This document provides an overview and analysis of Parle Products Pvt. Ltd., an Indian FMCG company. In 3 sentences: Parle was formed in 1929 and is now India's largest biscuit manufacturer, holding a 40% market share, with products including Parle-G biscuits and Melody chocolate. An analysis of Parle includes a SWOT analysis, Porter's Five Forces analysis, and PESTEL analysis to understand its competitive positioning. A SPACE matrix scores Parle's financial position, competitive position, stability, and industry strength to evaluate its overall strategic position.