Downloaded 32 times
More Related Content
Similar to Photo Design-Chapter 5-Intent
Photo Design-Chapter 5-Intent
- 1.
- 2. Intent • First youneed to decide how much you want to adhere to what the viewer expects to see. • You may want to keep to the rules if you need to show something clearly or make it look attractive • The next question we have to ask is how far do you want to go against tradition without it looking forced
- 3.
- 4.
- 5.
- 6.
- 7.
- 8.
- 9.
- 10. Reactive or Planned •You have two more choices of intent • Reactive- a shot that relies on your observational skills • Planned- organized by the photographer
- 11.
- 12.
- 13.
- 14.
- 15.
- 16.
- 17.
- 18.
- 19. Documentary or Expressive •Documentary-to see the world, to eyewitness great events… • Expressive-something untried and unique
- 20.
- 21.
- 22.
- 23.
- 24.
- 25. Simple or Complex •Simple-most real life scenes can be overcrowded and messy. With simplicity, you give the scene an order or graphic organization by cropping out unnecessary mess, changing viewpoint, and imposing structure. – Simplification as abstraction-moving away from representation and into purely graphic imagery • Architecture lends itself to abstraction • Closing in on details also lends itself to abstraction • Patterns also…
- 26.
- 27. Simple or Complex •Complex-more points of interest, layered objects – After adding many more points of interest , the image can move back into simplicity
- 28.
- 29. Clear or Ambiguous •How obvious should an image be? • A shot that says it all can be very powerful, like Life Magazine, but it doesn’t make the viewer work very hard • Clear-obvious what the photograph is trying to say • Ambiguous-takes the viewer more time to discover what is in the photograph and what it means
- 30.
- 31.
- 32.
- 33.
- 34.
- 35.
- 36.
- 37. Delay • Delay-to keepthe viewer engaged for longer. – Embed a key element in such a way that it is not closed in on to quickly • Spatial Reorganization-the critical subject is made smaller or less central in the composition • Reverse tactics reversing any of the tactics that we have reviewed on how to draw the viewer’s eye to the subject • Point outside the frame-literally pointing to, reacting to, shadow of…something outside of the frame • Surprise-unexpected phenomena
- 38.
- 39.
- 40.
- 41.
- 42. Style and Fashion •Past styles – Pictorialism, Linked Ring, Photo-Sucession, Neue Sachlichkeit (New Objectivty), Straight Photography, Modernism, Constructivist, Minimalism, Color Formalism, Post-modern new realism, surrealism • What is accepted as beautiful for now. Usually you take a chance on something different to see if it takes off.
- 43.
- 44.
- 45.
- 46.
- 47.
- 48.
- 49.
- 50. Two Styles toFocus On Minimalism • Minimalism-the art of less – Reduce the number of values, shapes, lines, and textures to the bare minimum – Make your subject the strongest point in your photograph even though it might only take up a small portion of your image your subject the strongest point of your photo even though it might take up only a small part of the overall image ﾓ Read more: "Minimalism in Photograph
- 51.
- 52.
- 56.
- 63. Two Style toFocus On Abstract • A different perspective • Your subject is taken out of context and no longer represents an object • The object is no longer recognizable – The viewer is seeing texture, shape, color, line, etc.