Here are 5 ways you can use SEO for your website to help you be seen online

1. How SEO Helps
Your Website
By: Jonathan Wilson

2. SEO Makes You Visible
SEO stands for search engine optimization
and by doing a few simple things on your
website you can raise your chances of
being seen online.

3. What is your website or post
about? Choosing one or two
words that best describe your
content are called
keywords.
Tip
You can find out your best
keywords related to your topic
through a few different tools like
Google Keyword Planner, MOZ,
and SemRush.

4. Your Website URL
Adding the keywords to your URL helps build your SEO by
telling Google, or search engines, what is on this website.
Example:
www.yourwebsite.com/insert-keywords-here
Tip
Avoid using characters,
spaces, or underscores.
Hyphens and slashes
work best in place of a
space.

5. Title Tag & Meta Description
This is what is seen when someone does a search.
By Including your keywords in these fields you
will help build your website visibility.

6. Heading & Sub-Headings
Your header is the page title and should
address what you are writing about. This is
called an H1 in SEO.
Your sub-headers are next in your page
hierarchy and are labeled H2, H3, H4 and
so on
Tip
Remember to include
your keywords in your
heading and
sub-headings

7. SEO With Images
Search engines cannot see
images but only text. By
adding SEO you help the
search engine know what your
image is about.
Add Keywords in:
- File Name
- Caption
- Alt Text
Tip
Compressing your
images will help load
your website faster and
give you a higher chance
of being seen during a
search.

8. SEO in Video
Similar to images, search engines are
not able to see what content is in your
video. It will be beneficial to add your
keywords to your video title, file name,
and description.
Tip
Adding audio captions is
another great way to
help search engines see
what your video is about.