festival. Legal issues around trademarks, copyright, and ensuring the advertisements are not misleading are also addressed.
The document outlines the content of a presentation on print-based advertisements for a music festival. It includes mood boards, mind maps, and draft designs for a magazine advertisement and poster. For the magazine advert, hand-drawn drafts show a large festival name header, areas for artist names, and details like dates and contact information. For the poster, a hand-drawn draft depicts palm trees, colorful backgrounds, and shadows of a crowd to set a summer music festival mood. Both drafts aim to attract the target audiences of students aged 18-25 by conveying a sense of freedom and escapism.
The photographer will take photos for a Jump Festival advertisement, including close-ups of hands, extreme long shots of the sunset, and full-body shots of someone jumping from an eye-level angle. The sunset and jumping photos will be heavily edited to be black shadows. A female model between 16-25 years old with long hair will be used to appeal to younger people and females. Wardrobe will be casual shorts and shirt to portray a normal festival attendee. Makeup is unnecessary as the face won't be visible. The photoshoot will take place on April 20th at the photographer's house.
The document provides details for planning a poster to advertise a new music festival called "Musique". It includes sections on inspiration, target audience, key messages, design considerations, featured artists, timelines, budgets, and legal/ethical guidelines. The high-level goal is to effectively promote the festival to younger people aged 16-26 to increase ticket sales. Details such as colorful graphics, prominent placement in London, and a multi-pronged advertising campaign are aimed at maximizing awareness and excitement for the upcoming event. Legal protocols will be followed to avoid issues with copyright, intellectual property, and ensuring appropriate representation of artists.
The document contains a proposal for an advertising campaign featuring print advertisements to promote a music festival called "Connect". The proposal outlines that the advertisements will promote the festival by informing people about where it will take place, who will perform, and when. The target audience is identified as young adults and teenagers who seek diversion and a sense of belonging through music festivals. The campaign message is to invite this audience to "get connected" and enjoy the festival with others. The advertisements will feature images of artists and festival attendees having fun, using an urban street style and blue/yellow color scheme.
This document outlines the content of a presentation for a festival marketing campaign. It includes 59 slides covering various aspects of the campaign such as the proposal, target audience analysis using different theories, mood boards, mind maps, draft designs, and production plans for magazine advertisements, posters, and other promotional materials. It also includes slides on the proposed location, risk assessment, budget, and legal/regulatory considerations. The presentation provides a comprehensive overview and planning of the marketing campaign across multiple channels and touchpoints.
The document discusses conventions of tour posters and magazine advertisements. It analyzes several examples of tour posters from different genres to understand what elements make an effective poster. Key conventions included are the artist name, tour dates and locations, special guests, and website. Magazine advertisements similarly include the artist name and album/song title but may omit release dates as a marketing strategy. Color choice and imagery are also important design elements analyzed across the examples.
The document provides details for planning a music festival, including target audiences, mood boards, mind maps, draft designs, and production plans. Key aspects summarized include:
- The target audience is identified as university students aged 18-25 based on psychographic and socioeconomic analysis.
- Two draft poster designs are presented with analyses of inspiration posters from other music festivals.
- Plans are outlined for a photoshoot, article, advertisements, and launching the campaign in June/July.
- Costs including photography, design work, advertising, and office space total around £2,000. Posters will be placed in busy London areas targeting young people.
This document provides an overview of a unit on print-based advertising for a Cambridge Introductory Diploma in Media course. It outlines the content covered in the unit, which includes topics like aims and objectives, sponsorship, target audiences using various theories, campaign messages, print advertisements, copyright and intellectual property, and legal and ethical issues. It also describes slides for a poster and audio-visual advertisement campaign for an Ultra Music Festival. The campaign aims to promote the music festival through awareness of the event, dates, location, artists, and experience. Legal and ethical considerations for the advertisements are discussed.
The document outlines the content and structure of a presentation related to planning a music festival and corresponding marketing materials. It includes 43 slides covering topics such as mood boards, mind maps, draft designs, and production plans for a magazine advertisement, festival poster, and audiovisual advertisement. Regulatory considerations that may impact the campaign are also discussed in several slides. The presentation aims to provide thorough information to propose and plan marketing initiatives for a music festival event.
The document provides information about planning and advertising a music festival. It discusses the target audience, which is people aged 16-27, as the genres of music will primarily appeal to younger adults. It outlines objectives to make people aware of the event and encourage ticket purchases. Advertising plans include print ads in magazines and posters around bus stops. A production schedule is provided to design ads, print posters, and place ads in the months leading up to the festival. Location is planned for Hyde Park in London. Risk assessments and regulatory considerations for the advertising campaign are also discussed.
This document contains a proposal for an advertising campaign for a new music festival sponsored by Redbull. The festival will feature various artists and take place in the summer of 2016. The goals are to encourage festival attendance and make it an annual event through promotional print advertisements. The target audience is 18+ year old social climbers and students who want to escape reality and bond with friends over music. The campaign message is that the festival will be an unforgettable and affordable summer experience. Advertisements will take the form of posters and magazine ads using gender-neutral colors to appeal to both male and female attendees.
The document is a pitch presentation for a Disco festival poster. It includes research, draft designs, target audiences, and a production plan.
The proposal discusses the aims of promoting artists and dates at the festival. Target audiences are ages 15-18 who read Disco magazine. Test photography was taken of the landscape and a model, Grace, for the poster.
The production plan schedules creating the poster design, photo shoot, printing, and release over two weeks in April. It also includes plans for an audio advertisement, with casting and filming the following week.
The document provides details on planning a music festival poster, including target audience, logo, color scheme, frequency of poster distribution, and campaign message. The target audience is those aged 16-21 who enjoy grime/hip hop music. The logo will be called "BEAT" in an easily recognizable font. Bright colors like blue, green and red will be used. Posters will be distributed every week for 3 months before the festival. The campaign message is to immerse oneself in the music festival experience.
The document compares serialization formats JSON, Avro, and Protobuf by measuring size, latency, and throughput. It finds that JSON has around 50% larger size but 34% lower latency than Avro, while Protobuf has slightly higher size than Avro but 17% higher latency. It recommends JSON for latency-critical lightweight data, Avro for data-heavy real-time applications, and Protobuf for applications heavily relying on Google services needing perfect documentation.
Louis Vuitton is a leading luxury fashion house headquartered in Paris, France. It was founded in 1854 and has grown to include 60 brands. In 1987, Louis Vuitton merged with Moet Hennessy to form LVMH, which is currently the world's largest luxury conglomerate with a brand value of over $27.4 billion. Louis Vuitton is known for its signature monogram canvas, commitment to craftsmanship, and strategy of not offering discounts to maintain an exclusive brand image catering to high-income customers.
El documento describe diferentes métodos para fijar creencias: 1) el método de la tenacidad o intuitivo, que se basa en creencias innatas que son difíciles de cambiar; 2) el método de la autoridad o tradición, que se basa en tradiciones culturales mantenidas a lo largo del tiempo por una autoridad; 3) el método metafísico, que estudia conceptos que van más allá de lo físico y no tienen respuestas universales; y 4) el método pragmático o de la eficacia, que prueba hipótesis
The document compares the performance of different data serialization formats (JSON, Apache Avro, Protocol Buffers) for real-time applications. It describes building a pipeline to ingest, process, and cache serialized data. Benchmark results show JSON has the highest throughput but also the highest latency, while Protocol Buffers has the lowest throughput but lowest latency. The document recommends JSON for latency-critical, small data and Protocol Buffers for data-heavy, real-time applications relying on Google services. It also provides information about monitoring throughput patterns and the presenter's background and skills.
Sophie Angus pitched print-based advertisement ideas for a music festival to her publisher client. She provided an overview of her proposal, including the target audience and meanings behind the title. She outlined her budget breakdown, production plan, and how she would market the product. Her teacher, who witnessed the presentation, noted that Sophie discussed all required aspects of the proposal in detail, including the aims, objectives, target audience, campaign message, and pre-production materials. The teacher concluded it was an excellent pitch that covered all expected areas sufficiently and included creative pre-production samples.
Bitkart is a peer-to-peer marketplace that allows users to buy and sell goods using Bitcoin. The document outlines Bitkart's marketing plan, including an analysis of the situation, goals to create an online marketplace without intermediary fees, and a strategy to promote adoption of Bitcoin. Tactics include partnerships, free shipping promotions, and premium memberships. The implementation plan details tasks and timelines to launch the marketplace and promotion efforts.
The document outlines the guidance program and action plan for Las Pinas National High School-Gatchalian Annex for SY 2016-2017. The goals are to develop self-directed students, assist students in exploring their abilities and interests, and help with overall development. The plan details 5 guidance services including student orientation, individual student inventories, counseling services, placement and career services, and testing. Each service has objectives and timelines, and identifies those responsible for implementation and expected outputs.
The document outlines a production plan for creating advertisements for a music festival. It includes slides covering various aspects of the advertising campaign such as a mind map, mood board, logo design, photoshoot plan, and production schedules. The production plan involves designing graphic layouts, drafting the logo, planning a photoshoot, and creating a print advertisement and audio visual to promote the festival. Launch dates for the poster and audio visual are scheduled for early-mid April to promote events happening at the end of April through early May.
This document provides details for planning and producing a print advertisement poster for a drum and bass music festival. Key points:
- The target audience is young adults aged 16-25 from socioeconomic classes C1-E, as this type of music wouldn't appeal to older people.
- The poster will use contrasting colors like black and green to make it stand out. Headlining artists will be in a different color to draw attention.
- A production schedule is outlined over 3 weeks for designing layouts, announcing artists, and printing posters.
- A budget outlines staff salaries and equipment costs like computers and cameras needed to produce the poster.
- Launch dates are set for the poster on March
The document proposes a music festival called Mixer Festival. It will target mainstream audiences aged 16-30 with a socio-economic status of C1 to E. The festival will feature big name grime and R&B artists like Skepta, Stormzy, Drake and Travis Scott. Plans include developing a logo, color scheme, and slogan inspired by other successful festivals. Advertisements and posters will be released leading up to the August 21-23 festival dates to build excitement. The document outlines meetings, locations for advertising, and costs associated with equipment and staff needed to plan and run the event.
This document outlines the production plan for creating promotional materials for a music festival, including a poster, magazine advertisement, and audio-visual advertisement. It includes a schedule spanning several weeks in June 2016, with tasks such as planning photo shoots, designing layouts, and reviewing drafts. The production plan aims to carefully coordinate the various elements needed to complete the promotional campaign on time and on budget.
The document provides details for planning a music festival, including target audience analysis using various theories, mood boards and mind maps to inform the festival poster design, plans for a photoshoot, production timeline, budget, and risks. Key aspects covered include using Maslow's hierarchy and Katz's uses and gratifications theory to identify the target audience as university students seeking diversion and belonging. Plans include a poster design with the festival name, artist images, and social media links as well as a magazine advertisement and posters in London locations frequented by young people.
This document provides details of a production plan for creating festival posters and advertisements. It includes budgets, equipment needs, job roles, and a three-week production schedule. The budget outlines expected costs for office space, equipment like computers and cameras, and staff salaries. Production is scheduled over three weeks, with tasks including deciding the festival dates and artists, designing layouts, sending designs to print, and releasing posters online and on social media. The plan aims to produce multiple posters and advertisements to market the festival and reveal artists over time.
This document provides details on planning and producing a festival poster. It includes a mind map outlining ideas like logo, target audience, slogans and colour scheme. Hand drawn drafts and graphic layouts are presented. Artists being considered are listed. A production plan outlines tasks over 3 weeks such as finalizing designs, sending to print and releasing. Legal/ethical constraints and references are also noted to ensure compliance. The goal is to create appealing posters that effectively advertise the festival and its lineup.
The document outlines the content of a presentation on print-based advertisements for a music festival. It includes mood boards, mind maps, and draft designs for a magazine advertisement and poster. For the magazine advert, hand-drawn drafts show a purple banner, artist names, date, and website/phone number. For the poster, hand-drawn drafts feature a colorful background, palm trees, dates, a large flowing header, slogan, and shadow of a crowd to convey the summer feel and nighttime music. Both designs aim to attract 18-25 year old students and promote the festival's dates, location, and cost.
This presentation summarizes a pitch for a disco festival poster. It includes research, mood boards, test photography, and draft poster designs. The presentation shows hand-drawn layouts with elements like the masthead, logo, dates, and social media icons. Graphic layouts in blue or gray are presented. A mood board displays inspirational images. Test photos were taken of landscapes, grass, a model, and sunglasses. Draft posters include variations of elements placed on colorful backgrounds. Production plans outline the process for the poster and an audio advertisement. Budgets, risks, and legal/ethical considerations are also reviewed. The goal is to effectively promote the festival through attention-grabbing design.
Morgan Pearson is proposing a new dance and clubbing magazine called "BASS" that will compete with similar publications. The 60-page, monthly magazine will have a neon color scheme and focus on content about clubs, festivals, music charts, and influential people. It will be produced using Adobe Photoshop to edit photos for the cover and double-page spreads, which will highlight different content categories through color. The target audience is 18-25 year olds who enjoy festivals and follow celebrities in the dance music scene.
This document is a proposal for a new print-based music magazine called "BASS" focused on dance and club music. The magazine will include content about new clubs and music festivals in cities like London and Manchester, with photos, reviews, and music charts. It will have a neon color scheme on the cover to represent glow sticks at festivals and clubs. The target audience is 18-25 year olds interested in celebrities and artists. The magazine will be 60 pages and produced on the first of each month to compete with similar publications.
The document provides details about planning and designing a poster for a drum and bass music festival called Uproar Festival. It discusses the target audience as young adults aged 16-25 from socioeconomic classes C1-E. It also outlines the production schedule, with tasks including deciding on headlining artists, designing layouts, sending designs to print, and distributing posters on certain dates to promote the festival. Budget details and potential risks involving copyrighted images and software tools are also summarized.
The document outlines a production plan for creating print and audio advertisements for a music festival. It includes schedules for the weeks of April 2nd through April 22nd, with tasks such as designing posters, conducting a photoshoot, editing photos and audio, and releasing the finished advertisements. It also includes budgets for staff salaries, printing costs for posters and flyers, and purchases of office equipment like chairs and tables. The goal is to promote the festival through advertisements placed in London and surrounding areas.
The document provides details for a pitch presentation advertising a new music festival called Musique Festival. It outlines the target audience as younger people aged 16-26. The goals are to increase ticket sales and awareness of the festival. Key details in the poster will include the title, slogan "The Best Music is at Musique", dates, artists, and venue. Bright, poppy colors will be used to match the feel of the music. The poster will be advertised in magazines and posted around London to promote the festival locally. Feedback on the pitch and posters will be collected through a Survey Monkey.
The document provides details of a pitch presentation for a festival poster. It includes sections on the proposal, hand drawn and graphic layouts, mood board, campaign message, photoshoot plan, house style, target audiences, test photography, and production plan. The proposal discusses the name, dates, artists, and target demographics of the "Disco festival." Layouts include placement of elements like the masthead, logo, dates. The mood board includes fashion, attractions, and weather inspiration. The campaign aims to grab attention and raise awareness via social media. Test photos were taken of landscapes, models, and outfits to consider for the poster. The production plan schedules poster and audio design and release.
The document discusses plans for creating and distributing advertisements for a music festival called Mixer Festival. It includes hand drawn drafts of advertisement designs, explanations of why graphic layouts are created, and details on the message, artists, and dates for the festival. Production plans also provide information on audio/visual ads, poster release schedules, and locations for advertising around major cities worldwide.
The document discusses a magazine evaluation of a music magazine called "Live Lounge Magazine" created by Ed Silverton. The summary discusses:
1) How the magazine develops conventions of real music magazines through inclusion of features like mastheads and images while focusing on a different music genre.
2) The magazine represents people aged 30-60 who enjoy various live music styles, with the goal of representing those passionate about live music performances.
3) Bauer Media Group would be a suitable media institution to distribute the magazine globally due to their experience with music magazines.
The document provides a plan for an advertising campaign for the Wireless Festival. The objectives are to introduce people to the festival, list the performing acts, and include appealing visuals. The target audience is 16-25 year olds as the advertisements will use bright colors and bold fonts. The campaign message is to encourage people to enjoy the music and relax at the festival over the summer. Print advertisements will be used featuring the festival dates, artist names in bold fonts, and pictures from past years.
This document contains brainstorming ideas for various promotional materials focused on music events in York. Some of the key ideas discussed include:
- Creating an advert or guide promoting upcoming music artists and venues in York, targeting 16-21 year olds. Bright colors, large images and references to York's history would be used.
- Developing a music venue guide for students in York, listing popular venues like Fibbers and The Basement that appeal to younger audiences.
- Producing a poster or leaflet advertising different venues and artists coming to York, with a focus on venues popular with young people.
Research is also presented on music preferences of the target audience, popular venue styles, and colors and
This document contains brainstorming ideas for different types of promotional materials that could be created to advertise music events and venues in York for a young audience. Some of the ideas include creating an advert or guide for upcoming artists or shows, a guide to different music venues in York aimed at students, or a leaflet advertising various venues and artists. The document discusses considering elements like colors, fonts, and images that would appeal to and grab the attention of the target 16-21 year old demographic. It also references researching the most popular music genres and evaluating existing similar products for inspiration.
The document outlines Sophie Angus' pitch for her music magazine "EXCLUSIVE" which was presented to Bauer Media, including feedback from interviews and surveys that helped Sophie improve various elements of her pitch like the front cover, double page spread, and wording. The pitch provided comprehensive details on the magazine's planned content, design, production process, budgets, and marketing as well as addressing potential legal and ethical issues to convince Bauer Media to publish the magazine. Overall, the feedback helped Sophie strengthen her pitch and magazine proposal.
The document contains planning and pitching details for two print-based music magazines, including mind maps, masthead ideas, target audiences, and graphic layout proposals. For the first magazine called "EXCLUSIVE", the target audience is 15-24 year olds, the genre is eclectic music from different time periods, and the graphic layout proposals include a simple bold front cover and double page interview spread. For the second magazine, the color theme is black, white, red and gold, the target audience is slightly broader at 15-30 years old, and the genre is also eclectic music to attract different types of readers. Both magazines aim to educate audiences about music from various eras through their content and choice of artists
Bauer Media Group is Europe's largest privately owned publishing group founded in 1875 in Germany. They publish over 300 magazines worldwide along with radio stations and TV channels. Q is a monthly music magazine founded in 1986 in the UK and was originally published by EMAP until 2008 when Bauer Media Group acquired it. Q analyzes new music and provides artist interviews. It has a circulation of around 64,000. Bauer Media Group utilizes various platforms like social media, websites, radio and TV to promote their brands and reach audiences across different technologies and devices. Their main competitors in music publishing include The National Magazine Company, Future PLC, and Immediate Media Company.
Q magazine is a popular monthly music magazine published in the UK. It was founded in 1986 by Mark Ellen and David Hepworth and was originally published by EMAP. In 2008, EMAP sold Q and other magazine titles to Bauer Media Group, which remains the publisher. Q magazine focuses on indie, rock, and alternative music. In addition to the print magazine, Q also operates a website and previously had a radio station and TV channel dedicated to music content. The magazine aims to provide exclusive news and interviews to readers in an engaging visual format through its use of photos, design elements, and conversational language when addressing readers.
This document provides draft designs and pages for a proposed social media site called EYE. It includes draft sketches of a sign-in page and homepage. Final designed pages shown include the sign-in, profile, homepage, fashion, and music pages. The pages include features for users to create an account, view and post content, see profiles of other users, and read news and updates within specific categories like fashion and music. Advertisements are also included to generate revenue for the free social media site.
The document provides details on three potential social media ideas for a student project. It includes mind maps outlining the key aspects of each idea such as color schemes, logos, competitors, target audiences, and technological convergences. One idea is presented in further detail with sections on its purpose, homepage features, name and slogan, competitors, layout, and target audience analysis. Font style options are discussed for the logo, and copyright information is addressed.
The document provides information about several social media platforms, including Facebook, Twitter, and Instagram. It discusses their histories, purposes, content, target users, sources of revenue, and legal/ethical issues. Facebook was launched in 2004 by Mark Zuckerberg and others. It aims to connect users and allow them to share what matters to them. Content includes profiles, posts, photos and videos. Over 1 billion people actively use Facebook. The document also examines Twitter and Instagram in a similar format, discussing their origins and key aspects of how they function as social media sites.
Sophie Angus received feedback from survey responses and witness statements on her pitch, Prezi presentation, and Photoshop work for a magazine project. The feedback highlighted strengths like detailed target audience breakdown and effective viral marketing ideas. It also noted areas for improvement such as changing terminology from "profit/loss" to "income/outgoings" and adding conventions like encouraging readers to watch online interviews. Sophie made corrections to her front cover and double page spread based on the feedback, such as adjusting colors, layout, and fixing spelling errors. She created a SurveyMonkey to collect more feedback on how her pitch went and the quality of information presented.
Sophie Angus presented two music magazine ideas to publishers and received feedback on her pitch. The feedback noted positives like including detailed target audiences and media theories, but identified areas for improvement. Sophie made changes to her Prezi presentation, photoshop designs, and script based on the feedback to strengthen her pitch for the publishers' support. This included modifying terminology to be more professional, adding references to test photography and production plans, and adjusting magazine designs. Sophie documented her pitch, the feedback received, and the improvements made to demonstrate addressing the feedback.
The document provides a production plan and schedule for a music magazine being created over several weeks in May 2016. It includes tasks such as creating a production schedule, flat plan, planning stories and articles, setting deadlines, editing, designing the magazine layout, and final proofreading before sending the magazine to print. The production schedule shows who is responsible for each task and the deadlines. It also provides estimated costs for producing the magazine, including salaries for various roles, office rental costs, equipment costs, and estimated printing costs for one year. The document aims to thoroughly plan the magazine production process and budget costs to determine feasibility and profitability.
1) The document outlines plans for a music magazine project, including mood boards, mind maps, and production plans.
2) It proposes the name "Eclectic Music" for the magazine, with a target audience of 15-30 year olds and a monthly release schedule.
3) Production elements that are planned include the front cover layout, double page spreads, interview formats, photography, budgets, and legal/ethical considerations.
1. The document presents proposals and designs for two music magazines called Exclusive and Emagazine. For Exclusive, the target audience is predicted to be students aged 15-24 based on statistics from similar magazine Q. The magazine will feature a variety of artists from different eras to appeal to a broad market.
2. For Emagazine, the target audience is also predicted to be students and those in the E, D, and C2 socioeconomic groups based on Hartley's 7 subjectivities. The magazine aims to appeal to "Explorers" who seek new music. It will feature more female artists to attract more female readers compared to the male-dominated Q magazine.
3. Design elements
The document contains images of a pitch for a print advertisement for EXCLUSIVE Festival. The pitch includes visuals promoting the festival through images and text. The goal is to attract attendees to the event using the print advertisement.
This production plan outlines the process for creating promotional materials for a festival over three weeks in March 2017. It involves designing a poster by February 27th, flyers by March 6th, and creating an audiovisual advertisement. For the advertisement, storyboards will be presented on March 15th and filming takes place from March 16th-17th. Editing occurs from March 20th-24th, with the final advertisement released on March 27th. The poster and flyers are designed the first week, while two additional weeks are devoted to planning, filming, and editing the audiovisual advertisement. Completing all materials by March 24th will advertise the festival three months in advance.
The project aims to take photos of the night sky, including the moon, to use for print advertisements for an exclusive music festival. Sophie Angus will be the photographer and will take various long shots and some short shots of the sky, ensuring the moon is visible. There will be no people included in the images. The photos will be taken in the backyard, where there is a good view of the moon, to reflect the nighttime atmosphere of the festival.
This production plan outlines tasks for the week of June 19th to June 25th 2017 to develop a social media website. On Monday, graphic designers will start layout drafts. On Tuesday, designers will continue work and editors will brainstorm section ideas. On Wednesday, editors will finalize story topics like new album releases and journalists will research for content. Writers will then create stories and visual elements will be added. Throughout the week, teams will complete assigned tasks. The full project is scheduled to be completed by July 2nd 2017.
Bauer Media Group is Europe's largest privately owned publishing group founded in 1875 in Germany. They publish over 300 magazines worldwide along with radio stations and television channels.
Q magazine is a monthly music publication founded in 1986 in the UK. It was originally published by EMAP but was acquired by Bauer Media Group in 2008. Q magazine is available in both print and digital formats.
This document provides an analysis of Q magazine and its publisher Bauer Media Group. It examines their ownership structure, brands, competitors, production process, technological convergence and use of social media. Charts are included showing Q's market position and circulation numbers compared to other music magazines.
This document outlines the plans for a photo shoot for a print media product. It includes a title slide, location recce notes identifying potential risks, a photography plan detailing the shots and equipment needed, and a risk assessment. It also covers legal and ethical issues around permissions, watermarks, and health and safety regulations to ensure a safe work environment. The location chosen is a kitchen with a white wall and glass doors to allow natural lighting, meeting the needs of the brief. Watermarks will be added to the images to assert ownership and prevent unauthorized use.
This presentation was provided by Steph Pollock of The American Psychological Association’s Journals Program, and Damita Snow, of The American Society of Civil Engineers (ASCE), for the initial session of NISO's 2024 Training Series "DEIA in the Scholarly Landscape." Session One: 'Setting Expectations: a DEIA Primer,' was held June 6, 2024.
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हिंदी वर्णमाला पीपीटी, hindi alphabet PPT presentation, hindi varnamala PPT, Hindi Varnamala pdf, हिंदी स्वर, हिंदी व्यंजन, sikhiye hindi varnmala, dr. mulla adam ali, hindi language and literature, hindi alphabet with drawing, hindi alphabet pdf, hindi varnamala for childrens, hindi language, hindi varnamala practice for kids, https://www.drmullaadamali.com
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Sophie Angus Unit 15 LO3
1. –
Level 3 Cambridge Introductory Diploma in Media
Unit 15:
Sophie Angus
Candidate Number: 1006
Print Based Advertising
2.
3. Contents for LO3
Titles Slides
Final Idea 4-5
Mood Board 6-9
House Style 10
Main Headliners 11
Photography Plan 12
Own Photos 13
Hand Drawn Draft Layout 14
Graphic Draft Layout 15
Proof-reading and sub-editing 16
Risk Assessment 17
Location Recce 18
Production Plan 19-23
Budget Summary 24
Step by Step 25-32
Final Poster and Flyer 33
Conclusion 34
4. Final Idea
For my final ideas I am creating a poster and flyer to advertise the EXCLUSIVE festival. The reason why I have chosen to
use the name EXCLUSIVE festival because my my magazine will sponsors my festival. The target audience who will pay
and go to my festival will be ‘explorers’ (Maslow) as they will be to explore new music as my festival will provide that
need for people as it will be popular event and therefore they want to go for a good experience. In addition , they will
want to go to my festival because of ‘diversion’ (Katz) because they will want to escape their reality and go for to my
festival for a 1-5 days to have a good time and forget about their trouble in the everyday life. The average age of
people who will go to my festival are people between the age of 17-54 because all age are welcome to come to my
festival because their will be music that everyone will like and want to listen to. This is important on the socio-economic
need lots of people who are in E (students) will want to go and have a good experience however, they will but be able
to afford it however older people who are higher in the socio-economic will be able to afford to go to my festival
because they will have extra money to spend. Moreover, relating to psychographic people who go to my festival will be
‘aspirers’ as will be go to my festival because other image and to show off their festival's fashion at the festival.
The spending power of my festival will increase because people want to see their favourite artist and band performing
live for them. This is important as more people will likely buy tickets for my festival if singers and bands who they know
are performing live. This will target people wh are over 23 becuase they will be able to afford to buy the tickets as they
will be in the categories of C2, C1 and B.
The colour scheme for my m will increase poster mist be eye catching and also bold so that it will stand out for the
audience and therefore they will more likely see the poster. This is important as I will want to use a range of colour such
as red, blue, green pink and orange of they will represent lots of different meaning and therefore the music festival will
be energetic and fun .
Finally, the layout for my poster and flyer will be simple and easy to read. At the top will be the design of the moon as
this will add more personality to the festival. Then, there will important information about the festival will be included
such as the date and the location of where the festival will be. Afterward, there will be some the the singers and bands
that will be performing at the festival so that it will add ‘star appeal’ (Richard Dyer) as more people will want to go to
the festival just by who is performing. Finally, at the bottom there will be information about who is supporting the
festival.
5. Final Idea
The slogan for my festival is ‘LIVE FOR THE MUSIC’ as my festival is all about the music
and people will want to know what kind of, music that my festival will play. In addition,
the festival will turn into a yearly festival as people will live for the festival and
therefore go to the festival yearly. Moreover, the campaign message for my festival is
to have fun by the colour scheme that I have use on both of my poster and flyer. On
the poster will have put the best known artists and band such as Adele and Coldplay in
a larger front. This will add ‘star appeal’ ( Richard Dyer) as more people will want to
see their favourite artists or band live at the festival. On the poster and flyer will
feature the moon on it as it will represent the night life of the festival of the festival
and how much fun they will be having at the festival.
The frequency of release will be released one year to seven months before the festival
will happen because the target audience will he fully aware of all of the important that
they will need to know such as the date, the location and the main headliner so that
they can decide of they want to go or if the dates doesn’t fit in with their life because
they could be busy that day. The different type of marketing that my festival will be
using a poster and also advertisement in music magazine such as Q . This is important
if anyone walk past the poster or read the magazine they will be able to read about my
festival. In addition, it will be making an audio-visual so that people will be able to see
the advert on TV as it will connect to more people across the UK.
7. Mood Board
These are the two Glastonbury of inspiration, which I will use for my festival
poster. Both of these poster will reveal Glastonbury’s creativity as both of
these posters will have unique selling point that will appeal people to go to
Glastonbury. Both of these posters are colourful and therefore the lineup of
artists that will be performing will standout on the poster as this will add ‘star
appeal’ (Richard Dyer). If the target audience are able to see what artists will
be performing, they will more likely go to the festival.
For the poster for
Glastonbury 2015 I
will like to use the
moon to be included
in my festival poster
because it will
represent the night
life of my festival and
the colours will
represent all of the
happy emotion that
my festival will bring
to people.
For the poster for
Glastonbury 2016 I will
want to copy the for
festival because the
layout is clearly shown
and therefore the
target audience will
able to understand the
information fully.
For the poster for
Glastonbury 2016 I will
want to us the pointing
finger because I think it
is a nice detail that is
added to poster.
9. Mood Board
These are two of festival flyer that festivals will have in order to promote
their festivals. This is important as a flyer are smaller than a poster and also it
will contain less information on it. Both of these flyers are colourful and
therefore it will stand out and appeal to the target audience of the festival. In
addition, the flyers will need to have important information such as the date
of the festival, the location and maybe some of the main and the most
famous artist or bands who will be performing such as in Glastonbury 2016
the main artists and bands who were performing are Adele and Coldplay.
10. House Style
The house style of the festival is important as it will reflect my festival mood and
also it is a way to grab the viewers attention. The colours that will be used will
be bright multi colours such as red, blue, green and pink as it will stand out for
people to see and also it will represent what type of people that will be going to
the festival. The festival will have a black background and use different colours
on the background as it is a way to stand out and also they will be able to see
the the artists or bands that will be performing. This will be similar to my logo
for the festival as their are lots of different colours that will be included on the
logo as it will stand out to the indented target market. The front that I have used
is from defront.com and then created the logo design on Photoshop as it was
able to change the colours logo and stretch the lettering of the logo.
11. Main Headliners
EXCLUSIVE magazine will be
sponsoring my music festival as
my music festival will have mix
genre, which will relate to the
magazine’s genre. The type of
artists will be performing at my
festival will be Adele, Rihanna,
Justin Timberlake, Kayne West,
Coldplay, Madness, Cyndi Luper,
Lady Leshurr, Years & Years and
more bands/artists. This is
important as these artists/bands
are well known and therefore
this will add ‘star appeal’
(Richard Dyer) fort he festival as
it will cater for people who have
a different age range.
12. Photography Plan
This is the photography
plan for my festival’s
poster and flyer. This
reveal the planning of
what I need when
taking the image of the
night sky and also the
moon.
13. Own Photos
These are my own images that could be included for my festival’s poster and flyer. this give my a range
of images that I will be able to chose for print based advertisement. I will most likely use is the photo on
the bottom middle of the moon as I will be able to use the image of the moon as a star instead of the
moon because in the image you are unable to see the moon’s craters. In addition, I used a better camera
so that I am able to take a clear image of the moon so that I can use the image on my festival as my main
image. Therefore, I will need to find another way to find a moon with their crust on it. In addition, I
might use the image of the tree to be included in the poster as I can change the colour of the tree from
a colour tree to a black tree by photoshop.
14. Hand Drawn Draft Layout
This is the hand drawn drafts layout for the poster and for
the flyer. The design of my poster will not be complex but
simple however the design with the moon will be the
only complex design for my design for my poster and
flyer.
Poster Flyer
15. Graphic Draft Layout
The graphic draft layout is the same as the hand drawn draft layout as
the it have the same format. This mean I will know where to place all
of the important detail that will need to be mention on the poster and
flyer.
FlyerPoster
16. Proof-reading and sub-editing
After making my poster and flyer for my print based product, I will read
through everything so that it will make sense. This will be one of the last
stages that I will have to do before finalising the product to be release to the
public. This will mean that I will be able to check if I have put the correct
information on the poster and flyer about the festival for my audience to
know. Some of the potential mistake that I could make on the poster are
spelling mistake, date or the location of the festival. This will reflect badly on
the company because this could lead to big confusion about the festival and
therefore it will make them look unprofessional
This is an example of one mistake I have made as I
miss spelt the word EXCLUSIVE as I forgotten to
add a C in the first draft of my poster.
17. Risk Assessment
You will be able to see that I have completed the risk assessment form
for the photoshoot as I will need to know the surroundings of the
photoshoot and also what risk will it bring.
18. Location Recce
Location
Time
Date
Why?
The date of the photography will be taken on 16th
October between the time of 10pm and afterward.
This is important as their will be a full moon on that
date and therefore I can only take the image at
night. https://www.timeanddate.com/moon/phases/uk/london
Picture Needed/Required
Shot Type
Props/Equipment
Lighting
Costume
Person/People
Why?
For instead, there will be lots of long shots and try to
make short shot (if it possible). The sky will be clear and
must be able to see the moon. The outside will be low
key as it will reveal the darkness of the sky however, in
the inside of the room it will be high key as it will make
the image to better. the props that I will need for this
photo-shoot is a good camera to take the image of the
sky and moon with. I will need no costumes and
person(s) as they won’t be included in the poster or
flyer.
Permission Needed
Contact needed to be made
Evidence of this?
I don’t need any permission need when taking a
picture of the night sky and the moon as it is
outside and doesn’t belong to anyone.
Potential Hazards/Risks
Location specific
Why?
The potential hazard or risk that could happen
when taking the photos of the night sky and the
moon. I will be taking the photoshoot of the flat
roof of my house as I will be able to get a good
image of the night sky and the moon. Some of the
potential risk that could happen is to fall of the roof
as it will be dark. To prevent this of happening the
light will be on in a room so I will be able to see
where I am going.
19. Production Plan
Week beginning: 27th Monday February 2017- 5th March 2017
Monday Tuesday Wednesday Thursday Friday Saturday Sunday
Plan the main
headliner that
will be feature
on the poster
and also the
main
headliners
Then, to design
the layout of
the poster and
also the colour
scheme of the
poster as well
to appeal to
the target
audience
Then to design
and create the
poster for the
festival as it will
be released on
Saturdays.
The poster will
be sent to the
printing
company after
it has been
check for any
mistake and
keep within the
guideline.
The posters are
being printed.
The posters
have been
released
revealing the
headliners of
the festival will
be.
Complete by: Complete by: Complete by: Complete by: Complete by: Complete by: Complete by:
27th Monday
February 2017
28th Monday
February 2017
1st March 2017 2nd March 2017 3rd March 2017 4th March 2017 5th March 2017
20. Production Plan
Week beginning: 6th March 2017-12th March 2017
Monday Tuesday Wednesday Thursday Friday Saturday Sunday
Plan the main
headliner that
will be feature
on the flyer and
think about
what
information
should be
included.
Then, to design
the layout of
the flyer and
also the colour
scheme of the
flyer as well to
appeal to the
target audience
Then to design
and create the
flyer for the
festival as it will
be released on
Saturdays.
The flyer will be
sent to the
printing
company after
it has been
check for any
mistake and
keep within the
guideline.
The flyers are
being printed.
The flyers have
be released
revealing the
headliners of
the festival will
be.
Complete by: Complete by: Complete by: Complete by: Complete by: Complete by: Complete by:
6th March 2017 7th March 2017 8th March 2017 9th March 2017 10th March
2017
11th March
2017
12th March
2017
21. Production Plan
Week beginning: 13th March 2017-19th March 2017
Monday Tuesday Wednesday Thursday Friday Saturday Sunday
Start to discuss
what the
audiovisual
advertisement
should be
about.
The finalized
on the final
two ideas for
the audiovisual
advertisement.
Afterward
make two
storyboards for
the audiovisual
advertisement
and the
present them
to the people
in charge of
the festival.
After, they
have chose
one, the team
will focus to
make that
storyboards
into an advert.
The
audiovisual
advertisement
are looking at
the correct
place to be
filmed and also
looking for
actors to be
part of the
video. They
also will need
to find a good
location for the
advert as well.
Once the
actors ad the
location have
been found,
they will start
to film the
audiovisual
advertisement,
as this should
take two days.
They will be
filming for the
audiovisual
advertisement.
Complete by: Complete by: Complete by: Complete by: Complete by: Complete by: Complete by:
13th March
2017
14th March
2017
15th March
2017
16th March
2017
17th March
2017
18th March
2017
19th March
2017
22. Production Plan
Week beginning: 20th March 2017-27th March 2017
Monday Tuesday Wednesday Thursday Friday Saturday Sunday
Once all of the
filming has
been done, the
editing team
will edit the
films into an
advert, as they
will have to
take the best
pieces for the
advert.
They will have
another day of
editing for the
audiovisual
advertisement.
The final check
for the official
audiovisual
advertisement
will be done.
The official
audio visual
advertisement
will be released
to the public
Complete by: Complete by: Complete by: Complete by: Complete by: Complete by: Complete by:
20th March
2017
22th March
2017
23th March
2017
24th March
2017
25th March
2017
26th March
2017
27th March
2017
This is the production plan for my festival poster, flyer and audiovisual advertisement as everyday for 3 weeks and 4
days there as all of the tasks will need to be completed by 24th March 2017. The poster and flyers will take a week to
design and create as it is an easy task to do. This I decided to created the poster, flyer and audiovisual advertisement
during March as it will keep the target audience aware that they will have 3 months to go until the festival will start.
This mean that they won’t have to buy their tickets last minute and have a chance to buy the tickets because the
festival have advertise themselves 3 months ago.
Source:
http://smallbusiness.chron.com/advertising-production-process-45162.html
23. Production Plan
Month Quantity Price
March 500 (A3) £94 (A4) £68
April 800 (A3) £172 (A4) £108
May 1,000 (A3) £177 (A4) £100
June 2,000 (A3) £354 (A4) £280
I have estimated dates that the poster, flyer and audiovisual advertisement will be
released to the public as it will inform the target audience about the main headliner, the
location and the date of my the festival. The audiovisual advertisement will be released
to the public on 24th March 2017, as the target audience will physically see the main
headliner perform as this will excited them about the festival and the people that will be
performing. The poster will be released to the public on the 4th March 2017 and the flyers
will be released to the public on the 11th March 2017.
The poster will be place around London
and also in Epsom as the festival will be
hosted in the Epsom Downs because there
is a big green area that isn’t used behind
the horse races (Epsom Derby). Therefore,
lots of people will look at the poster and
know it is near by because it is easy to get
to Epsom by train. In addition, the flyer will
be placed inside different music magazine
such as Q or Kerrang! As they will be able
to keep the flyer and still know all of the
detail of the festival without keep the
music magazines.Source: http://www.alocalprinter.co.uk/a4-and-a3-posters
24. Budget Summary
Equipment Cost
Apple MacBook Pro 15 inch
screen with Retina display
(X6) £9,594
Office Space (1 year) £4,200
Adobe Creative Suite 6
Master Collection
£2,533.92
Canon EOS 1300D Digital (X4) £1,479
Staff Salary
Editor £20,000
Photographer £12,000
Designer £19,000
Marketing £20,000
Finance £18,270
Human Resource £19,000
These are all the costs that my business will need to make in order for create my festival
advertisement. The staffs’ salary will be on the low end as they will all in or just got out of
University and therefore they will want the experience of working in the media industry.
However, when the business is making more money, their salaries will be growing as well
because they will be able to afford increase their salary as well for the business to be making
profit. The equipment are very important of the creation of the advertisement as it will
determine the quality of the advertisement and therefore it will ensure more people will
come to the festival.
Source:
http://www.apple.com/uk/macbook-pro/
http://www.flexioffices.co.uk/surrey/leatherhead/thorncroft-drive_kt22_id3758
http://www.johnlewis.com/canon-eos-1300d-digital-slr-camera-with-ef-18-55mm-f-3-5-5-6-iii-lens-ef-50-mm-f-1-8-lens-hd-1080p-18mp-wi-fi-nfc-3-lcd-
screen/p2739525#media-overlay_show
http://shop.adobe.com/store/adbehme/en_IE/pd/ThemeID.29250800/productID.249257200
https://adremgroup.com/guidance/graphic-design-salary-guide/
http://www.indeed.co.uk/Junior-Marketing-Assistant-jobs
https://www.glassdoor.co.uk/Salaries/junior-financial-analyst-salary-SRCH_KO0,24.htm
http://www.payscale.com/research/UK/Job=Human_Resources_(HR)_Coordinator/Salary
25. Step by Step- Background
1) Go on Photoshop and then go
on File- new- then on the drop
caption go on International
paper. Then click OK.
2) After the layout of the A4 page
is presented, do the rule tool
around the edges.
3) To make the background of the
magazine to have a different
colour and effect with the
bucket tool you will colour the
background black. After if you
are adding effect to the
background click onto the
bucket tool
26. Step by Step- Main Moon
1) To add a image of the moon for
the design You will go on file
and then place.
2) After place you will go on your
files so you can find the image of
the moon .
3) After finding the moon, click
place and then use the magic
wand tool to get rid of the
background.
4) Then use the eraser tool to get
rid of some of the background
near the moon
5) Finally, resize the image so that
it will be suitable for the design.
27. Step by Step- Main Moon
1) File and then place then click on
the image for the moon craters.
2) Then place you will go on your
files so you can find the image of
the moon craters.
3) After finding the moon, click place
and click on opacity so the moon
craters will be faded.
4) Then use marquee select tool to
get rid of most of the image of
moon craters and then use the
eraser tool to make the moon
craters the same size than the
moon.
5) Then use the eraser tool to create
mountain and a person looking up
to the moon.
28. Step by Step- Other Moon
1) Firstly, duplicate layer of the main moon by
right clicking on the the main moon layer
and then click duplicate layer.
2) Then resize the image of the other moon to
be smaller and place the image somewhere
else on the design.
3) Once the image of the moon have been
place, create a new layer be
4) By clicking on a button next to the
character section and then click on new
layer.
5) With the paintbrush tool make it the same
size as the moon on the new layer. Then
paint over the moon.
6) Then click place and click on opacity so the
colour of moon will be faded.
7) Use the eraser tool to make the moon the
same size than the moon colour.
8) Do this stage lots of time in different sizes
and in different colour as well.
29. Step by Step- Moon Background
1) To add a image of the stars
background for the design You
will go on file and then place.
2) After place you will go on your
files so you can find the image
of the stars background.
3) Then size the star background
to make it suitable.
4) Then duplicate layer by right
clicking on the the star
background layer and then
click duplicate layer.
5) Afterward, drag the copy of
star background layer and put
it somewhere else.
30. Step by Step- Title
1) To get a different text for the title, you first
have to go on http://www.dafont.com/ and
pick out the best suited font.
2) When found the font, you should download
the font of you chose.
3) On you download area, you should find the
font name, click and then install it.
4) Then go on photoshoot, and on the font
drop down, you should find the font from
the website.
5) After finding the font, you click on the text
tool and then write out the word
EXCLUSIVE in different text box. Then
change the colour of the letters in different
colour by highlighting the letter and use
the background colour tools to change the
letter.
6) Afterward go on Window and then
character so that the width and the height
of the each letter are able to be changed.
Then double click on the layer so that you
can add affect to the title
31. Step by Step- Lineup
1) Firstly, use the ruler tool to line up three
different column so that the width of the can be
equal. Also with the the ruler tool make two
squares at the bottom of the column.
2) Then use the text to drag the text box from one
of the middle column to another end and then
write the artists’ name.
3) Then chose the front that you want to be used
by selection of front that Photoshop have to
offer.
4) Afterward, change the colour of the letters in
different colour by highlighting the letter and
use the background colour tools to change the
letter.
5) Then double click on the text box layer so that it
will be able to add effect the letters such as
strokes.
6) Afterward go on Window and then character so
that the width and the height of the each letter
are able to be changed
7) Do this process again until all of the columns are
filled up and also use different front as well.
32. Step by Step- Star
1) File and then place for the
image of the star.
2) Then resize the image of
the star so that it will fit
into the squares that the
bottom left and right
column that haven’t been
filled. Then use the
bucket tool to change the
image from back to white.
3) Then, duplicate layer of
the main moon by right
clicking on the the main
moon layer and then click
duplicate layer onto the
other side of the column.
34. Conclusion
Overall, I have looked at different way I am able to advertise my festival by poster
and flyer and the design that I could use in order to make it appeal to my target
audience. This is why I though up the name, slogan and colour scheme that will be
well suited for my festival and appeal to the target audience to spend their money
and go. This is why I have created a mood board of inspiration so that I will know
what a good poster and flyer look like so that I can make professional look design
for my festival. Also, I will be able to use similar feature on the poster and use
them for my poster and flyer so that it ill look like a professional music festival. In
addition, I have created a production plan so that will be able to keep to deadline
and also know what tasks that will need to do in order to advertise my festival on
time.