The document discusses various advertising campaigns for Irn Bru and other energy drinks. It analyzes the styles, colors, tones and techniques used in the ads. The campaigns generally use simple layouts with bold colors and pictures over text to appeal to younger audiences. They also keep branding consistent across campaigns for brand recognition. When creating his own campaigns, the author will apply these lessons, using Irn Bru's signature orange, white and blue colors while adding his own twist.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
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Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
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Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
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Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
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"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
As a business owner in Delaware, staying on top of your tax obligations is paramount, especially with the annual deadline for Delaware Franchise Tax looming on March 1. One such obligation is the annual Delaware Franchise Tax, which serves as a crucial requirement for maintaining your company’s legal standing within the state. While the prospect of handling tax matters may seem daunting, rest assured that the process can be straightforward with the right guidance. In this comprehensive guide, we’ll walk you through the steps of filing your Delaware Franchise Tax and provide insights to help you navigate the process effectively.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
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India Orthopedic Devices Market: Unlocking Growth Secrets, Trends and Develop...Kumar Satyam
According to TechSci Research report, “India Orthopedic Devices Market -Industry Size, Share, Trends, Competition Forecast & Opportunities, 2030”, the India Orthopedic Devices Market stood at USD 1,280.54 Million in 2024 and is anticipated to grow with a CAGR of 7.84% in the forecast period, 2026-2030F. The India Orthopedic Devices Market is being driven by several factors. The most prominent ones include an increase in the elderly population, who are more prone to orthopedic conditions such as osteoporosis and arthritis. Moreover, the rise in sports injuries and road accidents are also contributing to the demand for orthopedic devices. Advances in technology and the introduction of innovative implants and prosthetics have further propelled the market growth. Additionally, government initiatives aimed at improving healthcare infrastructure and the increasing prevalence of lifestyle diseases have led to an upward trend in orthopedic surgeries, thereby fueling the market demand for these devices.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
2. H T T P : / / W W W. I R N B R U. C O . U K / G E T S Y O U T H R O U G H
When you look at this TV campaign, you can see that it is quite similar to the other TV campaigns for Irn
Bru that have been made at that time. All of these advertisements focus on a scenario, and only when the people
in the advertisement have a drink of Irn Bru will they be okay with the problem that they are faced with. One of
the advertisements shows a Scottish man at home, and his daughter comes in with a new boyfriend, how supports
the England football team, and its only after he drinks irn bru that he's okay with it. The campaign focuses on the
lives of normal people going about their everyday lives, and they make the advertisement look like it has been
made like a soap. If I was to make a advertisement for Irn bru for the TV, they I could use this idea to draw
people in. one of the things that I have found with all of the TV advertisements is that they can be quite crude,
you would probably either love them or hate them. This is the same for the billboard and poster campaigns. The
TV advertisements have people voicing their opinions quite strongly, and its basically saying that Irn Bru “gets you
through.” The logo that has been used is the Irn Bru logo, and its whati would have to use when I make my own
products.
3.
4.
5.
6. IRN BRU
With these poster campaigns for sugar free Irn Bru, you can see that they have all been made to the same style, just like
the TV campaigns. This shows that if I was to make a few campaigns for Irn Bru, I’m going to have to keep the same style for
all of them. The colours that have been used in these campaigns are quite simple; there are only whites, oranges, blues and
greens. The main background is white, and this stops people from being distracted from the main images. There is an image
of a can on the right hand side of the campaign, which shows what the advertisement is campaigning for. The images that
have been used are very similar; there is only one part of the image that is different. In the first image, this will be the stick that
the guy is holding. On the second campaign this is the shark, and on the last it’s the text on the dogs collar. This is a good idea
for a group of campaigns because it shows clearly what the campaign is about. It mainly uses pictures, and after I looked at
some more campaigns I found that this is the same for them all; they all use a large picture, very little text and the same colour
scheme. When I make my own products I will have to use this same layout and colour scheme. The logo that has been used is
the Irn Bru logo, and the use of the image of the can makes the campaign easily recognisable. The style of these campaigns is
quite simple, the background colour is white, which almost makes the campaigns look unprofessional.
7.
8. IRN BRU
This campaign is one that Irn Bru didn’t use. When you go on their website you can see that there are a few
campaigns that they didn’t show the public, because they either got complaints or they thought it might offend
some people. This campaign, even though it wasn’t used, still uses the same colour scheme and layout. When I
produce my own work, I will use this layout and colour but I will make sure that I don’t use language or images
that offends people. This example doesn’t look too professionally made, the image looks a bit blurry. And putting
the image to one since then a block of colour on the other makes the overall look a bit bland. It also looks a bit
too quick to make, and anyone could produce this within a day. The tone of this campaign is quite cheerful and
light, which is what Irn Bru use in all of their products. This qould be a technique that I would need to use when
creating my own products. They haven’t used a logo, just an image of a Irn Bru can.
9.
10. IRN BRU 32
This campaign is promoting an energy drink from Irn Bru that got discontinued. I tried to find original
advertisement for this, but I could only find this. This image is promoting a kind a music event from Irn Bru, and
it keeps with the same layout as everything else that has been produced. The colours consist of white, oranges and
blues, and even though its not a campaign to promote Irn Bru 32, it does help me to see what the product used to
look like. This can was made to look reasonably different than other Irn Bru cans, because the main colour was
blue, while the main can for Irn Bru is orange, and the no sugar can is white. I could keep this element when I
make my own products, because it shows that it isn’t a normal Irn Bru can. I could use an idea from other energy
drink products, and design something that could go on the front of the can that makes it stand out, like the M on
Monster cans.
11.
12. IRN BRU 32
This was the packaging for the Irn Bru 32 drink. The colours that have been used are the same as the other
Irn Bru products. This would be a technique that I would use when designing my own products, because as I’ve
found out every energy drink brand does the same. The tone of this product is quite upbeat and fresh, and you can
clearly see what the product is. How they’ve placed the company logo is quite creative too, because its on its side.
However since looking at the other Irn Bru products I’ve found that the colours are quite bland. The main colour
that has been used is blue, and when I make my own products I would change this so there wasn’t just one block
colour. The font that has been used in this product is the same as every other Irn Bru product, as this is the style
that I’m going to have to stick to, because I’ve found that every drink company keeps these aspects the same.
When I make my own products I will use the same colours, which is orange, white and blue, with the same fonts,
but I would use a different colour for the main colour, and design something that makes the can stand out more,
like a blue stripe around the can or an image.
13. H T T P : / / W W W. R E L E N T L E S S E N E R G Y. C O M / F I L M / R E L E N
T L E S S - A DV E RT- 2 0 1 3 - P RO F E S S O R - G R E E N. H T M L
Here to be Heard is the brand new Relentless Energy Drink TV advert. It follows 2013 Relentless Artists Professor
Green, Zane Lowe and Pure Love on an epic musical journey, from creative inspiration to exhilarating public performance.
Filmed in New York and London, the advert captures intimate, rarely seen moments of artistic inspiration from three
leading music figures.
Director Ross Cairns explains how he managed to capture the raw musical process when directing the advert:
“This wasn't shot like most ads. It was a lot more time consuming and lengthy than that for all involved. We took a documentary approach, just
spending time with the artists over a period of months, both in the UK and US, witnessing the creative process as it unfolded. We got to see what the
artist experiences.
I'm fortunate in that I have strong existing relationship with the artists having worked with them all before. This mutual trust was important to
removing any self-consciousness that would normally get in the way of the creative process."
14. RELENTLESS
I found this advertisement for Relentless energy, and you can tell from the way its been filmed that they are
trying to get a real life, almost documentary feel to the advert. This campaign would have taken ages to make, and
it wouldn’t have been cheap. They have used people that are widely known to the public, and this would help the
campaign get more viewers. If I was making a TV campaign for my energy drink, then I would try to make the
campaign tell a story, I would make sure that it shows the energy drink to be something that everyone should use,
so they can be successful.
15.
16. MONSTER ENERGY
When I look at this image for Monster energy, I can see that it uses a different approach to Irn Bru, because
it uses darker, bolder colours, and it stands out more. The images that have been used look more professional than
those used for Irn Bru advertisements, and it shows clearly what the product is. This image isn’t necessarily a
campaign for Monster, but it would have been used to promote their products. The colours scheme for this is
quite unique; the main colours or yellow, black and grey, and this is most likely used because it would draw in a
young male audience. This is the same for all Monster products; they use dark colours to draw in a small target
audience. Most energy drinks have the same target audience. This is normally teenagers, both girls and boys.
Energy drinks all use bold colour scheme and font, because its known that if products have this then they are
more likely to appeal to a young audience.
17.
18. MONSTER ENERGY
The colours that are used in this image is also quite dark. The main colours are green and black, and this
would again appeal to a young, male audience. With Monster energy you can see that each different flavour of
Monster has a different colour scheme. This is different to Irn Bru, because they use the same three colours for all
their products, they just mix them around. With this image you can see that the background that they have used
links with the drink itself. The same pattern is used, and the same colours. This is similar to the spot the difference
campaigns made by Irn Bru, because all their campaigns are white, orange and blue, the same colours as their
products. When I make my own products for Irn Bru I will make sure that I keep this technique in mind, and only
use the colour white, orange and blue. The tone of this product is quite strong. Its quite in your face and it stands
out straight away. There isn’t much text on the image, and I believe that this image promotes Monster drinks well
because its professionally done and understandable. You know straight away what the image is promoting, and the
use of the florescent green makes it appealing to its target audience.
19. MOUNTAI N DEW
http://www.youtube.com/watch?v=bJySiRuMLXw&list=UUvWLPXEHphCzuJjT8-ZOWF
When I watched this campaign for Mountain Dew, I’ve found that it seems quite epic. This campaign would
have been created to get more people interested in the energy drink that they’re promoting. The campaign shows a
man that’s attempting to go on a wire and crash into a balloon. As you can see as the advertisement goes on, there
is Mountain Dew in the balloon, and as the guy is crashing into it, there are a few slow motion shots that would
make the campaign look more effective.
20.
21. LUCOZADE
With this advertisement for Lucozade, I can see that this is a sports drink straight away. This is a lot different to other
campaigns that I have looked at, because there is a different target audience. This example looks professionally done; the
image has been taken of a professional footballer, and the photography and the editing looks like paid work. The overall tone
of the campaign then looks really good, its been made to make a statement. There isn’t much text that has been used in this
campaign, and this is most likely because it would distract from the main image. The text that has been used makes the image
understandable, and the image of the Lucozade bottle makes it easy for people to know what the campaign is for. The main
colours used for this type of energy drink is yellow and blue, and this has been used in the campaign the most. If you took
away the image itself, you can see that the only colours used are white, yellow and blue. The target audience for this
advertisement would be adults, mainly adults who partake in sports. This would change the overall look of the advertisement
because different fonts and colours will have to be used. The design of this campaign is relatively simple. The main aspect is
the image, a dew words have been used, and a small image of a Lucozade bottle. The logo that has been used is in the right
hand corner, and if you Google Lucozade Yes, then you will find a page that has competitions and news. This advertisement
will have been promoting Lucozade Yes, as well as all the other Lucozade sport products.
22.
23.
24. LUCOZADE
This campaign is for the use of Lucozade energy drinks. These drinks are quite different to others, they have
an older audience type and are made solely for the use of sport. With energy drinks that are made for the
consumption of young people, the designs are quite bold, and the colours stand out. The images of the lucozade
products show that Lucozade creates a new layout and colour scheme for each new product that they create. This
is different to other energy drinks because they normally stick to the same colours and layout, but they can
sometimes change small aspects, like one colour or some of the layout. However most of the lucozade products
that I have looked at aren't for sport, like the pink lemonade and the cola flavours. These have been created for
everyday use, and have a wider audience than the sport drinks. the sport drinks usually have a particular colour or
style that they stick to, and they are normally quite simple. I could use this technique when I’m creating my own
products, since this is the only energy drink that Irn Bru are making. Since I will still have to use the same colour
scheme however, I’m going to have to produce a product that shows that its different than other Irn Bru products,
without it looking like a different product.
25.
26. ENERGY DRINK SHOTS
These products are energy drink shots. They are all made by different companies so they all look very
different. Most energy drink companies make these shot drinks, so I could design a bottle this size for my Irn Bru
energy drink. When you look at the image, you can see that all the products have the same style, layout and colour
scheme as the bigger bottles, so I would need to use this technique when I make my own.
27.
28. NO FEAR
This image is of a range of No Fear energy drinks. I can tell that they are mostly the same design, with the
scull in the middle and the brand name at the top. With these products you can see that the company use the same
layout and font for all. This makes the products easily recognisable to people, and it’s a technique that almost
every energy drink company uses. The tone of these products is the same as the Monster energy drinks that I have
looked at. The main colours are dark, for example greys and blacks, and thy use only one other main colour each
time. This would mean that Monster and No Fear have the same target audience. You can tell with this example
that No Fear make a whole range of different drinks, and you can distinguish between them all because of the use
of colour. This technique is used by almost every energy drink company, and it’s a technique that I would use
when creating my products. When I make my own products I will keep the same main colour scheme, which is
orange, white and blue, and create a design that stands out from he usual Irn Bru products. I know that Irn Bru
isn’t an energy drink, but I believe that it would be a good idea to make a product that is based on the techniques
found with normal energy drinks.
29.
30. COCA COLA
Since I’ve found out that almost every energy drink company uses the same overall colour scheme and style
for all of their different products, I decided to look at what other drink companies produce. With this example I
can see that the only thing that really changes on coca cola products is the colours. The only colours that have
been used is red, black and silver, and for every different product there is a different main colour. For the diet
coke bottles cans I can see that the main colour that has been used is silver, for the normal cola products I can see
that they used red, and the products that are mainly black is coke zero, which has no sugar. Since looking at all
these different products, like No Fear, Cola and Irn Bru, I can see that all drink companies use the same
technique. They all have a house style that they stick to, they use the same fonts and colours, but they change the
colours around to make sure people know which ones which.
31. COMPARISONS
Since looking at different drink products, I have found that they all use the same techniques. They all us only
a few different colours for all of their products, and they use the same house style and font. Since every drink
company produces different types of their drink, they change their colour scheme around so that people know
what they are buying. Energy drink companies like Monster and No Fear have a colour scheme that is quite dark
and unique, because they are catering to a young male audience. Energy drinks like Lucozade are mostly made for
sport use, so they have an almost unisex house style and colour scheme. I have compared the techniques used on
energy drink products to the techniques used on other drink products, and I have found that they all generally
produce the same effects. They all have up to at least four or five colours that they use, and they use these
differently for each product. Since Irn Bru is not an energy drink company, it might be possible to change some of
the layout and the style of Irn Bru 32 to fit in with companies that produce energy drinks, while still keeping with
Irn Bru’s house style.