Social media has the capacity to engage our patients where they are-in social media platforms. Yet all too often we let risk averse behavior prevent our participation and engagement. This provides an apt overview of the moral obligation and benefits of meeting our patients where they are, engaging them in a professional fashion and an overview of the risks and profound benefits heralded by health care social media.
EPL 101: Health Care Social Media and ProfessionalismMayo Clinic
Slides from Dr. Farris Timimi's presentation in Mayo Clinic's Social Media Residency Program. For more information on Social Media Residency go to http://network.socialmedia.mayoclinic.org/
As an introduction, I gave a series of short lectures on the Use of Social Media on Healthcare among medical students of Cebu Doctors University College of Medicine. Most of the slides were borrowed with permission from Dr. Iris Thiele Isip-Tan's slideshare deck.
Social Media for Healthcare OrganizationsErica Ayotte
Overview of opportunities, strategies, and tactics for social marketing within healthcare settings. Learn how to create a strategy framework, data and strategy points to use with the C-suite, and tactics for Facebook, Twitter, LinkedIn, Google+, Pinterest, Instagram, and YouTube.
EPL 101: Health Care Social Media and ProfessionalismMayo Clinic
Slides from Dr. Farris Timimi's presentation in Mayo Clinic's Social Media Residency Program. For more information on Social Media Residency go to http://network.socialmedia.mayoclinic.org/
As an introduction, I gave a series of short lectures on the Use of Social Media on Healthcare among medical students of Cebu Doctors University College of Medicine. Most of the slides were borrowed with permission from Dr. Iris Thiele Isip-Tan's slideshare deck.
Social Media for Healthcare OrganizationsErica Ayotte
Overview of opportunities, strategies, and tactics for social marketing within healthcare settings. Learn how to create a strategy framework, data and strategy points to use with the C-suite, and tactics for Facebook, Twitter, LinkedIn, Google+, Pinterest, Instagram, and YouTube.
Understanding Patients: The Secret to a Thriving 21st Century Medical PracticeKareo
Understanding the patient and creating a personalized experience is going to be key to a successful 21st Century medical practice. In this webinar, we'll look at the various types of patients you see in your practice and how they impact your success. We'll discuss each different patient profile and then dive into how you can better serve these patient. How important are customer service, digital tools, and the quality of care to each of these types of patients? Plus, how can technology help and hurt your reputation with patients? We'll also look at how MACRA and changing reimbursement models are impacting how your practice needs to approach each of these patients.
This is a lecture delivered to first year medical students (and their research mentors) to encourage use of social media in medical education. To enhance communication between medical students and their mentors, we shall use platforms such as facebook, twitter and slideshare.
How To Handle The Responsibilities Of Hipaa, Identity Theft, And Privacy Conc...Ryan Squire
How To Handle The Responsibilities Of Hipaa, Identity Theft, And Privacy Concerns While Introducing New Social Media Technologies as presented by Ryan Squire at the ALI conference on health care in social media 10/5-8/09.
Social Media in Medical Education | AAIM2010 Carrie Saarinen
Slides from Social Media workshop for medical educators at Academic Internal Medicine Week 2010. Presenters represent 3 different universities and different roles in medical education. Please contact us for further information and re-use or for guest speaking engagements. We do birthday parties.
Social Media in Medical Education: Embracing a New MediumRyan Madanick
This talk was given at the University of North Carolina School of Medicine on October 27, 2011, as part of the UNC Academy of Educators Lecture Series.
#uncaoe
The Case for Social Media in ProfessionalismLee Aase
Slides for my August 19, 2014 presentation at the #TTHC2014 CME conference at Mayo Clinic - "Sustaining Trust in a Technology-Driven Health Care World"
Healthcare Social Media and eProfessionalism Mayo Clinic Grand RoundsVandana Bhide
I gave Grand Rounds lecture to standing room only audience at Mayo Clinic Florida. I spoke about how the Social Media Three Shields (Facebook, Twitter and YouTube) can be used by hospitals and healthcare workers to advance the Mayo Clinic Three Shields (Patient Care, Research, Education). There were some humorous and inspiring social media case studies. The overwhelming response to this talk was such a surprise!
Understanding Patients: The Secret to a Thriving 21st Century Medical PracticeKareo
Understanding the patient and creating a personalized experience is going to be key to a successful 21st Century medical practice. In this webinar, we'll look at the various types of patients you see in your practice and how they impact your success. We'll discuss each different patient profile and then dive into how you can better serve these patient. How important are customer service, digital tools, and the quality of care to each of these types of patients? Plus, how can technology help and hurt your reputation with patients? We'll also look at how MACRA and changing reimbursement models are impacting how your practice needs to approach each of these patients.
This is a lecture delivered to first year medical students (and their research mentors) to encourage use of social media in medical education. To enhance communication between medical students and their mentors, we shall use platforms such as facebook, twitter and slideshare.
How To Handle The Responsibilities Of Hipaa, Identity Theft, And Privacy Conc...Ryan Squire
How To Handle The Responsibilities Of Hipaa, Identity Theft, And Privacy Concerns While Introducing New Social Media Technologies as presented by Ryan Squire at the ALI conference on health care in social media 10/5-8/09.
Social Media in Medical Education | AAIM2010 Carrie Saarinen
Slides from Social Media workshop for medical educators at Academic Internal Medicine Week 2010. Presenters represent 3 different universities and different roles in medical education. Please contact us for further information and re-use or for guest speaking engagements. We do birthday parties.
Social Media in Medical Education: Embracing a New MediumRyan Madanick
This talk was given at the University of North Carolina School of Medicine on October 27, 2011, as part of the UNC Academy of Educators Lecture Series.
#uncaoe
The Case for Social Media in ProfessionalismLee Aase
Slides for my August 19, 2014 presentation at the #TTHC2014 CME conference at Mayo Clinic - "Sustaining Trust in a Technology-Driven Health Care World"
Healthcare Social Media and eProfessionalism Mayo Clinic Grand RoundsVandana Bhide
I gave Grand Rounds lecture to standing room only audience at Mayo Clinic Florida. I spoke about how the Social Media Three Shields (Facebook, Twitter and YouTube) can be used by hospitals and healthcare workers to advance the Mayo Clinic Three Shields (Patient Care, Research, Education). There were some humorous and inspiring social media case studies. The overwhelming response to this talk was such a surprise!
Challenges in stereoscopic movie making and cinemadanielbuechele
Stereoscopic movies are enjoying a revival in the last few years after their first occurrence in the 1950s. Threatened by high quality home cinema and piracy the movie industry recently started to make the cinema experience more attractive. Since the 1950s technology has developed a lot and the audience quickly ... the stereoscopic cinema. By today, 3D productions constitute a significant proportion of the profits. This paper gives an overview about challenges in the production and presentation of stereoscopic movies. Therefore, the basics of human’s spatial perception are explained and 3D display technologies based on passive glasses for polarization or color interference and active shutter glasses are introduced. Hereafter, challenges and problems with stereoscopic production in the scope of digital cinema are discussed. Compared to a monoscopic movie production, managing depth is an important task as objects should stay inside a ”comfort zone” to ensure a pleasant viewing experience. Otherwise, the audience probably suffers from visual discomfort or fatigue. During recording lens choice, interaxial camera distance and positioning are crucial for the depth effect and must be considered. In post-production cuts jumping in depth should be avoided, problems caused by the screen’s edges have to be considered and the movie should be optimized for a specific screen size and projection technology to ensure a pleasant 3D experience.
Craig Raucher leverages skills gained during an executive career in the transportation industry to lead the Brooklyn/Staten Island Athletic League. As director, he guides a competitive amateur basketball league that includes many former high school and college standouts. As part of his strategy, Craig Raucher emphasizes teamwork-focused fundamentals of the game such as coordinated offensive passing and shooting.
Queremos hacer I+D o mejor buscamos la i... Generalmente no estamos dando a nuestros usuarios lo que necesitan, búsquemos la innovación en los pequeños detalles, búsquemos mejoras en nuestro día a día.
Social media is no longer a fad or what you do for fun at night. Instead social media plays a big role in how to connect with citizens and improve collaboration in public service agencies. This session will teach you how to use social media effectively in government from tactical tips to insight on navigating the legal and security hurdles.
Social Media Strategies for Events - Hanzehogeschool Groningen 290312EventsAcademy
Guest lecture for first year exchange students of the minor ‘Creating an International Event’ at the Hanzehogeschool Groningen.
Liza Bergman graduated at the School of Communication & Media several years ago. She has been working in Event Management since 2007. Currently she has her own business, EVENTS Academy, that offers courses regarding Event Management. During her studies she was in the international semester, so she shares the experience in following an international program together with exchange students. Also she has done her internship abroad. Check her resume at http://www.linkedin.com/in/lizabergman.
Keynote Presentation: Mayo Clinic Embraces Social Media to Improve Clinical Practice, Research & Education
Presented by: Dr. Farris Timimi, Medical Director, Mayo Clinic Center for Social Media, Mayo Clinic
Dr. Timimi, a practicing Cardiologist, will share how Mayo Clinic fosters conversations and improves care with patients through social technologies. Dr. Timimi will provide specific case study examples of how The Center for Social Media at Mayo clinic is helping transition the patient-provider relationship from its current transactional nature to the future two-way partnership and open engagement model. Dr. Timimi will also present how social media progresses the patient education process.
www.bdionline.com
Reputable Sources in a Pandemic: How to Find and Evaluate Information You Can...Kara Gavin
A look at the news media and medical publishing realms in the time of COVID-19, with information and resources for finding and evaluating information.
Presented 2/12/21 to the Metropolitan Detroit Medical Library Group
My presentation at the IA Summit on research with young breast cancer patients in London.
The aim was to identify their information seeking patterns, circles of support and the way they communicate.
Communicating Research to the Real World through News Media and MoreKara Gavin
A presentation about interacting with news media, institutional communicators and general audiences directly, created for the CHOP Fellows at the University of Michigan, October, 2020
Researchers, Reporters & Everything in BetweenKara Gavin
A talk about how academic researchers can understand and navigate the news media and institutional communications landscape, prepared for the University of Michigan National Clinician Scholars Program
Master chef in healthcare- integrating social media - @DrNic1Nick van Terheyden
Social Media is rapidly becoming an integral part of our lives. Despite the pervasive nature of the communication channel healthcare remains a technology laggard. This presentation will offer insights to help understand why they should join the community,
A guide for STEM graduate students in the RELATE program at the University of Michigan about communicating directly with the general public and working with institutional communicators and reporters
Nothing in our world is changing as quickly as healthcare. Patients are using search, social media and apps to diagnose symptoms, research physicians, schedule appointments, access medical records, connect with other patients and take a more active role in their health. At the same time the tremendous amount of data created by this activity means patients have a much larger digital footprint than ever before. Savvy healthcare marketers can use this data to attract new patients, improve care and collaborate with other healthcare professional. Learn how the patients of today and tomorrow are using technology as a key part of their healthcare and how you can be a bigger part of the Digital Patient Journey.
- Video recording of this lecture in English language: https://youtu.be/lK81BzxMqdo
- Video recording of this lecture in Arabic language: https://youtu.be/Ve4P0COk9OI
- Link to download the book free: https://nephrotube.blogspot.com/p/nephrotube-nephrology-books.html
- Link to NephroTube website: www.NephroTube.com
- Link to NephroTube social media accounts: https://nephrotube.blogspot.com/p/join-nephrotube-on-social-media.html
Ozempic: Preoperative Management of Patients on GLP-1 Receptor Agonists Saeid Safari
Preoperative Management of Patients on GLP-1 Receptor Agonists like Ozempic and Semiglutide
ASA GUIDELINE
NYSORA Guideline
2 Case Reports of Gastric Ultrasound
Title: Sense of Smell
Presenter: Dr. Faiza, Assistant Professor of Physiology
Qualifications:
MBBS (Best Graduate, AIMC Lahore)
FCPS Physiology
ICMT, CHPE, DHPE (STMU)
MPH (GC University, Faisalabad)
MBA (Virtual University of Pakistan)
Learning Objectives:
Describe the primary categories of smells and the concept of odor blindness.
Explain the structure and location of the olfactory membrane and mucosa, including the types and roles of cells involved in olfaction.
Describe the pathway and mechanisms of olfactory signal transmission from the olfactory receptors to the brain.
Illustrate the biochemical cascade triggered by odorant binding to olfactory receptors, including the role of G-proteins and second messengers in generating an action potential.
Identify different types of olfactory disorders such as anosmia, hyposmia, hyperosmia, and dysosmia, including their potential causes.
Key Topics:
Olfactory Genes:
3% of the human genome accounts for olfactory genes.
400 genes for odorant receptors.
Olfactory Membrane:
Located in the superior part of the nasal cavity.
Medially: Folds downward along the superior septum.
Laterally: Folds over the superior turbinate and upper surface of the middle turbinate.
Total surface area: 5-10 square centimeters.
Olfactory Mucosa:
Olfactory Cells: Bipolar nerve cells derived from the CNS (100 million), with 4-25 olfactory cilia per cell.
Sustentacular Cells: Produce mucus and maintain ionic and molecular environment.
Basal Cells: Replace worn-out olfactory cells with an average lifespan of 1-2 months.
Bowman’s Gland: Secretes mucus.
Stimulation of Olfactory Cells:
Odorant dissolves in mucus and attaches to receptors on olfactory cilia.
Involves a cascade effect through G-proteins and second messengers, leading to depolarization and action potential generation in the olfactory nerve.
Quality of a Good Odorant:
Small (3-20 Carbon atoms), volatile, water-soluble, and lipid-soluble.
Facilitated by odorant-binding proteins in mucus.
Membrane Potential and Action Potential:
Resting membrane potential: -55mV.
Action potential frequency in the olfactory nerve increases with odorant strength.
Adaptation Towards the Sense of Smell:
Rapid adaptation within the first second, with further slow adaptation.
Psychological adaptation greater than receptor adaptation, involving feedback inhibition from the central nervous system.
Primary Sensations of Smell:
Camphoraceous, Musky, Floral, Pepperminty, Ethereal, Pungent, Putrid.
Odor Detection Threshold:
Examples: Hydrogen sulfide (0.0005 ppm), Methyl-mercaptan (0.002 ppm).
Some toxic substances are odorless at lethal concentrations.
Characteristics of Smell:
Odor blindness for single substances due to lack of appropriate receptor protein.
Behavioral and emotional influences of smell.
Transmission of Olfactory Signals:
From olfactory cells to glomeruli in the olfactory bulb, involving lateral inhibition.
Primitive, less old, and new olfactory systems with different path
Basavarajeeyam is a Sreshta Sangraha grantha (Compiled book ), written by Neelkanta kotturu Basavaraja Virachita. It contains 25 Prakaranas, First 24 Chapters related to Rogas& 25th to Rasadravyas.
Adv. biopharm. APPLICATION OF PHARMACOKINETICS : TARGETED DRUG DELIVERY SYSTEMSAkankshaAshtankar
MIP 201T & MPH 202T
ADVANCED BIOPHARMACEUTICS & PHARMACOKINETICS : UNIT 5
APPLICATION OF PHARMACOKINETICS : TARGETED DRUG DELIVERY SYSTEMS By - AKANKSHA ASHTANKAR
TEST BANK for Operations Management, 14th Edition by William J. Stevenson, Ve...kevinkariuki227
TEST BANK for Operations Management, 14th Edition by William J. Stevenson, Verified Chapters 1 - 19, Complete Newest Version.pdf
TEST BANK for Operations Management, 14th Edition by William J. Stevenson, Verified Chapters 1 - 19, Complete Newest Version.pdf
263778731218 Abortion Clinic /Pills In Harare ,sisternakatoto
263778731218 Abortion Clinic /Pills In Harare ,ABORTION WOMEN’S CLINIC +27730423979 IN women clinic we believe that every woman should be able to make choices in her pregnancy. Our job is to provide compassionate care, safety,affordable and confidential services. That’s why we have won the trust from all generations of women all over the world. we use non surgical method(Abortion pills) to terminate…Dr.LISA +27730423979women Clinic is committed to providing the highest quality of obstetrical and gynecological care to women of all ages. Our dedicated staff aim to treat each patient and her health concerns with compassion and respect.Our dedicated group ABORTION WOMEN’S CLINIC +27730423979 IN women clinic we believe that every woman should be able to make choices in her pregnancy. Our job is to provide compassionate care, safety,affordable and confidential services. That’s why we have won the trust from all generations of women all over the world. we use non surgical method(Abortion pills) to terminate…Dr.LISA +27730423979women Clinic is committed to providing the highest quality of obstetrical and gynecological care to women of all ages. Our dedicated staff aim to treat each patient and her health concerns with compassion and respect.Our dedicated group of receptionists, nurses, and physicians have worked together as a teamof receptionists, nurses, and physicians have worked together as a team wwww.lisywomensclinic.co.za/
1. Health Care Social Media and
Professionalism
Farris Timimi, MD
Medical Director, Mayo Clinic Center for Social Media
June 2012
2. Agenda
• What is professionalism?
• Is part of being professional being online?
• Are online rules the same as offline rules?
• Know the risks-know how it to avoid them
• Key elements of professionalism in health care
social media
3. Subtext
• This is how people communicate
• All of your employees are already involved in
social media-and you can’t block them
• All of our patients are involved in social media
• Use of your human bandwidth can either be an
asset or a liability-the line crossed is defined by
orientation and training
5. Heart and Soul of Medical Care
• Professionalism means safe care
• Health care is delivered by teams who need to
communicate well, honestly, respectfully,
confidentiality and responsibly
• That team includes all of us in health care-including
patients and their families
6. Core Values
• Professional competence
• Honesty with patients
• Patient confidentiality
• Maintaining appropriate relations with patients
• Improving quality of care
7. Core Values
• Improving access to care
• Just distribution of finite resources
• Scientific knowledge
• Maintaining trust by managing conflicts of interest
• Professional responsibility
9. How is being online part of professionalism?
• Unique moment in history-two overlapping trends
• Information overload at the same time as evolving
information transparency
• Less daily time for direct patient care at the same
time as more time spent by patients online
10. Information Overload
• PubMed-21 million citations, one new/min
• Over 200 Cardiology journals
• 335 cardiology guidelines
• More and more knowledge is being made available
online and in a transparent fashion
13. Time, the most precious commodity…
Direct Care-20%
Documentation-35%
Assessment/
Vitals-7%
Medication-17% Care Coordination-21%
JONA, 39, 6:266-275
14. Why we need to be online
• Is it any wonder that 61% of us have sought
knowledge and support online?
• The value of that conversation is purely dependent
on two factors: access to the conversation and the
quality of the knowledge shared
15. Why we need to be online
• Yet, all too often, we in health care are absent from
that conversation
• “Don’t want to be sued!”
• “Who will pay for my time online?”
• “What about HIPAA?”
16. Is part of being professional being online?
• Each of us are all the lived experts of our own
disease
• All of us will soon have access to the same shared
knowledge
• If we are strategic we can partner with patients and
walk with them on their journey online as well as
offline
• We can help shape the conversation, leverage
information and ensure that credible content fills the
void
18. The Impact of Silence:
Vaccine Hesitancy
• Efficiency
• Each discussion averages 5-10 mins
• By 24 months, 14 vaccines over 8 visits
• 80% of primary care providers report 1 vaccine
refusal/month; 8% of providers report 1 in 10
parents refused vaccine
• Liability
• Several law suits brought by parents whose
children suffered from vaccine refusal
19. Vaccine Hesitancy
• Health Care
• 13 years since Wakefield, dramatic drop in MMR
in EU with a marked increase in measles and
mumps
• EU-2011-major measles outbreak in 33
countries, to include 10,000 in France alone
20. Is part of being professional being online?
• We must partner with patients in content creation,
curation and decision making
• Leverage the content, leverage the conversation,
leverage the good
21. Advocate for those who may be excluded
• Remember the access angels, libraries, houses of
worship
• Consider mobile capable information
• Remember the disabled and chronically ill
• Remember those with rare disease who
geography isolates
23. What do we know about behavior online
• From a general vantage
• From a medical vantage
24. General Online Behavior
• 47% of Facebook users have profanity on their wall
• 56% of profane posts/comments come from friends
• Most common is derivations of “f-word”, second
most common is derivation of “sh*t”
25. Online Behavior and Job Application
• 89% of recruiters and HR staff research candidates
online - from this morning’s Tweet to last night's
Facebook picture
• Over 80% admit to rejecting candidates due to
findings
26. Microblogging: Tweeting Docs
• 2011 one month survey
• 260 Users, 5156 Tweets
• Less than 3% of Tweets were characterized as
unprofessional
• 0.7%-potential patient privacy violation
• 0.6%-profanity
• 0.3%-sexually explicit material
• 0.1%-discriminatory statements
27. National Survey of State Medical Boards
• 71% of boards responded
• 92% of boards reported at least 1 online violation
• Most common: inappropriate patient communication
online, Internet prescribing without an established
clinical relationship and misrepresenting credentials
online
• In total, these transgressions represented a
relatively small percentage of the total board actions
in the FSMB database
28. Professionalism and Social Media
• Social Media Tools do not cause professionalism
violations
• They leverage behavior and errors to a larger
audience
• By doing so, they “educate” a larger audience of
transgressions
29. Professionalism and Social Media
• Previously, if you accepted concert tickets from a
vendor, only you and the vendor knew
• In a social media platform, if you accept tickets from
a vendor, everyone following either you or the
vendor will know
30. Offline Breaches of Professionalism
• Legal Departure
• Altering a medical record
• Performing duties outside scope of care
• Ethical Departures
• Carrying out inappropriate orders
• Failure to support a patient’s basic right to privacy
• Practice Departure
• Neglecting signs that result in patient suicide
31. Online Breaches of Professionalism
• Legal Departure
• Internet prescribing without an established clinical
relationship
• Ethical Departures
• Derogatory or racial comments in a social media
platform
• Practice Departure
• Tweets that represent potential patient privacy
violations
33. Social Media and Professionalism
• Online behavior should seamlessly merge with
offline behavior
• Social Media can highlight professional lapses
• But it can also empower our mission in domains of
practice, research and education
• Social Media can facilitate a professional culture
34. Professionalism and Social Media
• Before you take the leap
• Develop/Review your organizational social media
policy guide
• Define your opportunity and operational goals
• Remember you represent your organization as well
as yourself
• Know and review your privacy settings
35. Professionalism and Social Media
• After the plunge
• Be real
• Be professional
• Be respectful
• Learn the rules of the road before driving
• Just like a good marriage, you will be judged more
by how you listen then what you say
36. Professionalism and Social Media
• After the plunge
• Foresee and count to 3
• 1-Who is your audience?
• 2-Is this appropriate for all ages?
• 3-Am I adding value to the ongoing
conversation?
37. General Concepts
• Unless it is still in the cache, you can’t put it in the
trash
• Always surmises that HIPAA applies
• Speak on your behalf, not that of staff
• Anonymity is really gimmicky
• If you chat about your company, identify abundantly
38. General Concepts
• Don’t endorse as a matter of course
• Supervisors: Don’t initiate an employee friend
request at your own behest
• Separate your circle of friends from patient’s you
mend
• Corporate logo in your username is a no go
• Adding a disclaimer is probably saner
• Don’t practice on the Internet, regardless of your
good intent
39. Remember
• Errors will occur
• Develop a social media policy
• Provide orientation and training
• If a mistake happens, remember it is one game in a
season
40. e-Hippocratic Oath-Scott Albin, M.D.
• “What I may see or hear in the course of treatment
or even outside of the treatment in regard to the life
of a patient, I will keep confidential holding such
things shameful to spread online. I will conduct
myself online in accord with the professional ethical
standards I have sworn to uphold and keep myself
far from all ill-doing and seduction”
41. Professionalism and Social Media
• Don’t Lie, Don’t Pry
• Don’t Cheat, Can’t Delete
• Don’t Steal, Don’t Reveal
42. Professionalism and Social Media
• Blog: http://socialmedia.mayoclinic.org/
• Twitter: @FarrisTimimi
• E-mail: timimi.farris@mayo.edu