Phygital Autheticity Marketing An introduction to Digital Transformation A Customer experience management framework Customer experience & omni-channel - An introduction A digital, chaotic transformation The pillars of content marketing Customer cross-channel experience & conversions From Customer Journey to Omni-channel strategy Customer's Digital footprint: opportunities & challanges Τάσεις στο ψηφιακό περιβάλλον, προκλήσεις, επιχειρηματικά μοντέλα Content in customer's journey Marketing in the e-business eco-system (in Greek) Περιμένοντας ή διαμορφώνοντας το μέλλον; (in Greek) About social media marketing (in Greek) Content as strategy: creating value throughout the consumer’s journey