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SAMPLING
INTRODUTION
The need for adequate and reliable data is ever
increasing for taking wise decisions in different
fields of human activity and business is no
exception to it.
 Complete enumeration survey or census
method
 Sampling method
CENSUS METHOD
Data are collected for each and every unit
belonging to the population or universe which is
the complete set of items which are of interest in
any particular situation .
Advantages of census method are:-
 Information can be obtained for each and every
unit.
 Greater Accuracy.
SAMPLING METHOD
In the sampling method instead of every unit of
the population only a part of the population is
studied and the conclusions are drawn on that
basis for the entire population.
Purpose of sampling :-sampling is only a tool which
help to know the characteristics of the universe or
population by examining only a small part of it.
The value obtain from the study of sample ,such
as the average and variance ,are known as
‘statistic’. Such value for the population are called
‘parameters’.
PRINCIPLES OF SAMPLING
1. Principle of ‘Statistical Regularity’ ,and
2. Principle of ‘Inertia of Large Numbers’.
METHOD OF SAMPLING
when a sample is required to be reflected from a
population ,it is necessary to decide which method should
be applied .
The various method of sampling or sampling design can
be grouped under the head as random sampling and non-
sampling .
Random sampling referred to as probability sampling since if
the sampling process is random ,the law of probability can
be applied ;thus the pattern of sampling distribution
needed to interpret and evaluate a sample is provided.
Non –random sampling is selected on basis other than
probability considerations such as expert judgment
,convenience or some critria . The most important aspect
of non –sampling worth nothing is that its subject to
sampling variability but there is no way of knowing the
pattern of variability in the process.
A) Random sampling method:
(i)Simple Random Sampling
(ii)Stratified Sampling
(iii)Systematic Sampling
(iv)Multi-stage Sampling
B)Non-random sampling method:
(i) Judgment Sampling
(ii)Quota Sampling
(iii)Convenience Sampling.
MERITS OF SAMPLING
METHOD
 Less time
 Less cost
 More reliable results
 More detailed information
 The destructive nature of certain tests
LIMITATIONS OF SAMPLING
 Must be carefully planned and executed
 The service of experts
 At times the Sampling plan may be so
complicated that requires more time, labour and
money than a complete count.
 If the information is required for each and every
unit in the domain of study, a complete
enumeration survey is necessary.

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Sampling 090622104926-phpapp01

  • 2. INTRODUTION The need for adequate and reliable data is ever increasing for taking wise decisions in different fields of human activity and business is no exception to it.  Complete enumeration survey or census method  Sampling method
  • 3. CENSUS METHOD Data are collected for each and every unit belonging to the population or universe which is the complete set of items which are of interest in any particular situation . Advantages of census method are:-  Information can be obtained for each and every unit.  Greater Accuracy.
  • 4. SAMPLING METHOD In the sampling method instead of every unit of the population only a part of the population is studied and the conclusions are drawn on that basis for the entire population. Purpose of sampling :-sampling is only a tool which help to know the characteristics of the universe or population by examining only a small part of it. The value obtain from the study of sample ,such as the average and variance ,are known as ‘statistic’. Such value for the population are called ‘parameters’.
  • 5. PRINCIPLES OF SAMPLING 1. Principle of ‘Statistical Regularity’ ,and 2. Principle of ‘Inertia of Large Numbers’.
  • 6. METHOD OF SAMPLING when a sample is required to be reflected from a population ,it is necessary to decide which method should be applied . The various method of sampling or sampling design can be grouped under the head as random sampling and non- sampling . Random sampling referred to as probability sampling since if the sampling process is random ,the law of probability can be applied ;thus the pattern of sampling distribution needed to interpret and evaluate a sample is provided. Non –random sampling is selected on basis other than probability considerations such as expert judgment ,convenience or some critria . The most important aspect of non –sampling worth nothing is that its subject to sampling variability but there is no way of knowing the pattern of variability in the process.
  • 7. A) Random sampling method: (i)Simple Random Sampling (ii)Stratified Sampling (iii)Systematic Sampling (iv)Multi-stage Sampling B)Non-random sampling method: (i) Judgment Sampling (ii)Quota Sampling (iii)Convenience Sampling.
  • 8. MERITS OF SAMPLING METHOD  Less time  Less cost  More reliable results  More detailed information  The destructive nature of certain tests
  • 9. LIMITATIONS OF SAMPLING  Must be carefully planned and executed  The service of experts  At times the Sampling plan may be so complicated that requires more time, labour and money than a complete count.  If the information is required for each and every unit in the domain of study, a complete enumeration survey is necessary.