SCA Digital Leadership -- SCA Streams -- SCA Mobile -- SCA Social -- Hit Network -- Scoopla -- Triple M Network -- Sport -- Australian Publishers (All Devices) -- Radio Brands (All Devices) The Social data is collated using the public terms of the respective network public APIs and terms of service. Apart from instances where 'Australian-only' is indicated, the Social Data is not domestic. Publication of this data is intended for personal use and should be seen as a reflection of business performance or forward looking statements that are always given to the market and shareholders first. Any comments in regards to this data or any claims of misrepresentation should be addressed to david.mackie@sca.com.au

1. SCA Monthly Digital Audience
April 2016

2. 358k 10.2m 2.3m 1m 146k
Avg Daily UBs1 Facebook Fans2
Twitter Followers3
Instagram
Followers4
YouTube
Subscribers5
#1 Radio Group with 357,758 Avg Daily UBs (SCA’s biggest month ever)
#15 Australian Digital Publisher in Nielsen Market Intelligence
#10 Australian Mobile Publisher in Nielsen Market Intelligence
SCA Digital Leadership
Sources: 1 Nielsen Market Intelligence, 2 Facebook, 3 Twitter, 4 Instagram & 5 YouTube. Figures for Apr '16

3. Radio Groups Unique Audience
Source: Nielsen Digital Ratings (Monthly) Apr ‘16
1,349,000
880,000
646,000
240,000
0
400,000
800,000
1,200,000
1,600,000
SCA Nova Entertainment ARN Macquarie Radio

4. Radio Brands Unique Audience
Source: Nielsen Digital Ratings (Monthly) Apr ‘16
716,000
626,000
553,000
450,000
226,000 219,000
0
175,000
350,000
525,000
700,000
875,000
Hit Network NovaFM Triple M KIIS Pure Gold Smooth

5. 634k
Unique 28 Day
Streamers1
3.5m 9.4m2.9m
Monthly Podcast
Downloads2
Monthly Video
Views3
Total Monthly
Minutes Watched3
SCA Streams
VideoAudio
Sources: 1 SCA Steaming Logs - 28 days from 01/04/2016, 2 Podcast listening figure removes inflated reporting from repeated download
requests via streaming podcast players in an individual podcast listen and includes Hamish & Andy, 3 Ooyala + YouTube. Figures for Apr '16

6. SCA Mobile
85%
207k 1.2m
Mobile
(% of Avg Daily UBs)3
Monthly App Users1
303k
Monthly Mobile
Avg Daily UBs3
Mobile App Installs
(all-time)2
Sources: 1 Flurry, 2 AppAnnie (all-time SCA downloads) &
3 Nielsen Market Intelligence. Figures for Apr '16

7. SCA Social
2.3m 1m10.2m 146k
2.4m Total Australian Facebook Engagement1
Sources: 1 Facebook ‘People Talking About
This’ AU only, 2 Facebook, 3 Twitter, 4 Instagram
& 5 YouTube. Figures for Apr '16
Twitter
Followers3
Instagram
Followers4
Facebook
Fans2
YouTube
Subscribers5

8. Australian Facebook Engagement
Source: Facebook API People Talking About This (AU)
2,405,342
940,321
660,919
214,506
71,219
0
175,000
350,000
525,000
700,000
875,000
1,050,000
1,225,000
1,400,000
1,575,000
1,750,000
1,925,000
2,100,000
2,275,000
2,450,000
2,625,000
SCA ARN Nova ABC Radio Fairfax Radio

9. HIT Network
1.8m 966k
Twitter
Followers2
Instagram
Followers3
7.6m
Facebook
Fans1
222k
Avg Daily
UBs5
94k
Monthly
App Users6
3.2m
Monthly
Video Views7
141k
YouTube
Subscribers4
Sources: 1 Facebook, 2 Twitter, 3 Instagram, 4 YouTube, 5
Nielsen Market Intelligence, 6 Google Analytics, 7 Ooyala +
YouTube. Figures for Apr '16

10. 168k 368k 21k 9k 20k
Avg Daily UBs1 Facebook Fans2
Twitter Followers3
Instagram
Followers4
YouTube
Subscribers5
Scoopla
Sources: 1 Nielsen Market Intelligence - ‘SCA Network (Scoopla)’, 2 Facebook, 3 Twitter, 4 Instagram & 5 YouTube. Figures for Apr '16

11. Triple M Network
357k 39k
Twitter
Followers2
Instagram
Followers3
1.5m
Facebook
Fans1
117k
Avg Daily
UBs4
115k
Monthly
App Users5
303k
Monthly
Video Views6
Sources: 1 Facebook, 2 Twitter, 3 Instagram, 4 Nielsen Market
Intelligence, 5 Google Analytics, 6 Ooyala + YouTube. Figures for
Apr '16

12. 74k 260k 158k 16k
Avg Daily UBs1 Facebook Fans2
Twitter Followers3
Instagram
Followers4
Sport
22k
Monthly App Users5
Sources: 1 Nielsen Market Intelligence ‘SCA Network (Sport)’, 2 Facebook, 3 Twitter, 4 Instagram & 5 Google Analytics. Figures for Apr '16

13. Australian Publishers (AllDevices)
1
2
3
4
5
6
7
8
9
10
NEWS AUSTRALIA
NEWS CORP AUSTRALIA
FAIRFAX MEDIA
FAIRFAX MEDIA LIMITED
TELSTRA MEDIA
TELSTRA CORPORATION LTD
NINEMSN
NINE ENTERTAINMENT CO.
EBAY
EBAY INC.
REALESTATE.COM.AU LTD.
REA GROUP LTD
YAHOO!7
SEVEN WEST MEDIA & YAHOO!
AUSTRALIAN FEDERAL GOV.
AUSTRALIAN FEDERAL GOVERNMENT
DMG MEDIA
DAILY MAIL AND GENERAL TRUST PLC
CARSALES.COM LIMITED
CARSALES.COM LTD
1
2
4
3
5
7
8
6
-
9
3,767,407
3,389,421
1,623,987
1,347,156
1,259,535
1,188,687
1,082,310
860,790
580,896
487,840
+7.4%
+3.3%
+18.9%
-24.9%
+0.7%
+6.1%
+2.8%
-26.2%
N/A*
-0.8%
SCA is the 15th biggest tagged publisher in Australia (all devices)
PREVRANK COMPANY AVG DAILY UB % CH.
MARKET AGGREGATE 18,941,732 +5.7%
Source: Nielsen Online Rating - Market Intelligence (Domestic) Ranking Report, Average Daily Unique Browsers (all devices) - April 2016
*New entry in April 2016
11
12
13
14
15
16
17
18
19
20
TRIPADVISOR
TRIPADVISOR MEDIA GROUP
GUARDIAN NEWS & MEDIA LTD
GUARDIAN MEDIA GROUP PLC
BBC
BBC WORLDWIDE LTD
ALLURE MEDIA
ALLURE MEDIA
SOUTHERN CROSS AUSTEREO
SOUTHERN CROSS MEDIA GROUP
MAMAMIA WOMEN’S NETWORK
MAMAMIA.COM.AU PTY LTD
SBS
SPECIAL BROADCASTING SERVICE CORP.
CBS INTERACTIVE
CBS CORPORATION
BAUER MEDIA GROUP
BAUER MEDIA GROUP
SPORTINGPULSE
MULTICHANNEL NETWORK
10
13
11
12
14
16
18
17
19
25
430,177
424,857
412,874
379,636
357,758
305,321
280,629
262,294
245,486
235,165
+1.3%
+16.2%
-3.5%
-1.7%
+10.8%
+10.4%
+7.7%
-0.6%
+20.9%
+77.8%
PREVRANK COMPANY AVG DAILY UB % CH.

14. Radio Brands (All Devices)
1
2
3
4
5
6
7
8
HIT NETWORK*
SOUTHERN CROSS AUSTEREO
NOVA FM NETWORK
NOVA ENTERTAINMENT
KIIS NETWORK
AUSTRALIAN RADIO NETWORK
TRIPLE M NETWORK
SOUTHERN CROSS AUSTEREO
SMOOTHFM
NOVA ENTERTAINMENT
2GB 873AM
MACQUARIE RADIO NETWORK
3AW
FAIRFAX MEDIA
CLASSIC HITS RADIO
AUSTRALIAN RADIO NETWORK
1
2
3
4
6
5
8
7
222,417
200,229
148,320
117,004
21,466
19,960
15,825
14,976
+13.4%
+26.6%
+11.2%
+6.3%
+19.5%
-4.8%
+34.7%
+13.1%
Ranked by Australian avg. daily unique browsers
PREVRANK COMPANY AVG DAILY UB % CH.
Source: Nielsen Online Ratings - Market Intelligence (Domestic), Australian Average Daily Unique Browsers - April 2016
*Referred to in Nielsen as ’Today’s Hit Network’
PREVRANK COMPANY AVG DAILY UB % CH.
THE EDGE
AUSTRALIAN RADIO NETWORK
97.3 COASTLIVE.COM.AU
WEST COAST RADIO
FIVEAA
NOVA ENTERTAINMENT
MIX 94.5FM
SOUTHERN CROSS AUSTEREO
SEA FM
SOUTHERN CROSS AUSTEREO
96FM
AUSTRALIAN RADIO NETWORK
2UE
FAIRFAX MEDIA
9
10
11
12
13
14
15
10
9
13
12
11
15
14
7,813
7,582
4,620
3,403
2,597
1,989
1,925
+9.0%
-12.1%
+60.3%
+5.3%
-41.7%
+46.6%
+41.5%