The document discusses a digital transformation forum held on November 1 in Dubai, featuring a case study on Volkswagen's strategic partnership with Pivotal. Volkswagen aims to transition from a car manufacturer to a leading mobility provider, utilizing Pivotal's support to enhance software development methods and foster a new working culture. The forum emphasizes the importance of software expertise in maintaining innovation leadership within the automotive industry.

1. #PivotalForum #DigitalTransformation
Digital Transformation Forum
Disrupt or Be Disrupted
1 NOVEMBER Ÿ ST. REGIS Ÿ DUBAI

2. CASE STUDY:
Digital Transformation In Action
Faiz Parkar
Director, EMEA Go To Market
Pivotal
@_CloudNinja #PivotalForum #Dubai #DigitalTransformation

4. Source: Volkswagen Group

5. “We are turning the
Volkswagen Group into a
globally leading mobility
company – IT plays a key
role in this process”
Matthias Müller, CEO, Volkswagen Group

6. VOLKSWAGEN ANNOUNCES STRATEGIC PARTNERSHIP WITH PIVOTAL
FROM A CAR MANUFACTURER INTO A MOBILITY PROVIDER
“Our IT experts in our labs in Berlin and Munich work the Silicon Valley way,
we have brought the Valley to Volkswagen. Pivotal is supporting our experts
… and is training them in new software development methods.”
Dr Martin Hofmann, Group CIO Volkswagen AG

7. • Video Lab

8. Volkswagen Pivotal Partnership
Jumpstarting the Digital Lab in Berlin
Methodology transfer
Co-creating a new working culture
Leveraging Pivotal Cloud Foundry

9. “With our [Digital] Labs
Volkswagen combines the
competence & experience
of a large company with
the pragmatism & speed
of a startup”
Matthias Müller, CEO, Volkswagen Group

10. “Software know-how
safeguards the
innovation leadership
of car manufacturers”

11. #PivotalForum #DigitalTransformation
Digital Transformation Forum
Disrupt or Be Disrupted
1 NOVEMBER Ÿ ST. REGIS Ÿ DUBAI