The document provides information on using social media and online PR for business purposes. It discusses the history and growth of platforms like Twitter, Facebook, and YouTube. It also provides tips on developing strategies for different social media platforms, creating engaging content, using hashtags and influencers, analyzing engagement metrics, and responding to conversations online. The document is a guide for businesses on effectively utilizing social media for marketing, PR, and customer relationships.
Go in depth on Social Networks such as Linkedin, Facebook, Twitter and Freelance sites such as Thumbtack for the Northern Virgina Black Chamber of Commerce. Learn how to minimize or eliminate marketing cost by leveraging digital media, which in turn will increase your bottom line.
How to use Twitter to optimize your business and learn how to #HugYourHaters in the process.
Learn how to leverage this powerful social media tool for customer service.
You\'ve set up your Facebook Business Page, a Twitter account, and your profile is on LinkedIn. Now what? This power point presentation provides small businesses with short and easy strategies to get started in optimizing their presence on these three essential social media sites.
Enhancing Social Media for Business
• Value of social media
• Getting connected with the ‘Big 3’
• Branding, blogging,
internet marketing, SEO
• Content strategies
• Questions
• and possibly...A few extras...
Go in depth on Social Networks such as Linkedin, Facebook, Twitter and Freelance sites such as Thumbtack for the Northern Virgina Black Chamber of Commerce. Learn how to minimize or eliminate marketing cost by leveraging digital media, which in turn will increase your bottom line.
How to use Twitter to optimize your business and learn how to #HugYourHaters in the process.
Learn how to leverage this powerful social media tool for customer service.
You\'ve set up your Facebook Business Page, a Twitter account, and your profile is on LinkedIn. Now what? This power point presentation provides small businesses with short and easy strategies to get started in optimizing their presence on these three essential social media sites.
Enhancing Social Media for Business
• Value of social media
• Getting connected with the ‘Big 3’
• Branding, blogging,
internet marketing, SEO
• Content strategies
• Questions
• and possibly...A few extras...
7 Ways to Use Social Media to Build Stunning Business and Personal BrandsJay Baer
Using social media to build business and personal brands. Includes social media strategy, social media customer service, PR 2.0, thought leadership through social media (blogging, webinars), social media marketing, and customer loyalty and evangelism.
Employees are Social Media Marketers, Too! (they just don't know it yet)Gia Lyons
Presented at Social Fresh Charlotte, NC August 24. Employees are going to share about your company in social media, whether you like it or not. Make sure you like it. Here's how.
You're a Rock Star: Building Thought Leadership Through Social NetworkingJay Baer
Presentation to the Association of Management Consulting Professionals on use of social networking to build thought leadership.
Presented by Jason Baer of convinceandconvert.com and Elizabeth Sosnow of blisspr.com
blogging, social media, social networking, Twitter, linkedin advice and counsel
Annually, Stone Ward holds a summit to talk about digital marketing trends. This year the summit focused on content marketing for brands - what and how.
The introduction of Twitter's 140-character limit marked a major change in how people interact on the internet. The constant flow of new information can be overwhelming, but when approached right, it offers a fantastic opportunity to grow your business.
Twitter is a high-speed network, and when used properly it can help spread your content faster and further than anything else. Learn how to best put Twitter to use for growing your business.
Atlanta Tribune Webinar Series - Facebook Marketing TNT w/ Ramon RayBrent Leary
Ramon Ray, small business technology evangelist and publisher of SmallBizTechnology.com, goes over his tips and tricks for using Facebook from a marketing perspective.
Building a Social Media Strategy Beyond FacebookChris Snider
Presentation for the Iowa School Public Relations Association Conference - Oct. 12, 2018. Find out more about future presentations on my website: https://chrissniderdesign.com/
Turbocharging your Business with Social Media MarketingJeff Bullas
Learn how your business can be found online on a crowded web using social media marketing, including Facebook, Twitter, YouTube and LinkedIn and other social media networks.
7 Ways to Use Social Media to Build Stunning Business and Personal BrandsJay Baer
Using social media to build business and personal brands. Includes social media strategy, social media customer service, PR 2.0, thought leadership through social media (blogging, webinars), social media marketing, and customer loyalty and evangelism.
Employees are Social Media Marketers, Too! (they just don't know it yet)Gia Lyons
Presented at Social Fresh Charlotte, NC August 24. Employees are going to share about your company in social media, whether you like it or not. Make sure you like it. Here's how.
You're a Rock Star: Building Thought Leadership Through Social NetworkingJay Baer
Presentation to the Association of Management Consulting Professionals on use of social networking to build thought leadership.
Presented by Jason Baer of convinceandconvert.com and Elizabeth Sosnow of blisspr.com
blogging, social media, social networking, Twitter, linkedin advice and counsel
Annually, Stone Ward holds a summit to talk about digital marketing trends. This year the summit focused on content marketing for brands - what and how.
The introduction of Twitter's 140-character limit marked a major change in how people interact on the internet. The constant flow of new information can be overwhelming, but when approached right, it offers a fantastic opportunity to grow your business.
Twitter is a high-speed network, and when used properly it can help spread your content faster and further than anything else. Learn how to best put Twitter to use for growing your business.
Atlanta Tribune Webinar Series - Facebook Marketing TNT w/ Ramon RayBrent Leary
Ramon Ray, small business technology evangelist and publisher of SmallBizTechnology.com, goes over his tips and tricks for using Facebook from a marketing perspective.
Building a Social Media Strategy Beyond FacebookChris Snider
Presentation for the Iowa School Public Relations Association Conference - Oct. 12, 2018. Find out more about future presentations on my website: https://chrissniderdesign.com/
Turbocharging your Business with Social Media MarketingJeff Bullas
Learn how your business can be found online on a crowded web using social media marketing, including Facebook, Twitter, YouTube and LinkedIn and other social media networks.
Are you searching for Orange County lemon law attorney? Orangecountylemonlaw.com provides you the best Orange County lemon law lawyer. Here you can get best Orange county lemon lawyer and consult about OC lemon law in free of cost.
What is NoSQL? How does it come to the picture? What are the types of NoSQL? Some basics of different NoSQL types? Differences between RDBMS and NoSQL. Pros and Cons of NoSQL.
What is MongoDB? What are the features of MongoDB? Nexus architecture of MongoDB. Data model and query model of MongoDB? Various MongoDB data management techniques. Indexing in MongoDB. A working example using MongoDB Java driver on Mac OSX.
Managing FACEBOOK for a business organizationPepovski Darko
Key Points in this presentation:
Develop a Corporate Facebook Presence
Creating Facebook Page
Dimensions for Facebook Page
Corporate Facebook Page Privacy
Communicating and using timeline
How to create post
Facebook Event
Applications and Search
Tips and Tricks
Social Media for Mortgage and Title CompaniesDavid A. Pride
This presentation covers social media marketing for the mortgage and title industries - offering best practices, critiques, tips, tricks, and what's working best.
Facebook Marketing and How Create Facebook Page For BussinessQasim Malick
In these Slides, We have Wroye about Facebook and Mark Mark Zuckerberg How to create a Facebook Page For Business and How we can Boost Post On Facebook Page
A presentation by the Small Business Development Center at Eastern Kentucky University on how to use facebook to market your small business. Topics discussed include an overview of facebook, the impact of social media followers, how to set up a facebook business page, and tips and hints on how to market your page.
Introduction to Twitter for Real Estate Professionalsnylmedia
Learn the fundamentals of Twitter and how you can leverage it for your personal brand in this 1.5-hour class. Some class topics are: setting up your Twitter account, the benefits of a public profile, anatomy of the perfect Tweet, and using Twitter for your personal brand.
Building a Business's Digital Presence: A Local GuideDragonSearch
Building a Business's Digital Presence: A Local Guide was taught by Caitlin Boroden & Jacques Bouchard at SUNY Ulster.
The class dived into the ins-and-outs of getting found online and guided you through the necessities of any digital presence. These topics included:
* Your Website: website content essentials and user experience
* Social Media: the importance of a social presence and how to build it
* Business Listings: Google My Business, Bing Places, Yelp, and more.
Are you using social media for the good of your business?
There may be a few things you are missing such as:
1) Does you about section captivate your ideal client?
2) Are you overselling?
3) How do you use social media to build relationships? (This is super important)
4) Learn how to have fun with social media and stop dreading the "obligation" to post.
Make your social media work for the good of your business!
Today's retail operations include more venues than ever before. As websites compete with brick and mortar stores and catalogs, new media marketing channels such as blogs, Facebook, and Twitter are rapidly growing to compete with traditional advertising. In this seminar, you'll learn to utilize all of these marketing channels to drive traffic to your retail store. You'll learn new ways to grow your retail business and reach new customers now. From the basics of driving web traffic through search engine marketing to landing page optimization, this seminar will prepare you to navigate the new retail marketing landscape to maximize your reach.
ASR August 14, 1020 - Leveraging the Power of Social MediaSage Island
Presented by: Mike Duncan, Sage Island Marketing Agency and Danny Keith, Santa Cruz Skate and Surf Shop
Over the last few years, social media platforms like Facebook and Twitter have gone from college networking sites to marketing powerhouses. Businesses today tap into Facebook to reach their audience in more targeted, local, and efficient ways than ever before. This seminar, presented by Danny Keith, owner of the Santa Cruz Skate and Surf Shop, and Mike Duncan CEO of Sage Island, teaches the latest tactics and applications that elevate social media from self promotion sites to professional lead generating tools.
The related session video: https://youtu.be/2FPY092Pr_E
How to communicate your ideas effectively to a client, while avoiding misleading and annoying feedback.
More in-depth information in my articles:
- http://webdesign.tutsplus.com/articles/how-to-get-the-right-creative-requirements-from-your-client--webdesign-1792
- http://webdesign.tutsplus.com/articles/the-gestalt-principle-design-theory-for-web-designers--webdesign-1756
- http://webdesign.tutsplus.com/articles/getting-approval-9-tips-to-get-your-designs-approved-by-clients--webdesign-1325
الاستفادة من فيس بوك للوصول لأكبر عدد من العملاءAhmed Hussam
نظرة عامة على التواصل الاجتماعي ، اهمية فيسبوك في صناعة السياحة ودورها في تعزيز عمل المنشآت السياحية ، الاستفادة من التجارب التي يتم تطبيقها في هيئة سياحة قطر ، بيان دور الفيس بوك وكيفية الاستفادة منه في الفعاليات والمهرجانات ونقل الخبرة المكتسبة في هذا المجال من خلال تطبيقها في الانشطة السياحية
“To be integrated is to feel secure, to feel connected.” The views and experi...AJHSSR Journal
ABSTRACT: Although a significant amount of literature exists on Morocco's migration policies and their
successes and failures since their implementation in 2014, there is limited research on the integration of subSaharan African children into schools. This paperis part of a Ph.D. research project that aims to fill this gap. It
reports the main findings of a study conducted with migrant children enrolled in two public schools in Rabat,
Morocco, exploring how integration is defined by the children themselves and identifying the obstacles that they
have encountered thus far. The following paper uses an inductive approach and primarily focuses on the
relationships of children with their teachers and peers as a key aspect of integration for students with a migration
background. The study has led to several crucial findings. It emphasizes the significance of speaking Colloquial
Moroccan Arabic (Darija) and being part of a community for effective integration. Moreover, it reveals that the
use of Modern Standard Arabic as the language of instruction in schools is a source of frustration for students,
indicating the need for language policy reform. The study underlines the importanceof considering the
children‟s agency when being integrated into mainstream public schools.
.
KEYWORDS: migration, education, integration, sub-Saharan African children, public school
Grow Your Reddit Community Fast.........SocioCosmos
Sociocosmos helps you gain Reddit followers quickly and easily. Build your community and expand your influence.
https://www.sociocosmos.com/product-category/reddit/
Non-Financial Information and Firm Risk Non-Financial Information and Firm RiskAJHSSR Journal
ABSTRACT: This research aims to examine how ESG disclosure and risk disclosure affect the total risk of
companies. Using cross section data from 355 companies listed in Indonesia Stock Exchange, data regarding
ESG disclosure and risk was collected. In this research, ESG and risk disclosures are measured based on content
analysis using GRI 4 guidelines for ESG disclosures and COSO ERM for risk disclosures. Using multiple
regression, it is concluded that only risk disclosure can reduce the company's total risk, while ESG disclosure
cannot affect the company's total risk. This shows that only risk disclosure is relevant in determining a
company's total risk.
KEYWORDS: ESG disclosure, risk disclosure, firm risk
How social media marketing helps businesses in 2024.pdfpramodkumar2310
Social media marketing refers to the process of utilizing social media platforms to promote products, services, or brands. It involves creating and sharing valuable content, engaging with followers, analyzing data, and running targeted advertising campaigns.
www.nidmindia.com
Multilingual SEO Services | Multilingual Keyword Research | Filosemadisonsmith478075
Multilingual SEO services are essential for businesses aiming to expand their global presence. They involve optimizing a website for search engines in multiple languages, enhancing visibility, and reaching diverse audiences. Filose offers comprehensive multilingual SEO services designed to help businesses optimize their websites for search engines in various languages, enhancing their global reach and market presence. These services ensure that your content is not only translated but also culturally and contextually adapted to resonate with local audiences.
Visit us at -https://www.filose.com/
Your Path to YouTube Stardom Starts HereSocioCosmos
Skyrocket your YouTube presence with Sociocosmos' proven methods. Gain real engagement and build a loyal audience. Join us now.
https://www.sociocosmos.com/product-category/youtube/
Social media refers to online platforms and tools that enable users to create, share, and exchange information, ideas, and content in virtual communities and networks. These platforms have revolutionized the way people communicate, interact, and consume information. Here are some key aspects and descriptions of social media:
Unlock TikTok Success with Sociocosmos..SocioCosmos
Discover how Sociocosmos can boost your TikTok presence with real followers and engagement. Achieve your social media goals today!
https://www.sociocosmos.com/product-category/tiktok/
The Challenges of Good Governance and Project Implementation in Nigeria: A Re...AJHSSR Journal
ABSTRACT : This study reveals that systemic corruption and other factors including poor leadership,
leadership recruitment processes, ethnic and regional politics, tribalism and mediocrity, poor planning, and
variation of project design have been the causative factors that undermine projects implementation in postindependence African states, particularly in Nigeria. The study, thus, argued that successive governments of
African states, using Nigeria as a case study, have been deeply engrossed in this obnoxious practice that has
undermined infrastructure sector development as well as enthroned impoverishment and mass poverty in these
African countries. This study, therefore, is posed to examine the similarities in causative factors, effects and
consequences of corruption and how it affects governance, projects implementation and national growth. To
achieve this, the study adopted historical research design which is qualitative and explorative in nature. The
study among others suggests that the governments of developing countries should shun corruption and other
forms of obnoxious practices in order to operate effective and efficient systems that promote good governance
and ensure there is adequate projects implementation which are the attributes of a responsible government and
good leadership. Policy makers should also prioritize policy objectives and competence to ensure that policies
are fully implemented within stipulated time frame.
KEYWORDS: Developing Countries, Nigeria, Government, Project Implementation, Project Failure
Get Ahead with YouTube Growth Services....SocioCosmos
Get noticed on YouTube by buying authentic engagement. Sociocosmos helps you grow your channel quickly and effectively.
https://www.sociocosmos.com/product-category/youtube/
Exploring Factors Affecting the Success of TVET-Industry Partnership: A Case ...AJHSSR Journal
ABSTRACT: The purpose of this study was to explore factors affecting the success of TVET-industry
partnerships. A case study design of the qualitative research method was used to achieve this objective. For the
study, one polytechnic college of Oromia regional state, and two industries were purposively selected. From the
sample polytechnic college and industries, a total of 17 sample respondents were selected. Out of 17
respondents, 10 respondents were selected using the snowball sampling method, and the rest 7 respondents were
selected using the purposive sampling technique. The qualitative data were collected through an in-depth
interview and document analysis. The data were analyzed using thematic approaches. The findings revealed that
TVET-industry partnerships were found weak. Lack of key stakeholder‟s awareness shortage of improved
training equipment and machines in polytechnic colleges, absence of trainee health insurance policy, lack of
incentive mechanisms for private industries, lack of employer industries involvement in designing and
developing occupational standards, and preparation of curriculum were some of the impediments of TVETindustry partnership. Based on the findings it was recommended that the Oromia TVET bureau in collaboration
with other relevant concerned regional authorities and TVET colleges, set new strategies for creating strong
awareness for industries, companies, and other relevant stakeholders on the purpose and advantages of
implementing successful TVET-industry partnership. Finally, the Oromia regional government in collaboration
with the TVET bureau needs to create policy-supported incentive strategies such as giving occasional privileges
of duty-free import, tax reduction, and regional government recognition awards based on the level of partnership
contribution to TVET institutions in promoting TVET-industry partnership.
KEY WORDS: employability skills, industries, and partnership
Enhance your social media strategy with the best digital marketing agency in Kolkata. This PPT covers 7 essential tips for effective social media marketing, offering practical advice and actionable insights to help you boost engagement, reach your target audience, and grow your online presence.
6. vs.
2010 – ABC/NBC/CBS vs MySpace/Facebook/YouTube
Been around for ~60 years
10 million views monthly, collectively
Been around for ~6 years
250m unique visitors monthly
7. Kevin Smith & SouthwestAir
Kevin Smith - 03:52am Feb 14th, 2010 - https://twitter.com/thatkevinsmith/status/9079110598
72. Provide Value
• Who are you talking to?
• Where are they in social/other spaces/places?
• What are they doing?
• What do they find interesting/relevant?
91. Social Media Strategy
• Targeting the Right Consumer
• With the Right Content
• Through the Right Channel
• At the Right Time
Before / During / After using your product/service
101. Posting Strategy
https://www.facebook.com/business/a/page-posting-tips
Post consistently
• Being consistent in the quality and types of posts you create can
help people know what kinds of messages to expect from you
and how they tie into your business.
• A content calendar can help you plan ahead and make sure
posts use a similar message each time. You can:
• Schedule posts for when most of your audience is online
• Highlight days for major business events or product news
• Create targeted messages that tell your story
102. Posting Strategy
https://www.facebook.com/business/a/page-posting-tips
Target your posts
• Depending on your goals, you may want to post something
that will interest people in specific ages, genders or more.
• Here's the easiest way to control who sees a post:
• At the top of your Page click Settings, then click Post Targeting and
Privacy and check the box
• Create a new post on your Page
• When done, select the target icon in the bottom left corner and click Add
Targeting
• Target based on gender, interests, age, location and more. As you refine
your targeting, you'll see how many people your post could potentially
reach.
103. Posting Strategy
https://www.facebook.com/business/a/page-posting-tips
Keep post images and text fresh
• The more recent your posts, the more interesting people will
find them. To keep your posts interesting:
• Post timely content. For example, if an important holiday has just passed,
it’s time to post about the next holiday or event.
• Test which posts work best and review their performance. Create different
posts with the same objective, but switch the photos and copy.
• Respond quickly to comments on your posts to let fans know you're
listening to feedback.
104. Posting Strategy
https://www.facebook.com/business/a/page-posting-tips
Boost important posts (ONLY)
• The best way to reach people who matter to you when
promoting your products or services in your posts is with
Boosted Posts.
• Simply click Boost at the bottom of an existing or new post
that's promotional to:
• Increase purchases by taking people to your site with link posts
• Reach more people through important posts like new product or service
announcements
• Find new customers by targeting new audiences
106. Roles
• Admin
Can manage all aspects of the Page including sending messages and posting as
the Page, creating ads, seeing which admin created a post or comment,
viewing insights and assigning Page roles.
• Editor
Can edit the Page, send messages and post as the Page, create ads, see which
admin created a post or comment, and view insights.
• Moderator
Can respond to and delete comments on the Page, send messages as the
Page, see which admin created a post or comment, create ads, and view
insights.
• Advertiser
Can see which admin created a post or comment, create ads and view insights.
• Analyst
Can see which admin created a post or comment and view insights.
109. Page Dimensions
http://sproutsocial.com/insights/social-media-image-sizes-guide/
Profile Picture
• Must be at least 180 x 180 pixels.
• Photo will appear on page as 160 x 160
pixels on desktop, 140 x 140 on
smartphones, and 50 x 50 on most
feature phones.
• Profile pictures are located 16 pixels from
the left and 176 pixels from the top of
your cover photo on desktop.
• Profile pictures are located 24 pixels from
the left, 24 pixels from the bottom and
196 pixels from the top of your cover
photo on smartphones.
• Photo thumbnail will appear throughout
Facebook at 32 x 32 pixels.
110. Page Dimensions
http://sproutsocial.com/insights/social-media-image-sizes-guide/
Cover Photo
• Appear on page at 851 x 315 pixels.
Anything less will be stretched.
• Minimum size of 399 x 150 pixels.
Displays at 851 x 315 pixels on desktop
and 640 x 360 pixels on smartphones.
• Doesn’t display on feature phones.
• For best results, upload an sRGB JPG file
less than 100 KB.
• Images with a logo or text may be best
as a PNG file.
111. Tagged you in a post
Mentioned you in a post / Shared your post / Like page
Liked your video / photo / post / link
Commented on your photo / post / status
123. The Basics
For mentions and replies
@username + your message
@
# The Hashtag - helps you group and filter all discussions relevant to a specific event
RT
Repeating someone else’s tweet to amplify its effect, to give them credit use:
RT @username = “I respect you and your message”
D
Sends someone a private message
D username + your message
via Retweet via @OriginalPosterName
RT @first via @last
124. The DOs and DONTs
https://media.twitter.com/best-practices
• Send your tweets at the right time of day. If it isn’t seen within 5min its probably lost.
• Repost important messages at different times, but be creative in doing slight changes.
• Tweet between min 1 and max 6 times per day.
Do
125. The DOs and DONTs
https://media.twitter.com/best-practices
• START your message with the @ symbol unless you ONLY want people following both
you and the person after the @ symbol.
• Use Twitter to push ads or brand messaging.
• Just Tweet but also follow others to join in or start a conversation.
• Bulk-Post, It drives people crazy when you don't post for a few hours, then post 9 times
in a row. If they do that a lot, they will unfollow.
• Just retweet, post links and post quotes!!
Don’t
126. Tips
• Click on the Timestamp to get the link to the permanent URL for an individual tweet.
• The best tweet times are on weekdays (Except Thursday) between 9am and 3pm
• If you put hashtags in your bio, people will be able to find you better when they
perform searches.
• You can request a life archive, Twitter has a hack for that. Click the gear icon, then
“Settings.” Go to the bottom and click “Request your archive.” You’ll get an email when
it’s ready.
• You can use up to 4 photos (they automatically turn into a collage)
• Tag people in your tweet (it does not count against your 140 characters)
134. Strategy
• Create mini-blog posts
• Take tons of photos
• Use natural light
• Golden Ratio / Rule of thirds
• On the road / Behind the scenes / Sneak peaks
• Repost
• Post 1 to 2 times per day
135. The Limits
• Max 30 hashtags
• 150 characters for Bio
• ~240 characters per comment
136. Page Dimensions
http://sproutsocial.com/insights/social-media-image-sizes-guide/
Photo Size
• The size of Instagram images has been
increased to 1080 x 1080 pixels.
• Instagram still scales these photos down
to 612 x 612 pixels.
• Appear in feed at 510 x 510 pixels.
• Smaller featured header images appear
as 204 x 204 pixels, and larger featured
header images appear as 409 x 409
pixels.
155. Fake Followers
• The account has a following : followers ratio of 50:1 or more.
This means the profile is following 50 accounts while only
being followed by one
• More than 30% of all tweets use spam phrases, such as “diet,”
“make money,” and “work from home”
• The same tweets are repeated more than three times, even
when posted to different accounts
• More than 90% of the account’s tweets are retweets
• More than 90% of the account’s tweets are links
• The account has never tweeted
• The account is more than two months old and still has a
default profile image
• The user didn’t fill in neither bio nor location and, at the same
time, is following more than 100 accounts
• The account has posted less than 3 tweets
• The last tweet is more than 90 days old
http://www.socialbakers.com/twitter/fakefollowercheck/
162. Situation Analysis
• Where are we now?
• Customer Insights
• Audience?
• Why am I targeting them?
• Market industry?
• Services?
• Competition?
• Audience?
• Do they have SM?
• Numbers?
• Performance?
• Frequency?