SlideShare a Scribd company logo
Digital Transformed Business Forever. 
Are you Ready? 
Tom Wentworth, CMO, Acquia 
@twentworth12
70% of the companies that were on the 
Global 500 list a mere 10 years ago have 
now vanished
One More!
No Industry is Immune to Disruption
Innovation and Agility 
Create Winners
AND The next 5 years will bring a new wave of 
innovation 
Are you READY?
Uber
All these 
technologies will 
come together
20 
Okay, So Tell Me About! 
Acquia Engage!
21 
Innovate.Transform.Disrupt. 
In today’s digital economy, organizations are faced with a powerful 
choice: evolve or die. Those who have evolved are defining new 
markets and disrupting business models. They're driving new 
initiatives while increasing margins. Acquia Engage unites leaders 
who are transforming their organizations with a “digital-first” 
philosophy. Who should attend? CMOs, CDOs, technical 
strategists, digital marketers, and anyone seeking to understand 
how to transform their business to thrive in a digitally disrupted 
world.
November 3-5 in Boston, at 
the Westin Copley
Conference Tracks 
→ Over 75% of Sessions Delivered by Acquia Customers and Partners 
→ Digital Business will explore how Acquia is helping power agile digital businesses through 
solutions for content, community and commerce. 
→ Technical Innovation will demonstrate how enterprises are building scalable infrastructure to 
power the largest Drupal-powered sites in the world and using continuous delivery processes to 
deliver higher quality Drupal sites at a faster pace. 
→ Digital Marketing will guide executives on the techniques and processes needed to gain a 
competitive advantage and drive business outcomes through digital engagement.
Who is Speaking at Engage?" 
(these Acquia customers, and many more!)
Simon Mainwaring, founder of the leading social 
branding firm We First and author of "We First."
James McQuivey, VP and principal analyst at Forrester 
Research and author of "Digital Disruption: Unleashing 
the Next Wave of Innovation.
Ethan Marcotte, the web designer who coined the 
term "responsive web design" and authored a widely-praised 
book on the topic.
Kristina Halvorson, founder of the content strategy 
consultancy Brain Traffic and co-author of "Content 
Strategy for the Web.”
Hear Tom Erickson, Acquia’s CEO and Dries Buytaert, 
Acquia’s CTO and the founder project lead of Drupal 
discuss the future of Acquia and Digital Engagement
30 
Why Should You Attend 
Engage?
Why Attend? 
→ You Want Your Company to Win in the Face of Digital Disruption 
→ Inspirational Keynotes from Thought Leaders 
→ This event that gives you the opportunity to network with hundreds of other thought leaders 
shaping the future of digital engagement. 
→ Learn from Your Peers 
→ You’ll get an unparalleled look at companies thriving in the digital era, like Tesla Motors, NBC, 
Six Flags, Record Academy, The Rotary, Pac-12.com, and Box. 
→ Make the Most from Your Investment in Acquia 
→ You’ll have access to Acquia product experts who’ll be sharing best practices, tips, and 
techniques for getting the most from your investment in Acquia. 
→ You’ll get a close-up of Acquia’s vision for the future of personalized digital engagement and a 
preview of upcoming product and solutions aimed at helping customers succeed in this new 
era.
32 
Okay, Knowledge is 
Power. But I Want to 
Have Fun Too
Get Out The Funk! 
→ Tuesday Night, Party at 
Royale, Boston with 
Rock and Roll Hall of 
Fame Members George 
Clinton and Parliament 
Funkadelic
34 
Thanks to! 
our Sponsors
Sponsors 
Diamond Sponsor 
Platinum Sponsor
Thank you

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Acquia Engage 2014: Digital is Transforming Business Forever. Are You Ready?

  • 1. Digital Transformed Business Forever. Are you Ready? Tom Wentworth, CMO, Acquia @twentworth12
  • 2. 70% of the companies that were on the Global 500 list a mere 10 years ago have now vanished
  • 3.
  • 4.
  • 5.
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  • 8.
  • 9. No Industry is Immune to Disruption
  • 10. Innovation and Agility Create Winners
  • 11. AND The next 5 years will bring a new wave of innovation Are you READY?
  • 12.
  • 13.
  • 14.
  • 15.
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  • 18. Uber
  • 19. All these technologies will come together
  • 20. 20 Okay, So Tell Me About! Acquia Engage!
  • 21. 21 Innovate.Transform.Disrupt. In today’s digital economy, organizations are faced with a powerful choice: evolve or die. Those who have evolved are defining new markets and disrupting business models. They're driving new initiatives while increasing margins. Acquia Engage unites leaders who are transforming their organizations with a “digital-first” philosophy. Who should attend? CMOs, CDOs, technical strategists, digital marketers, and anyone seeking to understand how to transform their business to thrive in a digitally disrupted world.
  • 22. November 3-5 in Boston, at the Westin Copley
  • 23. Conference Tracks → Over 75% of Sessions Delivered by Acquia Customers and Partners → Digital Business will explore how Acquia is helping power agile digital businesses through solutions for content, community and commerce. → Technical Innovation will demonstrate how enterprises are building scalable infrastructure to power the largest Drupal-powered sites in the world and using continuous delivery processes to deliver higher quality Drupal sites at a faster pace. → Digital Marketing will guide executives on the techniques and processes needed to gain a competitive advantage and drive business outcomes through digital engagement.
  • 24. Who is Speaking at Engage?" (these Acquia customers, and many more!)
  • 25. Simon Mainwaring, founder of the leading social branding firm We First and author of "We First."
  • 26. James McQuivey, VP and principal analyst at Forrester Research and author of "Digital Disruption: Unleashing the Next Wave of Innovation.
  • 27. Ethan Marcotte, the web designer who coined the term "responsive web design" and authored a widely-praised book on the topic.
  • 28. Kristina Halvorson, founder of the content strategy consultancy Brain Traffic and co-author of "Content Strategy for the Web.”
  • 29. Hear Tom Erickson, Acquia’s CEO and Dries Buytaert, Acquia’s CTO and the founder project lead of Drupal discuss the future of Acquia and Digital Engagement
  • 30. 30 Why Should You Attend Engage?
  • 31. Why Attend? → You Want Your Company to Win in the Face of Digital Disruption → Inspirational Keynotes from Thought Leaders → This event that gives you the opportunity to network with hundreds of other thought leaders shaping the future of digital engagement. → Learn from Your Peers → You’ll get an unparalleled look at companies thriving in the digital era, like Tesla Motors, NBC, Six Flags, Record Academy, The Rotary, Pac-12.com, and Box. → Make the Most from Your Investment in Acquia → You’ll have access to Acquia product experts who’ll be sharing best practices, tips, and techniques for getting the most from your investment in Acquia. → You’ll get a close-up of Acquia’s vision for the future of personalized digital engagement and a preview of upcoming product and solutions aimed at helping customers succeed in this new era.
  • 32. 32 Okay, Knowledge is Power. But I Want to Have Fun Too
  • 33. Get Out The Funk! → Tuesday Night, Party at Royale, Boston with Rock and Roll Hall of Fame Members George Clinton and Parliament Funkadelic
  • 34. 34 Thanks to! our Sponsors
  • 35. Sponsors Diamond Sponsor Platinum Sponsor
  • 36.