SCA Digital Leadership -- SCA Streams -- SCA Mobile -- SCA Social -- Hit Network -- Scoopla -- Triple M Network -- Sport -- Australian Publishers (All Devices) -- Radio Brands (All Devices) The Social data is collated using the public terms of the respective network public APIs and terms of service. Apart from instances where 'Australian-only' is indicated, the Social Data is not domestic. Publication of this data is intended for personal use and should be seen as a reflection of business performance or forward looking statements that are always given to the market and shareholders first. Any comments in regards to this data or any claims of misrepresentation should be addressed to vijay.solanki@sca.com.au

1. SCA MonthlyDigitalAudience
February2016

2. 301k 9.3M 2.2M 976k 131k
Avg Daily UBs2 Facebook Fans3
Twitter Followers4
Instagram
Followers5
YouTube
Subscribers6
#1 Radio Group with Unique Audience of 1,486,000
#1 Radio Group with 301,338 Avg Daily UBs
#14 Australian Digital Publisher in Nielsen Market Intelligence
#9 Australian Mobile Publisher in Nielsen Market Intelligence
SCA DigitalLeadership
Sources: 1
Nielsen Digital Ratings (Monthly), 2
Nielsen Market Intelligence, 3
Facebook, 4
Twitter, 5
Instagram & 6
YouTube. Figures for Feb '16
1.5M
Unique Audience1

3. RadioGroupsUniqueAudience
Source: Nielsen Digital Ratings (Monthly) Feb ‘16
0
400,000
800,000
1,200,000
1,600,000
SCA Nova Entertainment ARN Macquarie Radio
243,000
606,000
670,000
1,486,000

4. RadioBrandsUniqueAudience
Source: Nielsen Digital Ratings (Monthly) Feb ‘16
0
225,000
450,000
675,000
900,000
Hit Network Triple M NovaFM KIIS Smooth
173,000
439,000
502,000505,000
807,000

5. 818k
Unique 28 Day
Streamers1
2.8m 6.0m708k
Monthly Podcast
Downloads2
Monthly Video
Views3
Total Monthly Minutes
Watched3
SCA Streams
VideoAudio
Sources: 1
SCA Steaming Logs - 28 days from 01/02/2016, 2
OmnyStudio (podcast listening figure removes inflated reporting from repeated
download requests via streaming podcast players in an individual podcast listen), 3
Ooyala + YouTube. Figures for Feb '16

6. SCA Mobile
84%
168k 1.1m
Mobile
(% of Avg Daily UBs)3
Monthly App Users1
252k
Monthly Mobile
Avg Daily UBs3
Mobile App Installs
(all-time)2
Sources: 1
Flurry, 2
AppAnnie (all-time SCA downloads) &
3
Nielsen Market Intelligence. Figures for Feb '16

7. SCASocial
2.2m 976k
Twitter
Followers2
Instagram
Followers3
9.3m
Facebook
Fans1
131k
YouTube
Subscribers4
Sources: 1
Facebook, 2
Twitter, 3
Instagram &
4
YouTube. Figures for Feb '16

8. Hit Network
1.8m 917k
Twitter
Followers2
Instagram
Followers3
6.9m
Facebook
Fans1
186k
Avg Daily
UBs5
95k
Monthly
App Users6
2.3m
Monthly
Video Views7
128k
YouTube
Subscribers4
Sources: 1
Facebook, 2
Twitter, 3
Instagram, 4
YouTube, 5
Nielsen
Market Intelligence, 6
Google Analytics, 7
Ooyala + YouTube.
Figures for Feb '16

9. 152k 368k 19k 8.8k 20k
Avg Daily UBs1 Facebook Fans2
Twitter Followers3
Instagram
Followers4
YouTube
Subscribers5
Scoopla
Sources: 1
Nielsen Market Intelligence - ‘SCA Network (Scoopla)’, 2
Facebook, 3
Twitter, 4
Instagram & 5
YouTube. Figures for Feb '16

10. TripleM Network
350k 31k
Twitter
Followers2
Instagram
Followers3
1.4m
Facebook
Fans1
96k
Avg Daily
UBs4
81k
Monthly
App Users5
520k
Monthly
Video Views6
Sources: 1
Facebook, 2
Twitter, 3
Instagram, 4
Nielsen Market
Intelligence, 5
Google Analytics, 6
Ooyala + YouTube. Figures for
Feb '16

11. 48k 202k 154k 14k
Avg Daily UBs1 Facebook Fans2
Twitter Followers3
Instagram
Followers4
Sport
7.1k
Monthly App Users5
Sources: 1
Nielsen Market Intelligence ‘SCA Network (Sport)’, 2
Facebook, 3
Twitter, 4
Instagram & 5
Google Analytics. Figures for Feb '16

12. AustralianPublishers (AllDevices)
1
2
3
4
5
6
7
8
9
10
NEWS AUSTRALIA
NEWS CORP AUSTRALIA
FAIRFAX MEDIA
FAIRFAX MEDIA LIMITED
NINEMSN
NINE ENTERTAINMENT CO.
EBAY
EBAY INC.
AUSTRALIAN FEDERAL GOV.
AUSTRALIAN FEDERAL GOVERNMENT
REALESTATE.COM.AU LTD.
REA GROUP LTD
YAHOO!7
SEVEN WEST MEDIA & YAHOO!
TELSTRA MEDIA
TELSTRA CORPORATION LTD
CARSALES.COM LIMITED
CARSALES.COM LTD
GUARDIAN NEWS & MEDIA LTD
GUARDIAN MEDIA GROUP PLC
1
2
3
5
4
6
7
8
9
12
3,718,344
3,547,732
1,899,686
1,349,641
1,184,111
1,179,495
1,145,775
1,127,067
518,863
433,062
+0.8%
-3.4%
-3.2%
-1.4%
-27.9%
+6.0%
+5.5%
+15.9%
+1.7%
+1.5%
SCA is the 14th biggest tagged publisher in Australia (all devices)
PREVRANK COMPANY AVG DAILY UB % CH.
MARKET AGGREGATE 18,767,337 -1.3%
Source: Nielsen Online Rating - Market Intelligence (Domestic) Ranking Report, Average Daily Unique Browsers (all devices) - February 2016
11
12
13
14
15
16
17
18
19
20
TRIPADVISOR
TRIPADVISOR MEDIA GROUP
BBC
BBC WORLDWIDE LTD
ALLURE MEDIA
ALLURE MEDIA
SOUTHERN CROSS AUSTEREO
SOUTHERN CROSS MEDIA GROUP
LINKEDIN
LINKEDIN CORPORATION
CBS INTERACTIVE
CBS CORPORATION
MAMAMIA WOMEN’S NETWORK
MAMAMIA.COM.AU PTY LTD
SBS
SPECIAL BROADCASTING SERVICE CORP.
KIDSPOT
KIDSPOT.COM.AU PTY LTD
CRICKET AUSTRALIA
CRICKET AUSTRALIA LBG
10
11
13
16
17
14
15
18
20
19
425,312
425,048
413,708
301,338
299,606
287,877
274,989
240,415
209,532
197,483
-14.3%
-3.2%
+2.4%
+5.1%
+24.3%
-7.2%
-8.1%
+3.1%
+2.9%
-6.5%
PREVRANK COMPANY AVG DAILY UB % CH.

13. RadioBrands(AllDevices)
1
2
3
4
5
6
7
8
HIT NETWORK*
SOUTHERN CROSS AUSTEREO
NOVA FM NETWORK
NOVA ENTERTAINMENT
KIIS NETWORK
AUSTRALIAN RADIO NETWORK
TRIPLE M NETWORK
SOUTHERN CROSS AUSTEREO
2GB 873AM
MACQUARIE RADIO NETWORK
SMOOTHFM
NOVA ENTERTAINMENT
3AW
FAIRFAX MEDIA
CLASSIC HITS RADIO
AUSTRALIAN RADIO NETWORK
1
2
3
4
6
9
5
8
185,832
153,229
129,564
95,761
22,072
16,630
13,601
11,731
+4.2%
-5.4%
+15.8%
+2.0%
+77.5%
+79.9%
+6.5%
+12.9%
Ranked by Australian avg. daily unique browsers
PREVRANK COMPANY AVG DAILY UB % CH.
Source: Nielsen Online Ratings - Market Intelligence (Domestic), Australian Average Daily Unique Browsers - February 2016
*Referred to in Nielsen as ’Today’s Hit Network’
PREVRANK COMPANY AVG DAILY UB % CH.
97.3 COASTLIVE.COM.AU
WEST COAST RADIO
THE EDGE
AUSTRALIAN RADIO NETWORK
MIX 94.5FM
SOUTHERN CROSS AUSTEREO
SEA FM
SOUTHERN CROSS AUSTEREO
FIVEAA
NOVA ENTERTAINMENT
96FM
AUSTRALIAN RADIO NETWORK
RADIOWEST
SOUTHERN CROSS AUSTEREO
9
10
11
12
13
14
15
7
10
11
13
12
16
15
8,755
6,322
4,541
3,534
3,104
1,536
1,482
-24.5%
-6.0%
+12.7%
+69.4%
+39.3%
+30.4%
+3.8%