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The combination of the main marketing package and ancillary texts was effective in developing skills to complete the given task of creating a marketing package for the band Jet. A music video was created for their song "Are You Gonna Be My Girl?" along with a 15-page digipak album and magazine advertisement keeping a consistent red and black theme. The digipak included lyrics and images to make the pages visually interesting while promoting the album and upcoming tour dates to appeal to fans of that song.
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Digipak convention evaluation
The document discusses the conventions of digipak album covers and advertisements. It notes that digipak covers and ads typically feature a main image of the artist to promote their persona. They also include the album title and artist name. A parental advisory sticker may be included if the album contains explicit content. Colors, images and locations in the main image can represent the artist's genre of music. Digipaks and their ads generally continue similar themes and motifs. They also commonly include the main image, artist name, release date, track listing, company logo and details, content warnings, and barcode.
How effective is the combination of your main
1) The main product is a music video for the song "The Last of the Real Ones" by Fall Out Boy, and ancillary texts include a music magazine advert and digipak based on the song.
2) The main connection between the products is the inclusion of the lead singer actor, who appears in both the music video and photos used in the ancillary texts.
3) The digipak features a live DVD to give fans the experience of seeing the band perform and encourage interest in future tours.
Question 2 finished
The document discusses testing how well a band's main product and supplementary materials work together. It describes how the band The Tox studied other bands like Arcade Fire and Bloc Party to help design their own album digipack and advertisements, aiming to create a consistent color scheme and style that would be recognizable to their target audience. Their final designs featured the band name in a distinctive font, reviews, and band photos with colored paint splatters matching the signature colors used throughout the materials.
Question 2
The document discusses creating continuity and synergy across various music products for a band called The Crystal Whites, including their magazine advert, digipak, CD, and lyric booklet. Some techniques used were selecting the same front and back cover image, using consistent fonts, including promotional elements like social media logos and a music video link. Photos of the band members were also consistently featured across products to connect their identity. The goal was to connect the different products and promote the band and their album.
Evl 1
The summary provides the following key points about how the main product and ancillary texts are effectively linked:
1) They use consistent color schemes of black, white, red and purple to create cohesion across products and associate them.
2) Fonts, imagery, and focus on the song from the music video carry over to create synergy between the digipak, magazine advert and video.
3) While keeping similar visual elements, they contrast some aspects like different images to introduce new ideas to the audience.
Evaluation question 2
The document discusses the effectiveness of combining a main product (a music video) with ancillary products (a website and digipak) for a band. It finds that using consistent branding across all products, including logo, font, color scheme and themes effectively promotes the band's image and music. The website provides fan engagement through information pages, galleries and a tour schedule. Similarly, the digipak and music video feature the band's logo and performance elements. Together the coordinated products create a cohesive image and brand identity for the band.
Evaluation question 2
The narrative for the music video was about an 18-year-old girl going through a breakup who visits places that held meaning for her and her ex. This narrative was chosen because it fit the sad tone of the song. It focused on one main character to limit characters. The narrative made the main character more compelling and the emotions portrayed matched the narrative. While the narrative and song themes were linked, filming in England presented a challenge given the song was about New York City. Consistency was important across the music video, digipak, and promotional poster to clearly link the products and brand them as being for the same artist and song.
Media
The band Torrents created a logo that incorporated patriotic colors and themes of rebellion and youth to appeal to their target audience. They maintained this brand image across their products, including their CD packaging and magazine advertisements. When filming their music video, they emphasized this image through props depicting rebellious behaviors and a storyline of a night out to relate to their audience.
Recommended
Digipak convention evaluation
The document discusses the conventions of digipak album covers and advertisements. It notes that digipak covers and ads typically feature a main image of the artist to promote their persona. They also include the album title and artist name. A parental advisory sticker may be included if the album contains explicit content. Colors, images and locations in the main image can represent the artist's genre of music. Digipaks and their ads generally continue similar themes and motifs. They also commonly include the main image, artist name, release date, track listing, company logo and details, content warnings, and barcode.
How effective is the combination of your main
1) The main product is a music video for the song "The Last of the Real Ones" by Fall Out Boy, and ancillary texts include a music magazine advert and digipak based on the song.
2) The main connection between the products is the inclusion of the lead singer actor, who appears in both the music video and photos used in the ancillary texts.
3) The digipak features a live DVD to give fans the experience of seeing the band perform and encourage interest in future tours.
Question 2 finished
The document discusses testing how well a band's main product and supplementary materials work together. It describes how the band The Tox studied other bands like Arcade Fire and Bloc Party to help design their own album digipack and advertisements, aiming to create a consistent color scheme and style that would be recognizable to their target audience. Their final designs featured the band name in a distinctive font, reviews, and band photos with colored paint splatters matching the signature colors used throughout the materials.
Question 2
The document discusses creating continuity and synergy across various music products for a band called The Crystal Whites, including their magazine advert, digipak, CD, and lyric booklet. Some techniques used were selecting the same front and back cover image, using consistent fonts, including promotional elements like social media logos and a music video link. Photos of the band members were also consistently featured across products to connect their identity. The goal was to connect the different products and promote the band and their album.
Evl 1
The summary provides the following key points about how the main product and ancillary texts are effectively linked:
1) They use consistent color schemes of black, white, red and purple to create cohesion across products and associate them.
2) Fonts, imagery, and focus on the song from the music video carry over to create synergy between the digipak, magazine advert and video.
3) While keeping similar visual elements, they contrast some aspects like different images to introduce new ideas to the audience.
Evaluation question 2
The document discusses the effectiveness of combining a main product (a music video) with ancillary products (a website and digipak) for a band. It finds that using consistent branding across all products, including logo, font, color scheme and themes effectively promotes the band's image and music. The website provides fan engagement through information pages, galleries and a tour schedule. Similarly, the digipak and music video feature the band's logo and performance elements. Together the coordinated products create a cohesive image and brand identity for the band.
Evaluation question 2
The narrative for the music video was about an 18-year-old girl going through a breakup who visits places that held meaning for her and her ex. This narrative was chosen because it fit the sad tone of the song. It focused on one main character to limit characters. The narrative made the main character more compelling and the emotions portrayed matched the narrative. While the narrative and song themes were linked, filming in England presented a challenge given the song was about New York City. Consistency was important across the music video, digipak, and promotional poster to clearly link the products and brand them as being for the same artist and song.
Media
The band Torrents created a logo that incorporated patriotic colors and themes of rebellion and youth to appeal to their target audience. They maintained this brand image across their products, including their CD packaging and magazine advertisements. When filming their music video, they emphasized this image through props depicting rebellious behaviors and a storyline of a night out to relate to their audience.
Digipak and music magazine advertisement pitch
The document discusses plans for designing a Digipak album cover and advertisement for a folk rock band. Key points include:
- The target audience is 16-30 years old and research from a music video will inform the design.
- Examples of successful album artwork show the importance of linking to the band's genre, using nature themes, and having a unique yet memorable design.
- The planned Digipak design features a tree spreading across the cover with branches and track listings. Nature tones and a vintage font will be used.
- An example advertisement is praised for effectively representing the artist's style through imagery, font, and linking to their album design.
- The artist's advertisement will similarly
Evaluation question 2
The document discusses the design of a poster for a band and how it relates to the design of the band's digipak and music video. The key points are:
1) The poster design uses the same fonts and color scheme as the digipak to create consistency between the two ancillary texts and link them to the music video.
2) Elements of the digipak, like a close-up of the band members, are also included in the poster design to easily connect the two.
3) The styles and clothing of the band were chosen to fit the rock genre and establish a connection between the ancillary texts and music video.
4) Research into existing band designs informed choices
Evaluation Question 2
The website, music video, and digipak for a rap artist are all closely related and consistent. The website uses screenshots and imagery directly from the music video. The digipak also uses screenshots from the video. The color schemes are used intentionally to reflect themes in the lyrics. Throughout the project, conventions of the British rap genre were followed, such as keeping it real with no special effects and focusing on struggles growing up and getting out of hardship.
Evaluation question 2
Evaluation Question 2 -How do the elements of your production work together to create a sense of "branding"?
Q2
The document discusses the effectiveness of combining a main product (music video) with ancillary texts (digipak and magazine advert). The key themes across the products are the model and roses, drawing from The Smiths' symbolism of flowers representing love. Both the digipak and advert feature the same front cover image and color scheme to clearly promote the album. Multiple photos of the performer in different outfits in the digipak help link it to the music video while providing variety. Consistency in font, logo, and theme across the products helps maintain brand identity and recognition.
Evaluation Activity 2
The document discusses the color scheme, imagery, and stylistic elements used to create consistency across various promotional materials for a music project. A nude color palette was chosen to portray naturalness. The same font and small flower detail were used on the digipak and poster to maintain consistency. Props from the music video, like torn photographs, were also incorporated into the digipak design to clearly link the materials. Mise-en-scene elements like natural makeup and a white dress in the video were reflected in the digipak to connect the story and emotion portrayed.
Q2 Improved
The combination of the main product and ancillary texts is effective because it establishes a consistent theme through continuity in color scheme, font, and imagery. The red and white color scheme and font style are used across the album cover, magazine ad, and digipak to make the products visually cohesive and recognizable as part of the same brand. Specifically, both the magazine ad and digipak feature the same central image from the album cover. Additionally, the use of roses as a symbol links the products to the music video's narrative and theme. While some elements diverge from conventions to make the products unique, such as featuring the singer prominently, the overall combination of continuity and variation across the products is successful at promoting the
Evaluation
This document evaluates how the media products use, develop, or challenge conventions of real products. It summarizes the key aspects of a CD digipack and advert created for a music album. The digipack contains typical elements like the artist name and album title on the front and back, and song list on the back. The full-page advert in a magazine also features standard elements such as the prominent display of the artist name and album title, an image of the artist, and information about song releases. Elements were chosen to effectively promote the artist and album to the target audience. The products reference each other through consistent visual elements and themes to appear cohesive.
1
This document discusses the conventions of digipaks and advertisements in the R&B genre. It notes several key conventions, such as featuring the artist's name prominently, including the artist's image on the front cover, listing the track titles on the back, and including product information. The document then analyzes how the author's own digipak and advertisement for an R&B album follow these conventions through consistent fonts, colors, images and information. While differing slightly in not having direct eye contact, the designs effectively link the two pieces through visual style.
Evaluation Q1 part 3 -
The document discusses the design choices made for an album advert for an indie rock band. Two fonts were used to distinguish the artist name and album title, with the name in bold and larger text. An orange color was used to emphasize the new song being promoted. References to other album designs, such as The 1975 using a rectangle outline as a consistent visual element, also influenced the design choices. Common features seen in magazine indie rock adverts, like the artist name, album rating, and release date, were included.
Magazine advert research
The document discusses features commonly found in magazine advertisements for music artists and albums. It analyzes the album covers and magazine ads for Green Day, Olly Murs, and Jessie J, noting similarities and differences in images, fonts, colors, and included information. Key conventions identified for inclusion in ads are the artist and album names, popular songs, the artist's website, and release date. The document concludes that matching these conventions and including relevant details like new singles or facts about the album can help make magazine advertisements more successful.
John Boundy Ancillary Task
The document discusses how various musical artists, including The 1975, Ed Sheeran, and Passenger, employ consistent conventions in the visual design of their album packaging and promotional materials like tour posters. This helps develop a clear, recognizable identity and brand. Common techniques mentioned include using consistent color schemes, fonts, and imagery that tie the different materials together and convey the tone and style of the artist. Simplistic, retro-inspired designs are often employed to match the intended aesthetics and target audiences.
Radial analysis
The document discusses the design choices for the packaging of an album. It was designed to portray the independent background of the artists and reinforce their identity. The front cover features the artists in plain white t-shirts to portray them as ordinary people and help audiences relate to them. The back provides institutional information and the extended logo to fully represent the independent record label. Color choices and font sizes were meant to represent the music genre and imply importance of different elements.
Evaluation question 2
The document evaluates the effectiveness of linking a music video with ancillary texts like a digipak and advertisement. It finds that color scheme, location, and a magnifying glass necklace were used consistently across all three pieces to create synergy. Audience feedback confirmed the necklace was an obvious linking element between the digipak and music video. While the advertisement could have also featured the necklace to strengthen the connections, the overall combination of video and ancillary texts proved to be a simple yet successful way to link the products together.
Evaluation Question 2
The student created a digipak (CD packaging) for a band's single that was meant to complement the music video and attract the intended audience. To do this, the student used photos from the music video shoot and incorporated similar dark, dreary elements like woods in the background of the CD cover and mug shots of the band in a magazine article. This was to ensure the digipak had the same theme and atmosphere as the music video. Effectively matching the style of the ancillary materials to the music video would help attract the right rock music audience to the band.
Digipack evaluation Q1
The document summarizes the design choices for a digipak album cover. It describes using individual images of band members on the front cover to help build recognition. Font, colors, and effects like a glass effect were chosen to represent the post-hardcore genre and attract fans. Inside, a graffiti background photo ties the theme together and credits are listed as is standard. Overall, conventions were challenged by focusing on building the band's image while representing their genre through visual elements.
How effective is the combination of your main product and ancillary texts
The document discusses how ancillary materials like a CD cover and poster were created to complement a music video. The creator ensured the ancillary items featured imagery that matched the video, like including a picture of someone screaming to match a scene of the protagonist screaming. Later revisions made the CD cover and poster cohesive by using a dark red background and the same image of the band screaming. Connecting the ancillary materials in this way makes the overall product more successful for audiences.
Evaluation
The document discusses the design of a digipak and advertisement for an indie rock band called "Sad Robot". It notes that indie rock digipaks typically do not feature the artists and instead use illustrations representing the band. The digipak for Sad Robot features an illustration of a sad robot, and uses consistent red font on a dark blue background to match the serious nature of indie rock. This design was also used for the advertisement to promote consistency across products. However, the robot motif could have also been incorporated into the music video for even greater cohesion.
Media task 2 evaluation
The document evaluates the effectiveness of the media campaign for the fictional band Wonderland. It summarizes that the music video for the single "Mardy Bum," website, and CD digipak work together to portray the band as an organic indie rock group. The campaign effectively conveys the band's image and genre through these ancillary texts and the distribution of the album online and in stores helps promote the band globally. Overall, the combination of the main product and ancillary texts creates an effective media campaign for the band.
A2 Media Evaluation Q2
The student analyzed 4 music videos to help choose a song for their project, ultimately selecting "Titanium" by David Guetta. Their music video was in a narrative style unrelated to Guetta, instead telling the story of a teenage outcast. The student also studied 3 digipaks and was most influenced by those of Daft Punk and Black Eyed Peas. Their own digipak related to these and Guetta's through use of color and images from their video. The student studied 3 magazine ads and designed their own ad to relate their character, font, and color scheme across all their products.
3 contabilidad
Este documento presenta conceptos básicos de contabilidad para emprendedores rurales. Explica definiciones clave como costos fijos, costos variables, utilidad, balance general y estado de resultados. También incluye ejemplos prácticos de cómo registrar transacciones en una hoja de control de entradas y salidas y calcular el margen de contribución de productos. El objetivo es enseñar herramientas contables básicas para administrar pequeños negocios rurales de manera efectiva.
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Digipak and music magazine advertisement pitch
The document discusses plans for designing a Digipak album cover and advertisement for a folk rock band. Key points include:
- The target audience is 16-30 years old and research from a music video will inform the design.
- Examples of successful album artwork show the importance of linking to the band's genre, using nature themes, and having a unique yet memorable design.
- The planned Digipak design features a tree spreading across the cover with branches and track listings. Nature tones and a vintage font will be used.
- An example advertisement is praised for effectively representing the artist's style through imagery, font, and linking to their album design.
- The artist's advertisement will similarly
Evaluation question 2
The document discusses the design of a poster for a band and how it relates to the design of the band's digipak and music video. The key points are:
1) The poster design uses the same fonts and color scheme as the digipak to create consistency between the two ancillary texts and link them to the music video.
2) Elements of the digipak, like a close-up of the band members, are also included in the poster design to easily connect the two.
3) The styles and clothing of the band were chosen to fit the rock genre and establish a connection between the ancillary texts and music video.
4) Research into existing band designs informed choices
Evaluation Question 2
The website, music video, and digipak for a rap artist are all closely related and consistent. The website uses screenshots and imagery directly from the music video. The digipak also uses screenshots from the video. The color schemes are used intentionally to reflect themes in the lyrics. Throughout the project, conventions of the British rap genre were followed, such as keeping it real with no special effects and focusing on struggles growing up and getting out of hardship.
Evaluation question 2
Evaluation Question 2 -How do the elements of your production work together to create a sense of "branding"?
Q2
The document discusses the effectiveness of combining a main product (music video) with ancillary texts (digipak and magazine advert). The key themes across the products are the model and roses, drawing from The Smiths' symbolism of flowers representing love. Both the digipak and advert feature the same front cover image and color scheme to clearly promote the album. Multiple photos of the performer in different outfits in the digipak help link it to the music video while providing variety. Consistency in font, logo, and theme across the products helps maintain brand identity and recognition.
Evaluation Activity 2
The document discusses the color scheme, imagery, and stylistic elements used to create consistency across various promotional materials for a music project. A nude color palette was chosen to portray naturalness. The same font and small flower detail were used on the digipak and poster to maintain consistency. Props from the music video, like torn photographs, were also incorporated into the digipak design to clearly link the materials. Mise-en-scene elements like natural makeup and a white dress in the video were reflected in the digipak to connect the story and emotion portrayed.
Q2 Improved
The combination of the main product and ancillary texts is effective because it establishes a consistent theme through continuity in color scheme, font, and imagery. The red and white color scheme and font style are used across the album cover, magazine ad, and digipak to make the products visually cohesive and recognizable as part of the same brand. Specifically, both the magazine ad and digipak feature the same central image from the album cover. Additionally, the use of roses as a symbol links the products to the music video's narrative and theme. While some elements diverge from conventions to make the products unique, such as featuring the singer prominently, the overall combination of continuity and variation across the products is successful at promoting the
Evaluation
This document evaluates how the media products use, develop, or challenge conventions of real products. It summarizes the key aspects of a CD digipack and advert created for a music album. The digipack contains typical elements like the artist name and album title on the front and back, and song list on the back. The full-page advert in a magazine also features standard elements such as the prominent display of the artist name and album title, an image of the artist, and information about song releases. Elements were chosen to effectively promote the artist and album to the target audience. The products reference each other through consistent visual elements and themes to appear cohesive.
1
This document discusses the conventions of digipaks and advertisements in the R&B genre. It notes several key conventions, such as featuring the artist's name prominently, including the artist's image on the front cover, listing the track titles on the back, and including product information. The document then analyzes how the author's own digipak and advertisement for an R&B album follow these conventions through consistent fonts, colors, images and information. While differing slightly in not having direct eye contact, the designs effectively link the two pieces through visual style.
Evaluation Q1 part 3 -
The document discusses the design choices made for an album advert for an indie rock band. Two fonts were used to distinguish the artist name and album title, with the name in bold and larger text. An orange color was used to emphasize the new song being promoted. References to other album designs, such as The 1975 using a rectangle outline as a consistent visual element, also influenced the design choices. Common features seen in magazine indie rock adverts, like the artist name, album rating, and release date, were included.
Magazine advert research
The document discusses features commonly found in magazine advertisements for music artists and albums. It analyzes the album covers and magazine ads for Green Day, Olly Murs, and Jessie J, noting similarities and differences in images, fonts, colors, and included information. Key conventions identified for inclusion in ads are the artist and album names, popular songs, the artist's website, and release date. The document concludes that matching these conventions and including relevant details like new singles or facts about the album can help make magazine advertisements more successful.
John Boundy Ancillary Task
The document discusses how various musical artists, including The 1975, Ed Sheeran, and Passenger, employ consistent conventions in the visual design of their album packaging and promotional materials like tour posters. This helps develop a clear, recognizable identity and brand. Common techniques mentioned include using consistent color schemes, fonts, and imagery that tie the different materials together and convey the tone and style of the artist. Simplistic, retro-inspired designs are often employed to match the intended aesthetics and target audiences.
Radial analysis
The document discusses the design choices for the packaging of an album. It was designed to portray the independent background of the artists and reinforce their identity. The front cover features the artists in plain white t-shirts to portray them as ordinary people and help audiences relate to them. The back provides institutional information and the extended logo to fully represent the independent record label. Color choices and font sizes were meant to represent the music genre and imply importance of different elements.
Evaluation question 2
The document evaluates the effectiveness of linking a music video with ancillary texts like a digipak and advertisement. It finds that color scheme, location, and a magnifying glass necklace were used consistently across all three pieces to create synergy. Audience feedback confirmed the necklace was an obvious linking element between the digipak and music video. While the advertisement could have also featured the necklace to strengthen the connections, the overall combination of video and ancillary texts proved to be a simple yet successful way to link the products together.
Evaluation Question 2
The student created a digipak (CD packaging) for a band's single that was meant to complement the music video and attract the intended audience. To do this, the student used photos from the music video shoot and incorporated similar dark, dreary elements like woods in the background of the CD cover and mug shots of the band in a magazine article. This was to ensure the digipak had the same theme and atmosphere as the music video. Effectively matching the style of the ancillary materials to the music video would help attract the right rock music audience to the band.
Digipack evaluation Q1
The document summarizes the design choices for a digipak album cover. It describes using individual images of band members on the front cover to help build recognition. Font, colors, and effects like a glass effect were chosen to represent the post-hardcore genre and attract fans. Inside, a graffiti background photo ties the theme together and credits are listed as is standard. Overall, conventions were challenged by focusing on building the band's image while representing their genre through visual elements.
How effective is the combination of your main product and ancillary texts
The document discusses how ancillary materials like a CD cover and poster were created to complement a music video. The creator ensured the ancillary items featured imagery that matched the video, like including a picture of someone screaming to match a scene of the protagonist screaming. Later revisions made the CD cover and poster cohesive by using a dark red background and the same image of the band screaming. Connecting the ancillary materials in this way makes the overall product more successful for audiences.
Evaluation
The document discusses the design of a digipak and advertisement for an indie rock band called "Sad Robot". It notes that indie rock digipaks typically do not feature the artists and instead use illustrations representing the band. The digipak for Sad Robot features an illustration of a sad robot, and uses consistent red font on a dark blue background to match the serious nature of indie rock. This design was also used for the advertisement to promote consistency across products. However, the robot motif could have also been incorporated into the music video for even greater cohesion.
Media task 2 evaluation
The document evaluates the effectiveness of the media campaign for the fictional band Wonderland. It summarizes that the music video for the single "Mardy Bum," website, and CD digipak work together to portray the band as an organic indie rock group. The campaign effectively conveys the band's image and genre through these ancillary texts and the distribution of the album online and in stores helps promote the band globally. Overall, the combination of the main product and ancillary texts creates an effective media campaign for the band.
A2 Media Evaluation Q2
The student analyzed 4 music videos to help choose a song for their project, ultimately selecting "Titanium" by David Guetta. Their music video was in a narrative style unrelated to Guetta, instead telling the story of a teenage outcast. The student also studied 3 digipaks and was most influenced by those of Daft Punk and Black Eyed Peas. Their own digipak related to these and Guetta's through use of color and images from their video. The student studied 3 magazine ads and designed their own ad to relate their character, font, and color scheme across all their products.
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How effective is the combination of your main product and ancillary texts
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Este documento presenta conceptos básicos de contabilidad para emprendedores rurales. Explica definiciones clave como costos fijos, costos variables, utilidad, balance general y estado de resultados. También incluye ejemplos prácticos de cómo registrar transacciones en una hoja de control de entradas y salidas y calcular el margen de contribución de productos. El objetivo es enseñar herramientas contables básicas para administrar pequeños negocios rurales de manera efectiva.
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Ozyyyyyyy Presentation
The document discusses leadership role models and how to cope with uncertainty. It argues that children make good role models as they are creative, absorb new stimuli, accept different ways of learning with no set approach, and easily adapt. The key lessons from children include creativity, absorbing new information, flexibility in problem solving, continuous learning, and adaptability to change. The conclusion is that organizations should leverage these childlike qualities to better deal with an uncertain world.
Gb Fundraising Group And Individual
This document provides tips and guidance for individual and group fundraising for Global Brigades. It outlines a basic fundraising process including forming a game plan, identifying potential donors like family, friends, community groups, and local businesses. Specific fundraising ideas are suggested targeting different interests like science, music, or local businesses. The document emphasizes planning ahead, clear communication, and utilizing online resources for additional fundraising materials and ideas.
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How effective is the combination of your main media
Our group created consistent branding across a music video, poster, and CD packaging to promote a pop/country artist.
The music video featured costumes and a set designed to represent the hybrid genre. The poster and CD cover used the same background scene from the video and similar colors to visually link the products.
The poster prominently featured the artist holding a guitar in front of a bright background to identify the country music genre. The CD cover displayed the artist name in bright yellow text against a mix of colors representing the artist's career highs and lows. Consistency across products helped promote the artist's established style.
Final ly
The band created a sense of branding through their album packaging and website. They designed a digipak with their band name and album title in matching colors and fonts. Research informed their design choices. Their website provides band information and uses consistent colors, fonts, and imagery to match the digipak. Both the digipak and website aim to promote the band name and album for increased recognition and sales.
Digipack evaluation Q1
The document summarizes the design choices for a digipak album cover for a post-hardcore band called "The Perfect Fall." The front cover features individual images of each band member to help build recognition. Font, colors, and effects were chosen to match post-hardcore conventions and appeal to the target audience of alienated youth. Specifically, a bold "Graffiti" font in white stands out, and a glass effect creates an aggressive feel. Inside pages continue the graffiti theme and credit those involved. An included lyric poster also uses the graffiti background for cohesion across materials. In total, the design strives to represent the genre while developing the band's image and relationship with their target fans.
Digipak progression and final product
The document describes the process of designing a digipak album cover for a fictional Avenged Sevenfold album. It discusses editing the album art image in Photoshop, choosing fonts and colors, adding elements like the parental advisory logo and Warner Brothers logo, and designing the front, back and inside layout. The goal was to create a design matching Avenged Sevenfold's style while also conveying the dark, nightmare theme of the fictional album.
Digipak progression and final product
The document describes the process of designing a digipak album cover for a fictional Avenged Sevenfold album. It discusses editing the album art image in Photoshop, choosing fonts and colors, adding elements like the parental advisory logo and Warner Brothers logo, and designing the front, back and inside layout. The goal was to create a design matching Avenged Sevenfold's style while also conveying the dark, nightmare theme of the fictional album.
Natasha queestion 2
The music video uses natural lighting and weather effects to enhance the artist's emotions and match the lyrics. Still images from the music video are used on the CD packaging and advert to familiarize audiences.
The CD packaging, advert, and music video all use a consistent black, white, and yellow color scheme. A location shot is used for the advert rather than a studio shot to link it to the CD packaging. Positive reviews from music magazines are included.
Fonts, symbols, and layouts are kept consistent across the CD packaging and advert to clearly associate all the products with the artist. Social media and online promotion would be used to advertise and interact with fans if operating in the real world.
Digipak advert planning
The document discusses plans for a new studio album by The Killers titled "The Lost." It will be released as a digipak containing a CD and DVD. The digipak and accompanying magazine advertisement will feature dark imagery of Hong Kong to represent the album's theme of feeling lost in a city. The digipak draft includes designs for the front and back covers, booklet, CD, and DVD. The advertisement draft highlights key details like the band name, album title, release date, and a featured song. Both are meant to attract audiences and promote the new album in line with The Killers' style.
Q2
The document summarizes three products - a music video, poster, and digipack - created to appeal to a teenage audience. It discusses focusing on the pop/rock genre and using consistent color schemes and styles across the products. The poster features stereotypical teenage characters and social media links. The digipack uses grainy, polaroid-style images and filters to achieve an indie vibe. The music video tells a simple narrative of a boy winning over a girl by dumping her jerk boyfriend.
Digipak and magazine advert analysis
A2 Media. I have in depth analysis three digibaks and three album advertisements in music magazines and then selected on what I have learnt.
Ancillary
This document discusses the design choices for a digipak and magazine advertisement for an indie band called Transparence.
For the digipak design, dark colors and artwork from the music video were chosen to portray vulnerability and reinforce the theme of heartbreak. The second digipak design uses black and white to adhere to indie conventions while still being individualistic.
The magazine advertisement incorporates elements like consistent fonts, pictures of the artist, and minimal details to attract audiences while following conventions of the indie genre. Color schemes aim to be dull yet attention-grabbing.
After reviewing designs, the second digipak and a final magazine advertisement using matching images were selected to create a cohesive image and professional representation
Digipak Analysis
This document analyzes the digipak designs of several albums, summarizing key aspects of each:
The Strokes "Angles" uses an abstract, colorful design that draws attention and incorporates the track list cohesively without featuring the band. The Beatles "Abbey Road" prominently features the iconic photo of the band crossing the street, easily identifying it as a Beatles album. The Killers "Day & Age" focuses on their signature font and name over individual images while conveying the band's Nevada influence through its patterned design. Beastie Boys "Check Your Head" uses a hip-hop style black and white design with graffiti font and the band's images, contrasting with a
Rough digipak feedback
The document discusses the design of a CD digipak for a pop song. The front cover features an explosion of powder color that relates to the genre and displays the title of the single. Feedback praised the theme's relation to modern pop music and how the colors interconnect. Suggested improvements included adding a barcode and small font credits on the back, as well as potentially changing the orange/yellow tones to pink or purple. The group will incorporate this feedback to finalize the digipak design.
Digipack evaluation Q1
This document discusses the design choices for a digipak album cover for a post-hardcore band called The Perfect Fall. The front cover features individual images of each band member lined up to make them recognizable. Red font is used to match conventions of the genre and attract attention. Inside, a photo of the band in front of graffiti maintains the theme. While most post-hardcore covers use artwork, the author challenged conventions by including the band's photo to help identify them as a new act. The design aims to appeal to alienated youth through its dark colors, graffiti background, and rebellious imagery of the band.
Presentation 1
The band created a sense of branding through their album packaging (digipak) and website. They researched other bands for inspiration and used Photoshop and Wix to design the digipak cover and website. The digipak features the band's name and album title in consistent colors and fonts. The website also prominently displays this information across six consistently designed pages with band photos, music, tour dates, and contact details. Together, the digipak and website establish the band's unique image and name to promote their music video album through cross-media promotion across the different products.
Presentation 1
The band Falling Fast created a sense of branding through their album and official website. They designed a digipak for the album with the band's name, album title, and key color of green displayed prominently. They also created a website at fallingfast.wix.com featuring details about the band members, music, tour dates, and album tracks to promote the band. The digipak, website, and album work together using consistent colors, fonts, and designs to create a cohesive brand identity for Falling Fast and cross-promote each other.
Evaluation Q2
The document discusses album covers and advertisements for indie rock bands. It notes that indie rock artists typically use simple images that do not focus on the artist themselves. The document also emphasizes using consistent branding across album covers and advertisements to create a recognizable identity for the artist. It examines how various indie bands, like Arctic Monkeys and Kodaline, utilize similar imagery and fonts to link their different promotional materials.
Presentation3valuation question 1 digipak and advert
Our digipak for the song "Dull Boy" by The Growlers uses purple as a key color inspired by the music video. The front cover features a symbolic image also seen in the video. The middle panel continues the black and purple color scheme linked to locations in the video. The back follows conventions from the front with matching colors and font for track names. The advertisement employs indie conventions like an urban setting shown in the video, and replicates the font and layout of the digipak cover to promote the EP.
Question 1 media
The document describes how the student's media product uses and develops conventions of real music videos and albums. It summarizes how the student's music video incorporates typical shots and locations from other indie/rock music videos. It also discusses how the student's album packaging, including the digipak, CD cover, and lyric booklet, take inspiration from real albums while maintaining a consistent style. Conventions from magazine articles are also analyzed and applied to the student's own magazine design.
Question 1 media
The document discusses how the media product uses and develops conventions of real music videos and albums. It summarizes how the music video incorporates typical elements like band shots and angled shots. It also discusses inspiration drawn from other music videos and albums for elements like the opening scene, album covers, and magazine layout. Conventions are developed but adapted, such as changing a roof location to a riverside one.
Question 2
The combination of brand identity elements across Rihanna's music albums, clothing line, and other products has helped make her brand highly recognizable and successful. Her consistent use of the letter "R" logo builds brand awareness and allows fans to easily identify her various works.
Similarly, the band in the document has established a unified brand identity using consistent font styles, colors, and imagery across their music video, advertisements, CD cover, and digital packaging. Elements like the album name in italic font and inclusion of pinks and blacks help connect the products and communicate the band's pop genre to audiences. Maintaining cohesive branding across multiple media helps promote and sell all of the band's works.
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- 1. How effective is the combination of your main product and ancillary texts?
- 2. From close study and analysis, we strategically combined the main production task with the ancillary texts in order to develop our skills and knowledge as well as to successfully complete our given task: to create a marketing package for the artist chosen which in our case is Jet. We made a music video for one of their songs as well as a Digipak for the album’s release and a magazine advert. We opted to do an indie/rock type of genre as we loved the song ‘Are you gonna be my girl?’ and coincidently it falls within this genre.
- 3. We decided that we wanted to keep with the same red and black theme as the logo and the digipack cover. The logo at the top has the same colour and shape as the side borders. The image of the holding the mic shows that the band is all about the music, the costume and the stern face gives an impression of a cool rock band. At the left side, all the information relates to that of a typical band poster and gives advertisement not only for the c.d. but tour dates that a band would have up. The presence of the song 'Are You Gonna Be My Girl' gives an advertisement boost as fans that like that song would be inclined to purchase the whole album. The poster is brought out by the bright colour of the red so that it stands out more however the blacks and the cartoon effect on Nick shows that the band is modern and stylish.
- 4. This digi pack was created in Photoshop and is 15 pages including the front and back cover. The colours used are black and red which are the same colours we used for our advertisement poster. We also changed our brightness and contrasting our band images to give the band an almost cartoon effect. Our digi pack also contains lyrics for all the songs from the Get Born album and on some of the lyric pages image of the band and singer have been included to stop the pages from looking to plane or boring.
- 6. Digi Pack