SlideShare a Scribd company logo
CAREER
DEVELOPMENTthe ESSENTIALS, the EXTRAS
and the leading EDGE
Image Credit
Shutterstock
Why
?
Aug 2020
11M+ Au
36M+ Skills
90K Schools
55M+ Companies Visibility
⇪50%engagement
⇪
87%Of recruiters use
LinkedIn to find
candidates
94%
Of recruiters use
LinkedIn to vet
job candidates
Research
Be Found
Connect
Engage
Convert
Expertise
Trust
Relationships
Clients
Discover
Visibility
25th
most
visited
website 29M
haystack
#1
#25
“Your brand is
what other people
say about you
when you’re not
in the room”
Jeff Bezos
Founder and CEO of Amazon
Image Credit
Shutterstock
Build a
profile to
showcase
your value
Image Credit
Shutterstock
1. VISUALS
Background
HEADLINE [220]
FEATURED
ABOUT [2600]
Story
Profile Photo
#OpenToWork
Services
Elevator Pitch
Keywords
2. VALUE
21x
Profile
Showcase your
content & work
3. VOICE
Visual Branding 1584 x 396
[Expertise] graduate / student
seeking [Title] in [Industry]
Headline
[Expertise] [Outcome]
[Industry] [Organisation]
Background
Build Credibility
Showcase
Jiaranai Keatnuxsuo
https://www.linkedin.com/in/keatnuxsuo/
X
Profile
Blueprint
Network
Anna
Ben
Chris
Be Proactive
Where would you like to work?
Boolean Search
Quotes
" Management
Accountant "
Parentheses
( ? )
AND
OR NOT
Management Accountant Management Accountant
Management Accountant
Find Your Voice
Like/React > Comment > Share/Post
the ESSENTIALS
Brand & Digital Footprint
the EXTRAS
the leading EDGE
Showcase & Stand Out
Search, Engage & Share
Presence Credibility Influence
Energise Establish Earn
Who You
Are
Being
What
You Are
Doing
Who You
Engage /
With
#Connectfluence
Personal professional brand marketing strategist
showing graduates, leaders and teams how to
enhance visibility, earn influence and establish
credibility using LinkedIn and social media tools.
💎 linkedin.com/in/josaunders
💙 eepurl.com/hDSrs
🔥 wildfiresocialmarketing.com/
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