Yolanda Ward grew up in Racine, Wisconsin and worked as a certified nursing assistant for 20 years before pursuing an Entertainment Business degree at Full Sail University. She became interested in the wine industry during her studies. Her personal brand focuses on becoming a sales manager in the wine distribution industry, with goals of owning her own winery called Jusc Juiz in the long term. She outlines her skills, experience in healthcare, competition in the field, and networking and professional development plans to achieve her career goals.