The Azure Migration Program (AMP) provides customers with guidance and resources to accelerate their cloud migration journey to Azure. It addresses customer needs for a singular migration approach, technical guidance, best practices, support for change management, and a one-stop shop. The program includes proven guidance from Microsoft, offers and incentives to defray costs, infrastructure and data foundations, migration planning and execution assistance, and specialized migration partners for expert guidance. Customers submit a simple form and within a few days will receive a response on how Microsoft can help with their specific migration project through self-serve resources, direct technical assistance, or an AMP offer.

1. Azure Migration
Program (AMP)
Overview

4. Customer migration momentum

5. The path to digital transformation

8. $72.4B

9. Migration and
modernization triggers
Security threats
Software end
of support
Compliance
Application innovation
Urgent capacity
needs
Datacenter
contracts expiry
Software and
hardware refresh
Quickly integrate
acquisitions

10. Hybrid by design

11. What we have learned…
Customers are looking for a singular migration approach
They need a consistent approach and a trusted partner
They need technical guidance and best practices
They need a one stop shop
They need support in driving change management
We are addressing these needs and partners are a critical part of the solution

14. Ensure customer success with AMP
14

15. “We are on a multi-year , and
.
offered the right mix of training,
best practice guidance, tooling, and specialized partners to
best meet our needs. Importantly, Microsoft was prepared to
work hand in hand with us and showed
”

17. Program Components

18. Proven guidance from Microsoft
to accelerate cloud adoption journey
http://aka.ms/cloudadoptionframework
Best practice guidance
Leverage a consistent methodology
FastTrack for Azure engineers + Specialized migration partners

19. Offers and incentives
Defray transition costs
*Incentive mix determined based on customer scenario & eligibility
Azure
Hybrid
Benefit
Free
extended
security
updates
Migration
project
funding
Subsidized
technical
skilling
Azure
credits
Free
Azure
migration
tools

20. **WS-050 will be available on 9/19/19. DP-050 coming soon.
**One migration-specific course will be Microsoft instructor led, other will be partner instructor led
• In-person training,
delivered by
Microsoft and/or
accredited Learning
Partners
• Free certification
vouchers for
Foundational and
Advanced role-based
courses
Technical skill building
Ensure organizational readiness
Foundational Migration-specific**
Advanced role-based
(pick one course)
Training
course
Azure Fundamentals (AZ-900)
Migrate Windows
Server
Workloads to Azure
(WS-050)*
Migrate SQL
Workloads to
Azure (DP-050)*
Azure
Administrator
(AZ-103)
Azure
Developer
(AZ-203)
Azure
Solution
Architect
(AZ-300)
Duration
(days)
1 2 2 4 5 5
Required
attendance
10 – 50 10 – 20 10 – 20
Your offer may
include:
Curated curriculum | Certifications baked-in | Flexible consumption options
*Offer determined based on customer scenario & eligibility
Benefit from highly subsidized training: Up to $105K in savings!
Start learning for free: MS Learn | Azure migration center

21. Infrastructure & data foundations
Ensure successful migrations at-scale
ManagementNetworking Identity Security
Monitoring
Resiliency/ Availability
Automation
Connectivity/QoS
Routing/Firewalls/DMZ
IP address mapping
SSO access to migrated apps
On-premises/Azure AD sync
Role based access control
Threat detection
Built-in protection
Advanced Data Security
Governance
Enforceable policies
Compliant environments
Subscription management
FastTrack for Azure engineers + Specialized migration partners
Design/ Build out of “landing zone” based on best practices & built-in Azure services
Azure ExpressRoute | Azure AD | Azure Monitor | Azure Security Center | Azure Blueprints

22. Migration planning and execution
A step by step approach
Migration plan
Migrate Optimize Secure & manageAssess
TCO | Target workloads | Approach (e.g., Rehost) | Timelines
Azure Migrate | Azure Database Migration Service | Azure Cost Management | Azure Security & Management
Azure engineers (FastTrack) + Specialized migration partners

23. Microsoft Confidential 23
Azure Expert MSPs and partners with Advanced Specializations meet stringent requirements to prove they meet
Microsoft’s highest standards of technical expertise, service delivery, and support
Rigorous third-party audit validation to meet Microsoft’s
highest standards of expertise
Proven experience in successfully migrating production
workloads to Azure
Ability to provide technical guidance with best practices
tailored to unique migration scenarios
Leverage the right tools and processes to accelerate
migration assessment and delivery
Utilize a framework for successful migration to a cloud
environment
Apply and enable customers to adopt DevOps practices
Provide automation & analytics to improve decision-making
Provide continuous cost optimization
Offer custom SLAs and contract terms
Foundation for Customer SuccessDepth Of Expertise
Specialized migration partners
Get expert guidance

24. Engagement Approach

25. .
Engagement approach
Submit a simple form
telling us about your
customer’s migration
project.
Get started
Within a few days, we will
get respond with how we
can help, including self-
serve resources and/or
direct technical assistance.
Scope project
Customer’s can leverage
Microsoft-provided
resources & guidance to
accelerate their migration
initiative.
Start migrating

26. Customer requirements
Customer is using
Azure today, and has
an active agreement
Migration project has
customer sponsorship &
resourcing
Migration project is
scoped with concrete
timelines
Customer is located
in a supported AMP
region

27. AMP accelerates the customer journey to cloud
AMP Post AMP
First 10% of migration project Rest of migration project
Microsoft helps accelerate migration
opportunities providing:
• Skilling
• Infrastructure and data foundation buildout
• Migration of initial VMs/databases with
optimization (partner performs this work)
• Azure Credits to defray customer costs while
they turn off on-premises servers
• Technical guidance throughout engagement
Azure Experts continue to build on momentum and attach
higher value services:
• Migrate entire estate with greater velocity
• Further optimize/secure & manage apps
• Innovate on customer apps

28. Engagement approach by phase
Partners CustomersAzure EngineeringAMP phases Post AMP, partner- led phases
Customer direct application
or Microsoft account
team/partner nomination
Program Management
Office
Request migration project
alignment/triaging
Direct technical assistance
Customer receives offer
with resources allocated
Customer accepts offer
and AMP project kicks off
with end to end delivery
plan
Digital resources
Receive email-based migration guidance, self-learning courses, best practices and tools, as well as migration partner recommendations.
Stage 1: Technical skilling
Stage 3: Migration planning
Stage 2: Design/ Build
infrastructure & data
foundations
Stage 4: Begin Migration
Ongoing partner support
Receive continued support from
Azure Expert MSP or Advanced
Specialization partner
Continue migrating rest of estate
Modernize applications
Get started
Get aligned with the best path for
your migration journey within a
week of your application
Scope project
Kick off your journey with access
to the resources, tools, and partners
needed to start your migration
Start migrating
Begin your migration with confidence and
transition with Microsoft engineering led
guidance, best practices, and instruction
Complete migration
Collaborate with a specialized migration
partner to receive continued support and
complete your journey to the cloud
Account Team
Step 1: Simple steps to
get your started
Step 2: On-demand
Azure migration courses
Step 3: Azure Cloud
Adoption Framework
Step 4: Governance
best practices

29. Roles and Responsibilities
Customer
responsibilities
FastTrack for Azure
responsibilities
Partner
responsibilities
• Sponsorship of the migration
project from IT leadership
• Identify workloads that can be
migrated during the engagement
• Involvement from critical
stakeholders
during engagement (e.g., app
owners, networking, security)
• Lead kick-offs
• Support for architecture of
migration landing zone
• Assist during discovery/
assessment
• Assist during migration planning
• Guidance & support through
migration
• Run discovery/assessment
• Build out migration landing
zone
• App owner interactions
• “Factory” migration
• Go-live support
• Continuous
optimization/modernization
post migration

30. Partner participation requirements
What’s needed from the partner to participate?

31. Next steps

32. Get Started
Invest in your migration practice.
Azure.com/partners
Interested in becoming a specialized migration partner?
Azure Expert MSP program
Windows Server and SQL Server Migration
Not interested in becoming a specialized migration partner?
Azure.com/AMP