Please refer to pages 76 78 in the book and complete the case st
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The document discusses a case study assignment on Domino's Pizza. Students are instructed to read pages 76-78 of the book, complete the case study, and answer two questions in a Word document. They are to upload their answers to Canvas. Students should proofread their work for completeness and correct grammar, using 12 point font.
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MGT 4337: Business Policy and Decision Making
Module 3 Strategy Exercises Worksheet
Overview: This exercise will tie concepts from the chapter material to the simulations assigned in this module. Completing this exercise will prepare you to help you to make decisions during the simulation rounds and prepare you for completing this module’s decision log journal entries and artifact analyses.
Specifically, you will apply what you learned in Chapters 5 and 6 to identify your own company’s and your rivals' competitive and supplemental strategies, as well as outline specific actions to obtain a sustainable competitive advantage.
Directions: Download and save a copy of this document so you can edit the worksheet with your responses to the questions below.
Chapter 5
1. Which of the five basic competitive strategies best characterize your athletic footwear company’s strategic approach to competing successfully?
2. Which rival footwear companies appear to be employing a low-cost provider strategy?
3. Which rival footwear companies appear to be employing a broad differentiation strategy?
4. Which rival companies appear to be employing some type of focus strategy?
5. Which rival companies appear to be employing a best-cost provider strategy?
6. What is your company's plan to achieve a sustainable competitive advantage over rivals? List at least three (preferably more than three) specific kinds of decision entries on specific decision screens that your company has made or intends to make to win this kind of competitive edge over rivals.
1.
2.
3.
Chapter 6
1. What offensive strategy options discussed in this chapter does your athletic footwear company have? Identify at least two offensive moves that your company should seriously consider in order to improve the company’s market standing and financial performance.
1.
2.
2. What defensive strategy moves should your company consider in the upcoming decision round? Identify at least two defensive actions your company has taken in the past one or two decision rounds.
1.
2.
3. Is your company vertically integrated to some extent? Explain why or why not.
Rubric
Guidelines for Submission: To complete this assignment, submit a saved copy of this completed worksheet.
Instructor Feedback: This activity uses an integrated rubric in Blackboard. Students can view instructor feedback in the Grade Center.
Criteria
Exemplary (100%)
Needs Improvement (75%)
Incomplete (50%)
Not Evident (0%)
Value
Worksheet
Submitted a complete worksheet that demonstrates sincere effort.
Submitted a mostly complete worksheet that demonstrates sincere effort.
Submitted an incomplete worksheet.
Did not submit a worksheet.
100
Total
100%
image1.png
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Mktg305 Marketing Principles Group Project Assignment H.docx
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How to SWOT
Identify the problems. Teaching cases are typified by the presentation of a problem,
or sometimes multiple problems, for the reader to systematically solve through the case
analysis process. After initially reading or skimming the case, you should read through
the case again for the purpose of determining what problems the main character
(principal) in the case is faced with solving.
Analyze the situation. After determining the problem faced in the case, you need to
analyze the situation surrounding the focal organization in the case. At the core of this
analysis is a SWOT analysis (SWOT is an acronym for strengths, weaknesses,
opportunities, and threats). Within the organization, what strengths and weaknesses
does the company have? Externally, or outside the organization, what opportunities
may be available to the organization and what threats could it face? If you are unfamiliar
with a SWOT analysis, you can find a wealth of resources on the topic through an
Internet search or at a library. Also note that other types of situational analysis
techniques may be available other than the SWOT analysis.
Generate potential solutions. The next step in the case analysis is the most creative
element, in which you generate a list of potential solutions to the problems faced in the
case. This is a brainstorming activity, although it is typical to narrow the list of potential
solutions to the two to four most reasonable options for solving the problem.
Evaluate potential solutions. After developing, and potentially narrowing, a list of
potential solutions, evaluate the advantages and disadvantages, or pros and cons, of
each. With each solution, what are its positive and negative characteristics and potential
consequences if implemented? Is the solution practical to implement? Effective
managers are able to analyze the virtues of each potential solution in the future, as well
as what pitfalls could occur.
Choose the optimal solution. The final step in the case analysis process is to choose
the best solution. Based on the advantages and disadvantages of the potential solutions
examined in the previous two steps of this process, which do you believe is the right
choice for the case principal and organization to take? Most important, you need to be
able to support and defend this choice. Be prepared to answer the question of why you
believe it’s the right choice and back up your choice with facts, data, or examples.
Potential Questions to Ask
A SWOT analysis will answer these questions:
What are the internal strengths and weakness of your company?
What are the external opportunities and threats in your industry and its
environment?
Can any weaknesses be converted to strengths? Any threats into opportunities?
How can your company take advantage of strengths and opportunities?
What strategic changes can your company im ...
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What is operational excellence [10 core principles]i
What is operational excellence [10 core principles]i
MGT 416 Effective Communication / snaptutorial.com
MGT 416 Effective Communication / snaptutorial.com
Similar to Please refer to pages 76 78 in the book and complete the case st
MGT 4337 Business Policy and Decision Making Module 3 .docx
MGT 4337: Business Policy and Decision Making
Module 3 Strategy Exercises Worksheet
Overview: This exercise will tie concepts from the chapter material to the simulations assigned in this module. Completing this exercise will prepare you to help you to make decisions during the simulation rounds and prepare you for completing this module’s decision log journal entries and artifact analyses.
Specifically, you will apply what you learned in Chapters 5 and 6 to identify your own company’s and your rivals' competitive and supplemental strategies, as well as outline specific actions to obtain a sustainable competitive advantage.
Directions: Download and save a copy of this document so you can edit the worksheet with your responses to the questions below.
Chapter 5
1. Which of the five basic competitive strategies best characterize your athletic footwear company’s strategic approach to competing successfully?
2. Which rival footwear companies appear to be employing a low-cost provider strategy?
3. Which rival footwear companies appear to be employing a broad differentiation strategy?
4. Which rival companies appear to be employing some type of focus strategy?
5. Which rival companies appear to be employing a best-cost provider strategy?
6. What is your company's plan to achieve a sustainable competitive advantage over rivals? List at least three (preferably more than three) specific kinds of decision entries on specific decision screens that your company has made or intends to make to win this kind of competitive edge over rivals.
1.
2.
3.
Chapter 6
1. What offensive strategy options discussed in this chapter does your athletic footwear company have? Identify at least two offensive moves that your company should seriously consider in order to improve the company’s market standing and financial performance.
1.
2.
2. What defensive strategy moves should your company consider in the upcoming decision round? Identify at least two defensive actions your company has taken in the past one or two decision rounds.
1.
2.
3. Is your company vertically integrated to some extent? Explain why or why not.
Rubric
Guidelines for Submission: To complete this assignment, submit a saved copy of this completed worksheet.
Instructor Feedback: This activity uses an integrated rubric in Blackboard. Students can view instructor feedback in the Grade Center.
Criteria
Exemplary (100%)
Needs Improvement (75%)
Incomplete (50%)
Not Evident (0%)
Value
Worksheet
Submitted a complete worksheet that demonstrates sincere effort.
Submitted a mostly complete worksheet that demonstrates sincere effort.
Submitted an incomplete worksheet.
Did not submit a worksheet.
100
Total
100%
image1.png
Unit 4 Assignment
For this assignment, you are going to gather some data and discuss your results. Interview or survey 10 people and ask each person the first three terms or words that.
Mktg305 Marketing Principles Group Project Assignment H.docx
Mktg305 Marketing Principles Group Project Assignment
How to SWOT
Identify the problems. Teaching cases are typified by the presentation of a problem,
or sometimes multiple problems, for the reader to systematically solve through the case
analysis process. After initially reading or skimming the case, you should read through
the case again for the purpose of determining what problems the main character
(principal) in the case is faced with solving.
Analyze the situation. After determining the problem faced in the case, you need to
analyze the situation surrounding the focal organization in the case. At the core of this
analysis is a SWOT analysis (SWOT is an acronym for strengths, weaknesses,
opportunities, and threats). Within the organization, what strengths and weaknesses
does the company have? Externally, or outside the organization, what opportunities
may be available to the organization and what threats could it face? If you are unfamiliar
with a SWOT analysis, you can find a wealth of resources on the topic through an
Internet search or at a library. Also note that other types of situational analysis
techniques may be available other than the SWOT analysis.
Generate potential solutions. The next step in the case analysis is the most creative
element, in which you generate a list of potential solutions to the problems faced in the
case. This is a brainstorming activity, although it is typical to narrow the list of potential
solutions to the two to four most reasonable options for solving the problem.
Evaluate potential solutions. After developing, and potentially narrowing, a list of
potential solutions, evaluate the advantages and disadvantages, or pros and cons, of
each. With each solution, what are its positive and negative characteristics and potential
consequences if implemented? Is the solution practical to implement? Effective
managers are able to analyze the virtues of each potential solution in the future, as well
as what pitfalls could occur.
Choose the optimal solution. The final step in the case analysis process is to choose
the best solution. Based on the advantages and disadvantages of the potential solutions
examined in the previous two steps of this process, which do you believe is the right
choice for the case principal and organization to take? Most important, you need to be
able to support and defend this choice. Be prepared to answer the question of why you
believe it’s the right choice and back up your choice with facts, data, or examples.
Potential Questions to Ask
A SWOT analysis will answer these questions:
What are the internal strengths and weakness of your company?
What are the external opportunities and threats in your industry and its
environment?
Can any weaknesses be converted to strengths? Any threats into opportunities?
How can your company take advantage of strengths and opportunities?
What strategic changes can your company im ...
Busn 412 business policy complete class
This document provides information about purchasing a complete class package for BUSN 412 Business Policy from Homeworklance.com. It includes a link to download the tutorial, contact information for the website, and an outline of the course content for each of the 7 weeks. The weekly course content includes graded discussion prompts, assignments, and case study analyses related to strategic management concepts. It recommends choosing a company for a course project and analyzing it using tools like SWOT analysis, Porter's Five Forces, and strategic frameworks. The document provides instructions and grading criteria for multiple case analyses and assignments to be completed over the 7 week period.
10Appendix 1Student Guide to Case Analysis Using the Ameri.docx
10
Appendix 1
Student Guide to Case Analysis Using the American Management Association 8-step Process.
Sally Armstrong, May 2005. Davenport University.
References
Patten, D. (undated). Strategic Case Analysis. Davenport University.
Boone & Kurtz, (2006). Contemporary Business 11th Ed. New York. McGraw-Hill Irwin.
Case studies present you with real life scenarios and situations that help to develop your critical thinking, problem solving and decision making skills in the relatively safe environment of the classroom. Whether the situation described in a case is fairly straightforward or is highly complex, as in upper level courses, the entire problem solving process involves 3 stages and eight steps. However, in Introductory or Foundation courses the questions at the end of case studies will typically focus on specific steps, in the first two stages. This introductory guide will help you understand and practice all the steps of the process and will ensure that you are well prepared to tackle the more challenging cases in upper level classes when that time comes. It will also help you to become a better problem solver in your domestic, social and working life.
Steps 1-3 – The Problem Identification Stage
Step 1 – Review the case and identify the relevant facts
Problem situations or cases often include extraneous information or irrelevant ‘stuff’. Therefore, when you are trying to find a solution to a situation or to answer a case question, the first step is to identify the key facts so that you can figure out what is going on before deciding how to answer or solve the problem. In advanced courses, this usually involves extensive research but in an introductory or foundation level course, you will typically only use the information in the case. However, to do well in any case study assignment, it is important to read the case carefully and also to make sure you fully understand what the assignment and/or case questions are asking for. As you review the case, this will help you to identify whatyou need to pay attention to and what to ignore. That’s what relevance means – eliminating ‘stuff’ and identifying the important facts in a situation.
Let us assume that you have just read a case entitled XYZ company and are trying to answer the following question:
What are the current challenges facing XYZ company?
You must identify and list the key facts which, for the purposes of our example, are those listed below:
· The government has recently deregulated the industry to stimulate competition.
· Telecommunications advances have led to increasing internet use.
· More and more users are comparison shopping on the internet
· Price competition in the industry is increasing and average net profit margins have fallen 1% in the past two years.
· XYZ recently laid off 10% of its workforce in an effort to lower costs and remain competitive. Management believes that this is enough to allay the effects of competition for the next 3 years.
· Many co.
Part 1 case tips bally total fitnesswalmartwher
Bally Total Fitness faces external threats to its business strategy. The document provides discussion questions and recommendations for addressing Bally's two biggest threats in a case response. It also provides similar guidance for recommending a VRIO resource for Walmart's approach to online retailing based on its existing capabilities. Students are instructed to submit a case response analyzing one of the two companies by focusing on connecting external threats or identifying competitive resources, citing evidence from the respective case.
MARKETING MANAGEMENT12th edition18 Managing Mass.docx
MARKETING MANAGEMENT
12th edition
18
Managing Mass Communications
Kotler Keller
Chapter QuestionsWhat steps are involved in developing an advertising program?How should sales promotion decisions be made?What are the guidelines for effective brand-building events and experiences?How can companies exploit the potential of public relations and publicity?
Advertising
Any paid form of nonpersonal presentation
and promotion of ideas, goods, or
services by an identified sponsor.
Procter & Gamble’s Advertising History
Click on the video icon to launch a video clip about Procter & Gamble’s advertising history.
Figure 18.1 The Five M’s of Advertising
Advertising Objectives
Informative
advertising
Reminder
advertising
Reinforcement
advertising
Persuasive
advertising
Factors to Consider in Setting an Advertising Budget
Stage in the product life cycle
Market share and consumer base
Competition and clutter
Advertising frequency
Product substitutability
Developing the Advertising CampaignMessage generation and evaluationCreative development and executionSocial responsibility review
Creative BriefPositioning statementKey messageTarget marketObjectivesKey brand benefitsBrand promiseEvidence of promiseMediaBackgroundCreative considerations
Television
AdvantagesReaches broad spectrum of consumersLow cost per exposureAbility to demonstrate product useAbility to portray image and brand personality
DisadvantagesBrief ClutterHigh cost of productionHigh cost of placementLack of attention by viewers
Print Ads
AdvantagesDetailed product informationAbility to communicate user imageryFlexibilityAbility to segment
DisadvantagesPassive mediumClutterUnable to demonstrate product use
Print Ad Components
Headline
Picture
Signature
Copy
Print Ad Evaluation CriteriaIs the message clear at a glance?Is the benefit in the headline?Does the illustration support the headline?Does the first line of the copy support or explain the headline and illustration?Is the ad easy to read and follow?Is the product easily identified?Is the brand or sponsor clearly identified?
Media SelectionReachFrequencyImpactExposure
Figure 1.2 Relationship among Trial, Awareness, and the Exposure Function
Reach x Frequency = GRPs
Choosing Among Major Media TypesTarget audience and media habitsProduct characteristicsMessage characteristicsCost
Major Media TypesNewspapersTelevisionDirect mailRadioMagazinesOutdoorYellow pagesNewslettersBrochuresTelephoneInternet
Table 18.2 Marketing Communication Expenditures (2001)Media$% of TotalTV52.722Radio19.48Internet3.41Magazines12.35Newspaper49.421
Place AdvertisingBillboardsPublic spacesProduct placementPoint-of-purchase
Measures of Audience SizeCirculationAudienceEffective audienceEffective ad-exposed audience
Figure 18.3 Classification of Advertising Timing Patterns
Factors Affecting Timing PatternsBuyer turnoverPurchase frequencyForgetting rate
Media Schedu.
MARKETING MANAGEMENT12th edition18 Managing Mass.docx
MARKETING MANAGEMENT
12th edition
18
Managing Mass Communications
Kotler Keller
Chapter QuestionsWhat steps are involved in developing an advertising program?How should sales promotion decisions be made?What are the guidelines for effective brand-building events and experiences?How can companies exploit the potential of public relations and publicity?
Advertising
Any paid form of nonpersonal presentation
and promotion of ideas, goods, or
services by an identified sponsor.
Procter & Gamble’s Advertising History
Click on the video icon to launch a video clip about Procter & Gamble’s advertising history.
Figure 18.1 The Five M’s of Advertising
Advertising Objectives
Informative
advertising
Reminder
advertising
Reinforcement
advertising
Persuasive
advertising
Factors to Consider in Setting an Advertising Budget
Stage in the product life cycle
Market share and consumer base
Competition and clutter
Advertising frequency
Product substitutability
Developing the Advertising CampaignMessage generation and evaluationCreative development and executionSocial responsibility review
Creative BriefPositioning statementKey messageTarget marketObjectivesKey brand benefitsBrand promiseEvidence of promiseMediaBackgroundCreative considerations
Television
AdvantagesReaches broad spectrum of consumersLow cost per exposureAbility to demonstrate product useAbility to portray image and brand personality
DisadvantagesBrief ClutterHigh cost of productionHigh cost of placementLack of attention by viewers
Print Ads
AdvantagesDetailed product informationAbility to communicate user imageryFlexibilityAbility to segment
DisadvantagesPassive mediumClutterUnable to demonstrate product use
Print Ad Components
Headline
Picture
Signature
Copy
Print Ad Evaluation CriteriaIs the message clear at a glance?Is the benefit in the headline?Does the illustration support the headline?Does the first line of the copy support or explain the headline and illustration?Is the ad easy to read and follow?Is the product easily identified?Is the brand or sponsor clearly identified?
Media SelectionReachFrequencyImpactExposure
Figure 1.2 Relationship among Trial, Awareness, and the Exposure Function
Reach x Frequency = GRPs
Choosing Among Major Media TypesTarget audience and media habitsProduct characteristicsMessage characteristicsCost
Major Media TypesNewspapersTelevisionDirect mailRadioMagazinesOutdoorYellow pagesNewslettersBrochuresTelephoneInternet
Table 18.2 Marketing Communication Expenditures (2001)Media$% of TotalTV52.722Radio19.48Internet3.41Magazines12.35Newspaper49.421
Place AdvertisingBillboardsPublic spacesProduct placementPoint-of-purchase
Measures of Audience SizeCirculationAudienceEffective audienceEffective ad-exposed audience
Figure 18.3 Classification of Advertising Timing Patterns
Factors Affecting Timing PatternsBuyer turnoverPurchase frequencyForgetting rate
Media Schedu.
Core Study Subjects Exam 3 Fall 2007
The document provides an overview of topics and key concepts to study for an international business management exam, including international strategy, entry modes, exporting, global production and outsourcing, international marketing, and research and development. It also lists five essay questions that may appear on the exam, covering scenarios related to developing a promotion strategy, exporting specialty popcorn, manufacturing strategy, and entering international markets for a new HIV vaccine.
ReferencesBenefits and perks. Starbucks Coffee Company. (202.docx
References
Benefits and perks. Starbucks Coffee Company. (2022). Retrieved October 17, 2022, from
https://www.starbucks.com/careers/working-at-starbucks/benefits-and-perks/
Bush, T. (2022, July 7).
SWOT analysis of Starbucks, the world's leading Coffeehouse Chain.
PESTLE Analysis. Retrieved October 25, 2022, from
https://pestleanalysis.com/swot-analysis-of-starbucks/
Culture and values. Starbucks Coffee Company. (2022). Retrieved October 17, 2022, from
https://www.starbucks.com/careers/working-at-starbucks/culture-and-values/
Financial Data. Starbucks Corporation - Financial Data - Quarterly Results. (2022, August 2). Retrieved October 26, 2022, from
https://investor.starbucks.com/financial-data/quarterly-results/default.aspx
Hawley, Julia. 2022. Who are Starbucks' main competitors?
Investopedia. Retrieved
from
https://www.investopedia.com/articles/markets/101315/who-are-starbucks-main-
competitors.asp
Prokipchuk, K. (2019, May 15).
Starbucks vs. Dunkin. Comparative Analysis Draft. Retrieved
October 25, 2022, from https://blogs.baruch.cuny.edu/karolinescomparativedraft/?p=
Scholarly Activities
This document describes the scholarly activity elements that should be included in a five paragraph summary. You may use this resource to help guide the preparation of the Scholarly Activities assignment, due in Topic 10.
Overview
This section consists of a single paragraph that succinctly describes the scholarly activity that you attended/participated in, the target market for the activity, and the benefit of the activity to you.
Problem
This section consists of either a short narrative or a list of bullet points that concisely identifies the problems the scholarly activity is designed to solve. Educate: What is the current state of the activity topic? Explain why this is a problem, and for whom is it a problem? Inspire: What could a nurse achieve by participating in the scholarly activity? Use declarative sentences with simple words to communicate each point. Less is more.
Solution
This section consists of either a short paragraph or a list of bullet points that concisely describes the solution to a proposed practice problem that the scholarly activity addressed and how it addresses the problem outlined in the previous section.
Opportunity
This section consists of short paragraphs that define the opportunity that the scholarly activity is designed to capture. It is important to cover the objectives and goals that were met. How will attending/participating in this scholarly activity help you grow as a nurse?
Program Competencies Addressed
This section consists of a list of program competencies that were addressed in this scholarly activity. Please use the list from the ISP.
© 2017. Grand Canyon University. All Rights Reserved.
image1.jpg
Scholarly Activities
Assessment Description
T.
Quantitative Critique Rubric- 5.25.2020Student Name .docx
Quantitative Critique Rubric- 5.25.2020
Student Name: Article Title:
Areas of critique
Questions to be answered regarding article
Critique Responses
Points achieved
Intent of the
Research (7)
Is the title of the study clear? (1)
What is the research question(s) if stated? What is the hypothesis if stated? (3)
What are the issues or variables being studied? Are there Independent & Dependent variables identified? (3)
Significance of study (5)
How is the research problem significant to nursing?
How will the findings improve practice? (5)
Methods (26)
What is the study design? Describe. Was this appropriate? (5) What is the level of evidence in this research? Describe model used to evaluate level of research (3)
Was the sample randomized or not randomized? Was the sample selection addressed?(3)
Was the sample size adequate? Was there a power analysis done? (3)
What evidence was provided that biases were eliminated or minimized? What steps were taken to control confounding participant characteristics that could affect the equivalence of groups being compared? Were these steps adequate? (6)
What were the inclusion and exclusion criteria? (3)
Describe the instruments used- were they reliable/valid? Is this addressed? (3)
Procedures (6)
Describe how the data was collected- was it consistent? (3)
Were the dependent variables always obtained in the same manner? (3)
Analysis (32)
What type of analysis was done? Identify the statistics used-were they appropriate for level of measurement? All assumptions met? (5) Was rationale provided for use of statistical tests?
Was analysis appropriate for the design/methods used? (3)
Were the relevant sample demographics described? (3) Were they used to answer RQ when inferential statistics would have been more appropriate? (3)
What were the results of the study? (3) Were any results significant? What do the tests tell about the RQ or hypotheses? (3) Were any tests non-significant? Is it plausible that these reflect a Type II error? (3) What factors might have undermined the study’s statistical conclusion validity? (3)
Was an appropriate amount of statistical information reported? Are the findings clearly and logically organized? (3) Were tables or figures used to summarize large amounts of statistical information? (3)
Results and Interpretation (24)
What was the researcher's interpretation of the results? (3)
Do the results make sense? Did the researcher develop reasonable conclusions? (3)
Do the researchers discuss the limitations of the study and their possible effects on the credibility of the research? (3) Did the researchers discuss the generalizability of the results? (3) Did the researchers discuss the implications for clinical practice? (3)
What is your interpretation of the results? (3)
How would you improve upon this study if you w.
CUSTOMER SEGMENTATION ANALYSIS OF ELECTRONIC GOODS A MACHINE LEA
CUSTOMER SEGMENTATION ANALYSIS OF ELECTRONIC GOODS
A MACHINE LEARNING APPROACH - Machine Learning and Optimization
Abstract
There seems to be a lot of competition among competing firms to attract new customers and hold on to existing ones as a result of the creation of numerous competitors and entrepreneurs. Because of the above, providing excellent customer service is necessary regardless of the size of the company. Furthermore, the capacity of any company to comprehend the requirements of each of its clients will enhance client assistance in offering focused client services and creating unique client care strategies. Structured customer service makes it possible to have this understanding. Customers in each segment are similar in terms of market characteristics.
Introduction
Data mining algorithms are now frequently used to uncover vital and strategic information that is concealed in organizational data as a result of growing company competition and the accessibility of large-scale historical data. (Rajaraman, 2011) Data mining is the process of removing logical information from a dataset and presenting it for decision support in a way that is easily understandable by humans. Data mining techniques set apart disciplines like statistics, AI, machine learning, and data systems. Applications for data mining range from biology to weather forecasting, fraud detection, financial research, and customer insights, among others. The main goal of this article is to use data mining to find client segments in a commercial enterprise.
These differences are based on factors that directly or indirectly affect the market or business such as product preferences or expectations, location, behavior and so on. The importance of customer segmentation includes, inter alia, the ability of a business to customize market plans that would be appropriate for each segment of its customers.Support for business decisions based on risky environments such as credit relationships with its customers (Rogers, 2016); Identify products related to individual components and how to manage demand and supply power; Interdependence and interaction between consumers, between products, or between customers and products are revealed, which the business may not be aware of; The ability to predict customer declines, and which customers are likely to have problems and raise other market research questions and provide clues to find solutions. Buried in a database of integrated data proved to be effective for detecting subtle but subtle patterns or relationships.
This mode of learning is classified under supervised learning. Integration algorithms include the KMeans algorithm, K-nearest algorithm, sorting map (SOM), and more (Morrisson, 2014). These algorithms, without prior knowledge of the data, are able to identify groups in them by repeatedly comparing input patterns, as long as static aptitude in training examples is achieved based on subject matter or process. Each set has data ...
Setting Research Objectives in Applied Marketing Research
This document discusses the process of defining a research problem and setting research objectives. It covers recognizing the problem or opportunity, understanding why information is needed and the decision-making environment. It also discusses distinguishing between symptoms and the real problem, translating the management problem into a marketing research problem, determining if information already exists, and setting research questions, objectives and hypotheses. The goal is to develop clear and meaningful research objectives to guide the research process.
Assignment 2Situation AnalysisBased on what you’ve.docx
Assignment 2
Situation Analysis
Based on what you’ve learned so far in this course, regarding the 5 Cs, 4Ps, and STP, complete the assessment questions below. Submit the completed template in the Week 10 assignment submission link.
Name:
Professor’s Name:
Course Title:
Date:
Company/Brand Selected (Mini Cooper, Samsung, Dairy Queen, or Axe):
NOTE: You will be completing an ORIGINAL Analysis on the business.
1. Customers
Who are the current customers/users? Include information related to demographics, psychographics and buying behavior, price sensitivity, customer satisfaction and loyalty.
For example: You could include information such as whether the brand is trying to appeal to a certain social or cultural group and how customers perceive the product/brand. It’s also possible to include demographic information related to: age, educational attainment, geographic area, gender, race, employment status and/or home ownership. Additionally, you can discuss psychographic information which includes those attributes that relate to personality, values, attitudes, interests, or lifestyles of people. This area is also related to situational life stages as well as customer beliefs, and how customers want to see themselves and be perceived. Some examples of psychographic groups include video gamers, soccer moms, sports fanatics, hipsters, and single moms. Life cycle stages include: retirees, new homeowners, college students and new parents. Be aware that some products/brands may appeal to a wider customer base than others.
[Insert response]
What do the customers buy/use of value from the business?
[Insert response]
What changes can the company/brand expect in the future? How can the company/brand better serve its customers?
(For example, you could include information about the current demand for the product/brand, and how it is changing or has changed including possible variations or modifications in the future. You may also determine/discuss if the brand/company can take advantage or has taken advantage of the changes. It’s also possible to consider and talk about whether the product/brand is a less expensive substitute, perhaps, or maybe a product/brand that is easier to use with more features.)
[Insert response]
Opportunities (Make sure you label why you call each item an opportunity):
1. [Insert response]
2. [Insert response]
3. [Insert response]
Threats: (Make sure you label why you call each item a threat):
1. [Insert response]
2. [Insert response]
3. [Insert response]
2. Company
This Section Discusses what the brand is currently.
Identify strengths and weaknesses of the company/brand as it exists today, providing at least 3 strengths and 3 weaknesses. What does the company/brand do well and not so well at this very moment?
List 3 Strengths (Make sure you label why you call each item a Strength):
1. [Insert response]
2. [Insert response]
3. [Insert response]
List 3 Weaknesses: (Make sure you label why you call each item a weakness):
1. .
Bm 1.6 Organizational Planning Tools
IB Business and Management (Standard Level)
All material taken from the IB Business and Management Textbook:
"Business and Management", Paul Hoang, IBID Press, Victoria, 2007
Assignment Budget Planning and ControlBefore approaching this a.docx
Assignment: Budget Planning and Control
Before approaching this assignment, be sure that you have watched the following video.
· Budgetary Planning featuring Babycakes *FULL VIDEO*. (2016). YouTube.
Babycakes, a specialty bakery, is the company that will be considered for all parts of your budget planning and control report. For this assignment, you will develop a three to four (3 – 4) page paper in which you address the following.
1. Briefly discuss the ways a realistic budget will benefit the owner of Babycakes versus having no budget at all. Be sure to use Babycakes as the company and any specific product details in your explanation.
2. Prepare a sales budget for the LA Babycakes store for the 4th quarter of 2016. Present the number of units, sales price, and total sales for each month; include October, November, and December, and a total for the quarter. Use one-half of the Valentine’s Day sales as the basis for a usual day in the new quarter. Use 30 days for each month. Calculate the total sales for each month for October, November, and December.
3. Create three (3) new products, one (1) for each of the three (3) holiday seasons in the 4th quarter. Estimate the sales units, sales price, and total sales for each month. Describe the assumptions used to make these estimates. Include an overview of the budget in the report, presenting the actual budget as an appendix with all data and calculations. Add these amounts to your sales budget.
4. The owner of Babycakes is interested in preparing a flexible budget rather than the static budget she currently uses. She does not understand why, when sales increase, her static budget often shows an unfavorable variance. Explain how a flexible budget will overcome this problem. Use the details of your newly prepared budget for the 4th quarter of 2016 to address her concern.
5. Imagine that Babycakes is facing a financial challenge that is causing the actual amount of money that it spends to become significantly more than its budgeted amount. Include a discussion of your own unique cause of the overspending. Explain the corrective actions needed to address these challenges.
6. Integrate relevant information from at least three (3) quality academic resources in this assignment. Note: Please do not use your textbook as an academic resource. Also, Wikipedia and other Websites that are unreliable do not qualify as academic resources.
Your assignment must follow these formatting requirements.
· Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; references must follow APA or school-specific format. Check with your professor for any additional instructions.
· Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required page length.
· An abstract is not required.
The specific course learning outcomes associated with this ...
AP P E N D I X 1630AP P E N D I X 1Hands-On Guide.docx
AP P E N D I X 1
630
AP P E N D I X 1
Hands-On Guide: How to Analyze a Case Study
Management Information Systems, Ninth Edition provides a
number of case studies for you to analyze. Included in these
cases are questions to help you understand and analyze the
case. You may, however, be assigned other case studies that
do not have questions. This Hands-On Guide presents a
structured framework to help you analyze such cases as well
as the case studies in this text. Knowing how to analyze a case
will help you attack virtually any business problem.
A case study helps students learn by immersing them in a
real-world business scenario where they can act as problem
solvers and decision makers. The case presents facts about a
particular organization. Students are asked to analyze the
case by focusing on the most important facts and using this
information to determine the opportunities and problems
facing that organization. Students are then asked to identify
alternative courses of action to deal with the problems they
identify.
A case study analysis must not merely summarize the
case. It should identify key issues and problems, outline and
assess alternative courses of action, and draw appropriate
conclusions. The case study analysis can be broken down
into the following steps:
1. Identify the most important facts surrounding the case.
2. Identify the key issue or issues.
3. Specify alternative courses of action.
4. Evaluate each course of action.
5. Recommend the best course of action.
Let’s look at what each step involves.
1. Identify the most important facts surrounding the case.
Read the case several times to become familiar with
the information it contains. Pay attention to the infor-
mation in any accompanying exhibits, tables, or fig-
ures. Many case scenarios, as in real life, present a great
deal of detailed information. Some of these facts are
more relevant that others for problem identification.
One can assume the facts and figures in the case are
true, but statements, judgments, or decisions made by
individuals should be questioned. Underline and then
list the most important facts and figures that would
help you define the central problem or issue. If key
facts and numbers are not available, you can make
assumptions, but these assumptions should be reason-
able given the situation. The “correctness” of your con-
clusions may depend on the assumptions you make.
2. Identify the key issue or issues. Use the facts provided
by the case to identify the key issue or issues facing
the company you are studying. Many cases present
multiple issues or problems. Identify the most impor-
tant and separate them from more trivial issues. State
the major problem or challenge facing the company.
You should be able to describe the problem or chal-
lenge in one or two sentences. You should be able to
explain how this problem affects the strategy or per-
formance of the organization.
You will need to explain why the problem occurred.
Does the proble.
PSY 616 Milestone Three Guidelines and Rubric StrategyOverview.docx
PSY 616 Milestone Three Guidelines and Rubric: Strategy
Overview: You will prepare three graded formative tasks (milestones) supporting the analysis needed for the final product, a consulting case study and action plan for a real-world organization.
The three presentations will examine the problem in the organization (Milestone Two), the strategy to address the problem (Milestone Three), and a prediction of possible outcomes (Milestone Four).These will also be included in the final project as an appendix. These formative tasks will scaffold to the final product providing opportunities to apply organizational consulting concepts and tools in a real-world example.
Guidelines for presentations: The development of concise, professional presentations suitable for presenting to the leadership of a client organization is an important component of an organizational consultant’s role. For each presentation, the content should clearly address the specific goal. The target audience is the client, so the slides should be written in an effort to persuade the client to agree with your point of view. No matter how extensive the research or accurate the conclusions, a weak presentation can undermine an argument. When creating presentations, you will develop skills in researching an issue, synthesizing the information, organizing data logically, and presenting findings in an effective manner.
1. You may use a product such as PowerPoint, Google Presentation, or Prezi to create your presentations.
2. There are various template designs that you can find on the web for your presentation. Consider your presentation from the perspective of your audience prior to selecting a specific style. Avoid distractions. Be consistent with the style of text, bullets, and subpoints to support a powerful presentation that allows your content to be the focus.
3. Each slide should include your key point(s). Do not place large blocks of text on the visual.
4. Use clip art, AutoShapes, pictures, charts, tables, and diagrams to enhance but not overwhelm your content.
5. Be mindful of the intended audience.
Below are links that offer helpful tips and examples for developing your presentations:
· Making PowerPoint Slides
· Beyond Bullet Points: The Better Way to Use PowerPoint
· Really Bad PowerPoint and How to Avoid it
Prompt: In task 6-2, you will submit a presentation describing your strategy (or strategies) to address the problem(s) discussed for your selected organization in Milestone Two. Imagine that your audience is your client, the leader of the organization. The format should be a three- to four-slide presentation.
Note: You will also post your presentation by the end of Module Six to Peer Commentary Discussion 7-2.
Rubric
Format: The presentation must be between three and four slides. When applicable, discipline-appropriate citations must be used.
Instructor feedback: Students can find their feedback in the Grade Center.
Critical Elements
Exemplary
Proficien ...
Unit VIII PowerPoint Presentation Review the processes of invent.docx
Unit VIII PowerPoint Presentation
Review the processes of invention and innovation. Then, select a new product that you have been introduced to in the past 12 months. You are encouraged to research this new product using outside sources. You can use the same company you have been researching, or pick a new one.
You are to create a PowerPoint presentation about future inventions this new product could help to inspire and what innovations could be developed to enhance and improve this product. Analyze how these two areas could impact the company. Perform an analysis or SWOT on potential impact of inventions or innovations. Your PowerPoint presentation should include the following elements:
Slide 1: Title page
Slide 2: Objective or table of contents
Slide 3: Description of the new product
Slide 4: Description of the importance of R&D to include lead users and market research
Slide 5: Discussion of appropriate structure and culture necessary to support innovative ideas and products
Slide 6: Exploration of future inventions inspired by the product
Slide 7: Analysis of future innovations of this product (Was this a successful invention leading to innovation?)
Slide 8: ROI, shareholder value, economic value added analysis, or a SWOT, on innovation
Slide 9: ROI, shareholder value, economic value added analysis or a SWOT, on invention
Slide 10: Brief description of the benchmarking process as applied to this company (What problems with performance measuring can be encountered?)
Slide 11: Prediction of product demand in five years
Slide 12: Conclusion
Slide 13: List of sources using APA guidelines
Please ensure that every slide has a title at the top explaining what the slide covers. Add citations in proper APA format, use applicable pictures or graphics, use a slide template, and avoid wordy slides by focusing on bullet points. Remember, this is an academic presentation.
Information about accessing the grading rubric for this assignment is provided below.
Scenario:
George Cosgrove is the Senior Vice President (SVP) for Quality
Control at All-in-One Pharmaceutical, Inc. (hereinafter referred to
as the Company), a multi-million-dollar medical supply
manufacturer and distributor with offices in several states.
George has been with the Company for 25 years in a variety of
positions but his current position, which he has held for the last 5
years, is by far his plum assignment and position with the
Company.
George oversees all testing of products, putting to good use his
advanced degree in supply chain management, with a
concentration in healthcare. He is known throughout the
Company, as the “go to” person on any of the Company’s
numerous products.
As SVP, George is one of the final Company officials to approve
the launch of any its products on the market.
One of the Company’s signature products is a device called
“Shot-o-Vac,” a revolutionary device depended upon by many
consumers ...
TypeObjective of CommunicationMediumFrequencyAudienceOwn.docx
This document outlines the requirements for a preliminary strategic audit report for a course project. It provides guidelines for students to analyze a company's value proposition, market position, competitive advantage, external environment using five forces analysis, identify 5-7 strategic issues, and make preliminary recommendations. The report should follow an essay sample format, be 7-10 pages, cite sources using APA style, and will be graded on a 140-point rubric focusing on strategic analysis, recommendations, and writing quality.
Davenport university hcmg 770
Get professional solution for assignment help,homework help,easy writing help,and This is Writing for all Universities in USA,UK,and Australia.
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Table of Contents
Table of Contents2
Unit of Competency5
Performance Criteria6
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Philosophy 2582 - Media Ethics: Paper 1 (Noam Chomsky)
June 17, 2018 by 11:59pm
*Policy on Late Papers
I will accept your paper within one week of the due date but in this case I may not have
time to provide extensive feedback.
Papers submitted on time will be marked and returned within two - three weeks of submission.
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Watch the Documentary Manufacturing Consent Noam Chomsky and the Media. Here is the
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Philosophy 7: Asian Philosophy (Fall 2019)
Paper Guidelines
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Paper #3: Chinese Philosophy
You may choose to write about either Confucianism (A) or Daoism (B).
(A) Confucianism: Kongzi (Confucius) or Mengzi (Mencius)
Choose a passage from one of the primary Confucian texts that we read: The Analects or
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and
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(B) Daoism: Laozi or Zhuangzi
Choose a passage from one of the primary Daoist texts that we read: The Daodejing or
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and
Analyze and explain it as thoroughly and precisely as you can, staying close to the text
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PIC.jpg
a.zip
APA.ppt
APA Style--Review
College of Business and Organizational Leadership
*
Why APA style?
Allows readers to cross-reference sources
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Help students be more critical consumers of the information they read and select
*
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HeadingsLevel 1:
Centered Upper- and Lowercase HeadingLevel 2:
Centered, Italicized, Upper and Lowercase HeadingLevel 3:
Flush Left, Italicized, Upper and Lowercase Side HeadingLevel 4:
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Headings
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Management Styles
Authoritative
Example of 3 levels:
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*
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*
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Phase 3 Structured Problem Solving ProcessStep 1: Define the Problem
1. Develop/Implement Cycle Inventory
2. Develop software automation
a. Demand Forecasting
b. Cycle Inventory
c. Simulation
3. Create Benchmark of SCM
a. PlantronicsStep 2: Create a Plan
1. Develop/Implement Cycle Inventory
a. Reasons for Cycle Inventory
b. Context of SC Network and SC Stages
c. Best forecasted demand
d. Calculate Cycle Inventory and other values (Enter Formulas for each into Spreadsheet)
e. Graphically show Theia’s Cycle Inventory
2. Develop Software Automation
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b. Automate Cycle Inventory in Visual Basic
c. Show simulation of Software Module of Theia Vision’s Cycle Inventory/Demand Forecasting
3. Develop a Benchmark of SCM against PlantronicsStep 3: Execute the Plan
Following contents are the plan in execution.[1] - Cycle Inventory
Advantages/Reasons for Theia Having a Cycle Inventory
· Average amount inventory used to satisfy demand between shipments → allows Theia to take advantage of economies of scale
· Allows Theia to minimize total inventory costs
· Theia should keep the cycle inventory as low as possible to save money on shipping and storage of inventory costs. → key aspect to maximize profit
· Facilitates the balance of supply and demand for Theia’s products by allowing SPC to satisfy customer demand based on forecasts
· Implementing optimal quantity of inventory to receive from suppliers per each shipment/order allows Theia to minimize holding cost of inventory and transportation cost
· Overall, having a cycle inventory will allow SPC to reduce costs, therefore maximizing their profits
Context of Theia’s Supply Chain
Theia’s Supply Chain Network
Theia Vision’s Best Forecasted Demand for Year 4 (Winter’s Method)
Year
Annual Demand
Period
Forecast
1
578,166
1
15099
2
96110
3
182443
4
284514
2
1,492,695
5
219828
6
330269
7
416538
8
526060
3
2,365,871
9
359812
10
535437
11
659850
12
810772
4
2,504,131
13
499278
14
616411
15
662682
16
725260
Cycle inventory is the average inventory needed to meet customer demand between the order time and when the supply arrives.
Costs are part of the equation due to inventory storage expenses.
⇒ Therefore, we need to know the annual demand of our product as well as the material cost, shipping cost, and holding cost:
Demand (D) = Annual demand (obtained through forecasting) Year 4
2,504,131 Smart Glasses
Cost (C) = Price paid by the manufacturer to the supplier for 1 unit of supply
$300
Inventory holding cost (h%) = cost of holding $1 of inventory for 1 year.
0.1
Fixed Ordering Cost (S) = cost of placing the order and labor for receiving.
$3000
Lot Size (Q) = Number of units in 1 lot of shipment (quantity per shipment)
QL*= √
QL* = √
QL* =12920.6
The amount Theia should load onto each truck is about 12,920.6 Smart Glasses per shipment to minimize total cost based on forecasted demand for year 4. (Efficiency)
Cycle Inventory
QL*.
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In explaining each author’s respective arguments, you should use quotes from the text, to justify your attributions. However, no outside sources should be used.
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AL Jazeera is funded in whole or in part by the qateri government
Instructions:
Please post 1 peer response
In the response post, include the following:
Share something that you have seen in your life which seems different from other people's perceptions
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How does social media filter the different perspectives you are exposed to by only showing you things that you are interested in?
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Reference
Al Jazeera English. (2011, January 8).
The listening post – Selling the first Gulf War
[Video]. YouTube. https://youtu.be/cx_VQf4eOQQ
AL Jazeera is funded in whole or in part by the qateri government
https://www.youtube.com/watch?v=cx_VQf4eOQQ&feature=emb_logo
.
pestle research for chile bolivia paraguay uruguay .docx
pestle research for
chile
bolivia
paraguay
uruguay
argentina
from an ecommerce point of you.
should they invest and expand into these countries?
use the pestle analysis method and give me the countries with the research under them
use valid and fresh sources
the first draft is attached which you do not have to use.
i need details and specific information
.
Pg. 04Question Four Assignment 2Deadline Saturd.docx
Pg. 04
Question Four
Assignment 2
Deadline: Saturday 21/03/[email protected] 23:59
[Total Mark for this Assignment is 5]
E-Portals Development
IT405
College of Computing and Informatics
Question One
1.5 Mark
Learning Outcome(s):
Evaluate the effectiveness of portals.
Content proxy is a web service on your server that can fetch data from external URLs and return it to the browser. How does the proxy improve the load time for users?
Question Two
1.5 Marks
Learning Outcome(s):
Recognize the main elements of portals development.
What are the advantages and disadvantages of using HTTP POST for web service calls?Question Three
1 Mark
Learning Outcome(s):
Recognize the main elements of portals development.
What is the full form of LINQ? Explain LINQ to SQL. Question Four
1 Mark
Learning Outcome(s):
Evaluate the effectiveness of portals
What are the advantages of combining multiple Ajax calls into one call? Write any TWO.
.
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