The document discusses reader profiles from music magazines NME and KERRANG!. It notes that NME's profile uses a collage of images and statistics about gender and ages to represent its audience. KERRANG!'s profile includes basic information about the magazine and reader's lifestyles, including median age, age range, gender, and hobbies. Based on researching these profiles, the author decides their own profile will include target audience images, price, release frequency, statistics, lifestyle facts, article focuses, and a basic color scheme, keeping it simple and straight to the point.