This document provides an overview of proximity technologies including beacons. It discusses the Bluetooth standard and how it powers proximity through technologies like Bluetooth Low Energy. It covers Apple's iBeacon technology and use cases as well as alternatives like Google's Physical Web. The document outlines the growing "Beacosystem" of companies in the beacon space and provides a summary of the various players involved. It also touches on issues, trends and resources related to proximity technologies and beacons.
iBeacon and IoT: Where We're At, Where We're GoingDoug Thompson
iBeacon and Bluetooth LE technology has seen rapid adoption since Apple announced support last summer. This presentation at the IoT Waterloo meet-up summarizes a few of the key success factors, myths and questions surrounding iBeacon and Bluetooth LE deployment.
iBeacon and IoT: Where We're At, Where We're GoingDoug Thompson
iBeacon and Bluetooth LE technology has seen rapid adoption since Apple announced support last summer. This presentation at the IoT Waterloo meet-up summarizes a few of the key success factors, myths and questions surrounding iBeacon and Bluetooth LE deployment.
At space150, we work at the intersection of physical and digital; connecting the touchpoints of a brand's experience, from its physical presence to online channels. A popular technology in this space right now is Apple's iBeacon. As we've started several iBeacon projects with our partners and potential partners, we’ve done our research, created a simple way to think about iBeacon, and wanted to share it.
Introduction to Beacon, its protocols and its ecosystem.Also contains information on companies providing end to end beacon solutions from hardware,software and cloud based beacon management.
PayPal Beacon and Apple iBeacon
Language:
English (90%) + Thai (10%)
Agenda:
- What’s Beacon
- Bluetooth Low Energy (BLE)
- PayPal Beacon
- Apple iBeacon
- References
Webinar is conducted by Marcin Kasz, Beacon Ambassador at Kontakt.io and Ryan Bobillo, Relationship Developer at Howler. During the webinar you will learn: - How do beacons transform retail engagement? dive into hard metrics - How to put your ideas into practice with beacon hardware? How to manage large beacon deployments? learn from others experience - Get inspired by extraordinary retail use cases! and much more...
Beacon Technology: What Brands and Marketers Need to KnowBBDO
Beacon technology has the potential to disrupt the way brands–particularly retail brands–think about the intersection of the physical retail experience and the mobile experience. Using beacons wisely, retailers will be able to play the part of a gracious, individually attentive host, combining the users’ interests, intent and physical location.
Introduction
Beacons are small wireless devices that broadcast signals using Bluetooth Low Energy (BLE), or Bluetooth SMART technology. Mobile apps on compatible devices are able to listen for signals from beacons placed in the physical world and then trigger an experience via the app.
Beacon enabled apps are notified when the device enters or exits the range of a beacon, and are also able to monitor the distance from the beacon as it changes, often referred to as 'ranging'.
Bluetooth Low Energy
BLE or Bluetooth Smart is an intelligent and power friendly version of Bluetooth wireless technology and exchanges data over short distances using radio transmissions. The power of BLE is in its ability to work with an app on a smartphone, tablet or any other compatible mobile device.
The Beacon System
The Beacon system from Apple can be broken down into two parts:
• A piece of hardware – the “Beacon”, which constantly broadcasts a Bluetooth Low Energy signal. This transmits a unique identifier (UUID) and two further identifiers; major and minor (unsigned 16 bit integer values), which can be used to identify the beacon.
• Application Programmable Interface (API) - An API to search for beacons with a certain UUID and optionally a specific major and minor value. iBeacon adds the possibility for the developer to subscribe to beacons like you would subscribe to geolocations. This enables the app to get notifications (whether the app is currently running or not) when the user gets within range of a specific beacon.
Importance
• High degree of accuracy
• Low impact on battery life
• Low cost of entry
• No Internet connection required
Security
Some of the most common beacon security myths:
• Beacons are transmitting personal data:
Beacons don’t transmit any personal data. In fact, beacons don’t receive any data at all.
• Beacons are tracking my location:
Beacons can’t track your location. The only thing they can do is let your mobile device know that you’re nearby.
Compatibility
Beacons work with both Android and iOS. They were initially introduced in iOS7 and are compatible with every Android version > 4.3
This puts beacon functionality in 300 million + devices.
Conclusion
Beacons transmit a low energy signal from a device with a radius of 0-50 meters to broadcast static pieces of data within short distances.
In a nutshell, our basic requirements for an operational beacon are:
1. Beacon enabled mobile app
2. Network of deployed beacons
3. Bluetooth switched on and relevant permissions
Without a doubt, the Beacon is a useful convergence device that can be given a shot at, which is for sure a revolution in technology
iBeacon, BLE and The Future of Engagement: Dsrupted ConferenceDoug Thompson
Bluetooth LE beacons will do more than transform retail. They'll change the way we think about designing experiences and how we provide value to our customers and communities.
This overview of beacons was first presented at the Dsrupted Conference September 17, 2014.
http://www.dsrupted.com/about/agenda/
We have been doing some work with Beacons (iBeacon’s) at the moment and there where many preconceptions we had to overcome before getting to grips with the technology. We have compiled this presentation to help explain the landscape and explore some possibilities.
This presentation introduces the motivation behind Beacon Technology and its potential. It briefly provides information about different protocols. The last part of the presentation is about basic implementation details that would enhance the user experience while presenting the current challenges.
Beacon Technology for Restaurants - Personalizing the On-Premise ExperienceRockbot
Learn how today's smartest chains are leveraging beacon technology to engage guests, measure customer behavior, and enhance marketing and IT programs.
Download the full report here: http://info.rockbot.com/beacons-free-rockbot-white-paper
Crafting and Launching Successful Beacon Apps - 11 Keys to SuccessKurt McIntire
Speaker: Kurt McIntire, Co-Founder, Vektor Digital
@kurtmcintire, @vektordigital
Launching a product or business that utilizes beacon technology? In this presentation, Kurt McIntire, Founder of Vektor Digital, breaks down the 11 keys to success for crafting successful beacon applications. He draws from his team's experience building over a half-dozen beacon and BLE applications for innovative startups and cutting-edge businesses.
11 Keys to Success:
1. Set Stakeholder Expectations
2. Validate If Beacons Are Needed
3. Know Your Operating Systems
4. Understand BLE Background Modes
5. Convey Value During Onboarding
6. Handle Bluetooth Off States
7. Provide Privacy Settings
8. Ensure User Interface Matches Beacon Accuracy
9. Utilize Beacon Cloud Management
10. Deploy with Interference in Mind
11. Aggregate Analytics Centrally
*available as .ppt or .key at http://resources.fosbury.co/steal-this-ibeacon-presentation
At Fosbury, we’ve pitched the value of beacons to thousands of businesses. While our presentations for each client are customized to fit their needs, the fundamentals we use to educate customers about the beacon industry remains largely the same.
Many times, these clients still need to”sell” iBeacons into their organization or to present it to their clients or partners. To do so, they have to create decks from scratch, or ask us for Fosbury branded presentations to spend hours editing.
We’ve made it easy. You can now download a presentation template to add your own logo & company colors with all the important content already filled in. We cover all the beacon basics, with charts and statistics to convince your customers or colleagues to save you time and effort.
We encourage you to steal this presentation and use it, never mention us, just don't forget us when you start doing your iBeacon implementation :).
Cheers,
Fill out the form to gain to access to the download link, and if you have any questions, email us at hello@fosbury.co.
What are Beacons and how do they work? What are their different uses? How does it compare to other technologies? What are Golden Gekko's recommendations regarding the use of Beacons?
Discover the top 10 iBeacon Best Practices!
You can click on each single Trend to get even mor information on our online data base for free.
Register for finding thousands of relevant trends with the potential to change your business.
TrendONE is one of the leading trend and innovation research companies and offers executive trend services for nearly every industry.
At space150, we work at the intersection of physical and digital; connecting the touchpoints of a brand's experience, from its physical presence to online channels. A popular technology in this space right now is Apple's iBeacon. As we've started several iBeacon projects with our partners and potential partners, we’ve done our research, created a simple way to think about iBeacon, and wanted to share it.
Introduction to Beacon, its protocols and its ecosystem.Also contains information on companies providing end to end beacon solutions from hardware,software and cloud based beacon management.
PayPal Beacon and Apple iBeacon
Language:
English (90%) + Thai (10%)
Agenda:
- What’s Beacon
- Bluetooth Low Energy (BLE)
- PayPal Beacon
- Apple iBeacon
- References
Webinar is conducted by Marcin Kasz, Beacon Ambassador at Kontakt.io and Ryan Bobillo, Relationship Developer at Howler. During the webinar you will learn: - How do beacons transform retail engagement? dive into hard metrics - How to put your ideas into practice with beacon hardware? How to manage large beacon deployments? learn from others experience - Get inspired by extraordinary retail use cases! and much more...
Beacon Technology: What Brands and Marketers Need to KnowBBDO
Beacon technology has the potential to disrupt the way brands–particularly retail brands–think about the intersection of the physical retail experience and the mobile experience. Using beacons wisely, retailers will be able to play the part of a gracious, individually attentive host, combining the users’ interests, intent and physical location.
Introduction
Beacons are small wireless devices that broadcast signals using Bluetooth Low Energy (BLE), or Bluetooth SMART technology. Mobile apps on compatible devices are able to listen for signals from beacons placed in the physical world and then trigger an experience via the app.
Beacon enabled apps are notified when the device enters or exits the range of a beacon, and are also able to monitor the distance from the beacon as it changes, often referred to as 'ranging'.
Bluetooth Low Energy
BLE or Bluetooth Smart is an intelligent and power friendly version of Bluetooth wireless technology and exchanges data over short distances using radio transmissions. The power of BLE is in its ability to work with an app on a smartphone, tablet or any other compatible mobile device.
The Beacon System
The Beacon system from Apple can be broken down into two parts:
• A piece of hardware – the “Beacon”, which constantly broadcasts a Bluetooth Low Energy signal. This transmits a unique identifier (UUID) and two further identifiers; major and minor (unsigned 16 bit integer values), which can be used to identify the beacon.
• Application Programmable Interface (API) - An API to search for beacons with a certain UUID and optionally a specific major and minor value. iBeacon adds the possibility for the developer to subscribe to beacons like you would subscribe to geolocations. This enables the app to get notifications (whether the app is currently running or not) when the user gets within range of a specific beacon.
Importance
• High degree of accuracy
• Low impact on battery life
• Low cost of entry
• No Internet connection required
Security
Some of the most common beacon security myths:
• Beacons are transmitting personal data:
Beacons don’t transmit any personal data. In fact, beacons don’t receive any data at all.
• Beacons are tracking my location:
Beacons can’t track your location. The only thing they can do is let your mobile device know that you’re nearby.
Compatibility
Beacons work with both Android and iOS. They were initially introduced in iOS7 and are compatible with every Android version > 4.3
This puts beacon functionality in 300 million + devices.
Conclusion
Beacons transmit a low energy signal from a device with a radius of 0-50 meters to broadcast static pieces of data within short distances.
In a nutshell, our basic requirements for an operational beacon are:
1. Beacon enabled mobile app
2. Network of deployed beacons
3. Bluetooth switched on and relevant permissions
Without a doubt, the Beacon is a useful convergence device that can be given a shot at, which is for sure a revolution in technology
iBeacon, BLE and The Future of Engagement: Dsrupted ConferenceDoug Thompson
Bluetooth LE beacons will do more than transform retail. They'll change the way we think about designing experiences and how we provide value to our customers and communities.
This overview of beacons was first presented at the Dsrupted Conference September 17, 2014.
http://www.dsrupted.com/about/agenda/
We have been doing some work with Beacons (iBeacon’s) at the moment and there where many preconceptions we had to overcome before getting to grips with the technology. We have compiled this presentation to help explain the landscape and explore some possibilities.
This presentation introduces the motivation behind Beacon Technology and its potential. It briefly provides information about different protocols. The last part of the presentation is about basic implementation details that would enhance the user experience while presenting the current challenges.
Beacon Technology for Restaurants - Personalizing the On-Premise ExperienceRockbot
Learn how today's smartest chains are leveraging beacon technology to engage guests, measure customer behavior, and enhance marketing and IT programs.
Download the full report here: http://info.rockbot.com/beacons-free-rockbot-white-paper
Crafting and Launching Successful Beacon Apps - 11 Keys to SuccessKurt McIntire
Speaker: Kurt McIntire, Co-Founder, Vektor Digital
@kurtmcintire, @vektordigital
Launching a product or business that utilizes beacon technology? In this presentation, Kurt McIntire, Founder of Vektor Digital, breaks down the 11 keys to success for crafting successful beacon applications. He draws from his team's experience building over a half-dozen beacon and BLE applications for innovative startups and cutting-edge businesses.
11 Keys to Success:
1. Set Stakeholder Expectations
2. Validate If Beacons Are Needed
3. Know Your Operating Systems
4. Understand BLE Background Modes
5. Convey Value During Onboarding
6. Handle Bluetooth Off States
7. Provide Privacy Settings
8. Ensure User Interface Matches Beacon Accuracy
9. Utilize Beacon Cloud Management
10. Deploy with Interference in Mind
11. Aggregate Analytics Centrally
*available as .ppt or .key at http://resources.fosbury.co/steal-this-ibeacon-presentation
At Fosbury, we’ve pitched the value of beacons to thousands of businesses. While our presentations for each client are customized to fit their needs, the fundamentals we use to educate customers about the beacon industry remains largely the same.
Many times, these clients still need to”sell” iBeacons into their organization or to present it to their clients or partners. To do so, they have to create decks from scratch, or ask us for Fosbury branded presentations to spend hours editing.
We’ve made it easy. You can now download a presentation template to add your own logo & company colors with all the important content already filled in. We cover all the beacon basics, with charts and statistics to convince your customers or colleagues to save you time and effort.
We encourage you to steal this presentation and use it, never mention us, just don't forget us when you start doing your iBeacon implementation :).
Cheers,
Fill out the form to gain to access to the download link, and if you have any questions, email us at hello@fosbury.co.
What are Beacons and how do they work? What are their different uses? How does it compare to other technologies? What are Golden Gekko's recommendations regarding the use of Beacons?
Discover the top 10 iBeacon Best Practices!
You can click on each single Trend to get even mor information on our online data base for free.
Register for finding thousands of relevant trends with the potential to change your business.
TrendONE is one of the leading trend and innovation research companies and offers executive trend services for nearly every industry.
This presentation explains how to do the CCSE Exam to get the spanish citizenshhip.
---
Learn more about our Spanish classes and our fun afternoon activities at: www.ailmadrid.com
Editors Eat Robots: Post-Industrial Publishing and its ContentsRichard Nash
There’s a perception that book publishing is dying a very slow, sedated, almost benign, almost comfortable kind of euthanization. My job is to be the pragmatic optimist.
CRAM (Change Risk Assessment Model) is a novel model approach which can significantly contribute to the missing formality of business models especially in the change(s) risk assessment area.
Project Management has long established the need for risk management techniques to be utilised in the succinct definition of associated risks in projects and agreement on countervailing actions as an aim to reduce scope creep, increase the probability of on-time and in-budget delivery.
Uncontrolled changes, regardless of size and complexity, can certainly pose as risks, of any magnitude, to projects and affect project success or even an organisation’s coherence.
Get to know Beacons Understanding and Online & Offline IntegrationJohn Andric
With the fast-paced technological advancements, one needs to keep up-to-date with the latest innovations and trending topics. Like Beacons, a majority of IT professionals lack the proper understanding of this concept. With this white paper, you will be able to know Beacons and even the differences between online as well as offline integration.
iBeacon Reality Check _ Essential Considerations for an iBeacon DeploymentAirTight Networks
Companion to On-Demand Webinar: iBeacon Reality Check: Essential Considerations for an iBeacon Deployment
https://attendee.gotowebinar.com/recording/3830071055091131905
In this 30 minute webinar Sriram Venkiteswaran walks through what to consider when deciding to engage in an iBeacon deployment.
• What is iBeacon?
• iBeacon Reality Check
• Components to Build an iBeacon Solution
• iBeacon Challenges
Related the companion Blog >> How to hit a home run with iBeacon http://blog.airtightnetworks.com/how-to-hit-a-home-run-with-ibeacon
Follow Sriram Venkiteswaran on Twitter https://twitter.com/wesriram
Businesses large and small are fast realizing the importance of big data and are investing huge amounts of time and money to gather it. For retailers, the ROI potential from unified big data collection is exponential. After all, retailers collect online sales data, mobile and apps data, customer footfall data, as well as enterprise integration’s for loyalty, CRM and ERP.
Beacons provide businesses with endless opportunities to collect massive amounts of untapped data, such as the number of beacon hits and customer dwell time at a particular location within a specified time and date range, busiest hours throughout the day or week, number of people who walk by a location each day, etc. This data then allows retailers to accordingly make improvements to products, staff allocation in various departments and services, and so on
This whitepaper explains and unlocks the power of proximity marketing and ibeacon use cases across a wide range of industries. Curated and prepared by award winning digital marketing strategist, keynote speaker and futurist to the travel industry, Stephenie Rodriguez. Rodriguez is the CEO of Mighty Media Group based in Australia.
Bfonics is a digital content delivery platform that utilizes real time messaging as a tool to empower businesses to create powerful advertisements and marketing campaigns.
Our platform uses Beacon technology, web and mobile application to seamlessly integrate the digital and physical world.
LocalSocial is a proximity platform that makes it easy to add in-store engagement features to a Retailer's mobile apps and services. Using in-store beacons powered by Low Energy Bluetooth, WiFi and NFC, it makes it easy for Retailers to offer Loyalty Points for Walk-ins, trigger offers and specials just for being in-store, and create apps that can be smart about where the customer is located. LocalSocial provides Retailers with greater insight about their store visitors, deepens engagement with customers, and helps drive the customer conversation.
Developing Beacons with Bluetooth® Low Energy (BLE) TechnologySilabs products
Silicon Labs designs and delivers easy-to-use, innovative Bluetooth SoCs, modules and software for sports and fitness, consumer electronics, beacons and smart home applications.Our Bluetooth SoCs and modules utilize the same user friendly software and developments tools providing outstanding developer experience, fast time to market and migration path from modules to SoC.
Developing Beacons with Bluetooth® Low Energy (BLE) TechnologyPallavi Das
Silicon Labs designs and delivers easy-to-use, innovative Bluetooth SoCs, modules and software for sports and fitness, consumer electronics, beacons and smart home applications.Our Bluetooth SoCs and modules utilize the same user friendly software and developments tools providing outstanding developer experience, fast time to market and migration path from modules to SoC.
Developing Beacons with Bluetooth® Low Energy (BLE) TechnologyPallavi Das
Silicon Labs designs and delivers easy-to-use, innovative Bluetooth SoCs, modules and software for sports and fitness, consumer electronics, beacons and smart home applications.Our Bluetooth SoCs and modules utilize the same user friendly software and developments tools providing outstanding developer experience, fast time to market and migration path from modules to SoC.
Developing Beacons with Bluetooth® Low Energy (BLE) TechnologyPallavi Das
Silicon Labs designs and delivers easy-to-use, innovative Bluetooth SoCs, modules and software for sports and fitness, consumer electronics, beacons and smart home applications.Our Bluetooth SoCs and modules utilize the same user friendly software and developments tools providing outstanding developer experience, fast time to market and migration path from modules to SoC.
Location gets Personal - iBeacons, NFC and Apple Pay - ONA 2014Damon Kiesow
Pre-conference draft of an ONA14 session - delivered Saturday Sept 27 2014 in Chicago. http://ona14.journalists.org/sessions/ibeacons/
Hyper-accurate indoor location and the merging of digital and physical commerce is the next battleground for Apple, Google, Amazon and the other Internet giants. Apple has introduced this as iBeacons, but the underlying Bluetooth Low Energy (BLE) technology is open to anyone and works across hundreds of current mobile devices. We'll discuss business and development lessons about how to develop consumer and advertiser-focused products while this ecosystem is still in its infancy.
Estimote and Fosbury are lucky to deal with a wide range of clients every day. These clients come with unique questions and challenges whose experiences can benefit anyone exploring beacons for their business. That's why we've partnered to address software and hardware FAQ's for beacons in this white paper.
Our three main topics include:
An iBeacon™ introduction
Technical iBeacon™ Hardware FAQ
Inspiring iBeacon™ Implementations FAQ
Free of charge, this collection of research and case studies is available to you as a PDF. Visit fosbury.co/resources to get started!
Here are my predictions about the beacon effect:
• Beacons transform the real world into a digital channel
• It’s relatively safe since there are multiple steps required for end-users to activate beacon communications
• Consumers expect feature-rich digital experiences in the physical world
• A decrease in semiconductor costs, new mandates in marketing, and consumer adoption will fuel the adoption of beacons usage
• By 2016, beacons will be free to retailers, museums, arenas
• The profit center for beacon companies will be software, analytics, insights and consulting services
• Consumers are “warming” to the idea of trading data for enhanced experiences
• Beacons are low cost and low maintenance, as a result there will be more than 4M devices in use by end of 2018
• Beacon-delivered advertising will generate significant activity in the next 18 months
• Beacon-generated ad space will be widely available via RTB and generate $500M-plus by 2018
• Mobile phone plans will be subsidized by advertising and supported by beacon data
What are iBeacons all about? In this presentation we answer to the most common questions about beacons.
Liki.io is about handling mobile customer experience with beacons. Liki.io combines personalized and scheduled beacon content, mobile applications and real world environment.
Similar to LocalSocial XCake iBeacon Slides Q3 2015 (20)
This is a getting started guide to help retailers and partners evaluate the LocalSocial In-Store Engagement platform. LocalSocial is a soup-to-nuts proximity platform that supports iBeacon (among other things).
This guide covers the basics of setting up a Merchant Account, configuring in-store welcome messages, product cards, promotions and loyalty points, and setting up your iBeacons / BLE Beacons so that they're available in your merchant account.
Videos available here: https://vimeo.com/album/3328680
Our slides from a presentation at AppsWorld London Nov 2014 covering iBeacon, Proximity, Retail, In-Store Engagement and more. Covers our belief in the power of proximity as a force for good. Don't push offers, instead, acquire great data!
Slides from a talk by LocalSocial at NFC World Congress describing how Savills used LocalSocial and iBeacon during the launch of a new housing development in Dublin, Ireland. An app provided greetings and contextual information about the house as visitors walked through the showhouses, and Savills got in-depth analytics around visit and dwell behaviours across the showhouse areas.
Indoor Location / iBeacon @ Digital Summit Ireland by LocalSocialSean O'Sullivan
Slides from a talk we gave at the 5th Digital Media Summit in Ireland, covering Indoor Location Technologies, iBeacon, Proximity Platforms, Use Cases and some takeaways.
LocalSocial Presentation from WIMA NFC Conference : Beyond The Check-In. A quick tour of current state of retail and mobile, with LocalSocial positioned among the players.
Overview of Dial2Do - the handsfree voice service that targets the driver. Email, tweet, text and more -all while keeping your hands on the wheel and your eyes on the road. Users dial a local number and just speak to get things done!
Overview of LocalSocial, the new Social Proximity Framework from Rococo Software. LocalSocial is designed to make it easy for software developers to add rich proximity functionality to their mobile applications. It consists of client side libraries (for Android and J2ME today) plus a web service that is called by the library.
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Ramesh Iyer
In today's fast-changing business world, Companies that adapt and embrace new ideas often need help to keep up with the competition. However, fostering a culture of innovation takes much work. It takes vision, leadership and willingness to take risks in the right proportion. Sachin Dev Duggal, co-founder of Builder.ai, has perfected the art of this balance, creating a company culture where creativity and growth are nurtured at each stage.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
Securing your Kubernetes cluster_ a step-by-step guide to success !KatiaHIMEUR1
Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
However, this ease of use means that the subject of security in Kubernetes is often left for later, or even neglected. This exposes companies to significant risks.
In this talk, I'll show you step-by-step how to secure your Kubernetes cluster for greater peace of mind and reliability.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
JMeter webinar - integration with InfluxDB and GrafanaRTTS
Watch this recorded webinar about real-time monitoring of application performance. See how to integrate Apache JMeter, the open-source leader in performance testing, with InfluxDB, the open-source time-series database, and Grafana, the open-source analytics and visualization application.
In this webinar, we will review the benefits of leveraging InfluxDB and Grafana when executing load tests and demonstrate how these tools are used to visualize performance metrics.
Length: 30 minutes
Session Overview
-------------------------------------------
During this webinar, we will cover the following topics while demonstrating the integrations of JMeter, InfluxDB and Grafana:
- What out-of-the-box solutions are available for real-time monitoring JMeter tests?
- What are the benefits of integrating InfluxDB and Grafana into the load testing stack?
- Which features are provided by Grafana?
- Demonstration of InfluxDB and Grafana using a practice web application
To view the webinar recording, go to:
https://www.rttsweb.com/jmeter-integration-webinar
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
• The Future of Testing: How AI is shifting testing towards verification, analysis, and higher-level skills, while reducing repetitive tasks.
• Test Automation: How AI-powered test case generation, optimization, and self-healing tests are making testing more efficient and effective.
• Visual Testing: Explore the emerging capabilities of AI in visual testing and how it's set to revolutionize UI verification.
• Inflectra's AI Solutions: See demonstrations of Inflectra's cutting-edge AI tools like the ChatGPT plugin and Azure Open AI platform, designed to streamline your testing process.
Whether you're a developer, tester, or QA professional, this webinar will give you valuable insights into how AI is shaping the future of software delivery.
Essentials of Automations: Optimizing FME Workflows with ParametersSafe Software
Are you looking to streamline your workflows and boost your projects’ efficiency? Do you find yourself searching for ways to add flexibility and control over your FME workflows? If so, you’re in the right place.
Join us for an insightful dive into the world of FME parameters, a critical element in optimizing workflow efficiency. This webinar marks the beginning of our three-part “Essentials of Automation” series. This first webinar is designed to equip you with the knowledge and skills to utilize parameters effectively: enhancing the flexibility, maintainability, and user control of your FME projects.
Here’s what you’ll gain:
- Essentials of FME Parameters: Understand the pivotal role of parameters, including Reader/Writer, Transformer, User, and FME Flow categories. Discover how they are the key to unlocking automation and optimization within your workflows.
- Practical Applications in FME Form: Delve into key user parameter types including choice, connections, and file URLs. Allow users to control how a workflow runs, making your workflows more reusable. Learn to import values and deliver the best user experience for your workflows while enhancing accuracy.
- Optimization Strategies in FME Flow: Explore the creation and strategic deployment of parameters in FME Flow, including the use of deployment and geometry parameters, to maximize workflow efficiency.
- Pro Tips for Success: Gain insights on parameterizing connections and leveraging new features like Conditional Visibility for clarity and simplicity.
We’ll wrap up with a glimpse into future webinars, followed by a Q&A session to address your specific questions surrounding this topic.
Don’t miss this opportunity to elevate your FME expertise and drive your projects to new heights of efficiency.
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024Tobias Schneck
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
Generating a custom Ruby SDK for your web service or Rails API using Smithyg2nightmarescribd
Have you ever wanted a Ruby client API to communicate with your web service? Smithy is a protocol-agnostic language for defining services and SDKs. Smithy Ruby is an implementation of Smithy that generates a Ruby SDK using a Smithy model. In this talk, we will explore Smithy and Smithy Ruby to learn how to generate custom feature-rich SDKs that can communicate with any web service, such as a Rails JSON API.
Generating a custom Ruby SDK for your web service or Rails API using Smithy
LocalSocial XCake iBeacon Slides Q3 2015
1. Sean O Sullivan
twitter: @sos100
A Tour of the
Beacosystem
www.mylocalsocial.com
twitter: @localsocial
2. Proximity software track record at scale (350M phones)
Who are we? Proximity Nerds!
Impronto
‣ Java/Bluetooth
Middleware based
on JSR82 standard
‣ Sold to handset
manufacturers
‣ LG, Samsung,
Motorola,
SonyEricsson
‣ Shipped on 400M+
phones
Embedded Proximity
LocalSocial
‣ Proximity Platform
‣ Simplify creation of
proximity-enabled
apps and services
‣ WiFI, Bluetooth,
NFC, Low Energy
Bluetooth
‣ SDK, API, Cloud
Proximity Platform
‣ Build out for retail
‣ Offers
‣ Locations
‣ ShopZones
‣ Points
‣ Beacons
‣ Analytics
‣ Push / Pull APIs
In-Store Engagement Platform
3. Bluetooth, BLE, and Beacons
How the Bluetooth Standard helps power proximity
Apple, iBeacon, and Use Cases
Where iBeacon fits with BLE and who’s using it
Google Physical Web and Samsung Proximity
Alternatives to iBeacon
The Beacosystem
A run through the increasingly crowded Beacon / iBeacon “space”
Proximity
The Near and the Now
Issues, Trends and Resources
Step back for a look at some issues, and links for more information
1
2
3
4
5
6
4. Bluetooth, BLE, and Beacons
How the Bluetooth Standard helps power proximity
Apple, iBeacon, and Use Cases
Where iBeacon fits with BLE and who’s using it
Google Physical Web and Samsung Proximity
Alternatives to iBeacon
The Beacosystem
A run through the increasingly crowded Beacon / iBeacon “space”
Proximity
The Near and the Now
Issues, Trends and Resources
Step back for a look at some issues, and links for more information
1
2
3
4
5
6
6. The Near and the Now
WiFi
Bluetooth
NFC Tag
QR Codes
Bluetooth Smart
iBeacon
Technology
Proximity
7. The Near and the Now
WiFi
Bluetooth
NFC Tag
QR Codes
Bluetooth Smart
iBeacon
User is Nearby
User Taps
User Scans
SignalsTechnology
User in-store
Proximity
User dwells
User left
8. The Near and the Now
WiFi
Bluetooth
NFC Tag
QR Codes
Bluetooth Smart
iBeacon
Unlock
Collect
Display
Reward
RAOK*
Signals TriggersTechnology
RAOK = Random Act of Kindness
Proximity
Log
User is Nearby
User Taps
User Scans
User in-store
User dwells
User left
9. The Near and the Now
WiFi
Bluetooth
NFC Tag
QR Codes
Bluetooth Smart
iBeacon
Unlock
Collect
Display
Reward
RAOK*
Signals TriggersTechnology
RAOK = Random Act of Kindness
Proximity
Log
User is Nearby
User Taps
User Scans
User in-store
User dwells
User left
Analytics
Insight
Top Visitors
Busy hours
Busy Areas
Dead Areas
Dwell times
10. Signals
The Near and the Now
WiFi
Bluetooth
NFC Tag
QR Codes
iBeacon
Bluetooth Smart
TriggersTechnology
Analytics
Insight
Top Visitors
Busy hours
Busy Areas
RAOK = Random Act of Kindness
Proximity
User is Nearby
User Taps
User Scans
User in-store
User dwells
User left
Dead Areas
Dwell times
Unlock
Collect
Display
Reward
RAOK*
Log
11. 11
Bluetooth, BLE, and Beacons
How the Bluetooth Standard helps power proximity
Apple, iBeacon, and Use Cases
Where iBeacon fits with BLE and who’s using it
Google Physical Web and Samsung Proximity
Alternatives to iBeacon
The Beacosystem
A run through the increasingly crowded Beacon / iBeacon “space”
Proximity
The Near and the Now
Issues, Trends and Resources
Step back for a look at some issues, and links for more information
1
2
3
4
5
6
12.
13. 13
BLE (Bluetooth Smart)
Sensors on right hand side
HRMs, Smart Home, Connected Locks, Watches, etc. etc.
Devices that can talk to or “see” sensors on left hand side
Branding is “Bluetooth Smart” and “Smart Ready”
14. 14
Proximity and BLE
Proximity Beacon on Right Hand Side
Something unique available to device on Left to identify it …
Devices that can “see” sensors on left hand side
Beacons kept (mostly) simple
“I’m Here”
Some Unique Information
15. Bluetooth - BLE in particular, now also used…
Ever wondered about this?
Appeared since
iOS7
Has been here
“forever”
16. 16
Bluetooth, BLE, and Beacons
How the Bluetooth Standard helps power proximity
Apple, iBeacon, and Use Cases
Where iBeacon fits with BLE and who’s using it
Google Physical Web and Samsung Proximity
Alternatives to iBeacon
The Beacosystem
A run through the increasingly crowded Beacon / iBeacon “space”
Proximity
The Near and the Now
Issues, Trends and Resources
Step back for a look at some issues, and links for more information
1
2
3
4
5
6
19. 19
So what *is* an iBeacon?
Bluetooth Low Energy Device
Battery powered, mains powered, solar powered, passive powered
Repeatedly transmits a message in an agreed way (it advertises itself)
All iOS and all new Android devices can “see” this message
Range : 10M / 30 feet
20. iBeacon ecosystem
Apple knows how to build a value network
Background
Notifications
(iOS)
Proximity APIs
(iOS)
iBeacon
Support in all
mobile devices
Certified
iBeacon
Hardware
Programme
Exemplar usage
in Apple Stores
All iOS devices
can act as an
iBeacon
Developers can
quickly build in to
apps
Place based push
notification of value
to retailers and
venue owners
Large market for
proximity powered
experiences,
including on Watch
Supports p2p
experiences, and
next generation
POS and hospitality
Wide range of
hardware
available
Showcase
what’s
possible
23. 23
Place Beacons
at specific
areas within
retail spaces
Customer with App
sees greeting, or
award, or offer, or
digital product
information when near
to that space
Beacons are used to “mark” areas for data collection
and engagement (notify, reward, context, etc.)
iBeacons in use : how it works
45. 45
Bluetooth, BLE, and Beacons
How the Bluetooth Standard helps power proximity
Apple, iBeacon, and Use Cases
Where iBeacon fits with BLE and who’s using it
Google Physical Web and Samsung Proximity
Alternatives to iBeacon
The Beacosystem
A run through the increasingly crowded Beacon / iBeacon “space”
Proximity
The Near and the Now
Issues, Trends and Resources
Step back for a look at some issues, and links for more information
1
2
3
4
5
6
48. Proximity approaches compared
iBeacon vs Physical Web
48
Product
Source
Hardware
Shipping Apple product, APIs and
functionality baked in to iOS, many
hardware manufacturers
Beacon
Payload
iBeacon Physical Web
Right now a Project, no in-built
support in Android or elsewhere
Alerts /
Background
Specification is public, controlled by
Apple
Open Source project, Apache 2.0
Licence
Bluetooth Low Energy Beacons,
Specification by Apple, must be
certified to manufacture iBeacon
Bluetooth Low Energy Beacons,
Specification by Google, anyone
can manufacture
ProximityUUID, Major and Minor
code
URL formatted according to
Physical Web Specification
iOS allows background notifications
No proactive alerts, and no
background scanning
49. 49
UriBeacon
advertises a
URL
Physical Web App
sees UriBeacons
nearby, displays
them in order of
nearness
UriBeacons transmit URLs, App interprets URL…
Google Physical Web : how it works
Site / Content
Interactive Web
Deep link to App
Controls over
connected device
URL can lead
to…
1
2
3
4
55. 55
Bluetooth, BLE, and Beacons
How the Bluetooth Standard helps power proximity
Apple, iBeacon, and Use Cases
Where iBeacon fits with BLE and who’s using it
Google Physical Web and Samsung Proximity
Alternatives to iBeacon
The Beacosystem
A run through the increasingly crowded Beacon / iBeacon “space”
Proximity
The Near and the Now
Issues, Trends and Resources
Step back for a look at some issues, and links for more information
1
2
3
4
5
6
57. Anywhere from 60M to
300M Beacons deployed
worldwide by 2018.
Currently, 1-2M, excluding
Apple iOS devices.
We are here
58.
59. Pure Play Hardware Companies with standalone Beacons
Marketing Automation Companies using Beacons for indoor, place-based signals
Place / Location Analytics companies using Beacons for indoor & place-based signals
Vertical Solution Provider using Beacons for features (Events, Museums, Enterprise, Real Estate)
Shopper Marketing Platforms using Beacons to trigger engagement, understand context
General Purpose Proximity Platforms offering PaaS to everyone else
Indoor Location Providers using Beacons as part of the Indoor Location arsenal
Hardware Companies with embedded Beacons (Lights, Sockets, Wearables)
Lots of different players in the Beacosystem
Ad Networks / DSPs linking to Beacon networks for re-targeting, offline to online (O2O)
78. 78
Bluetooth, BLE, and Beacons
How the Bluetooth Standard helps power proximity
Apple, iBeacon, and Use Cases
Where iBeacon fits with BLE and who’s using it
Google Physical Web and Samsung Proximity
Alternatives to iBeacon
The Beacosystem
A run through the increasingly crowded Beacon / iBeacon “space”
Proximity
The Near and the Now
Issues, Trends and Resources
Step back for a look at some issues, and links for more information
1
2
3
4
5
6
80. In no order…
Issues
Android Consistency
Over Hype Bring on the trough!
Bad Behaviour Just because you can - doesn’t mean you should!
Backlash Privacy, Nordstrom, NSA, “black” phones…
Scaling Power, management, control, refresh, firmware,…
1
2
3
4
5
81. Not only about these…
Bluetooth Low Energy Device
Battery powered, mains powered, solar powered, passive powered
Transmits a message in an agreed way
All iOS and all new Android devices can “see” this message
(Standalone Beacons)
Range: 10M / 30 feet on average
82. Embedded use of Beacons will likely drive the real long term volume in deployments
But very much also about these…
Lights Sockets Wearables Locks
84. Embedded Volume beacon shipments match standalone volume by end 2015
Successful deployments outside retail: events, gigs, conferences, real estate, tourism
Enterprise use cases start to emerge: meeting rooms, staff location, building security
Privacy policy becomes a key differentiator for suppliers
Do not track (DNT) equivalent policies become formalised for Beacon use cases
More M&A in the Beacosystem
More options emerge for App-free experiences (Retailers crying out for browser solution)
Many poor consumer experiences launched - mostly in retail context (pestering, spam)
Some expectations for 2015
86. More information
Don Dodge StreetFight BEEKN
Works @ Google, Developer
Advocate, Google Ventures,
Investor
Covers nearly everything that
moves involving HyperLocal
Ads, Publishing, indoor
advertising, etc.
Great Blog - also active twitter
@dusanwriter
“Be the Beacon” :-)
87. More information
ABI PLACE / OPUS @Launch
Research on Indoor, Proximity,
Location, iBeacon
Indoor marketing, advertising,
positioning conference
(SF, NY, London)
From @Jason and the
@Launch Team
(Mar, SF)
88. More information
MobisFera TI Radius
http://www.mobisfera.com/
summary-real-cases-close-
real-using-ibeacons/
App, Source, iBeacon-able,
inexpensive, great support
SDK, active on GitHub
89. And of course: LocalSocial
89
Blog Speak
Platform Consulting on all things Proximity / Beacon
90. Sean O Sullivan
twitter: @sos100
A Tour of the Beacosystem
www.mylocalsocial.com
twitter: @localsocial