Rhiannon aims to help others find focus and direction in developing their creative projects through strategic planning, market analysis, and business development helping others to turn their dreams into reality.

1. PERSONAL BRAND EXPLORATION
Rhiannon Hill
Project & Portfolio I: Week 3
October 20, 2019

2. The eldest of two siblings, Rhiannon grew up in the
land of the midnight sun in Anchorage, Alaska
with an intimate understanding of solitude she
became a dreamer of adventure, she has been
passionate about the arts and the film industry for
years and aspires to be a Production Manager.
After 10 years in the fitness industry as a personal
trainer an entrepreneur at heart she was over due
for a career change, Rhiannon enrolled into Full
Sail University in the Business Entertainment
Bachelors degree program where she’s focused on
developing her business and management skills
within the entertainment.
IDENTITY

3. PROFESSION
Potential Job Titles:
•Production Manager
•Talent Producer
•Executive Producer
Creator Archetype - I help
professional production companies
acuminate productivity by
developing artistic skill and inspiring
creative expression and promoting
individuality.
Business Management for Professional Film Organizations

4. • DEMOGRAPHICS: (TPS) 90% Female,
35-45 years old, Predominately African
American, College Educated, Located in
South East America. 90% female
predominately Asian American, 25-35,
well educated located in western
america(WBE)
• PSYCHOGRAPHICS: Enjoys children,
likes to attend church, and loves
education(TPS), Young outgoing,
somewhat adventurous, & traditionally
sophisticated.
• IDEAL AUDIENCE MEMBERS: Carol A.
Dorsey, Vice President Client Services
(TPS), Kelsey Tanigawa, HR Generalist
(WBS), Ashley Huston, HR Generalist
(WBS)
Recruiters & Hiring Managers at Tyler Perry Studios & Warner Bros Entertainment,
TARGET AUDIENCE

5. GOALS
Short Term: (Immediately After Graduation, 2021)
•Land an entry-level management position at TPS.
‣Connect with, and send a follow up promotional
email to, 15 PBR team members on LinkedIn by
August 31, 2021.
Mid Term: (2027)
•Lead a successful Production team aimed at expanding
creativity and productivity.
‣Increase productivity year-over-year TPS by 35%
nationwide by December 31, 2025.
Long Term: (2040)
•Establish a Film and Publishing Production Company
that helps aspiring artists turn their dreams into reality.
‣Save a total of $100,000, complete 5 demo reels,
5 Events, and secure 3 business partnerships by
December 31, 2040.

6. SKILLS ANALYSIS
Notable Skills & Current Proficiencies:
Notable Skills REQUIRED in TRADE & Current Proficiencies:
Adobe Creative Suite 87%
Public Speaking 70%
Time Management 80%
SOFTHARD
Communications & Media 10%
Microsoft Project 10%
Time Management 80%
Social Perceptiveness 85%
SOFTHARD
Time Management 80%
Communications & Management 35%

7. I help professional production companies
acuminate productivity by developing artistic
skill and inspiring creative expression and
promoting individuality.
PROMISE

8. CREDENTIALS
Work Experience:
• 10 years Fitness Business Managment
• 3 years in Administrative support & Event
Planning
Education:
• Word Press: Work Flows lynda.com
Certification
• Business Entertainment, B.S.,Full Sail University (Exp. 2021)

9. COMPETITION
Shante Kaneisha
Industry Experience:
• Does not appear to have industry
experience other than personal
ventures
Education:
• Full Sail University Master Fine Arts & Creative
Writing & B.S in Business Entertainment, Current or
graduating student class of 2019
Leadership Experience:
• Does not appear to have any leadership experience
Skills and Proficiencies:
• Marketing- 3 endorsements
• Leadership - 8 endorsements
• Event Management- 5 endorsements
• Public Relations- 3 endorsements
Rhiannon Hill
Overall Online Presence:
• Has 500 + connections, banner image not yet
customized, amateur headshot, lack of details
throughout profile, 5 articles published, inactive on
social media, URL customized
• Grade: Poor, 25 out of 100
Industry Experience:
• Current student transferring into the
entertainment industry.
Education:
• Current student enrolled in Business Entertainment
B.S. at Full Sail University
Leadership Experience:
• Business owner for 10 years. Event planning and
management positions with previous employer.
Skills and Proficiencies:
• Marketing- 12 endorsements
• Management- 8 endorsements
• Public Speaking - 7 endorsements
• Event Planning- 7 endorsements
Overall Online Presence:
• 200+ connections, banner image customized,
professional headshot, detailed summaries
throughout profile with 1 content piece, no articles
published, sporadically active on personal social
media accounts, URL not yet customized
• Grade: Average, 35 out of 100

10. COMPETITION
Industry Experience:
• 1 year of marketing experience as
well as 6 years as production
coordinator & assistant
Education:
• Marketing, B.A.
Noteworthy Experience:
• Having an accumulation of 7 years within the
entertainment industry with marketing research
to production assistant.
Skills and Proficiencies:
• Market Analysis - 2 endorsements
• Product Analysis- 2 endorsements
•
Overall Online Presence:
• 314 connections, banner image customized,
reasonable headshot, no profile summary, no
recommendations, URL not yet customized.
• Grade: Good, 45 out of 100
Rhiannon Hill
Industry Experience:
• Current student transferring into the
entertainment industry.
Education:
• Current student enrolled in Business Entertainment
B.S. at Full Sail University
Leadership Experience:
• Business owner Fitness trainer for 10 years. Event
planning and management positions with
previous employers.
Skills and Proficiencies:
• Marketing- 12 endorsements
• Management- 8 endorsements
• Public Speaking - 7 endorsements
• Event Planning- 7 endorsements
Overall Online Presence:
• 266 connections, banner image customized,
professional headshot, detailed summaries
throughout profile with 1 content piece, no articles
published, sporadically active on personal social
media accounts, URL not yet customized
• Grade: Average, 35 out of 100
Luciana Klausner

11. BRAND POSITION
Rhiannon aims to help others find focus and direction in developing
their creative projects through strategic planning, market analysis, and
business development helping others to turn their dreams into reality.
RHIANNON HILL

12. NETWORKING &
MARKETING
Industry Events & Organizations
• 2020 WIFT Gala
‣ Nov 9th Atlanta, GA
• Women In Film & Television (WIFT)
‣ Graduate Membership | Atlanta Chapter
‣ Monthly Mixers TBA | Atlanta, GA
Digital Marketing
• Primary Content: est. Vlogs called Rhiannon’s Review; 10-15 min.
episodes reviewing current movies & series; 1 episode per week;
hosted through Vimeo and YouTube.
• Primary Tools: Instagram- promote vlog through 30 sec. promo
videos; LinkedIn - network with industry pros and publish
monthly articles highlighting some of the vlog stories
• Website: Full Sail digital portfolio site to showcase school work;
use blog to showcase industry knowledge and vlog episodes

13. PROFESSIONAL DEVELOPMENT
Mentor
• Seeking female senior-level Producer or Production
Manager with at least 7 yrs of experience in the Film
industry; that understands hardships, network, and
growth to get ahead 2020
Formal Education
• Complete Business Entertainment, B.S. by expected
graduation date in 2021
Technical Skills
• Organization Communication- lynada.com Dec. 2019
• Social Media Management- Lynda.com, October 2019
• Adobe Creative Suite - Lynda.com, May 2019
Soft Skills
• Cost Reduction: Cut Costs & Maximize Profit - Lynda.com,
October 2019
• Efficient Time Management - lynda.com Nov. 2019
• Business Writing Principles - Lynda.com, Oct. 2019
• Join Atlanta Women In Film Television and regularly
attend monthly events, starting April. 2020
• Public Speaking - Lynda.com, Nov. 2019

14. RHIANNON HILL
Do you see how creativity and originality seems
to be lacking in the film industry that can feel a
bit regurgitated? Rhiannon Hill strives to create an
environment that allows creativity and self expression to flow.
Conducting the business management, Data Analysis, strategically planning
your creative business growth. 10 years of being a fitness business owner,
creative ventures in fashion and costume design, and the event planning,
proving her capability to exude disciple, creative problem solving to help drive
success in your company.
“

15. REFERENCES
ONETOnLine.org. (2019). Summary Report for:
27-2012.04: .10 - Talent Producer. Retrieved October19,
2019, from https://www.onetonline.org/link/summary/
27-2012.04
ONETOnline.org. (2019)Summary Report for: 27-2012:
Production Director. https://www.onetonline.org/link/
summary/27-2012.02
ONETOnline.org. (2019)Summary Report for: /27-2012.01:
Executive Producer. https://www.onetonline.org/link/
summary/27-2012.01
ONETOnline.org. (2019)Summary Report for: Talent
Agent.
https://www.onetonline.org/link/summary/13-1011.00
S. Kaneisha(2019) Competition. Retrieved October, 19, 2019.
https://www.linkedin.com/in/shantekaneisha/
C. Dorsey(2019). Contact. Professional Audience.
https://www.linkedin.com/in/caroldorsey528/
L. Kaustner (2019) Warner Bros. Production Assistant.
Retrieved: October 19, 2019
WarnerBros Entertainment (2019). Production Manager.
Retriever October 19, 2019. https://
www.warnerbroscareers.com/find-jobs/?173225BR
Tyler Perry Studios (2019) Company Research. Retrieved
Octoberhttps://www.linkedin.com/company/tyler-perry-
studios/people/?facetCurrentFunction=4
Women in Film Mentorship (2019) Mentoring. Retrieved
October 19, 2019, https://womeninfilm.org/mentoring/
Women in Film Television. (2019) Event. Retrieved
October, 29, 2019. https://womeninfilm.org
Women in Film Television (2019) Atlanta. Monthly