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I have definitely created a brand identity across all three of my media products. For
my music video, digi-pak and advert I have linked them by the use of mise-en-
scene, getting my brother and I to wear red checkered tops so my audience can
recognise the three media products are linked together as one media product. I
also used the same idea for my digi-pak and advert to create a brand identity. I cut
my brother and mine faces into sections and switched them around to make my
distorted face, on my advert I done this by making my forehead, nose and chin and
swapping with his forehead, nose and chin, so two faces became one (see below).
Then on my digi-pak I used the same idea but on the first panel of the digi-pak was
my brother and on the last panel was me without any editing but on the panels in
between it starts to change, as you open the digi-pak you start to see my brothers
face change, its starting to change into me (see below). Another brand identity
technique I used is the style of font (Homo Std) and similar colours used.
My digi-pak will "sell the song" and album to the audience that me and my
brother like to have a laugh together we get on well and it will come across
in our music. Also because he looks like me my audience may find this cute
and think it will be acceptable for young teens to listen to if a parent is
buying it for their child.
I think my advert will sell my digi-pak well because in my advert its a kind of
mystery of who is it in the combined photos so they will go research the
track/album and hopefully buy the digi-pak.
I think elements of my advert and digi-pak communicate the genre of Pop/R'n'B
such as the clothing and the overall feel too the two products it looks fun and
creative which is what parents want younger teens doing, being creative and
having fun.
My style of band is also meant too be seen as having fun and enjoying
themselves, getting on well has brothers and band mates. Although this comes
across more in the music video then the advert and digi-pak.

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Slideshare

  • 1.
  • 2. I have definitely created a brand identity across all three of my media products. For my music video, digi-pak and advert I have linked them by the use of mise-en- scene, getting my brother and I to wear red checkered tops so my audience can recognise the three media products are linked together as one media product. I also used the same idea for my digi-pak and advert to create a brand identity. I cut my brother and mine faces into sections and switched them around to make my distorted face, on my advert I done this by making my forehead, nose and chin and swapping with his forehead, nose and chin, so two faces became one (see below). Then on my digi-pak I used the same idea but on the first panel of the digi-pak was my brother and on the last panel was me without any editing but on the panels in between it starts to change, as you open the digi-pak you start to see my brothers face change, its starting to change into me (see below). Another brand identity technique I used is the style of font (Homo Std) and similar colours used.
  • 3. My digi-pak will "sell the song" and album to the audience that me and my brother like to have a laugh together we get on well and it will come across in our music. Also because he looks like me my audience may find this cute and think it will be acceptable for young teens to listen to if a parent is buying it for their child. I think my advert will sell my digi-pak well because in my advert its a kind of mystery of who is it in the combined photos so they will go research the track/album and hopefully buy the digi-pak.
  • 4. I think elements of my advert and digi-pak communicate the genre of Pop/R'n'B such as the clothing and the overall feel too the two products it looks fun and creative which is what parents want younger teens doing, being creative and having fun. My style of band is also meant too be seen as having fun and enjoying themselves, getting on well has brothers and band mates. Although this comes across more in the music video then the advert and digi-pak.