Management Function Of KFC (Kentucky Fried Chicken)

1. •َ‫ا‬ ‫ي‬ِ‫ل‬ ْ‫ر‬ِِّ‫س‬َ‫ي‬َ‫و‬ ‫ي‬ ِ‫ر‬ْ‫د‬َ‫ص‬ ‫ي‬ِ‫ل‬ ْ‫ح‬َ‫ْر‬‫ش‬‫ا‬ ِِّ‫ب‬َ‫ر‬ِ‫ل‬ ْ‫ن‬ِ‫م‬ ً‫ة‬َ‫د‬ْ‫ق‬ُ‫ع‬ ْ‫ل‬ُ‫ل‬ْ‫اح‬َ‫و‬ ‫ي‬ ِ‫ر‬ْ‫م‬‫ي‬ِ‫ن‬‫ا‬َ‫س‬
‫ي‬ِ‫ل‬ ْ‫و‬َ‫ق‬ ‫وا‬ُ‫ه‬َ‫ق‬ْ‫ف‬َ‫ي‬
• O my Lord! Expand for me my breast [with assurance]
and ease for me my task and untie the knot from my
tongue that they may understand my speech.
~(Ta-Ha:25-28)

2. Topic: Organizational Visit
Course: Principle of management-Zm
Organization: KFC (Kentucky Fried Chicken)
From: Sir Khurram Nasrullah Khan
To: Muhammad Asadullah (Leader)
Sualeh Muhammad
Yasir Abbas
Rashid Ameer
Presentation.!!☺

3. • KFC is most popular chain of fast food
based in Louisville, Kentucky
• Founded by Colonel Harland Sanders in
1952
• Served Nearly eight million customer
around the world
• Subsidiary of Yum! Brands.
• KFC proudly say,
“We do chicken right”.
Introduction

4. History
• 1930: Open Sanders court and Café’
• 1939, invent secret recipe “11 herbs and spices”.
• 1964, Franchised: 600 and Sales: $2 millions
• In 2002, YUM! Brands, Inc. owned KFC
Founder:
• Founded by Col. Harland Sanders.
• An entrepreneur who began selling fried chicken
from his roadside.
• He done the things Right in it’s Right Way.

5. Vision
To Sell Food in a Fast, Friendly Environment that
Appeals to pride Conscious, Health Minded Customer.
Mission
To maximize profitability, improve Shareholder value
and deliver sustainable growth year after year
Uniqueness
Starts with unique Secret
“11 herbs & spices” Recipe
and red and white striped
theme restaurant
Vision, Mission And Uniqueness

6. •KFC in Pakistan
• First KFC in Karachi 1997.
• Branched out in eighteen major cities & has provided to over
1200 Pakistanis.
• In Pakistan, KFC have 63 Branched Outlet in 19 Cities
• GOP receives over Rs.10 million per month
• Certified Hilal Food

7. •Market Share & Annual Growth
• The current market share of KFC in
the food industry is 30%
• $16 billion in annual system sales
and has grown with 9% compound
annual growth rate in constant
currency.

8. Competitors

9. Management Functions
• Our Task:
• 1. How Management Organizing?
• 2. How Management Controlling?

10. Organizing Functions Of KFC
Management Functions

15. Top Management
Core Roles and Responsibilities
• Set policies & prepare Strategic plans
• Final Authority
• Be ethical, legal Behavior, knows the
law of the land
• Responsible & Oversees entire
Organization

16. Middle Management
Core Roles and Responsibilities
• Advices to top management
• Practices & Implement the policies
• Communicate with top & low level man
agement
• Send daily performance report to
directors

17. Low level Management
Core Roles and Responsibilities
• Oversees the work of non-managerial staff
• Providing Job training.
• Report the Middle Manager about his
team performance.
• Direct Communicate with the Customer
and Staff
• build a high group self-esteem

18. Organizational Culture
Attributes of a Strong
Culture:
• Recognition
• Values
• Importance
• Respect/Fairness
• Teamwork
• Learning Opportunities

19. CSR Activities
• Planting
• Society clean
• Run School of Dump and Deaf
Children
• Entertained Special Childern

20. Controlling Functions Of KFC
Management Functions

21. Control by ‘Coordination’
• Coordination is a system which is interrelated,
interdependent and interconnected roles and Duties which
must be existent to achieved the Organizational Goal.
– Mr. Saad Majeed
(Area field Training Manager)

22. Work Place Diversity
• Practice Diversity Training
 Invite and evoke Topmost Talents
 Teamwork, Productivity & fresh Ideas
 Encourage the employee to let do their
Best

23. Strengths
• The market leader in the
world
• 11 herbs and spices recipe
• Strong position in emerging
china
SWOT Analysis
Weaknesses
• Negative publicity
• Unhealthy food menu
• High employee turnover
Opportunities
• Increasing demand for
healthier food
• Home meal delivery
• Introducing new products to
its only chicken range
Threats
• Trend towards healthy eating
• Local fast food restaurant
chains
• Lawsuits against KFC

24. Chucky
Children Entertainer

25. Products
• Crispy Broast, burger,
Wings, Bucket etc.
• Birthday Party With
Chukie

26. Conclusion !!!
 Proved!!

27. Al-humdu’lillah !!!
We learned:
• That how the management of an organization performed in their tasks
professionally.
• How they faced challenges, cross their hurdles, work efficiently by
following roles and value.
• Sales line business is more sensible in taking care of their customer.
• How to blend in culture by not distracting moral and ethical values.
• How an organization follow diversity.
• Their management levels and their responsibilities
Learning From this Project

28. Al-humdu’lillah !!!
We learned
• The creating and enhancement in our management function. Adopt
affiliative and coaching style of management
• Better ideas to guide someone or to teach others
• The takeoff our project by perfectly organized it.
• How to work as a leader.
• Culture, organizational culture (strong & weak), Diversity, Work Place
Diversity.
• Ethics on Business
Learning From this Course
Jazak’Allah Khair Sir☺

29. We also would like to special
Thanks to
Our Professor,
.
“Sir Khurram Nasrullah
Khan”
For supporting and enlightening all my
way. If only, I could have your blessing for
a lifetime, I would succeed the way I have
Thank you☺

30. Questions
Are
Welcome 