The document summarizes digital ratings data from June 2014 on radio brands and groups in Australia. It shows that SCA Network traffic increased 112% year-over-year to 221,501 average daily unique browsers, the highest ever. Today Network traffic increased 104% to 143,368 browsers. Triple M Network traffic increased 157% to 73,212 browsers. The data comes from Nielsen Market Intelligence and is reported monthly by Southern Cross Austereo.

1. JUNE 2014
statistics sourced from:

2. SCA DIGITAL – JUNE DIGITAL RATINGS
Slide 3 Commercial Radio Unique Audience (UA)
Slide 4 Commercial Radio Unique Audience (UA) by Brand
Slide 5 SCA Network Australian Avg. Daily Unique Browsers
Slide 6 Today Network Australian Avg. Daily Unique Browsers
Slide 7 Triple M Network Australian Avg. Daily Unique Browsers
ALL DEVICES
Slide 9 Top 30 Australian Publishers (All Devices)
Slide 10 Top 30 Multi-Category Entertainment Brands (All Devices)
Slide 11 National % Cume Share - Radio Brands (All devices)
Slide 12 National % Cume Share Growth - Radio Groups
Slide 13 Radio Brands & Networks Cume Conversion
Slide 14 Radio Groups Online Daily Reach - New South Wales
Slide 15 Radio Groups Online Daily Reach - Victoria
Slide 16 Radio Groups Online Daily Reach - Queensland
Slide 17 Radio Groups Online Daily Reach - Western Australia
Slide 18 Radio Groups Online Daily Reach - South Australia
Slide 19 Radio Groups Online Daily Reach - Australian Capital Territory
Slide 20 Radio Groups Online Daily Reach - Tasmania
Slide 21 Radio Groups Online Daily Reach - Northern Territory
MOBILE
Slide 23 Top 30 Australian Mobile Publishers
Slide 24 Top 30 Multi-Category Entertainment Mobile Brands
Slide 25 National % Cume Share - Mobile Radio Brands
Slide 26 Top 30 Mobile Optimised Publishers in Australia
Slide 27 Mobile Share of Daily SCA Radio Browsing

5. Source: Nielsen Market Intelligence (Domestic) – June 2013 – June 2014 – SCA Network – National
SCA Network traffic increased 112%
year on year in Australian Average Daily
Unique Browsers 221,501- Highest Ever !
Driven by Shows, Social, Sport, Celebrity and Mobile Browsers.
SCA NETWORK
AUSTRALIAN AVERAGE DAILY
UNIQUE BROWSERS

6. Source: Nielsen Market Intelligence (Domestic) – June 2013 – June 2014 - Today Network National
Today Network traffic increased 104%
year on year in Australian Average Daily Unique
Browsers to 143,368 – Highest Ever !
Driven by Shows, Social, Celebrity and Mobile Browsers.
TODAY NETWORK
AUSTRALIAN AVERAGE DAILY
UNIQUE BROWSERS

7. Triple M Network traffic increased by 157%
year on year in Australian Average Daily
Unique Browsers to 73,212 – Highest Ever !
Driven by AFL, NRL, Social and Mobile Browsers.
Source: Nielsen Market Intelligence (Domestic) – June 2013 – June 2014 - Triple M Network (Five Triple Ms & Triple M Classic Rock Digital)
TRIPLE M NETWORK AUSTRALIAN
AVERAGE DAILY UNIQUE BROWSERS

8. ALL DEVICES
statistics sourced from:

20. FAIRFAX RADIO

22. MOBILE
statistics sourced from:

28. Southern Cross Austereo (SCA) each month reports Australian digital ratings. Data solely sourced
from Nielsen Market Intelligence (Domestic) and Nielsen Answers.
SCA also reports ‘Brands’ as collated and approved by Nielsen and not ‘Ad Networks’, which are
synthetically created by publishers for commercial scale purposes.
Publication of this data is intended for personal use and should be seen as a reflection of business
performance or forward looking statements that are always given to the market and shareholders
first. Any comments in regards to this data or any claims of misreprestation should be addressed to
clive.dickens@sca.com.au
statistics sourced from: