iBeacon and IoT: Where We're At, Where We're GoingDoug Thompson
iBeacon and Bluetooth LE technology has seen rapid adoption since Apple announced support last summer. This presentation at the IoT Waterloo meet-up summarizes a few of the key success factors, myths and questions surrounding iBeacon and Bluetooth LE deployment.
Introduction to Beacon, its protocols and its ecosystem.Also contains information on companies providing end to end beacon solutions from hardware,software and cloud based beacon management.
iBeacon and IoT: Where We're At, Where We're GoingDoug Thompson
iBeacon and Bluetooth LE technology has seen rapid adoption since Apple announced support last summer. This presentation at the IoT Waterloo meet-up summarizes a few of the key success factors, myths and questions surrounding iBeacon and Bluetooth LE deployment.
Introduction to Beacon, its protocols and its ecosystem.Also contains information on companies providing end to end beacon solutions from hardware,software and cloud based beacon management.
Webinar is conducted by Marcin Kasz, Beacon Ambassador at Kontakt.io and Ryan Bobillo, Relationship Developer at Howler. During the webinar you will learn: - How do beacons transform retail engagement? dive into hard metrics - How to put your ideas into practice with beacon hardware? How to manage large beacon deployments? learn from others experience - Get inspired by extraordinary retail use cases! and much more...
At space150, we work at the intersection of physical and digital; connecting the touchpoints of a brand's experience, from its physical presence to online channels. A popular technology in this space right now is Apple's iBeacon. As we've started several iBeacon projects with our partners and potential partners, we’ve done our research, created a simple way to think about iBeacon, and wanted to share it.
PayPal Beacon and Apple iBeacon
Language:
English (90%) + Thai (10%)
Agenda:
- What’s Beacon
- Bluetooth Low Energy (BLE)
- PayPal Beacon
- Apple iBeacon
- References
Beacon Technology: What Brands and Marketers Need to KnowBBDO
Beacon technology has the potential to disrupt the way brands–particularly retail brands–think about the intersection of the physical retail experience and the mobile experience. Using beacons wisely, retailers will be able to play the part of a gracious, individually attentive host, combining the users’ interests, intent and physical location.
Introduction
Beacons are small wireless devices that broadcast signals using Bluetooth Low Energy (BLE), or Bluetooth SMART technology. Mobile apps on compatible devices are able to listen for signals from beacons placed in the physical world and then trigger an experience via the app.
Beacon enabled apps are notified when the device enters or exits the range of a beacon, and are also able to monitor the distance from the beacon as it changes, often referred to as 'ranging'.
Bluetooth Low Energy
BLE or Bluetooth Smart is an intelligent and power friendly version of Bluetooth wireless technology and exchanges data over short distances using radio transmissions. The power of BLE is in its ability to work with an app on a smartphone, tablet or any other compatible mobile device.
The Beacon System
The Beacon system from Apple can be broken down into two parts:
• A piece of hardware – the “Beacon”, which constantly broadcasts a Bluetooth Low Energy signal. This transmits a unique identifier (UUID) and two further identifiers; major and minor (unsigned 16 bit integer values), which can be used to identify the beacon.
• Application Programmable Interface (API) - An API to search for beacons with a certain UUID and optionally a specific major and minor value. iBeacon adds the possibility for the developer to subscribe to beacons like you would subscribe to geolocations. This enables the app to get notifications (whether the app is currently running or not) when the user gets within range of a specific beacon.
Importance
• High degree of accuracy
• Low impact on battery life
• Low cost of entry
• No Internet connection required
Security
Some of the most common beacon security myths:
• Beacons are transmitting personal data:
Beacons don’t transmit any personal data. In fact, beacons don’t receive any data at all.
• Beacons are tracking my location:
Beacons can’t track your location. The only thing they can do is let your mobile device know that you’re nearby.
Compatibility
Beacons work with both Android and iOS. They were initially introduced in iOS7 and are compatible with every Android version > 4.3
This puts beacon functionality in 300 million + devices.
Conclusion
Beacons transmit a low energy signal from a device with a radius of 0-50 meters to broadcast static pieces of data within short distances.
In a nutshell, our basic requirements for an operational beacon are:
1. Beacon enabled mobile app
2. Network of deployed beacons
3. Bluetooth switched on and relevant permissions
Without a doubt, the Beacon is a useful convergence device that can be given a shot at, which is for sure a revolution in technology
This presentation introduces the motivation behind Beacon Technology and its potential. It briefly provides information about different protocols. The last part of the presentation is about basic implementation details that would enhance the user experience while presenting the current challenges.
iBeacon, BLE and The Future of Engagement: Dsrupted ConferenceDoug Thompson
Bluetooth LE beacons will do more than transform retail. They'll change the way we think about designing experiences and how we provide value to our customers and communities.
This overview of beacons was first presented at the Dsrupted Conference September 17, 2014.
http://www.dsrupted.com/about/agenda/
Crafting and Launching Successful Beacon Apps - 11 Keys to SuccessKurt McIntire
Speaker: Kurt McIntire, Co-Founder, Vektor Digital
@kurtmcintire, @vektordigital
Launching a product or business that utilizes beacon technology? In this presentation, Kurt McIntire, Founder of Vektor Digital, breaks down the 11 keys to success for crafting successful beacon applications. He draws from his team's experience building over a half-dozen beacon and BLE applications for innovative startups and cutting-edge businesses.
11 Keys to Success:
1. Set Stakeholder Expectations
2. Validate If Beacons Are Needed
3. Know Your Operating Systems
4. Understand BLE Background Modes
5. Convey Value During Onboarding
6. Handle Bluetooth Off States
7. Provide Privacy Settings
8. Ensure User Interface Matches Beacon Accuracy
9. Utilize Beacon Cloud Management
10. Deploy with Interference in Mind
11. Aggregate Analytics Centrally
We have been doing some work with Beacons (iBeacon’s) at the moment and there where many preconceptions we had to overcome before getting to grips with the technology. We have compiled this presentation to help explain the landscape and explore some possibilities.
What are Beacons and how do they work? What are their different uses? How does it compare to other technologies? What are Golden Gekko's recommendations regarding the use of Beacons?
Beacon Technology for Restaurants - Personalizing the On-Premise ExperienceRockbot
Learn how today's smartest chains are leveraging beacon technology to engage guests, measure customer behavior, and enhance marketing and IT programs.
Download the full report here: http://info.rockbot.com/beacons-free-rockbot-white-paper
*available as .ppt or .key at http://resources.fosbury.co/steal-this-ibeacon-presentation
At Fosbury, we’ve pitched the value of beacons to thousands of businesses. While our presentations for each client are customized to fit their needs, the fundamentals we use to educate customers about the beacon industry remains largely the same.
Many times, these clients still need to”sell” iBeacons into their organization or to present it to their clients or partners. To do so, they have to create decks from scratch, or ask us for Fosbury branded presentations to spend hours editing.
We’ve made it easy. You can now download a presentation template to add your own logo & company colors with all the important content already filled in. We cover all the beacon basics, with charts and statistics to convince your customers or colleagues to save you time and effort.
We encourage you to steal this presentation and use it, never mention us, just don't forget us when you start doing your iBeacon implementation :).
Cheers,
Fill out the form to gain to access to the download link, and if you have any questions, email us at hello@fosbury.co.
Beacons leverage a common wireless standard that can be detected by nearly every modern smartphone. Because of this wide and wireless coverage, concerns have been raised on the security of beacons.
By default, Beacons are open and static. For example, Apple’s iBeacons constantly broadcast a single repeating payload: UUID, Major ID and Minor ID. Once deployed, anyone can detect these Beacon IDs. This gives rise to two specific risks: Beacon Spoofing & Piggybacking.
This doc is a summary of the risks and general controls available to mitigate attacks.
Beacons are the missing link between the offline world and the digital space. They bring to life a new way of interaction by adding a context to the physical world. Here's how retailers, museums, events, smart cities, banks, and offices leverage proximity to grow their businesses and engage their audiences.
iBeacon and Bluetooth LE: An Introduction Doug Thompson
Bluetooth LE and Apple iBeacon technology will change the way consumers experience the world. In this overview, we explain what a 'beacon' is, why it's important, and why there's a big difference between proximity and location.
Whether you're a brand, a venue or a small retailer, you should know about Bluetooth LE and how it will change the way consumers will experience the world.
To learn more, visit us at http://beekn.net
Bfonics is a digital content delivery platform that utilizes real time messaging as a tool to empower businesses to create powerful advertisements and marketing campaigns.
Our platform uses Beacon technology, web and mobile application to seamlessly integrate the digital and physical world.
Webinar is conducted by Marcin Kasz, Beacon Ambassador at Kontakt.io and Ryan Bobillo, Relationship Developer at Howler. During the webinar you will learn: - How do beacons transform retail engagement? dive into hard metrics - How to put your ideas into practice with beacon hardware? How to manage large beacon deployments? learn from others experience - Get inspired by extraordinary retail use cases! and much more...
At space150, we work at the intersection of physical and digital; connecting the touchpoints of a brand's experience, from its physical presence to online channels. A popular technology in this space right now is Apple's iBeacon. As we've started several iBeacon projects with our partners and potential partners, we’ve done our research, created a simple way to think about iBeacon, and wanted to share it.
PayPal Beacon and Apple iBeacon
Language:
English (90%) + Thai (10%)
Agenda:
- What’s Beacon
- Bluetooth Low Energy (BLE)
- PayPal Beacon
- Apple iBeacon
- References
Beacon Technology: What Brands and Marketers Need to KnowBBDO
Beacon technology has the potential to disrupt the way brands–particularly retail brands–think about the intersection of the physical retail experience and the mobile experience. Using beacons wisely, retailers will be able to play the part of a gracious, individually attentive host, combining the users’ interests, intent and physical location.
Introduction
Beacons are small wireless devices that broadcast signals using Bluetooth Low Energy (BLE), or Bluetooth SMART technology. Mobile apps on compatible devices are able to listen for signals from beacons placed in the physical world and then trigger an experience via the app.
Beacon enabled apps are notified when the device enters or exits the range of a beacon, and are also able to monitor the distance from the beacon as it changes, often referred to as 'ranging'.
Bluetooth Low Energy
BLE or Bluetooth Smart is an intelligent and power friendly version of Bluetooth wireless technology and exchanges data over short distances using radio transmissions. The power of BLE is in its ability to work with an app on a smartphone, tablet or any other compatible mobile device.
The Beacon System
The Beacon system from Apple can be broken down into two parts:
• A piece of hardware – the “Beacon”, which constantly broadcasts a Bluetooth Low Energy signal. This transmits a unique identifier (UUID) and two further identifiers; major and minor (unsigned 16 bit integer values), which can be used to identify the beacon.
• Application Programmable Interface (API) - An API to search for beacons with a certain UUID and optionally a specific major and minor value. iBeacon adds the possibility for the developer to subscribe to beacons like you would subscribe to geolocations. This enables the app to get notifications (whether the app is currently running or not) when the user gets within range of a specific beacon.
Importance
• High degree of accuracy
• Low impact on battery life
• Low cost of entry
• No Internet connection required
Security
Some of the most common beacon security myths:
• Beacons are transmitting personal data:
Beacons don’t transmit any personal data. In fact, beacons don’t receive any data at all.
• Beacons are tracking my location:
Beacons can’t track your location. The only thing they can do is let your mobile device know that you’re nearby.
Compatibility
Beacons work with both Android and iOS. They were initially introduced in iOS7 and are compatible with every Android version > 4.3
This puts beacon functionality in 300 million + devices.
Conclusion
Beacons transmit a low energy signal from a device with a radius of 0-50 meters to broadcast static pieces of data within short distances.
In a nutshell, our basic requirements for an operational beacon are:
1. Beacon enabled mobile app
2. Network of deployed beacons
3. Bluetooth switched on and relevant permissions
Without a doubt, the Beacon is a useful convergence device that can be given a shot at, which is for sure a revolution in technology
This presentation introduces the motivation behind Beacon Technology and its potential. It briefly provides information about different protocols. The last part of the presentation is about basic implementation details that would enhance the user experience while presenting the current challenges.
iBeacon, BLE and The Future of Engagement: Dsrupted ConferenceDoug Thompson
Bluetooth LE beacons will do more than transform retail. They'll change the way we think about designing experiences and how we provide value to our customers and communities.
This overview of beacons was first presented at the Dsrupted Conference September 17, 2014.
http://www.dsrupted.com/about/agenda/
Crafting and Launching Successful Beacon Apps - 11 Keys to SuccessKurt McIntire
Speaker: Kurt McIntire, Co-Founder, Vektor Digital
@kurtmcintire, @vektordigital
Launching a product or business that utilizes beacon technology? In this presentation, Kurt McIntire, Founder of Vektor Digital, breaks down the 11 keys to success for crafting successful beacon applications. He draws from his team's experience building over a half-dozen beacon and BLE applications for innovative startups and cutting-edge businesses.
11 Keys to Success:
1. Set Stakeholder Expectations
2. Validate If Beacons Are Needed
3. Know Your Operating Systems
4. Understand BLE Background Modes
5. Convey Value During Onboarding
6. Handle Bluetooth Off States
7. Provide Privacy Settings
8. Ensure User Interface Matches Beacon Accuracy
9. Utilize Beacon Cloud Management
10. Deploy with Interference in Mind
11. Aggregate Analytics Centrally
We have been doing some work with Beacons (iBeacon’s) at the moment and there where many preconceptions we had to overcome before getting to grips with the technology. We have compiled this presentation to help explain the landscape and explore some possibilities.
What are Beacons and how do they work? What are their different uses? How does it compare to other technologies? What are Golden Gekko's recommendations regarding the use of Beacons?
Beacon Technology for Restaurants - Personalizing the On-Premise ExperienceRockbot
Learn how today's smartest chains are leveraging beacon technology to engage guests, measure customer behavior, and enhance marketing and IT programs.
Download the full report here: http://info.rockbot.com/beacons-free-rockbot-white-paper
*available as .ppt or .key at http://resources.fosbury.co/steal-this-ibeacon-presentation
At Fosbury, we’ve pitched the value of beacons to thousands of businesses. While our presentations for each client are customized to fit their needs, the fundamentals we use to educate customers about the beacon industry remains largely the same.
Many times, these clients still need to”sell” iBeacons into their organization or to present it to their clients or partners. To do so, they have to create decks from scratch, or ask us for Fosbury branded presentations to spend hours editing.
We’ve made it easy. You can now download a presentation template to add your own logo & company colors with all the important content already filled in. We cover all the beacon basics, with charts and statistics to convince your customers or colleagues to save you time and effort.
We encourage you to steal this presentation and use it, never mention us, just don't forget us when you start doing your iBeacon implementation :).
Cheers,
Fill out the form to gain to access to the download link, and if you have any questions, email us at hello@fosbury.co.
Beacons leverage a common wireless standard that can be detected by nearly every modern smartphone. Because of this wide and wireless coverage, concerns have been raised on the security of beacons.
By default, Beacons are open and static. For example, Apple’s iBeacons constantly broadcast a single repeating payload: UUID, Major ID and Minor ID. Once deployed, anyone can detect these Beacon IDs. This gives rise to two specific risks: Beacon Spoofing & Piggybacking.
This doc is a summary of the risks and general controls available to mitigate attacks.
Beacons are the missing link between the offline world and the digital space. They bring to life a new way of interaction by adding a context to the physical world. Here's how retailers, museums, events, smart cities, banks, and offices leverage proximity to grow their businesses and engage their audiences.
iBeacon and Bluetooth LE: An Introduction Doug Thompson
Bluetooth LE and Apple iBeacon technology will change the way consumers experience the world. In this overview, we explain what a 'beacon' is, why it's important, and why there's a big difference between proximity and location.
Whether you're a brand, a venue or a small retailer, you should know about Bluetooth LE and how it will change the way consumers will experience the world.
To learn more, visit us at http://beekn.net
Bfonics is a digital content delivery platform that utilizes real time messaging as a tool to empower businesses to create powerful advertisements and marketing campaigns.
Our platform uses Beacon technology, web and mobile application to seamlessly integrate the digital and physical world.
Slides used during the Google Developer Group meeting in Cardiff August 2016. An overview of Eddystone and Beacons and how they can be used, the Google tools that are available and how they differ to iBeacon.
What is Bluetooth Smart? - Technical VersionVeacon
Bluetooth Smart was originally presented by Co-Founder Akın İdil of Veacon and Valensas Tech. at the Bluetooth Smart & iBeacon Meetup on Feb 5, 2015 in Istanbul. This is a technical explanation of how Bluetooth Smart works and how it's enabling iBeacon, Smart Home, IoT and Mesh networks.
What is Bluetooth Smart? - Technical VersionValensas
Bluetooth Smart was originally presented by Co-Founder Akın İdil of Veacon and Valensas Tech. at the Bluetooth Smart & iBeacon Meetup on Feb 5, 2015 in Istanbul. This is a technical explanation of how Bluetooth Smart works and how it's enabling iBeacon, Smart Home, IoT and Mesh networks.
Businesses large and small are fast realizing the importance of big data and are investing huge amounts of time and money to gather it. For retailers, the ROI potential from unified big data collection is exponential. After all, retailers collect online sales data, mobile and apps data, customer footfall data, as well as enterprise integration’s for loyalty, CRM and ERP.
Beacons provide businesses with endless opportunities to collect massive amounts of untapped data, such as the number of beacon hits and customer dwell time at a particular location within a specified time and date range, busiest hours throughout the day or week, number of people who walk by a location each day, etc. This data then allows retailers to accordingly make improvements to products, staff allocation in various departments and services, and so on
This presentation is designed to provide a fundamental outline of what mobile beacons are, how they work and how they can be applied to practical marketing campaigns.
Developing Beacons with Bluetooth® Low Energy (BLE) TechnologySilabs products
Silicon Labs designs and delivers easy-to-use, innovative Bluetooth SoCs, modules and software for sports and fitness, consumer electronics, beacons and smart home applications.Our Bluetooth SoCs and modules utilize the same user friendly software and developments tools providing outstanding developer experience, fast time to market and migration path from modules to SoC.
Developing Beacons with Bluetooth® Low Energy (BLE) TechnologyPallavi Das
Silicon Labs designs and delivers easy-to-use, innovative Bluetooth SoCs, modules and software for sports and fitness, consumer electronics, beacons and smart home applications.Our Bluetooth SoCs and modules utilize the same user friendly software and developments tools providing outstanding developer experience, fast time to market and migration path from modules to SoC.
Developing Beacons with Bluetooth® Low Energy (BLE) TechnologyPallavi Das
Silicon Labs designs and delivers easy-to-use, innovative Bluetooth SoCs, modules and software for sports and fitness, consumer electronics, beacons and smart home applications.Our Bluetooth SoCs and modules utilize the same user friendly software and developments tools providing outstanding developer experience, fast time to market and migration path from modules to SoC.
Developing Beacons with Bluetooth® Low Energy (BLE) TechnologyPallavi Das
Silicon Labs designs and delivers easy-to-use, innovative Bluetooth SoCs, modules and software for sports and fitness, consumer electronics, beacons and smart home applications.Our Bluetooth SoCs and modules utilize the same user friendly software and developments tools providing outstanding developer experience, fast time to market and migration path from modules to SoC.
Today’s 'smart devices' are a product of the technology and mental models of our past. From a connected lightbulb to a robot vacuum, using most of these devices requires a native app. This in turn greatly limits their contexts of use. Can we really expect users to download an app to interact with a random ’thing’ they encounter at the mall, a space they explore for an hour at the museum, or a city they will only visit for a day? What devices could we build, what 'smart' environments could we enable if users could simply discover, “walk up and use”(and then if needed, abandon) these objects and environments as they do a web site?
This workshop will discuss two new technologies--Physical Web and Web Bluetooth--that can enable on-demand interaction with physical things and spaces using no more than a browser.
Backgrounded on Rococo Software including three product areas:
- Java/Bluetooth and JSR82
- Bluetooth in the Browser with BONDI / WAC / JIL
- Social Proximity Framework : LocalSocial
This is a getting started guide to help retailers and partners evaluate the LocalSocial In-Store Engagement platform. LocalSocial is a soup-to-nuts proximity platform that supports iBeacon (among other things).
This guide covers the basics of setting up a Merchant Account, configuring in-store welcome messages, product cards, promotions and loyalty points, and setting up your iBeacons / BLE Beacons so that they're available in your merchant account.
Videos available here: https://vimeo.com/album/3328680
Our slides from a presentation at AppsWorld London Nov 2014 covering iBeacon, Proximity, Retail, In-Store Engagement and more. Covers our belief in the power of proximity as a force for good. Don't push offers, instead, acquire great data!
Slides from a talk by LocalSocial at NFC World Congress describing how Savills used LocalSocial and iBeacon during the launch of a new housing development in Dublin, Ireland. An app provided greetings and contextual information about the house as visitors walked through the showhouses, and Savills got in-depth analytics around visit and dwell behaviours across the showhouse areas.
Indoor Location / iBeacon @ Digital Summit Ireland by LocalSocialSean O'Sullivan
Slides from a talk we gave at the 5th Digital Media Summit in Ireland, covering Indoor Location Technologies, iBeacon, Proximity Platforms, Use Cases and some takeaways.
LocalSocial is a proximity platform that makes it easy to add in-store engagement features to a Retailer's mobile apps and services. Using in-store beacons powered by Low Energy Bluetooth, WiFi and NFC, it makes it easy for Retailers to offer Loyalty Points for Walk-ins, trigger offers and specials just for being in-store, and create apps that can be smart about where the customer is located. LocalSocial provides Retailers with greater insight about their store visitors, deepens engagement with customers, and helps drive the customer conversation.
LocalSocial Presentation from WIMA NFC Conference : Beyond The Check-In. A quick tour of current state of retail and mobile, with LocalSocial positioned among the players.
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
Generating a custom Ruby SDK for your web service or Rails API using Smithyg2nightmarescribd
Have you ever wanted a Ruby client API to communicate with your web service? Smithy is a protocol-agnostic language for defining services and SDKs. Smithy Ruby is an implementation of Smithy that generates a Ruby SDK using a Smithy model. In this talk, we will explore Smithy and Smithy Ruby to learn how to generate custom feature-rich SDKs that can communicate with any web service, such as a Rails JSON API.
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024Tobias Schneck
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
• The Future of Testing: How AI is shifting testing towards verification, analysis, and higher-level skills, while reducing repetitive tasks.
• Test Automation: How AI-powered test case generation, optimization, and self-healing tests are making testing more efficient and effective.
• Visual Testing: Explore the emerging capabilities of AI in visual testing and how it's set to revolutionize UI verification.
• Inflectra's AI Solutions: See demonstrations of Inflectra's cutting-edge AI tools like the ChatGPT plugin and Azure Open AI platform, designed to streamline your testing process.
Whether you're a developer, tester, or QA professional, this webinar will give you valuable insights into how AI is shaping the future of software delivery.
JMeter webinar - integration with InfluxDB and GrafanaRTTS
Watch this recorded webinar about real-time monitoring of application performance. See how to integrate Apache JMeter, the open-source leader in performance testing, with InfluxDB, the open-source time-series database, and Grafana, the open-source analytics and visualization application.
In this webinar, we will review the benefits of leveraging InfluxDB and Grafana when executing load tests and demonstrate how these tools are used to visualize performance metrics.
Length: 30 minutes
Session Overview
-------------------------------------------
During this webinar, we will cover the following topics while demonstrating the integrations of JMeter, InfluxDB and Grafana:
- What out-of-the-box solutions are available for real-time monitoring JMeter tests?
- What are the benefits of integrating InfluxDB and Grafana into the load testing stack?
- Which features are provided by Grafana?
- Demonstration of InfluxDB and Grafana using a practice web application
To view the webinar recording, go to:
https://www.rttsweb.com/jmeter-integration-webinar
From Siloed Products to Connected Ecosystem: Building a Sustainable and Scala...
LocalSocial O Reilly Webcast Slides - A Tour of the Beacosystem
1. Sean O Sullivan twitter: @sos100
A Tour of the Beacosystem
Background, trends and what’s next in
Proximity and Beacon technology
2. Java / Bluetooth
JSR82 Tools /
Implementations
Proximity Platform
(WiFi, Bluetooth)
LocalSocial
2000
to 2007
2008
2009
Who Am I? Proximity Nerd :-)
Proximity product track record at scale
Set the standard
400M phones
World’s 1st
3. Bluetooth, BLE, and Beacons
How the Bluetooth Standard helps power proximity
Apple, iBeacon, and Use Cases
Where iBeacon fits with BLE and who’s using it
Google Physical Web and Eddystone
The Google approach to Proximity
The Beacosystem
A run through the increasingly crowded Beacon / iBeacon “space”
Proximity
The Near and the Now
Issues, Trends and Resources
Step back for a look at some issues, and links for more information
1
2
3
4
5
6
4. Bluetooth, BLE, and Beacons
How the Bluetooth Standard helps power proximity
Apple, iBeacon, and Use Cases
Where iBeacon fits with BLE and who’s using it
Google Physical Web and Eddystone
The Google approach to Proximity
The Beacosystem
A run through the increasingly crowded Beacon / iBeacon “space”
Proximity
The Near and the Now
Issues, Trends and Resources
Step back for a look at some issues, and links for more information
1
2
3
4
5
6
6. The Near and the Now
WiFi
Bluetooth
NFC Tag
QR Codes
Bluetooth Smart
iBeacon
Technology
Proximity
7. The Near and the Now
WiFi
Bluetooth
NFC Tag
QR Codes
Bluetooth Smart
iBeacon
User is Nearby
User Taps
User Scans
SignalsTechnology
User in-store
Proximity
User dwells
User left
8. The Near and the Now
WiFi
Bluetooth
NFC Tag
QR Codes
Bluetooth Smart
iBeacon
Unlock
Collect
Display
Reward
RAOK*
Signals TriggersTechnology
RAOK = Random Act of Kindness
Proximity
Log
User is Nearby
User Taps
User Scans
User in-store
User dwells
User left
9. The Near and the Now
WiFi
Bluetooth
NFC Tag
QR Codes
Bluetooth Smart
iBeacon
Unlock
Collect
Display
Reward
RAOK*
Signals TriggersTechnology
RAOK = Random Act of Kindness
Proximity
Log
User is Nearby
User Taps
User Scans
User in-store
User dwells
User left
Analytics
Insight
Top Visitors
Busy hours
Busy Areas
Dead Areas
Dwell times
10. Signals
The Near and the Now
WiFi
Bluetooth
NFC Tag
QR Codes
TriggersTechnology
Analytics
Insight
Top Visitors
Busy hours
Busy Areas
RAOK = Random Act of Kindness
Proximity
User is Nearby
User Taps
User Scans
User in-store
User dwells
User left
Dead Areas
Dwell times
Unlock
Collect
Display
Reward
RAOK*
Log
Bluetooth Smart
iBeacon
Bluetooth Smart aka Bluetooth Low
Energy : ideal for proximity use cases
11. 11
Bluetooth, BLE, and Beacons
How the Bluetooth Standard helps power proximity
Apple, iBeacon, and Use Cases
Where iBeacon fits with BLE and who’s using it
Google Physical Web and Eddystone
The Google approach to Proximity
The Beacosystem
A run through the increasingly crowded Beacon / iBeacon “space”
Proximity
The Near and the Now
Issues, Trends and Resources
Step back for a look at some issues, and links for more information
1
2
3
4
5
6
12.
13. 13
BLE (Bluetooth Smart)
Sensors on right hand side
HRMs, Smart Home, Connected Locks, Watches, etc. etc.
Devices that can talk to or “see” sensors on left hand side
Branding is “Bluetooth Smart” and “Smart Ready”
14. 14
Proximity and BLE
Proximity Beacon on Right Hand Side
Something unique available to device on Left to identify the Beacon
Devices that can “see” sensors on left hand side
Beacons kept (mostly) simple
“I’m Here”
Some Unique Information
I
see
you!
15. 15
Place Beacons
at specific
areas within
retail spaces
Customer with Device
detects Beacon - can
trigger a greeting, an
award, an offer, digital
product information -
and so on…
Beacons used to “mark” physical areas for data
collection and engagement (notify, reward, context, etc.)
Beacons in use
16. 16
Bluetooth, BLE, and Beacons
How the Bluetooth Standard helps power proximity
Apple, iBeacon, and Use Cases
Where iBeacon fits with BLE and who’s using it
Google Physical Web and Eddystone
The Google approach to Proximity
The Beacosystem
A run through the increasingly crowded Beacon / iBeacon “space”
Proximity
The Near and the Now
Issues, Trends and Resources
Step back for a look at some issues, and links for more information
1
2
3
4
5
6
17. Bluetooth - BLE in particular, used for location and services
Ever wondered about this?
Appeared since
iOS7
Has been here
“forever”
19. 19
Bluetooth Low Energy Device Battery powered, USB, mains powered, solar powered, passive powered
Repeatedly transmits a message in an agreed way (it advertises itself)
All iOS and all new Android devices can “see” this message
Range : 10M / 30 feet
20. iBeacon ecosystem
Apple knows how to build a value network
Background
Notifications
(iOS)
Proximity APIs
(iOS)
iBeacon
Support in all
mobile devices
Certified
iBeacon
Hardware
Programme
Exemplar usage
in Apple Stores
All iOS devices
can act as an
iBeacon
Developers can
quickly build in to
apps
Place based push
notification of value
to retailers and
venue owners
Large market for
proximity powered
experiences,
including on Watch
Supports p2p
experiences, and
next generation
POS and hospitality
Wide range of
hardware
available
Showcase
what’s
possible
44. 44
Bluetooth, BLE, and Beacons
How the Bluetooth Standard helps power proximity
Apple, iBeacon, and Use Cases
Where iBeacon fits with BLE and who’s using it
Google Physical Web and Eddystone
The Google approach to Proximity
The Beacosystem
A run through the increasingly crowded Beacon / iBeacon “space”
Proximity
The Near and the Now
Issues, Trends and Resources
Step back for a look at some issues, and links for more information
1
2
3
4
5
6
47. Proximity approaches compared
iBeacon vs Physical Web
47
Product
Source
Hardware
Shipping Apple product, APIs and
functionality baked in to iOS, many
hardware manufacturers
Beacon
Payload
iBeacon Physical Web
Right now a Project, no in-built
support in Android or elsewhere
Alerts /
Background
Specification is public, controlled by
Apple
Open Source project, Apache 2.0
Licence
Bluetooth Low Energy Beacons,
Specification by Apple, must be
certified to manufacture iBeacon
Bluetooth Low Energy Beacons,
Specification by Google, anyone
can manufacture
ProximityUUID, Major and Minor
code
URL formatted according to
URIBeacon Specification
iOS allows background notifications
No proactive alerts, and no
background scanning
49. 49
UriBeacon
advertises a
URL
Physical Web App
sees UriBeacons
nearby, displays
them in order of
nearness
UriBeacons transmit URLs, App interprets URL…
Google Physical Web : how it works
Site / Content
Interactive Web
Deep link to App
Controls over
connected device
URL can lead
to…
1
2
3
4
50. Story so far
Google Proximity Timeline
50
2013 2013 2014 2015
BLE
Hardware in various
Android devices, no official
APIs, some manufacturer
APIs == confusion
JellyBean
First real BLE support
in 4.3 - scanning,
GATT etc.
Physical Web
September 2014:
Physical web
appeared as a project,
with URIBeacon spec.
Eddystone
July : Eddystone
announced - major
evolution in approach
to proximity
Proximity and
Nearby APIs
Proximity APIs released;
Nearby and Place APIs
now Beacon-aware
iOS Today
Widget
For Chrome on iOS -
now hunts for Beacons
nearby when tapped
52. Google’s open standard for Beacons
Eddystone™
‣ Protocol Specification
‣ Defines the message format for messages
transmitted by Beacons
‣ Designed to work on Android and iOS
‣ Frames used to define use cases
• Three initial types: URL, UID, TLM
‣ Extensible
52
53. Used to broadcast a URL
URL Frame : Eddystone-URL
‣ Goal: get a URL to receiver
‣ Compressed to fit in advertisement packet
restrictions of Bluetooth Smart
‣ Described as “backbone of the Physical Web”
‣ This now does what URIBeacon used to do
53
54. Used to broadcast a unique ID
UID Frame : Eddystone-UID
‣ Contains an opaque, unique 16-byte Beacon ID
composed of
• 10-byte namespace ID
• 6-byte instance ID
‣ You decide how you might use the UIDs
• e.g. namespace == customer, instance == individual beacon
• handy for filtering (I’m only looking for Brown Thomas
Beacons, so filter on namespace 495464)
‣ You can (kinda) think of the UID use case as being
the “iBeacon” use case 54
55. Used to pass on Device information
Telemetry Frame : Eddystone-TLM
‣ Battery voltage
‣ Temperature
‣ Light
‣ Packets / activity
‣ Uptime
‣ (etc.)
55
57. Cloud based store for Beacon information
Proximity API
‣ REST API - core is the Beacon Resource
• beaconName, AdvertisedID, Status, Expected stability, Latitude
and longitude coordinates, Indoor floor level, Google Places API
Place ID, Freeform text
‣ Status
• Active, Decommissioned, Inactive
‣ Stability
• Stable. portable, mobile, roving
‣ Beacon Methods
• Activate, Deactivate, Decommission, Get, List, Register, Update
57
58. Cloud based store for Beacon information
Proximity API
‣ beaconName
• Has the format "beacons/N!beaconId" where the
beaconId is the base16 ID broadcast by the beacon and
N is a code for the beacon's type. Possible values are 3
for Eddystone, 1 for iBeacon, or 5 for AltBeacon
‣ AdvertisedID
• Enum (EDDYSTONE, IBEACON, ALTBEACON)
• Id (String) - the UUID being broadcast by the Beacon
58
59. Google proximity ecosystem
Getting wired-in to wider ecosystem
Proximity
Beacon API
Eddystone
Hardware
Nearby Message
API
Places API
Chrome iOS
Widget
More flexible and
extensible than
iBeacon ==
developer friendly
Cloud based
management for
Beacons and
metadata
Eddystone proving
attractive to many
Beacon
manufacturers
On iOS, the
Today Chrome
widget now
scans for
Beacons
Subscribe to
messages
attached to
Beacons
Can register
PlaceID with
Beacons -
acts as signal
to Places API
62. 62
Bluetooth, BLE, and Beacons
How the Bluetooth Standard helps power proximity
Apple, iBeacon, and Use Cases
Where iBeacon fits with BLE and who’s using it
Google Physical Web and Eddystone
The Google approach to Proximity
The Beacosystem
A run through the increasingly crowded Beacon / iBeacon “space”
Proximity
The Near and the Now
Issues, Trends and Resources
Step back for a look at some issues, and links for more information
1
2
3
4
5
6
64. Anywhere from 60M to
300M Beacons deployed
worldwide by 2018.
Currently, 1-2M, excluding
Apple iOS devices.
We are here
65.
66. Pure Play Hardware Companies with standalone Beacons
Marketing Automation Companies using Beacons for indoor, place-based signals
Place / Location Analytics companies using Beacons for indoor & place-based signals
Vertical Solution Provider using Beacons for features (Events, Museums, Enterprise, Real Estate)
Shopper Marketing Platforms using Beacons to trigger engagement, understand context
General Purpose Proximity Platforms offering PaaS to everyone else
Indoor Location Providers using Beacons as part of the Indoor Location arsenal
Hardware Companies with embedded Beacons (Lights, Sockets, Wearables)
Lots of different players in the Beacosystem
Ad Networks / DSPs linking to Beacon networks for re-targeting, offline to online (O2O)
85. 85
Bluetooth, BLE, and Beacons
How the Bluetooth Standard helps power proximity
Apple, iBeacon, and Use Cases
Where iBeacon fits with BLE and who’s using it
Google Physical Web and Eddystone
The Google approach to Proximity
The Beacosystem
A run through the increasingly crowded Beacon / iBeacon “space”
Proximity
The Near and the Now
Issues, Trends and Resources
Step back for a look at some issues, and links for more information
1
2
3
4
5
6
87. In no order…
Issues
Android Consistency
Over Hype Bring on the trough!
Bad Behaviour Just because you can - doesn’t mean you should!
Backlash Privacy, Nordstrom, NSA, “black” phones…
Scaling Power, management, control, refresh, firmware,…
1
2
3
4
5
88. Not only about these…
Bluetooth Low Energy Device
Battery powered, mains powered, solar powered, passive powered
Transmits a message in an agreed way
All iOS and all new Android devices can “see” this message
(Standalone Beacons)
Range: 10M / 30 feet on average
89. Embedded use of Beacons will likely drive the real long term volume in deployments
But very much also about these…
Lights Sockets Wearables Locks
91. Embedded Volume beacon shipments match standalone volume by end 2015
Successful deployments outside retail: events, gigs, conferences, real estate, tourism
Enterprise use cases start to emerge: meeting rooms, staff location, building security
Privacy policy becomes a key differentiator for suppliers
Do not track (DNT) equivalent policies become formalised for Beacon use cases
More M&A in the Beacosystem
More options emerge for App-free experiences (Retailers crying out for browser solution)
Many poor consumer experiences launched - mostly in retail context (pestering, spam)
Some expectations for 2015 and beyond
93. Blog
Apps
Platform
O Reilly Series
Presentations
Consult / Training
LocalSocial App in
Google Play and
iTunes
blog.mylocalsocial.com
mylocalsocial.com seminars@mylocalsocial.com
http://radar.oreilly.com/tag/
beacon-series
http://www.slideshare.net/
sos100/
96. Google Resources
Beacon overview https://developers.google.com/beacons/
Proximity Beacon API
https://developers.google.com/beacons/
proximity/guides
Beacon Platform Demo
App
https://github.com/google/beacon-platform/
tree/master/samples/ios
Nearby API https://developers.google.com/nearby/
Physical Web https://github.com/google/physical-web
Eddystone https://github.com/google/eddystone
97. More information
Don Dodge StreetFight BEEKN
Works @ Google, Developer
Advocate, Google Ventures,
Investor
Covers nearly everything that
moves involving HyperLocal
Ads, Publishing, indoor
advertising, etc.
Great Blog - also active twitter
@dusanwriter
“Be the Beacon” :-)
98. More information
ABI PLACE / OPUS @Launch
Research on Indoor, Proximity,
Location, iBeacon
Indoor marketing, advertising,
positioning conference
(SF, NY, London)
From @Jason and the
@Launch Team
(Mar, SF)
99. More information
MobisFera TI Radius
http://www.mobisfera.com/
summary-real-cases-close-
real-using-ibeacons/
App, Source, iBeacon-able,
inexpensive, great support
SDK, active on GitHub
100. Sean O Sullivan twitter: @sos100
A Tour of the Beacosystem
Background, trends and what’s next in
Proximity and Beacon technology