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Digital Marketing Predictions 2017

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Susan Hallam
Susan Hallam

Digital Marketing Predictions for 2017 - accelerated changes in Google, including mobile experience and the appearance of the SERPS - mass market Big Data tools suitable for smaller businesses, and the need to focus on customer data onboarding - increased adoption of marketing automation -

Business
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Preparing for 2017: What’s Next? Susan Hallam www.hallaminternet.com susan.hallam@hallaminternet.com @susanhallam www.linkedin.com/in/susanhallam
Your Business’ Digital Journey
Penguin 4: 23rd September 2016
New Search Engine Results Page Card Layout
Google Rich Cards
USA: Local Results Actions
The Rise of AMP
Big Data is the New Oil
Cross Device Attribution
Customer Data Onboarding
AdWords Customer Match
Facebook Custom Audiences
Facebook Custom Audiences: Making social advertising personal
Twitter Tailored Audiences
Twitter Lead Generation Cards
Marketing Automation Source: http://oursocialtimes.com/wp-content/uploads/2015/11/What-is-marketing-automation.png
DigitalMarketingTrends2017
Preparing for 2017: What’s Next? Susan Hallam www.hallaminternet.com susan.hallam@hallaminternet.com @susanhallam www.linkedin.com/in/susanhallam

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