Pantaloon Retail is India's leading retailer operating multiple retail formats across value and lifestyle segments. It operates over 12 million square feet of retail space across 1000+ stores in 73 cities. Key brands include Big Bazaar, Food Bazaar, Central, and Pantaloons. Pantaloon Retail pursues a multi-format strategy targeting value and lifestyle needs of Indian customers across fashion, home/electronics, food/grocery, and general merchandise. It has experienced significant growth due to factors like rising disposable incomes, consumption desires, and the low penetration of organized retailing in India.
A study on customer satisfaction and customer service at pantaloonsAniket Mishra
To demonstrate the attributes essential for the satisfaction of the customers and their degree of satisfaction from the existing services provided to them in addition to scopes of improvement.
A study on customer satisfaction and customer service at pantaloonsAniket Mishra
To demonstrate the attributes essential for the satisfaction of the customers and their degree of satisfaction from the existing services provided to them in addition to scopes of improvement.
CUSTOMER BUYING BEHAVIOUR AT PANTALOONSSrihari Reddy
Customer Buying Behavior is the study of individuals and the processes they use to select, secure, use, and dispose of products, services, experiences, or ideas to satisfy needs and the impacts that these processes have on the consumer and society. Customer behavior is increasingly a part of strategic planning for the future investment and growth of any industry. Retail industry or precisely to say apparel industry is no exception.
it is knowledgeable for study retail marketing and research. gives knowledge of retail marketing about the retail layout, loyalty program. research methodology
This presentation has been prepared by students of Masters in Fashion Management, NIFT Delhi and describes assortment planning concepts through an example of shopper's stop.
power point presentation on the retail store westside, showing why it's been a giant now, and how the approach is been taken in therms of designing the strategies for it.
CUSTOMER BUYING BEHAVIOUR AT PANTALOONSSrihari Reddy
Customer Buying Behavior is the study of individuals and the processes they use to select, secure, use, and dispose of products, services, experiences, or ideas to satisfy needs and the impacts that these processes have on the consumer and society. Customer behavior is increasingly a part of strategic planning for the future investment and growth of any industry. Retail industry or precisely to say apparel industry is no exception.
it is knowledgeable for study retail marketing and research. gives knowledge of retail marketing about the retail layout, loyalty program. research methodology
This presentation has been prepared by students of Masters in Fashion Management, NIFT Delhi and describes assortment planning concepts through an example of shopper's stop.
power point presentation on the retail store westside, showing why it's been a giant now, and how the approach is been taken in therms of designing the strategies for it.
MRE has scaled new heights in the field of development and manufacturing of Electronic products in the field of Power supply and Safety.
MRE is a leading manufacturer of Power Supplies since 1974
MRE is a high - tech enterprises that specialize in the development and manufacturing of Electronic products in the field of Power supply and Safety.
This year marks MRE's successful completion of 40 years in field of manufacturing with a bouquet of over 100 products to offer to our esteemed clients. We strictly implement & follow the operation guidelines of `Leading Technology, Reliable Quality, Satisfactory Service and Customer First'.
Re positioning of Big Bazaar as Big Bazaar Direct:
Future group: Introduction, Business description, Vision, Credo, Mission, Values, Operating companies.
Big Bazaar: Introduction, current positioning, communication strategy, Response hierarchy model, Respositiong
Big Bazaar Direct: Dummy ad, Repositong, Positioning strategy, Target audience.
Line extension and Brand extension of Future group.
2. Introduction to Pantaloons Pantaloon Retail (India) Limited, is India’s leading retailer that operates multiple retail formats in both the value and lifestyle segment of the Indian consumer market. Headquartered in Mumbai (Bombay), The company operates over 12 million square feet of retail space, has over 1000 stores across73 cities in India and employs over 30,000 people.
3. History of pantaloons Originally incorporated as Manz Wear Private Limited on October 12, 1987. The Company’s name was changed to Manz Wear Limited on September 20,1991, further to Pantaloon Fashions (India) Limited on September 25, 1992 and to Pantaloon Retail (India) Limited on July 7 1999
4. vision Our strive towards looking at the Indian market differently and strategizing with the evolving customer helped us perform better."1 - KishoreBiyani, CEO & MD, Pantaloons Retail (India) Ltd., in November 2003.
5. BOARD OF DORECTOR FOUNDER,CEO & MD:-KISHOR BIYANI DIRECTOR :-GOPIKISHAN BIYANI
6. Brands at Pantaloons Non-Pantaloons Brands •Biba•109 F•Remanika•Spykar•Lilliput•Lee Cooper•Indus league Pantaloons brands •Agile •UMM •Bare Denim •Bare 7to14 • Chalk •Rig •Mix n match • All •Honey
7. MAJOR PLAYERS Shopper Stop Vishal Retail Limited Trent India Limited Reliance Retail Bharti Wal-Mart
10. 2. Central: Seamless mall providing the customer with a wide range of lifestyle productsacross multiple national and international brands
11. 3. Big Bazaar: Value retailing with a range of products from apparel, toys, accessories,consumer durables to household products and furnishing
12.
13. Big Bazaar is a chain of departmntstores or hypermarkets, offering all types of consumer goods including general merchandise, home furnishings, crockery, cutlery, utensils, sports goods and others at a a reasonable price. The stores work on the economy model, offering the best “Value for Money” proposition for Indian consumers. About 91 Big Bazaar stores were in operation, as of July 2008. Big Bazaar
14. Food Bazaar Food Bazaar is a chain of large supermarkets catering to the eatables segment, offered at very economical and affordable prices. The store houses a blend of external as well as the Company’s private label brands such as Care, Tasty Treat, Fresh and Pure, and others. As of July 2008, there were about 136 Food Bazaar stores in India. Source: Food Bazaar, Suburbs of Mumbai
15. Brand Factory Brand Factory brings to the Indian consumers the promise of revolutionizing value shopping by offering the best Indian and International brands at Smart Prices
16. CENTRAL Shop, Eat and Celebrate Launched in May'04 at Bangalore, Central is a showcase, seamless mall and the first of its kind in India Central offers everything for the urban inspirational shopper to shop, eat and celebrate. Located in the heart of the city, Central believes its customers should not have to travel long distances to reach us; instead we must be present where customers frequently visit. Central houses over 300 brands across categories, such as apparel, footwear and accessories for women, men, children and infants, apart from a whole range of Music, Books, Coffee Shops, Food Courts, Super Markets (Food Bazaar), Fine Dining Restaurants, Pubs and Discotheques.
17. 1. Product: E-commerce: Pantaloon’s website Futurebazaar.com has revolutionized the e-commerce business in India. It offers a wide range of products at affordable prices. Food: In food business, the group offers a host of options. Food Bazaar– a chain of large supermarkets; Brew Bar – a beer bar; café Bollywood – a national chain of eateries; Chamosa – a pan-Indian chain of snack counters, and SportsBar – a bistro focused on the world of sports.
18. PRODUCT Fashion: The group offers a variety of options in fashion. Its brands include aLL, Blue Sky, Central, Etam, Fashion Station, Gini & Jony, Navaras, Pantaloons, and Top 10. Home & Electronics: Options include: Collection i – a lifestyle furniture store; Electronics Bazaar – offers branded electronic goods and appliances; e-zone – trendiest electronics items; Furniture Bazaar – entire range of Home Furniture; Home Town– one stop destination for all the home needs. General Merchandise : Options Include: Big Bazaar , Shoe Factory, Brand Factory, Navaras, KB’s FairPrice , Central, Blue Sky Leisure & Entertainment Wellness & Beauty
19. 2. Price: Pantaloons India has brought a whole new revolution when it comes to pricing strategies, which is evident through the success of its Big Bazaar and Food Bazaar outlets.
20. 3. Place: The company operates over 12 million square feet of retail space, has over 1000 stores across 73 cities in India and 65 rural cities with taking over Aadhar. It plans to take up floor space of 30 million square feet by 2011.It has plans to open over 3000 new stores by 2010. It is targeting the Tier-2 and 3 cities which has a huge unleashed potential.
21. 4. Promotion They use magazines, newspapers, television, radios , hoardings, internet etc for promoting the brand . They have joint ventures and alliances with many companies to promote the brand. Seasonal Discounts , Sales Discounts during Festivals are offered to attract consumers.
22. 5. People: At the senior management level, the group hired high profile executives from reputed organizations like Goldman Sachs , Coca-Cola India, PRIL also tied up with a few management schools to create a management talent pool for the lower levels. The company follows a multi-format retail strategy that captures almost the entire consumption basket of Indian customers.
23. 6. Processes: Pantaloons Retail has implemented SAP with an investment of $10 Million in keeping pace with the technology and it is currently in the process of setting up a SAP consultancy software. SAP will be helpful in building robust transaction management system and
24. 7. Physical Evidence: It has a huge list of awards, recognition in its kitty like Most Admired Fashion Group Of The Year, Most Admired Food & Grocery Retailer Of The Year , Most Admired Food Court , Most Admired Retailer of the Year, ,Most Admired Food & Grocery Retailer of the Year – Supermarket
25. Growth of PANTALOON Retail The following are the reasons for growth of PANTALOON retail in India- Increase in disposable income of consumers Increase in consuming desireLow share of organized retailing Purchasing power of Indian urban consumer is growing In India there is a huge wastage of fresh fruits and vegetables.