The document discusses product understanding, packaging, and market research. It defines key terms like product, sales, and issues segmentation. It outlines factors for successful product packaging like keeping the target consumer and brand image in mind. Regarding market research, it emphasizes the importance of understanding customer needs over just secondary data. Common mistakes include only using websites and not identifying specific partner requirements. The document encourages setting ambitious goals like defining sub-products and markets to focus on, and creating a potential partner list.
New Product Development Process And Strategy PowerPoint Presentation SlidesSlideTeam
If you have a brilliant idea for the new product launch our new product development process and strategy PowerPoint Presentation is a promising presentation that can portray your thoughts convincingly. When you download this product management PPT slide, you get various designs such as product outline, idea screening, new product introduction, detailed overview, understanding customer needs, internal & external sources of new product, roadmap, category planning, porters five forces model, product lifecycle, introduction stage, growth stage, maturity stage, decline stage, tools & techniques, BCG matrix, Ansoff matrix, empathy map, Kano map, market segmentation, geographic, demographic psychographic, & behavioral segmentation and many more. The new product launch PowerPoint templates can be utilized for few topics like entering a new market, NPD process, product development, product launch, launch strategy, market entry strategy, new product introduction and product marketing. Our New product development process and strategy PPT diagram can make your presentation interesting and captivating. Send all fears flying with our New Product Development Process And Strategy PowerPoint Presentation Slides. They can handle all emerging doubts.
CSR must be seen as community investment instead of social cost. The perspective will lead to more sustainable approach in conducting CSR project and lay stronger foundation of the business
La veille de ne kid du 02.02.11 : le media packagingNé Kid
Cette semaine, dans la veille de Né Kid :
Actualités :
• L.621-29-8, décret n° 2007-645 du 30/04/07
• La guerre de 3D n’a pas eu lieu
• Ça sent le Sapin…
Point de vue : le média packaging
Innovations & tendances :
• LOSS
• Secret de mains
• Oreille absolue
As business owners and execs, as product managers and sales people, we are surrounded by big data. Yet, we have big questions about our customers that we still don't have the answers to. We know a lot about what people are doing but not really the underlying reasons why. To get at that why you need to leverage the power of SMALL data.
New Product Development Process And Strategy PowerPoint Presentation SlidesSlideTeam
If you have a brilliant idea for the new product launch our new product development process and strategy PowerPoint Presentation is a promising presentation that can portray your thoughts convincingly. When you download this product management PPT slide, you get various designs such as product outline, idea screening, new product introduction, detailed overview, understanding customer needs, internal & external sources of new product, roadmap, category planning, porters five forces model, product lifecycle, introduction stage, growth stage, maturity stage, decline stage, tools & techniques, BCG matrix, Ansoff matrix, empathy map, Kano map, market segmentation, geographic, demographic psychographic, & behavioral segmentation and many more. The new product launch PowerPoint templates can be utilized for few topics like entering a new market, NPD process, product development, product launch, launch strategy, market entry strategy, new product introduction and product marketing. Our New product development process and strategy PPT diagram can make your presentation interesting and captivating. Send all fears flying with our New Product Development Process And Strategy PowerPoint Presentation Slides. They can handle all emerging doubts.
CSR must be seen as community investment instead of social cost. The perspective will lead to more sustainable approach in conducting CSR project and lay stronger foundation of the business
La veille de ne kid du 02.02.11 : le media packagingNé Kid
Cette semaine, dans la veille de Né Kid :
Actualités :
• L.621-29-8, décret n° 2007-645 du 30/04/07
• La guerre de 3D n’a pas eu lieu
• Ça sent le Sapin…
Point de vue : le média packaging
Innovations & tendances :
• LOSS
• Secret de mains
• Oreille absolue
As business owners and execs, as product managers and sales people, we are surrounded by big data. Yet, we have big questions about our customers that we still don't have the answers to. We know a lot about what people are doing but not really the underlying reasons why. To get at that why you need to leverage the power of SMALL data.
The 3-D Brand Diagnostic is a software based strategy development product that is utilised by leading consumer goods companies to build their brands. It examines all future drivers of brand P&L performance. It can be run in any language in any country globally and delivers a typical consultancy engagement for 1/15th of the normal cost, as we have encoded decision making capability in the product itself. For more information, please go to www.commercialadvantage.com.
Bid to Win workshop for Seedbed - October 2015Matt Spry
If your business is supplying services or products to other organisations, and you want to grow, it is almost certain that you will have to navigate the minefield of tendering for new work. When done well successful bidding can help to scale your financial performance and impact quickly, but done badly and you risk wasting huge amounts of time and money.
The Bid to Win masterclass will give you:
- an introduction to bidding
- key principles for bidding to win
- an approach to bidding that can be applied to any sector or opportunity - the bid canvas
The aim of the session was to introduce attendees to a flexible and powerful approach to bidding that will keep your bids focused on what really matters to the buyer, whilst helping to manage the risks inherent in the tendering process.
Speed Wins: Launching new products and services. pptxPeter Eales
Learn how to get your products and services to market on time to enhance your range of services. Peter Eales gives practical examples and case studies for a range of businesses across all sectors, showing how to use product management for business growth. This session is a presentation for people in marketing and business owners. It shows how to work with customers and suppliers to test ideas, products and services using prototypes, MVPs (Minimum Viable Products which are like prototypes), and methods to save wasted time and cost. Peter shows the importance of good project management and how to adjust plans and tactics up to and after launch. It was originally a presentation given to 2014 to marketers and business owners.
Peter Eales is MD of o i solutions ltd and Marketing Manager at Hixsons Ltd. He is a CIM chartered marketer, CIM and IDM Fellow and ex regional chair, and Dorset CIM Vice Chair. A Dorset Community Foundation Board Member and Dorset Business Angels GM and Director. Previously a plc director and experienced product manager across the UK and Europe.
For Sreemati, a great product strategy is always a work-in-progress. They should be able to adapt to the user's needs, team's growth but should always remain loyal to the user problems and company's vision.
In this talk, Sreemati will talk through Bluecalls' 6-month journey on creating a scalable product strategy that allowed for adoption and growth. She will touch on:
- The importance of consistent company vision and measurable goals,
- Why they used a Hypothesis-driven development methodology for the Bluecall app,
- What challenges and lessons they face, and
- What other future improvements can she foresee
A unique approach of QFD in overall design process improvement..
This presentation is a part of case-study based lecture at Symbiosis Institute of Business Management, Bangalore, India.
Top mailing list providers in the USA.pptxJeremyPeirce1
Discover the top mailing list providers in the USA, offering targeted lists, segmentation, and analytics to optimize your marketing campaigns and drive engagement.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
Recruiting in the Digital Age: A Social Media MasterclassLuanWise
In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
In the Adani-Hindenburg case, what is SEBI investigating.pptxAdani case
Adani SEBI investigation revealed that the latter had sought information from five foreign jurisdictions concerning the holdings of the firm’s foreign portfolio investors (FPIs) in relation to the alleged violations of the MPS Regulations. Nevertheless, the economic interest of the twelve FPIs based in tax haven jurisdictions still needs to be determined. The Adani Group firms classed these FPIs as public shareholders. According to Hindenburg, FPIs were used to get around regulatory standards.
An introduction to the cryptocurrency investment platform Binance Savings.Any kyc Account
Learn how to use Binance Savings to expand your bitcoin holdings. Discover how to maximize your earnings on one of the most reliable cryptocurrency exchange platforms, as well as how to earn interest on your cryptocurrency holdings and the various savings choices available.
Buy Verified PayPal Account | Buy Google 5 Star Reviewsusawebmarket
Buy Verified PayPal Account
Looking to buy verified PayPal accounts? Discover 7 expert tips for safely purchasing a verified PayPal account in 2024. Ensure security and reliability for your transactions.
PayPal Services Features-
🟢 Email Access
🟢 Bank Added
🟢 Card Verified
🟢 Full SSN Provided
🟢 Phone Number Access
🟢 Driving License Copy
🟢 Fasted Delivery
Client Satisfaction is Our First priority. Our services is very appropriate to buy. We assume that the first-rate way to purchase our offerings is to order on the website. If you have any worry in our cooperation usually You can order us on Skype or Telegram.
24/7 Hours Reply/Please Contact
usawebmarketEmail: support@usawebmarket.com
Skype: usawebmarket
Telegram: @usawebmarket
WhatsApp: +1(218) 203-5951
USA WEB MARKET is the Best Verified PayPal, Payoneer, Cash App, Skrill, Neteller, Stripe Account and SEO, SMM Service provider.100%Satisfection granted.100% replacement Granted.
13. Why issue segmentation strategy is
helpful
Source and direction of
growth
Faster matching
Better customer experience
Aligned business intelligence
Stonger showcasing and
marketing
Competitive Advantage
16. Currently we focusing for 6 master
issues:
1. Culture understanding
2. Literacy
3. Health and lifestyle
4. Environment
5. Economic growth
6. Career development
19. Health and lifestyle
Seminar about
health and
lifestyle issue
Visiting patients
Info-sessions/
workshops/events
Share about
internship
experience
through social
media/blog
24. Social Impact
Model
Analyze
current
reality of
Indonesia
How we
measure
whether
we
succeed
or not
How we will
measure our
strategies
Clear outcome we
want to see
after project
Description of
how the project
works
Connection of
activities with
mission
Groups involved
Evaluation
Costs and
Revenues
What should
we do, our
strategies
Short-term results
Measures the
capacity to
implement the plan
Shows the progress
of activities
1
7
4
2
5
3
7
33. Social Problem Definition
• Heart
• Lung
• Overweight/Nutritional deficiencies
Caused by:
• Smoking
• Lack of physical activity
• Wrong food consumption
Example of
Health & lifestyle
project
34. Mission
In the next 6 years from (2014 to 2020):
• Lung and heart disease is not the first
reason of death
• In each city community of people that will
live healthy lifestyle increased for 50 %
35. # info sessions at schools, universities
# of students changed their behavior
(stopped smoking, start to eat healthy
food, start to do physical activities)
# of people increasing time to walk
each day
-complain against smoking
-changing food in canteen of schools
- organized yearly event against
smoking
•info sessions at schools
•holding events that helps to
increase awareness of issue
(running competition, GV, 24
hours without smoking)
•cooperation with other NGO,
companies
•creating information recourse
center about healthy lifestyle
•decreasing amount of youth
that is smoking
•people eat proper food
•people do physical activities
Impact strategies Economic indicators
•decreasing level of tobacco
smoking for male from 61 to 30%
•20% more people start to eat
healthy food
•20% more people do physical
activities
Operating model Organizational and Program indicators
42. Five Factors for Successful
Product Packaging
Not losing
sight of the
target
consumer
Consistent
brand image
Keep it
practical
Don’t forget
cost
Keep the
product’s
function in
mind
43. Five Factors for Successful
Product Packaging
-Partner profile
(issue, values)
-student age
-AIESEC brand standards
-Issues
-Names of products
(Youth Ambassador
Program, project name)
-Use collected referrals
Insure KPI for the
JD
(for ex English
test, questioner)
Acceptable budget
for partner
Remember
value of GCDP
(we are not HR
solution)
44.
45. Market Research and Segmentation
1. What is market research
2. Product-customer flow and understanding
of the SnD
3. Common Market Research Mistakes
49. What Market Research IS:
1. Market Analysis Report to understand their
clients and market
2. Reform our sales proposal to better present
our product
3. Indentify the approach channel and key
targets
53. Analyzes External
Supply and Demand
Youth surveys
Social Issues trending on media
General Economic Report by
Government or consulting groups
Companies interested in CSR
Growth in NGO’s/ Social Businesses
54. 1. Search Engine(google)
2. Social Network and online promotion-
Linkedin
3. Business and Social Newspaper and
Website
4.Event and Forum
5. NGO, schools, orphanage website
6. Deep talk with our supporters -alumni,
partners, school professors etc.
Information Channels
55. • http://www.bps.go.id/eng/index.php
National Indonesian statistic site
• http://unstats.un.org/unsd/default.htm
United Nations website
• http://www.who.int/en/
World Health organization
• http://earthobservatory.nasa.gov/
Earth observatory
56. • http://www.id.undp.org/indonesia/en/home.html
United Nations Development program in
Indonesia
• http://hdr.undp.org/en/countries/country_fact_sheets/
cty_fs_IDN.html
Human Development Report
• http://mdgs.un.org/unsd/mdg/Default.aspx
MDG report form UN
• http://www.unicef.org/
UNICEF
66. Ad hoc
•Providing constant impact through year
•Financial sustainability
• Giving specific education needed for
institutions
National
projects
Local
projects
•Long term impact to society
•Easier to sale to partners (companies)
•IR
• Giving direct impact on specific issues in
city
Product Value
67. Channel Value
Sales •Bringing international
environment
•Introducing foreign culture
•Providing simple education
for children
•Building global mindset of
children
Ad hoc Target: Orphanage
68. Channel Message
Sales •Bringing international environment
•Introducing foreign culture
•Encourage students to be confident in
speaking English
•Building importance of learning
language
•Building global mindset of students
Ad hoc Target: School
69. Channel Message
Sales,
Events on
specific
topic of
issue,
Alumna
•Bringing international environment
•Introducing foreign culture
•Giving perspective about specific issue
from intern`s home country
•Encourage people in NGO to be confident
in speaking English
•Building importance of learning language
•Building global mindset for people in the
NGO
Ad hoc Target: NGO
70. Career development + Literacy
issue
Basic JD
•give education about soft
skills, leadership and
professional orientation for
children. For unfortunate
children intern will hold also
sessions about how to
manage money and find
scholarships to cover expanse
of education.
•organize donation of books,
events of fundraising in
order to allocate collected
resources to education tools
for children.
• share his/her learning and
experience about career
development issue in
Indonesia through social
media/blog.
Ad hoc
•Increasing % of people that don`t
continue to receive full education
(until university)
•Provide curricular solutions to the
current educational, teach foreign
language, basic financial education.
•Provide career opportunities
information for youth.
Market value
• Increase direct impact to
society by providing new
relevant product to the
market
• Easier to sell (product
package)
Organizational
value
• More attractive JD for interns
• Interns will have clear
understanding of value and
impact they can provide
Individual value
72. Common Market Research
Mistakes
Using only secondary
research (published
work) of others
Using only web
resources
Surveying only the
people you know
Not identified
specific needs of
specific potential
partners
74. How ambitious are you?
1. Define between
people of function:
a) sub product to
focus (project, ad
hoc)
b) market (NGO,
orphanage, school)
2. Set personal
target for calls,
meetings, follow
up meetings
3. Create list of
potential TN
takers for each of
market (NGO,
orphanage, school)
4. Submit
your goals
by 15th Jan
Be present on
next meeting
“Calls”