This document discusses embedding creativity techniques into service design processes. It presents examples of how creativity workshops were used in requirements projects for systems like airport departure managers and air traffic control planning. The workshops brought together stakeholders to generate novel ideas through techniques like storyboarding. The document also discusses how design artifacts can be combined with creativity techniques principled ways. It provides the example of using a desktop walkthrough model together with creativity triggers to help redesign a town center in a more innovative way. Overall, the document advocates integrating established creativity models and techniques into requirements and design processes to help generate more novel and unexpected ideas.