This document provides an introduction and overview of gamification. It discusses what gamification is, using elements of fun to drive results, and how to determine if gamification is right for a particular goal or business objective. It also outlines some of the key aspects of gamifying an activity or process, including structure, dynamics, mechanics, and components. Examples of ways to measure the success of gamification efforts, such as daily/monthly user rates and virality, are also presented. The document recommends taking an online gamification course for an in-depth exploration of topics like self-determination theory, design rules, case studies, and more.