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Rotary Club Vancouver Social Media Keynote

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Shane Gibson
Shane Gibson

http://socialized.me This is the presentation I delivered to the Rotary Club of Vancouver on Social Media.

Business
1 of 19
How Social Media and Social Networking are Turning Sales and Marketing Upside-down @sjagger @shanegibson
“I think that’s going to break.”
“The Customer Owns Your Brand”
600 million
90 Million
Linkedin
100 million updates/day
1Billion Views/Day
Business-to-Business Decision Makers ,[object Object]
…Stereotypes may have C-level executives delegating research to others, but the study reveals that 53% prefer to search the Web and locate information themselves. – Google and Forbes Insights Study (2009),[object Object]
The Reverse Drip
Social media marketing is about LISTENING
Business Intelligence Search.Twitter.com Google Alerts LinkedIn Groups, Questions & Network Blogsearch.Google.com Customer blogs and social networks Competitor news, blogs, and social networks
Getting Real
Resources Socialized.me Closingbigger.net

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Rotary Club Vancouver Social Media Keynote

Editor's Notes

  1. Start is Shane. Mentions social media experts.Steve: We’re amateurs all learning
  2. Shane talks about Krisitan
  3. Shane: HummerUbertor: Competitor Spam story
  4. Shane share’s his favorite quote
  5. Steve covers Disengaged. Introduces thought leaders.
  6. Steve Introduces the Reverse Drip