Gamification is an excellent tool for improving employee engagement. It drives employees to perform better and inspires friendly competition. Learn more...

1. EMPLOYEE ENGAGEMENT THROUGH
GAMIFICATION

2. EMPLOYEE ENGAGEMENT THROUGH GAMIFICATION
Gamification is defined as the application of game elements into non-gaming
context. Business leaders face a lot of challenges in adoption of employee
advocacy tools among potential employee brand advocates across
organizations today.
Employee engagement is a critical component in today’s digital world.

3. EMPLOYEE ENGAGEMENT THROUGH GAMIFICATION
To Run a Successful Gamified
Employee Advocacy Program

4. SET CLEAR
BUSINESS
OBJECTIVES
What do you want to attain through
your gamified employee advocacy
program? Set your business goals with
simple, compelling and engaging rules
of play.

5. FOCUS ON BOTH
MONETARY &
NON-MONETARY
REWARDS
Plan your rewards for past and ongoing
participation. This might include stars,
badges, points, levels and leader
boards. Convert those rewards points
into - Discount coupons, company
merchandise, VIP Luncheon, etc.

6. CREATE A
CULTURE OF
SHARING
Gamification shouldn’t encourage a
culture of entitlement. Make sure your
rules of play are transparent and
provide feedback for employee brand
advocates in all possible ways.

7. NURTURE A
COMMUNITY
Team gamification must nurture a
community of like-minded employee
advocates. Games become more
enjoyable when played with more
players, which in turn, enable a
sustainable gamified employee
advocacy program in the long run.

8. REALIZE THE
GROWTH
PROGRESSION
Create transparent rules of play within
individual and community of employee
brand advocates. Recognize their
efforts through points, badges, and
levels.

9. EMPLOYEE ENGAGEMENT THROUGH GAMIFICATION
A gamified employee advocacy program should
improve the professional development and
personal brand of employee brand advocates.