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SCA Monthly Digital Audience
June 2016
389k 10.5m 2.3m 1.1m 150k
Avg Daily UBs2 Facebook Fans3
Twitter Followers4
Instagram
Followers5
YouTube
Subscribers6
#1 Radio Group with Unique Audience of 1,305,000
#1 Radio Group with 388,689 Avg Daily UBs
#12 Australian Digital Publisher in Nielsen Market Intelligence
#9 Australian Mobile Publisher in Nielsen Market Intelligence
SCA Digital Leadership
Sources: 1 Nielsen Digital Ratings (Monthly), 2 Nielsen Market Intelligence, 3 Facebook, 4 Twitter, 5 Instagram & 6 YouTube. Figures for June '16
1.3m
Unique Audience1
Radio Groups Unique Audience
Source: Nielsen Digital Ratings (Monthly) June ‘16
1,305,000
693,000 669,000
341,000
0
400,000
800,000
1,200,000
1,600,000
SCA ARN Nova Entertainment Macquarie Radio
Radio Brands Unique Audience
Source: Nielsen Digital Ratings (Monthly) June ‘16
589,000
570,000
511,000
466,000
98,000
0
175,000
350,000
525,000
700,000
Hit Network Triple M NovaFM KIIS Smooth
678k
Unique 28 Day
Streamers1
2m 5.6m3.4m
Monthly Podcast
Downloads2
Monthly Video
Views3
Total Monthly
Minutes Watched3
SCA Streams
VideoAudio
Sources: 1 SCA Steaming Logs - 28 days from 01/04/2016, 2 Podcast listening figure removes inflated reporting from repeated download
requests via streaming podcast players in an individual podcast listen and includes Hamish & Andy, 3 Ooyala + YouTube. Figures for June '16
SCA Mobile
85%
217k 1.3m
Mobile
(% of Avg Daily UBs)3
Monthly App Users1
331k
Monthly Mobile
Avg Daily UBs3
Mobile App Installs
(all-time)2
Sources: 1 Flurry, 2 AppAnnie (all-time SCA downloads) &
3 Nielsen Market Intelligence. Figures for June '16
SCA Social
2.3m 1.1m10.5m 150k
2.4m Total Australian Facebook Engagement1
Sources: 1 Facebook ‘People Talking About
This’ AU only, 2 Facebook, 3 Twitter, 4 Instagram
& 5 YouTube. Figures for June '16
Twitter
Followers3
Instagram
Followers4
Facebook
Fans2
YouTube
Subscribers5
Australian Facebook Engagement – Radio
Source: Facebook API 28 Day People Talking About This (AU) - recorded 1 July 2016
2,446,711
746,423
435,768
258,467
81,027
0
175,000
350,000
525,000
700,000
875,000
1,050,000
1,225,000
1,400,000
1,575,000
1,750,000
1,925,000
2,100,000
2,275,000
2,450,000
2,625,000
SCA ARN Nova ABC Radio Fairfax Radio
Australian Facebook Engagement – Radio Brands
Source: Facebook API 28 Day People Talking About This (AU) – recorded 1 July 2016
1,656,229
424,780 420,083 392,369
0
175,000
350,000
525,000
700,000
875,000
1,050,000
1,225,000
1,400,000
1,575,000
1,750,000
Hit Network Triple M Network KIIS Network Nova FM
HIT Network
1.9m 1.1m
Twitter
Followers2
Instagram
Followers3
7.9m
Facebook
Fans1
225k
Avg Daily
UBs5
95k
Monthly
App Users6
1.6m
Monthly
Video Views7
145k
YouTube
Subscribers4
Sources: 1 Facebook, 2 Twitter, 3 Instagram, 4 YouTube, 5
Nielsen Market Intelligence, 6 Google Analytics, 7 Ooyala +
YouTube. Figures for June '16
163k 367k 20k 9k 20k
Avg Daily UBs1 Facebook Fans2
Twitter Followers3
Instagram
Followers4
YouTube
Subscribers5
Scoopla
Sources: 1 Nielsen Market Intelligence - ‘SCA Network (Scoopla)’, 2 Facebook, 3 Twitter, 4 Instagram & 5 YouTube. Figures for June '16
Triple M Network
368k 50k
Twitter
Followers2
Instagram
Followers3
1.5m
Facebook
Fans1
141k
Avg Daily
UBs4
117k
Monthly
App Users5
337k
Monthly
Video Views6
Sources: 1 Facebook, 2 Twitter, 3 Instagram, 4 Nielsen Market
Intelligence, 5 Google Analytics, 6 Ooyala + YouTube. Figures for
June '16
97k 280k 163k 18k
Avg Daily UBs1 Facebook Fans2
Twitter Followers3
Instagram
Followers4
Sport
19k
Monthly App Users5
Sources: 1 Nielsen Market Intelligence ‘SCA Network (Sport)’, 2 Facebook, 3 Twitter, 4 Instagram & 5 Google Analytics. Figures for June '16
Australian Publishers (AllDevices)
1
2
3
4
5
6
7
8
9
10
NEWS AUSTRALIA
NEWS CORP AUSTRALIA
FAIRFAX MEDIA
FAIRFAX MEDIA LIMITED
TELSTRA MEDIA
TELSTRA CORPORATION LTD
EBAY
EBAY INC.
REALESTATE.COM.AU LTD.
REA GROUP LTD
NINEMSN
NINE ENTERTAINMENT CO.
YAHOO!7
SEVEN WEST MEDIA & YAHOO!
DMG MEDIA
DAILY MAIL AND GENERAL TRUST PLC
BBC
BBC WORLDWIDE LTD
CARSALES.COM LIMITED
CARSALES.COM LTD
1
2
3
5
6
4
7
8
10
9
3,847,944
3,309,155
1,489,799
1,183,987
1,164,517
1,090,244
956,937
691,000
488,058
474,640
+0.5%
-1.1%
-3.8%
-3.0%
-2.3%
-17.7%
-8.4%
+10.1%
+13.2%
-2.8%
SCA is the 12th biggest tagged publisher in Australia (all devices)
PREVRANK COMPANY AVG DAILY UB % CH.
MARKET AGGREGATE 18,440,097 -1.3%
Source: Nielsen Online Rating - Market Intelligence (Domestic) Ranking Report, Average Daily Unique Browsers (all devices) - June 2016
11
12
13
14
15
16
17
18
19
20
TRIPADVISOR
TRIPADVISOR MEDIA GROUP
SOUTHERN CROSS AUSTEREO
SOUTHERN CROSS MEDIA GROUP
ALLURE MEDIA
ALLURE MEDIA
SBS
SPECIAL BROADCASTING SERVICE CORP.
MAMAMIA WOMEN’S NETWORK
MAMAMIA.COM.AU PTY LTD
GUARDIAN NEWS & MEDIA LTD
GUARDIAN MEDIA GROUP PLC
CBS INTERACTIVE
CBS CORPORATION
SPORTINGPULSE
MULTICHANNEL NETWORK
ESPN
ESPN INTERNET VENTURES
SEVEN WEST MEDIA
SEVEN WEST MEDIA
11
14
12
15
16
13
18
17
21
26
449,424
388,689
347,223
294,805
281,755
274,708
270,044
229,117
225,009
220,182
+6.8%
+9.2%
-1.6%
-5.1%
-8.1%
-26.9%
+1.5%
-15.8%
+8.8%
+29.1%
PREVRANK COMPANY AVG DAILY UB % CH.
Radio Brands (All Devices)
1
2
3
4
5
6
7
8
HIT NETWORK*
SOUTHERN CROSS AUSTEREO
KIIS NETWORK
AUSTRALIAN RADIO NETWORK
TRIPLE M NETWORK
SOUTHERN CROSS AUSTEREO
NOVA FM NETWORK
NOVA ENTERTAINMENT
2GB 873AM
MACQUARIE RADIO NETWORK
SMOOTHFM
NOVA ENTERTAINMENT
CLASSIC HITS RADIO
AUSTRALIAN RADIO NETWORK
3AW
FAIRFAX MEDIA
1
3
4
2
5
6
8
7
224,555
175,150
140,978
136,878
22,781
14,998
12,831
10,255
+11.3%
+9.1%
+3.1%
-24.7%
+5.4%
-19.7%
-5.2%
-28.8%
Ranked by Australian avg. daily unique browsers
PREVRANK COMPANY AVG DAILY UB % CH.
Source: Nielsen Online Ratings - Market Intelligence (Domestic), Australian Average Daily Unique Browsers - June 2016
*Labelled ’Today’s Hit Network’ in Nielsen Market Intelligence
PREVRANK COMPANY AVG DAILY UB % CH.
97.3 COASTLIVE.COM.AU
WEST COAST RADIO
THE EDGE
AUSTRALIAN RADIO NETWORK
FIVEAA
NOVA ENTERTAINMENT
MIX 94.5FM
SOUTHERN CROSS AUSTEREO
SEA FM
SOUTHERN CROSS AUSTEREO
RADIOWEST
SOUTHERN CROSS AUSTEREO
2UE
FAIRFAX MEDIA
9
10
11
12
13
14
15
10
9
11
12
13
15
14
9,210
6,236
3,754
3,200
2,427
1,433
1,375
+28.0%
-18.5%
-37.5%
+0.7%
-5.3%
+11.3%
-20.1%

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SCA Monthly Digital Audience - June 2016

  • 1. SCA Monthly Digital Audience June 2016
  • 2. 389k 10.5m 2.3m 1.1m 150k Avg Daily UBs2 Facebook Fans3 Twitter Followers4 Instagram Followers5 YouTube Subscribers6 #1 Radio Group with Unique Audience of 1,305,000 #1 Radio Group with 388,689 Avg Daily UBs #12 Australian Digital Publisher in Nielsen Market Intelligence #9 Australian Mobile Publisher in Nielsen Market Intelligence SCA Digital Leadership Sources: 1 Nielsen Digital Ratings (Monthly), 2 Nielsen Market Intelligence, 3 Facebook, 4 Twitter, 5 Instagram & 6 YouTube. Figures for June '16 1.3m Unique Audience1
  • 3. Radio Groups Unique Audience Source: Nielsen Digital Ratings (Monthly) June ‘16 1,305,000 693,000 669,000 341,000 0 400,000 800,000 1,200,000 1,600,000 SCA ARN Nova Entertainment Macquarie Radio
  • 4. Radio Brands Unique Audience Source: Nielsen Digital Ratings (Monthly) June ‘16 589,000 570,000 511,000 466,000 98,000 0 175,000 350,000 525,000 700,000 Hit Network Triple M NovaFM KIIS Smooth
  • 5. 678k Unique 28 Day Streamers1 2m 5.6m3.4m Monthly Podcast Downloads2 Monthly Video Views3 Total Monthly Minutes Watched3 SCA Streams VideoAudio Sources: 1 SCA Steaming Logs - 28 days from 01/04/2016, 2 Podcast listening figure removes inflated reporting from repeated download requests via streaming podcast players in an individual podcast listen and includes Hamish & Andy, 3 Ooyala + YouTube. Figures for June '16
  • 6. SCA Mobile 85% 217k 1.3m Mobile (% of Avg Daily UBs)3 Monthly App Users1 331k Monthly Mobile Avg Daily UBs3 Mobile App Installs (all-time)2 Sources: 1 Flurry, 2 AppAnnie (all-time SCA downloads) & 3 Nielsen Market Intelligence. Figures for June '16
  • 7. SCA Social 2.3m 1.1m10.5m 150k 2.4m Total Australian Facebook Engagement1 Sources: 1 Facebook ‘People Talking About This’ AU only, 2 Facebook, 3 Twitter, 4 Instagram & 5 YouTube. Figures for June '16 Twitter Followers3 Instagram Followers4 Facebook Fans2 YouTube Subscribers5
  • 8. Australian Facebook Engagement – Radio Source: Facebook API 28 Day People Talking About This (AU) - recorded 1 July 2016 2,446,711 746,423 435,768 258,467 81,027 0 175,000 350,000 525,000 700,000 875,000 1,050,000 1,225,000 1,400,000 1,575,000 1,750,000 1,925,000 2,100,000 2,275,000 2,450,000 2,625,000 SCA ARN Nova ABC Radio Fairfax Radio
  • 9. Australian Facebook Engagement – Radio Brands Source: Facebook API 28 Day People Talking About This (AU) – recorded 1 July 2016 1,656,229 424,780 420,083 392,369 0 175,000 350,000 525,000 700,000 875,000 1,050,000 1,225,000 1,400,000 1,575,000 1,750,000 Hit Network Triple M Network KIIS Network Nova FM
  • 10. HIT Network 1.9m 1.1m Twitter Followers2 Instagram Followers3 7.9m Facebook Fans1 225k Avg Daily UBs5 95k Monthly App Users6 1.6m Monthly Video Views7 145k YouTube Subscribers4 Sources: 1 Facebook, 2 Twitter, 3 Instagram, 4 YouTube, 5 Nielsen Market Intelligence, 6 Google Analytics, 7 Ooyala + YouTube. Figures for June '16
  • 11. 163k 367k 20k 9k 20k Avg Daily UBs1 Facebook Fans2 Twitter Followers3 Instagram Followers4 YouTube Subscribers5 Scoopla Sources: 1 Nielsen Market Intelligence - ‘SCA Network (Scoopla)’, 2 Facebook, 3 Twitter, 4 Instagram & 5 YouTube. Figures for June '16
  • 12. Triple M Network 368k 50k Twitter Followers2 Instagram Followers3 1.5m Facebook Fans1 141k Avg Daily UBs4 117k Monthly App Users5 337k Monthly Video Views6 Sources: 1 Facebook, 2 Twitter, 3 Instagram, 4 Nielsen Market Intelligence, 5 Google Analytics, 6 Ooyala + YouTube. Figures for June '16
  • 13. 97k 280k 163k 18k Avg Daily UBs1 Facebook Fans2 Twitter Followers3 Instagram Followers4 Sport 19k Monthly App Users5 Sources: 1 Nielsen Market Intelligence ‘SCA Network (Sport)’, 2 Facebook, 3 Twitter, 4 Instagram & 5 Google Analytics. Figures for June '16
  • 14. Australian Publishers (AllDevices) 1 2 3 4 5 6 7 8 9 10 NEWS AUSTRALIA NEWS CORP AUSTRALIA FAIRFAX MEDIA FAIRFAX MEDIA LIMITED TELSTRA MEDIA TELSTRA CORPORATION LTD EBAY EBAY INC. REALESTATE.COM.AU LTD. REA GROUP LTD NINEMSN NINE ENTERTAINMENT CO. YAHOO!7 SEVEN WEST MEDIA & YAHOO! DMG MEDIA DAILY MAIL AND GENERAL TRUST PLC BBC BBC WORLDWIDE LTD CARSALES.COM LIMITED CARSALES.COM LTD 1 2 3 5 6 4 7 8 10 9 3,847,944 3,309,155 1,489,799 1,183,987 1,164,517 1,090,244 956,937 691,000 488,058 474,640 +0.5% -1.1% -3.8% -3.0% -2.3% -17.7% -8.4% +10.1% +13.2% -2.8% SCA is the 12th biggest tagged publisher in Australia (all devices) PREVRANK COMPANY AVG DAILY UB % CH. MARKET AGGREGATE 18,440,097 -1.3% Source: Nielsen Online Rating - Market Intelligence (Domestic) Ranking Report, Average Daily Unique Browsers (all devices) - June 2016 11 12 13 14 15 16 17 18 19 20 TRIPADVISOR TRIPADVISOR MEDIA GROUP SOUTHERN CROSS AUSTEREO SOUTHERN CROSS MEDIA GROUP ALLURE MEDIA ALLURE MEDIA SBS SPECIAL BROADCASTING SERVICE CORP. MAMAMIA WOMEN’S NETWORK MAMAMIA.COM.AU PTY LTD GUARDIAN NEWS & MEDIA LTD GUARDIAN MEDIA GROUP PLC CBS INTERACTIVE CBS CORPORATION SPORTINGPULSE MULTICHANNEL NETWORK ESPN ESPN INTERNET VENTURES SEVEN WEST MEDIA SEVEN WEST MEDIA 11 14 12 15 16 13 18 17 21 26 449,424 388,689 347,223 294,805 281,755 274,708 270,044 229,117 225,009 220,182 +6.8% +9.2% -1.6% -5.1% -8.1% -26.9% +1.5% -15.8% +8.8% +29.1% PREVRANK COMPANY AVG DAILY UB % CH.
  • 15. Radio Brands (All Devices) 1 2 3 4 5 6 7 8 HIT NETWORK* SOUTHERN CROSS AUSTEREO KIIS NETWORK AUSTRALIAN RADIO NETWORK TRIPLE M NETWORK SOUTHERN CROSS AUSTEREO NOVA FM NETWORK NOVA ENTERTAINMENT 2GB 873AM MACQUARIE RADIO NETWORK SMOOTHFM NOVA ENTERTAINMENT CLASSIC HITS RADIO AUSTRALIAN RADIO NETWORK 3AW FAIRFAX MEDIA 1 3 4 2 5 6 8 7 224,555 175,150 140,978 136,878 22,781 14,998 12,831 10,255 +11.3% +9.1% +3.1% -24.7% +5.4% -19.7% -5.2% -28.8% Ranked by Australian avg. daily unique browsers PREVRANK COMPANY AVG DAILY UB % CH. Source: Nielsen Online Ratings - Market Intelligence (Domestic), Australian Average Daily Unique Browsers - June 2016 *Labelled ’Today’s Hit Network’ in Nielsen Market Intelligence PREVRANK COMPANY AVG DAILY UB % CH. 97.3 COASTLIVE.COM.AU WEST COAST RADIO THE EDGE AUSTRALIAN RADIO NETWORK FIVEAA NOVA ENTERTAINMENT MIX 94.5FM SOUTHERN CROSS AUSTEREO SEA FM SOUTHERN CROSS AUSTEREO RADIOWEST SOUTHERN CROSS AUSTEREO 2UE FAIRFAX MEDIA 9 10 11 12 13 14 15 10 9 11 12 13 15 14 9,210 6,236 3,754 3,200 2,427 1,433 1,375 +28.0% -18.5% -37.5% +0.7% -5.3% +11.3% -20.1%