This document discusses developing an online presence and social media strategy. It emphasizes owning your online channels like websites and social media profiles. It also discusses using paid media like ads and sponsorships to complement owned channels. Finally, it discusses how engaging content on owned channels can lead to earned media through sharing and mentions. The document provides tips on researching customers, building relationships online, adding value to conversations, and analyzing various marketing strategies and tools.
Case Study: NBC Uses Trending Content to Increase Engagement
Dan Woolsey (NBC News) and Chase McMichael (Infinigraph)
We all know that consumer behaviour is the best barometer to what's relevant. Actions equal intent, right? In this insightful session well hear how NBCUniversal used social intelligence on trending content to drive more engagement on Facebook, Twitter and on adverts. Their smart approach to content optimisation led to direct, measurable ROI.
Tips for small businesses on how to best use online marketing to grow their biz and build a greater connection with current customers. Created and presented by Amy Black at the to members of the Greater Merrimack Valley CVB at the annual tourism breakfast on June 22, 2010 (Dracut, MA)
Content Marketing Strategies Conference: Ardath Albee Content and Conversationsdlvr.it
The 2011 Content Marketing Strategies Conference (contentmarketing2011.com) had some amazing speakers and lively conversation. This is one great example. Continue the conversation at twitter.com/content2011.
A presentation given by Rene to Social Media Academy's conference in Manchester on 24 March 2011 focusing on the importance of sound strategy and good content and information in b2b social media.
Case Study: NBC Uses Trending Content to Increase Engagement
Dan Woolsey (NBC News) and Chase McMichael (Infinigraph)
We all know that consumer behaviour is the best barometer to what's relevant. Actions equal intent, right? In this insightful session well hear how NBCUniversal used social intelligence on trending content to drive more engagement on Facebook, Twitter and on adverts. Their smart approach to content optimisation led to direct, measurable ROI.
Tips for small businesses on how to best use online marketing to grow their biz and build a greater connection with current customers. Created and presented by Amy Black at the to members of the Greater Merrimack Valley CVB at the annual tourism breakfast on June 22, 2010 (Dracut, MA)
Content Marketing Strategies Conference: Ardath Albee Content and Conversationsdlvr.it
The 2011 Content Marketing Strategies Conference (contentmarketing2011.com) had some amazing speakers and lively conversation. This is one great example. Continue the conversation at twitter.com/content2011.
A presentation given by Rene to Social Media Academy's conference in Manchester on 24 March 2011 focusing on the importance of sound strategy and good content and information in b2b social media.
BrightTalk Webast - The Power of Guest Blogging w/ Stephanie Sammons and Blan...Blane Warrene
I am joined by financial services blogging expert Stephanie Sammons, of Wired Advisor, to discuss the power and advantages of developing guest blogging in your overall content marketing programs.
Getting Strategic With Social Media: Approach, Integration and MeasurementJordan Viator Slabaugh
Many organizations are considering social media as a part of their marketing mix and looking for how to strategically approach this new area for their nonprofit’s needs. This presentation discusses how to define the right strategy for your organization, integrate with other marketing efforts, measure social media for ROI and shares examples of nonprofit social media campaigns.
Nonprofits need to develop a strategy that can be replicated to attract donors, volunteers, and community leaders. This presentation was presented as a nonprofit roundtable for the Coastal Carolina Community College Small Business Center in Jacksonville, NC.
A talk given to the Xerox Women's Alliance on social networking. Where do you start? How do you build a positive online brand? How do you be human without getting personal?
Most business around the world have begun to use social media technology in one form or another. It’s really not a matter of whether a business is “on social media” the question is “does social drive business results.” This is why we need to be talking about social business, not social media.
Tech4Good: Post-Event Social Media Marketing for NonprofitsAdvance Ohio
You had a great event--now what? Learn how to leverage a successful event to build relationships using social media. This presentation is targeted to nonprofit organizations, but the tips in it can be helpful for any industry.
Proven Social Media Marketing Tactics
THINK carefully about the audience
CREATE a conversation about the brand, then "listen" to the responses.
ENGAGE the audience in an honest discussion about what they need and how the brand fulfills that need.
PROVIDE real-time information
Inform and educate the audience.
Encourage them to add commentary to the narrative.
Respond in a timely manner.
Having Social Media Anxiety ? - By: Shana Douglas - Director of Marketing/...Shana Douglas
Learn the basic steps that will help you grow your business through Social Media. Discover why you should connect and the benefit of engaging your web audience from Shana Douglas, Director of Marketing, Sunbelt Business Advisors
Marketing and Advancement: Colleagues and Partners or Direct ReportsmStoner, Inc.
This was presented at the 2018 AMA Higher Education Conference by Michael Stoner, co-founder and co-owner at mStoner, Inc. and Rob Zinkan, associate vice president, marketing, at Indiana University.
In this presentation, based on insights from the 2018 Benchmarking Digital Advancement research by CASE and mStoner, Inc., and interviews with senior advancement and marketing professionals, we explore the current relationship between the CMO and chief advancement officer. Are they colleagues and partners? And, more importantly, what
lies ahead for the CMO/CAO relationship as institutions seek to implement more effective engagement strategies with the entire range of an institution’s stakeholders?
BrightTalk Webast - The Power of Guest Blogging w/ Stephanie Sammons and Blan...Blane Warrene
I am joined by financial services blogging expert Stephanie Sammons, of Wired Advisor, to discuss the power and advantages of developing guest blogging in your overall content marketing programs.
Getting Strategic With Social Media: Approach, Integration and MeasurementJordan Viator Slabaugh
Many organizations are considering social media as a part of their marketing mix and looking for how to strategically approach this new area for their nonprofit’s needs. This presentation discusses how to define the right strategy for your organization, integrate with other marketing efforts, measure social media for ROI and shares examples of nonprofit social media campaigns.
Nonprofits need to develop a strategy that can be replicated to attract donors, volunteers, and community leaders. This presentation was presented as a nonprofit roundtable for the Coastal Carolina Community College Small Business Center in Jacksonville, NC.
A talk given to the Xerox Women's Alliance on social networking. Where do you start? How do you build a positive online brand? How do you be human without getting personal?
Most business around the world have begun to use social media technology in one form or another. It’s really not a matter of whether a business is “on social media” the question is “does social drive business results.” This is why we need to be talking about social business, not social media.
Tech4Good: Post-Event Social Media Marketing for NonprofitsAdvance Ohio
You had a great event--now what? Learn how to leverage a successful event to build relationships using social media. This presentation is targeted to nonprofit organizations, but the tips in it can be helpful for any industry.
Proven Social Media Marketing Tactics
THINK carefully about the audience
CREATE a conversation about the brand, then "listen" to the responses.
ENGAGE the audience in an honest discussion about what they need and how the brand fulfills that need.
PROVIDE real-time information
Inform and educate the audience.
Encourage them to add commentary to the narrative.
Respond in a timely manner.
Having Social Media Anxiety ? - By: Shana Douglas - Director of Marketing/...Shana Douglas
Learn the basic steps that will help you grow your business through Social Media. Discover why you should connect and the benefit of engaging your web audience from Shana Douglas, Director of Marketing, Sunbelt Business Advisors
Marketing and Advancement: Colleagues and Partners or Direct ReportsmStoner, Inc.
This was presented at the 2018 AMA Higher Education Conference by Michael Stoner, co-founder and co-owner at mStoner, Inc. and Rob Zinkan, associate vice president, marketing, at Indiana University.
In this presentation, based on insights from the 2018 Benchmarking Digital Advancement research by CASE and mStoner, Inc., and interviews with senior advancement and marketing professionals, we explore the current relationship between the CMO and chief advancement officer. Are they colleagues and partners? And, more importantly, what
lies ahead for the CMO/CAO relationship as institutions seek to implement more effective engagement strategies with the entire range of an institution’s stakeholders?
Directori català de l’economia col·laborativaDavid Rozas
Slides from the presentation "Directori català de l’economia col·laborativa - el caso de directory.p2pvalue.eu" at Commons
Collaborative Economies (Barcelona, 11-13.03.2016) - http://procomuns.net/session/directori-catala-de-leconomia-col%C2%B7laborativa/
Estrategia comunicacional para la adopción de proyectos estratégicos de gobie...Ramón Ramón Sánchez
Presentación usada en el Curso Internacional “Gobierno Digital en la era del Gobierno Abierto”
Estrategia comunicacional y planes de promoción
de estrategias de Gobierno Electrónico
Celebrado en octubre de 2016 en la subsede de la CEPAL - Ciudad de México
Дмитрий Полонский. Профессиональный гонщик, инструктор экстремального вожденияDmitriy Polonskiy
Портфолио Дмитрия Полонского
Профессиональный гонщик, инструктор экстремального вождения
- Инструктор Успенский Ралли Техника (УРТ)
- Инструктор Infinity Driving School
- Инструктор Porsche Driving Center Russia
- Победитель гонки VLN 10 Nürburgring (SP4 T) в составе российского экипажа G-Drive Racing (AUDI TT RS) Р. Русинов / Д. Полонский
- Победитель реалити-шоу «Гонщики» (ТК «Пятница»)
Social Media For Business 101 - West Vancouver6S Marketing
Presentation done for the West Vancouver Chamber of Commerce Feb. 16, 2011 on using social media for business and utilizing Twitter as well as Facebook Business Pages, Facebook Places, Facebook Deals, Facebook Advertising and also seeding accounts and blog integration.
On April 13th, 2011, John Foley delivered this presentation at the PIA Georgia headquarters. He emphasized that you must execute a social media marketing strategy before you follow through on the tactics.
interlinkONE's CEO John Foley, Jr. spoke at the Charlotte DMA on April 14th 2011.
During his presentation, he provided ways for companies to succeed at social media. John provided instruction on the importance of creating a successful strategy.
John Foley, Jr presents How to grow your business using Social Media. Presented at DScoop 2011.
Starting with plan, target audience, engaging websites, nurturing, measuring and best practices.
A presentation by Darlene Fichter, Librarian at the University of Saskatchewan, and Jeff Wisniewski, Web Services Librarian at the University of Pittsburgh, about creating and evaluating social media campaigns for libraries.
John Foley, Jr. had the pleasure of speaking at Rescigno’s Mailing Solutions in Chicago this past Monday. He discussed the importance of creating an online marketing plan and a strategy for social media marketing, as well as how both can be used for non-profits. He also provided information on mobile marketing and text messaging.
Your business is important and connecting with your customers is vital.
While marketing makes your audience aware, being social makes them buy.
They buy into your brand, buy into your idea, buy your products.
Because social media is the single largest digital platform for business development, it's important that you make your mark. #sayitwithink
With the proper strategy, Social Media marketing online and offline creates limitless opportunities to engage customers in the moment.
Create the conversation, live the experience...#sayitwithink
Feeding Business Growth: PR, Marketing, Advertising, Business DevelopmentDawn Yankeelov
Aspectx, a marketing and communications firm, presented evidence and understanding around why "the press release is not dead," in a September 2012 presentation.
Retailers today need to connect with customers in different ways. Using social media is a key component to any retail marekting programs today. Learn how to use SM to help your business thrive. For more details, contact CBCG info@cbc-group.net
Coverings2011: Practical Marketing - Digital Visibility for Small BusinessesSimple Marketing Now LLC
Marketing and promoting your business matter now more than ever in a world where customers educate themselves online first. You must be digitally visible. The challenge for many small businesses is finding the resources [including people] to market effectively while also running day-to-day operations. How then to prioritize what you do so you don’t neglect activities that connect with customers online and offline, while also delivering business results? The solution has to do with thinking about how you deliver value to customers, while creating content that addresses customers’ needs.
The Roman Empire A Historical Colossus.pdfkaushalkr1407
The Roman Empire, a vast and enduring power, stands as one of history's most remarkable civilizations, leaving an indelible imprint on the world. It emerged from the Roman Republic, transitioning into an imperial powerhouse under the leadership of Augustus Caesar in 27 BCE. This transformation marked the beginning of an era defined by unprecedented territorial expansion, architectural marvels, and profound cultural influence.
The empire's roots lie in the city of Rome, founded, according to legend, by Romulus in 753 BCE. Over centuries, Rome evolved from a small settlement to a formidable republic, characterized by a complex political system with elected officials and checks on power. However, internal strife, class conflicts, and military ambitions paved the way for the end of the Republic. Julius Caesar’s dictatorship and subsequent assassination in 44 BCE created a power vacuum, leading to a civil war. Octavian, later Augustus, emerged victorious, heralding the Roman Empire’s birth.
Under Augustus, the empire experienced the Pax Romana, a 200-year period of relative peace and stability. Augustus reformed the military, established efficient administrative systems, and initiated grand construction projects. The empire's borders expanded, encompassing territories from Britain to Egypt and from Spain to the Euphrates. Roman legions, renowned for their discipline and engineering prowess, secured and maintained these vast territories, building roads, fortifications, and cities that facilitated control and integration.
The Roman Empire’s society was hierarchical, with a rigid class system. At the top were the patricians, wealthy elites who held significant political power. Below them were the plebeians, free citizens with limited political influence, and the vast numbers of slaves who formed the backbone of the economy. The family unit was central, governed by the paterfamilias, the male head who held absolute authority.
Culturally, the Romans were eclectic, absorbing and adapting elements from the civilizations they encountered, particularly the Greeks. Roman art, literature, and philosophy reflected this synthesis, creating a rich cultural tapestry. Latin, the Roman language, became the lingua franca of the Western world, influencing numerous modern languages.
Roman architecture and engineering achievements were monumental. They perfected the arch, vault, and dome, constructing enduring structures like the Colosseum, Pantheon, and aqueducts. These engineering marvels not only showcased Roman ingenuity but also served practical purposes, from public entertainment to water supply.
Instructions for Submissions thorugh G- Classroom.pptxJheel Barad
This presentation provides a briefing on how to upload submissions and documents in Google Classroom. It was prepared as part of an orientation for new Sainik School in-service teacher trainees. As a training officer, my goal is to ensure that you are comfortable and proficient with this essential tool for managing assignments and fostering student engagement.
Students, digital devices and success - Andreas Schleicher - 27 May 2024..pptxEduSkills OECD
Andreas Schleicher presents at the OECD webinar ‘Digital devices in schools: detrimental distraction or secret to success?’ on 27 May 2024. The presentation was based on findings from PISA 2022 results and the webinar helped launch the PISA in Focus ‘Managing screen time: How to protect and equip students against distraction’ https://www.oecd-ilibrary.org/education/managing-screen-time_7c225af4-en and the OECD Education Policy Perspective ‘Students, digital devices and success’ can be found here - https://oe.cd/il/5yV
Ethnobotany and Ethnopharmacology:
Ethnobotany in herbal drug evaluation,
Impact of Ethnobotany in traditional medicine,
New development in herbals,
Bio-prospecting tools for drug discovery,
Role of Ethnopharmacology in drug evaluation,
Reverse Pharmacology.
Palestine last event orientationfvgnh .pptxRaedMohamed3
An EFL lesson about the current events in Palestine. It is intended to be for intermediate students who wish to increase their listening skills through a short lesson in power point.
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
The French Revolution, which began in 1789, was a period of radical social and political upheaval in France. It marked the decline of absolute monarchies, the rise of secular and democratic republics, and the eventual rise of Napoleon Bonaparte. This revolutionary period is crucial in understanding the transition from feudalism to modernity in Europe.
For more information, visit-www.vavaclasses.com
Read| The latest issue of The Challenger is here! We are thrilled to announce that our school paper has qualified for the NATIONAL SCHOOLS PRESS CONFERENCE (NSPC) 2024. Thank you for your unwavering support and trust. Dive into the stories that made us stand out!
34. Extension is a Division of the Institute of Agriculture and Natural Resources at the University of Nebraska–Lincoln cooperating with the Counties and the United States Department of Agriculture. University of Nebraska–Lincoln Extension educational programs abide with the nondiscrimination policies of the University of Nebraska–Lincoln and the United States Department of Agriculture.
