The document discusses how different social groups are represented in media and how the magazine aims to represent them differently: - 20-40 year olds are typically shown as career-focused but the magazine portrays them as laid back, prioritizing music over high-paying jobs. - Women are usually depicted as sexually available but the magazine shows them as strong, independent, and not sexually objectified. - Men are commonly photographed with perfect bodies but the magazine presents them as not caring about looks and focusing on interests like music. - The working class are often portrayed as unintelligent but the target audience is represented as aspiring musicians who work to live rather than enjoying their jobs.