Doesn’t time fly? Last year PCM creative’s Caron Lyon (@pcmcreative on Twitter) brought to us her 7 Roads of social media framework. One year on she is returning to see what a difference a year makes in the world of social media and of course how this reflects on the property industry related businesses we at Face2Face run. The wise build their homes on solid ground. How can you get on with social media and avoid ‘flood plain’ thinking. Caron will be taking us through a review of what’s new and what is still hanging on strong. This is last years presentation. http://slidesha.re/h2pxRI if you missed it.

1. +
Social Media...
one year further on.
Is it just a fad?
Social Media made simple

2. Previously...

3. Social Media in 2011

4. By the Numbers

5. By the Numbers
34% of marketers
have generated
leads using Twitter
and 20% have
closed deals using
Twitter

6. Countdown

7. New Comers

8. Evolution
QR codes
(Quick Response)
Markerless
NFC
(Near Field Comms)

9. What is it?

10. Somethings never change!

11. The Origins of Social
In 1898 Small spoke of
social technology as
being the use of
‘knowledge of the facts’
and ‘laws of social
life’ to bring about
rational social aims.

12. Foundation Thinking
“Don't add technology to the way you do things, change
the way you do things when you see what the
technology can do.”
Marcus Romer
Artistic Director - Pilot Theatre Company.

13. The Big Three

14. The 7 Roads
Generate leads and making sales
Provide Customer Service
Improve customer retention?
Increase your knowledge?
Competitors alignment & metrics?
Establish your authority as an expert?
Do business more productively?

15. Where’s your audience?

16. Word on the Street

17. Who are you?
You need to
participate in
Linkedin for it to
work.

18. Foundation Funding
Business Productivity
Centralised Archiving
Optimising Mobile
Leadership through online
collaboration to improve
communication and develop
better working practices.

19. What’s the worst...
Even good foundations
need solid ground.

20. Moving Forward
Monica SWA
(Social Web Assistant)
£75 2hr session you me and your notebook/voice recorder
£75 per month 1hr 1 - 2 - 1 or telephone time
or... x2 2hr blogging hot desk access opportunities

21. Masterclasses
Starting
April 9th or 16th
Internet
Email
Data & Storage
Security
The Ultimate IT Knowledge Patch

22. ...in conversation
@pcmcreative
cj.fibreca.mp