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IPC would be a good publisher for the author's pop music magazine because it only distributes one other music magazine, which focuses on a different genre, avoiding competition. IPC also has experience promoting magazines toward female audiences, the target for this pop magazine. Additionally, IPC distributes magazines across the UK and offers an online subscription option, helping make the magazine well-known and popular.
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Question 3
IPC would be a suitable media institution to distribute the magazine because they already own the successful rock magazine NME, which has a similar style. IPC knows how to successfully market and advertise magazines and distributing this new magazine would help IPC attract a wider music audience and younger female readers, while not facing competition against their own NME magazine.
Evaluation Question 3
Bauer Media would be the most suitable media institution to distribute the IMMERSE magazine because they own popular music magazines like Kerrang! and Mojo that target a similar audience. While IPC Media publishes music magazines, they lack diversity, and Rheingold focuses on classical music rather than the genres covered by IMMERSE. Bauer is well known in the music industry, has high quality printing required for IMMERSE's photos, and the magazine's content and audience would fit with Bauer's other music publications.
Question Three
The document considers two media institutions that could potentially distribute a new pop punk music magazine: Immediate Media Company (IMC) and IPC Media. IMC is described as a good fit as the pop punk genre has not been featured in IMC's other music magazines, avoids threatening their sales, and targets a different 15-24 age range. In contrast, IPC Media's magazines like NME feature similar genres and age groups, so the new magazine could clash with NME's sales. The document concludes that IMC is the most appropriate choice to distribute the pop punk magazine.
Evaluation 3
The document discusses potential media institutions to distribute a new pop music magazine. Bauer is suggested as they are the largest distributor in Europe, reaching over 300 magazines across 15 countries daily, allowing wide reach. IPC is also proposed as they distribute a variety of magazines, including some popular with the target audience, and have a long history distributing the successful NME magazine. Apple is mentioned as a distributor as the target audience uses Apple products, so an app version could expand the magazine's reach alongside physical copies.
Evaluation 3
The document discusses potential media institutions to distribute a new pop music magazine. Bauer is suggested as they are the largest distributor in Europe, reaching over 300 magazines across 15 countries daily, allowing wide reach. IPC is also proposed as they distribute a variety of magazines, including some already popular with the target audience, and have a long history and good reputation distributing music magazines like NME. Apple is mentioned as a option too, to create an app version of the magazine that could reach more of the technology-focused target audience using Apple products.
Question 3 media
After researching several magazine distribution companies, the author realized Bauer and IPC Media would not be good choices as they already distribute magazines similar to the author's music magazine. However, Immediate Media Co was identified as an ideal option since they do not currently distribute a magazine like the author's, but do have experience distributing other music magazines. As the largest magazine publisher in the UK, Immediate Media Co could effectively reach the author's target audience without competing directly with magazines they already support.
Who would buy
The document discusses three potential media distributors for the author's new music magazine: EMAP, IPC Media, and Conde Nast. EMAP focuses on niche magazines but does not distribute any music magazines. IPC Media is a large distributor but also lacks music magazines and the author is unsure of their diverse portfolio's fit. Conde Nast distributes magazines appealing to the author's target middle class audience and already reaches that audience, making them the best choice to distribute the new magazine through their existing online and in-store channels and marketing techniques.
Question 3 As media
Bauer Media would be the best institution to distribute the media product because it has a large multimedia platform across Europe distributing over 300 magazines in 15 countries, as well as an online presence and TV/radio stations. It has successful music and entertainment magazines like Q, Mojo, and Kerrang that target different audiences. IPC Media could also work because it publishes popular magazines like NME that target the desired demographic, but Bauer is a better fit due to its wide multimedia reach and experience with music magazines. Distributors like Emap that focus on household goods would not suit the music magazine product.
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Question 3
IPC would be a suitable media institution to distribute the magazine because they already own the successful rock magazine NME, which has a similar style. IPC knows how to successfully market and advertise magazines and distributing this new magazine would help IPC attract a wider music audience and younger female readers, while not facing competition against their own NME magazine.
Evaluation Question 3
Bauer Media would be the most suitable media institution to distribute the IMMERSE magazine because they own popular music magazines like Kerrang! and Mojo that target a similar audience. While IPC Media publishes music magazines, they lack diversity, and Rheingold focuses on classical music rather than the genres covered by IMMERSE. Bauer is well known in the music industry, has high quality printing required for IMMERSE's photos, and the magazine's content and audience would fit with Bauer's other music publications.
Question Three
The document considers two media institutions that could potentially distribute a new pop punk music magazine: Immediate Media Company (IMC) and IPC Media. IMC is described as a good fit as the pop punk genre has not been featured in IMC's other music magazines, avoids threatening their sales, and targets a different 15-24 age range. In contrast, IPC Media's magazines like NME feature similar genres and age groups, so the new magazine could clash with NME's sales. The document concludes that IMC is the most appropriate choice to distribute the pop punk magazine.
Evaluation 3
The document discusses potential media institutions to distribute a new pop music magazine. Bauer is suggested as they are the largest distributor in Europe, reaching over 300 magazines across 15 countries daily, allowing wide reach. IPC is also proposed as they distribute a variety of magazines, including some popular with the target audience, and have a long history distributing the successful NME magazine. Apple is mentioned as a distributor as the target audience uses Apple products, so an app version could expand the magazine's reach alongside physical copies.
Evaluation 3
The document discusses potential media institutions to distribute a new pop music magazine. Bauer is suggested as they are the largest distributor in Europe, reaching over 300 magazines across 15 countries daily, allowing wide reach. IPC is also proposed as they distribute a variety of magazines, including some already popular with the target audience, and have a long history and good reputation distributing music magazines like NME. Apple is mentioned as a option too, to create an app version of the magazine that could reach more of the technology-focused target audience using Apple products.
Question 3 media
After researching several magazine distribution companies, the author realized Bauer and IPC Media would not be good choices as they already distribute magazines similar to the author's music magazine. However, Immediate Media Co was identified as an ideal option since they do not currently distribute a magazine like the author's, but do have experience distributing other music magazines. As the largest magazine publisher in the UK, Immediate Media Co could effectively reach the author's target audience without competing directly with magazines they already support.
Who would buy
The document discusses three potential media distributors for the author's new music magazine: EMAP, IPC Media, and Conde Nast. EMAP focuses on niche magazines but does not distribute any music magazines. IPC Media is a large distributor but also lacks music magazines and the author is unsure of their diverse portfolio's fit. Conde Nast distributes magazines appealing to the author's target middle class audience and already reaches that audience, making them the best choice to distribute the new magazine through their existing online and in-store channels and marketing techniques.
Question 3 As media
Bauer Media would be the best institution to distribute the media product because it has a large multimedia platform across Europe distributing over 300 magazines in 15 countries, as well as an online presence and TV/radio stations. It has successful music and entertainment magazines like Q, Mojo, and Kerrang that target different audiences. IPC Media could also work because it publishes popular magazines like NME that target the desired demographic, but Bauer is a better fit due to its wide multimedia reach and experience with music magazines. Distributors like Emap that focus on household goods would not suit the music magazine product.
Question 3
The document provides information about three music magazines: Vibe, Songlines, and DJ Mag. It discusses their owners, target audiences, distribution methods, and advertising approaches. Vibe is owned by large media company Spin Media and has 40 million online hits per month, targeting hip hop, rap, and R&B fans. Songlines is independently based in London and distributes worldwide, targeting anyone interested in various music genres and related topics. DJ Mag is owned by IHM Global Media, published in multiple languages, and focuses on music appealing to DJs.
Institutions
IPC Media and Bauer Media Group would be good choices to distribute the magazine because they both have experience publishing music magazines. While IPC Media releases most magazines weekly or monthly and the new magazine would be every two weeks, they have gaps in their portfolio for a magazine targeting both men and women with a dance music genre. Bauer Media operates internationally and has room for a dance-focused magazine. Overall, IPC Media is selected as they could attract the target audience and have a track record of profitable magazines.
Question 3 publishers
IPC Media would be the best media institution to distribute my alternative/rock magazine. IPC Media publishes over 60 media brands across multiple platforms, reaching over 25 million users globally each month. While Bauer Media also publishes magazines, IPC Media would have less competition as it only publishes one similar indie/rock magazine, NME, as opposed to Bauer's more successful music magazines. IPC Media also engages with audiences that align with my magazine's mixed gender content, reaching two-thirds of its 26 million UK users who are women and over 40% who are men.
Question 3
I would like to distribute my music magazine through IPC Media because they have influence in the music magazine industry and reach 26 million people in the UK, which would provide a large audience. IPC Media currently publishes NME magazine, which deals with similar artists and images that would be featured in my magazine. Based on feedback, the magazine would also be distributed online to make it easier for the target audience to view and purchase, as well as in music-focused stores like HMV and mainstream retailers like Tesco and Sainsbury's to maximize availability.
Evaluation 3
The document discusses reasons for choosing Bauer Media Group to distribute a new music magazine. First, Bauer is a worldwide media empire that distributes over 300 magazines across 15 countries, providing large potential audiences. Second, Bauer distributes popular magazines like Q music monthly, showing they could help a new magazine gain popularity. Third, Bauer distributes magazines through multiple platforms like online, TV and radio, allowing the audience to access the magazine in different ways. Bauer's wide range of genres also means the new magazine would fit without competing directly with others.
Evaluation
Bauer Media would be the best media institution to distribute the media product IMMERSE. Bauer Media publishes popular music magazines like Kerrang!, Mojo, and Q that target a similar audience to IMMERSE. They are well known in the music industry with 20 radio stations. Their high quality printing is also important for IMMERSE since it focuses heavily on photos. IPC Media and Rheingold Publishing would not be as suitable, as IPC's magazines only share some of the same audience while Rheingold focuses on classical music, differing from IMMERSE's target genre.
Q3
IPC Media would be the best media institution to distribute my new music magazine. As the UK's leading consumer magazine publisher, IPC Media distributes some of the biggest magazines in the country. They have a large portfolio reaching over 350 million copies annually and a strong cross-platform presence to reach wide audiences. Their experience and connections would ensure my magazine is distributed effectively and allow high-quality publishing. While Bauer Media is also excellent, they own major music magazines that could overshadow my new magazine focusing on underground artists, so IPC Media provides a better opportunity.
Question 3
IPC Media would be a suitable institution to distribute my media product. As one of the UK's leading magazine publishers, IPC Media has experience successfully marketing and advertising products. They also understand different social groups due to their variety of magazine genres and target audiences. My indie music magazine aimed at ages 16-20 could attract a new audience for IPC Media and expand their portfolio to fill a gap in the market. Distributing my product would help IPC Media capture the attention of younger female music fans and potentially gain long-term readers as they age.
Q3 distribution
The document discusses choosing IPC Media as the publisher for a new music magazine called Rythme. IPC Media is the leading consumer magazine publisher in the UK, giving Rythme recognition and access to IPC's existing connections and audience of 26 million UK adults. IPC does not currently publish any hip-hop magazines, so Rythme would give IPC a new genre and competitive advantage. Rythme would be distributed in retailers like supermarkets and newsagents as well as available online through websites and for subscription. It would publish monthly to keep readers engaged and allow time for quality production.
Publishing research
This document discusses several potential publishing houses for an EDM magazine. It analyzes publishers such as EDM Magazine, which is fully dedicated to EDM culture; DJ Mag's publisher, which focuses more narrowly on DJ Mag; and Bauer, a huge media company with many music magazines and outlets. While Bauer would provide more opportunities for syndication across different platforms, the document concludes a smaller, more niche publisher would better match the independent and genre-focused nature of the planned EDM magazine.
Question 3
This document discusses potential media institutions to distribute a new music magazine. It suggests that Emap could be a good fit as they have sections for government, retail, environment, fashion and media but no music section, so the new magazine could fill a gap. Alternatively, Bauer Media also publishes several popular music magazines like Mojo, Q, Kerrang! and Smash Hits but none focused on urban music, the genre of the new magazine, so it could attract readers of their existing titles.
Evalution 3
The document considers potential media distributors for a new music magazine. Bauer Media is discussed as a option because it already distributes the indie-focused magazine Q, but Q may also compete for the same audience. IPC is also considered as it has popular music magazines in Europe and distributes 350 million copies annually, though its indie-focused NME magazine could also compete. Ultimately, Bauer is selected as the best choice due to its stability and large reach in the UK and abroad, while recognizing the competition with Q but that Q has expanded beyond indie music.
IPC QUESTION 3
IPC would be a suitable institution to distribute the writer's rock music magazine because IPC already publishes a large number of magazines and has experience distributing magazines in the rock genre, such as NME. Choosing IPC could allow the magazine to benefit from IPC's existing distribution network while the magazine's focus on a younger audience would provide IPC an opportunity to reach a new demographic.
Publishing research
This document discusses several potential publishers for an EDM magazine:
- EDM Magazine publishes a bi-monthly print magazine and digital content focused on electronic dance music culture. It aims to inform fans and is a platform for brands to reach this audience.
- DJ Mag's publisher focuses only on DJ Mag and a nightlife website. As a small, exclusive publisher it could be a good fit for a nightlife-centered magazine.
- Bauer Media is a large multimedia company with many music magazines, radio stations, and websites. While it offers more syndication opportunities, its large size may not match the independent style of the EDM magazine.
Evaluation Q3
Bauer Media would best distribute the media product because they specialize in entertainment and music magazines like Kerrang and Q, which have a similar target audience of teenage and young adult males as the rap/hip-hop magazine. Bauer Media also partners with radio stations to help promote magazines and reaches a large weekly audience of 19 million people, allowing the magazine to reach a mass market. In contrast, IPC does not distribute many comparable magazines and does not focus as much on music publications.
Task 3
Bauer Media and IPC were considered as potential media institutions to distribute a new hip-hop magazine. While Bauer Media has experience producing successful music magazines like Kerrang and Mojo, they already publish three music magazines and distributing a hip-hop magazine may compromise sales. IPC produces fewer magazines, just NME and Uncut, with NME being a long-running and successful indie magazine. As IPC does not currently publish any hip-hop magazines and has experience with one major music title, they were selected as the preferred publisher to distribute the new hip-hop magazine.
Question 3
Conde Nast would be a suitable publisher for the magazine as they have brands like Glamour and Teen that align with the magazine's focus on glamour and new artists. The magazine would be distributed in stores like Tesco and Sainsbury as well as clubs to promote new music. It will be released monthly to maintain relationships with artists and keep consumers engaged with new music for longer. Subscriptions will be offered for 6 months at a relatively low price to attract and retain loyal readers.
Q7
Since creating their preliminary magazine cover, the author has learned many new skills using Photoshop and Indesign. They have improved at editing images, using different fonts and layouts, and incorporating typical magazine elements like editorials and subscription boxes. Their pop magazine cover and contents page now look more polished and professional compared to the preliminary versions, demonstrating their continued development of software skills and knowledge of magazine design conventions.
Media Institution Research
Columbia Pictures would be the best distributor for the film 'Deadline' based on the success of similar films they have distributed, including Terminator Salvation, Quantum of Solace, Zombieland, 2012, The International, Spiderman 3, and 30 Days of Night, which were all box office hits. Columbia Pictures is an American film studio founded in 1919 and originally independently owned, but now forms part of Sony Pictures Entertainment which has been its owner since 1989.
Magazine Institutions
The document lists several major magazine publishing companies in the UK and some of the magazines they publish. BBC publishes magazines related to their TV and radio programs like Countryfile, Top Gear, and Radio Times. Future PLC publishes gaming and entertainment magazines such as GamesMaster, Xbox World 360, and Guitar Techniques. IPC Media publishes magazines focused on entertainment, homes, and hobbies, including NME, Ideal Home, and Horse. Bauer Media's magazines include lifestyle magazines like Grazia, Heat, and Empire. The concluding paragraph discusses targeting a magazine's audience of 16-25 year olds through bold design choices.
2. survey taking for target audience - AS Media
This document provides guidance for students on conducting target audience research and surveys for their media studies magazine project. It discusses:
- The difference between quantitative and qualitative research methods and appropriate question types. Quantitative research uses structured questions and large sample sizes, while qualitative aims for an in-depth understanding using focused smaller samples.
- Suggestions for how to find the target audience such as reviewing existing research, designing relevant questions, and using a mixture of open and closed questions.
- Creative ways to actively search for audience information beyond just questionnaires, such as using social media, online surveys, focus groups and interviews.
- The importance of analyzing survey results through visualizations, written analysis of how the research enhanced audience
Institutional Research
AS Media Studies Coursework-Institutional research on Bauer Media Group and Mama Group, including details on Kerrang! and The Fly magazines.
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Question 3
The document provides information about three music magazines: Vibe, Songlines, and DJ Mag. It discusses their owners, target audiences, distribution methods, and advertising approaches. Vibe is owned by large media company Spin Media and has 40 million online hits per month, targeting hip hop, rap, and R&B fans. Songlines is independently based in London and distributes worldwide, targeting anyone interested in various music genres and related topics. DJ Mag is owned by IHM Global Media, published in multiple languages, and focuses on music appealing to DJs.
Institutions
IPC Media and Bauer Media Group would be good choices to distribute the magazine because they both have experience publishing music magazines. While IPC Media releases most magazines weekly or monthly and the new magazine would be every two weeks, they have gaps in their portfolio for a magazine targeting both men and women with a dance music genre. Bauer Media operates internationally and has room for a dance-focused magazine. Overall, IPC Media is selected as they could attract the target audience and have a track record of profitable magazines.
Question 3 publishers
IPC Media would be the best media institution to distribute my alternative/rock magazine. IPC Media publishes over 60 media brands across multiple platforms, reaching over 25 million users globally each month. While Bauer Media also publishes magazines, IPC Media would have less competition as it only publishes one similar indie/rock magazine, NME, as opposed to Bauer's more successful music magazines. IPC Media also engages with audiences that align with my magazine's mixed gender content, reaching two-thirds of its 26 million UK users who are women and over 40% who are men.
Question 3
I would like to distribute my music magazine through IPC Media because they have influence in the music magazine industry and reach 26 million people in the UK, which would provide a large audience. IPC Media currently publishes NME magazine, which deals with similar artists and images that would be featured in my magazine. Based on feedback, the magazine would also be distributed online to make it easier for the target audience to view and purchase, as well as in music-focused stores like HMV and mainstream retailers like Tesco and Sainsbury's to maximize availability.
Evaluation 3
The document discusses reasons for choosing Bauer Media Group to distribute a new music magazine. First, Bauer is a worldwide media empire that distributes over 300 magazines across 15 countries, providing large potential audiences. Second, Bauer distributes popular magazines like Q music monthly, showing they could help a new magazine gain popularity. Third, Bauer distributes magazines through multiple platforms like online, TV and radio, allowing the audience to access the magazine in different ways. Bauer's wide range of genres also means the new magazine would fit without competing directly with others.
Evaluation
Bauer Media would be the best media institution to distribute the media product IMMERSE. Bauer Media publishes popular music magazines like Kerrang!, Mojo, and Q that target a similar audience to IMMERSE. They are well known in the music industry with 20 radio stations. Their high quality printing is also important for IMMERSE since it focuses heavily on photos. IPC Media and Rheingold Publishing would not be as suitable, as IPC's magazines only share some of the same audience while Rheingold focuses on classical music, differing from IMMERSE's target genre.
Q3
IPC Media would be the best media institution to distribute my new music magazine. As the UK's leading consumer magazine publisher, IPC Media distributes some of the biggest magazines in the country. They have a large portfolio reaching over 350 million copies annually and a strong cross-platform presence to reach wide audiences. Their experience and connections would ensure my magazine is distributed effectively and allow high-quality publishing. While Bauer Media is also excellent, they own major music magazines that could overshadow my new magazine focusing on underground artists, so IPC Media provides a better opportunity.
Question 3
IPC Media would be a suitable institution to distribute my media product. As one of the UK's leading magazine publishers, IPC Media has experience successfully marketing and advertising products. They also understand different social groups due to their variety of magazine genres and target audiences. My indie music magazine aimed at ages 16-20 could attract a new audience for IPC Media and expand their portfolio to fill a gap in the market. Distributing my product would help IPC Media capture the attention of younger female music fans and potentially gain long-term readers as they age.
Q3 distribution
The document discusses choosing IPC Media as the publisher for a new music magazine called Rythme. IPC Media is the leading consumer magazine publisher in the UK, giving Rythme recognition and access to IPC's existing connections and audience of 26 million UK adults. IPC does not currently publish any hip-hop magazines, so Rythme would give IPC a new genre and competitive advantage. Rythme would be distributed in retailers like supermarkets and newsagents as well as available online through websites and for subscription. It would publish monthly to keep readers engaged and allow time for quality production.
Publishing research
This document discusses several potential publishing houses for an EDM magazine. It analyzes publishers such as EDM Magazine, which is fully dedicated to EDM culture; DJ Mag's publisher, which focuses more narrowly on DJ Mag; and Bauer, a huge media company with many music magazines and outlets. While Bauer would provide more opportunities for syndication across different platforms, the document concludes a smaller, more niche publisher would better match the independent and genre-focused nature of the planned EDM magazine.
Question 3
This document discusses potential media institutions to distribute a new music magazine. It suggests that Emap could be a good fit as they have sections for government, retail, environment, fashion and media but no music section, so the new magazine could fill a gap. Alternatively, Bauer Media also publishes several popular music magazines like Mojo, Q, Kerrang! and Smash Hits but none focused on urban music, the genre of the new magazine, so it could attract readers of their existing titles.
Evalution 3
The document considers potential media distributors for a new music magazine. Bauer Media is discussed as a option because it already distributes the indie-focused magazine Q, but Q may also compete for the same audience. IPC is also considered as it has popular music magazines in Europe and distributes 350 million copies annually, though its indie-focused NME magazine could also compete. Ultimately, Bauer is selected as the best choice due to its stability and large reach in the UK and abroad, while recognizing the competition with Q but that Q has expanded beyond indie music.
IPC QUESTION 3
IPC would be a suitable institution to distribute the writer's rock music magazine because IPC already publishes a large number of magazines and has experience distributing magazines in the rock genre, such as NME. Choosing IPC could allow the magazine to benefit from IPC's existing distribution network while the magazine's focus on a younger audience would provide IPC an opportunity to reach a new demographic.
Publishing research
This document discusses several potential publishers for an EDM magazine:
- EDM Magazine publishes a bi-monthly print magazine and digital content focused on electronic dance music culture. It aims to inform fans and is a platform for brands to reach this audience.
- DJ Mag's publisher focuses only on DJ Mag and a nightlife website. As a small, exclusive publisher it could be a good fit for a nightlife-centered magazine.
- Bauer Media is a large multimedia company with many music magazines, radio stations, and websites. While it offers more syndication opportunities, its large size may not match the independent style of the EDM magazine.
Evaluation Q3
Bauer Media would best distribute the media product because they specialize in entertainment and music magazines like Kerrang and Q, which have a similar target audience of teenage and young adult males as the rap/hip-hop magazine. Bauer Media also partners with radio stations to help promote magazines and reaches a large weekly audience of 19 million people, allowing the magazine to reach a mass market. In contrast, IPC does not distribute many comparable magazines and does not focus as much on music publications.
Task 3
Bauer Media and IPC were considered as potential media institutions to distribute a new hip-hop magazine. While Bauer Media has experience producing successful music magazines like Kerrang and Mojo, they already publish three music magazines and distributing a hip-hop magazine may compromise sales. IPC produces fewer magazines, just NME and Uncut, with NME being a long-running and successful indie magazine. As IPC does not currently publish any hip-hop magazines and has experience with one major music title, they were selected as the preferred publisher to distribute the new hip-hop magazine.
Question 3
Conde Nast would be a suitable publisher for the magazine as they have brands like Glamour and Teen that align with the magazine's focus on glamour and new artists. The magazine would be distributed in stores like Tesco and Sainsbury as well as clubs to promote new music. It will be released monthly to maintain relationships with artists and keep consumers engaged with new music for longer. Subscriptions will be offered for 6 months at a relatively low price to attract and retain loyal readers.
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Q7
Since creating their preliminary magazine cover, the author has learned many new skills using Photoshop and Indesign. They have improved at editing images, using different fonts and layouts, and incorporating typical magazine elements like editorials and subscription boxes. Their pop magazine cover and contents page now look more polished and professional compared to the preliminary versions, demonstrating their continued development of software skills and knowledge of magazine design conventions.
Media Institution Research
Columbia Pictures would be the best distributor for the film 'Deadline' based on the success of similar films they have distributed, including Terminator Salvation, Quantum of Solace, Zombieland, 2012, The International, Spiderman 3, and 30 Days of Night, which were all box office hits. Columbia Pictures is an American film studio founded in 1919 and originally independently owned, but now forms part of Sony Pictures Entertainment which has been its owner since 1989.
Magazine Institutions
The document lists several major magazine publishing companies in the UK and some of the magazines they publish. BBC publishes magazines related to their TV and radio programs like Countryfile, Top Gear, and Radio Times. Future PLC publishes gaming and entertainment magazines such as GamesMaster, Xbox World 360, and Guitar Techniques. IPC Media publishes magazines focused on entertainment, homes, and hobbies, including NME, Ideal Home, and Horse. Bauer Media's magazines include lifestyle magazines like Grazia, Heat, and Empire. The concluding paragraph discusses targeting a magazine's audience of 16-25 year olds through bold design choices.
2. survey taking for target audience - AS Media
This document provides guidance for students on conducting target audience research and surveys for their media studies magazine project. It discusses:
- The difference between quantitative and qualitative research methods and appropriate question types. Quantitative research uses structured questions and large sample sizes, while qualitative aims for an in-depth understanding using focused smaller samples.
- Suggestions for how to find the target audience such as reviewing existing research, designing relevant questions, and using a mixture of open and closed questions.
- Creative ways to actively search for audience information beyond just questionnaires, such as using social media, online surveys, focus groups and interviews.
- The importance of analyzing survey results through visualizations, written analysis of how the research enhanced audience
Institutional Research
AS Media Studies Coursework-Institutional research on Bauer Media Group and Mama Group, including details on Kerrang! and The Fly magazines.
What types of magazine and target audience has ipc been associated with over ...
IPC has been associated with magazines targeting a variety of audiences over the years, including magazines focused on sports, hobbies, and lifestyle topics. They began by targeting middle aged men with magazines like Horse & Hound and Shooting Times in the 1800s, and later expanded to target women with titles like Woman's Weekly and Woman & Home. IPC continues targeting both male and female audiences with a wide range of interest areas. Their long history and expertise in appealing to different groups through specialized magazines makes them an appropriate choice to publish a new title.
Ipc Media
IPC Media Ltd is a large UK publisher that sells over 350 million magazines annually across over 60 iconic brands. IPC focuses on older audiences through magazines like Country Life and Woman's Weekly but also targets young women with Marie Claire. While IPC produces magazines for a wide range of demographics, it does not have significant involvement in television or contacts for more niche audiences.
IPC
The document discusses the IPC media group and their history of publishing various magazine types over the years. It provides a timeline of magazines published from the 1800s to today, covering genres like music, women's interests, TV, sports and more. The IPC would be an appropriate publisher for a new music magazine due to their experience with successful music titles like NME and knowledge of the genre. They may look to publish rock/indie or pop magazines that fit their existing audiences.
NME Analysis
This document provides an analysis of the British music publication NME (New Musical Express). Some key details include:
- NME started as a music newspaper in 1952 and transitioned to a magazine format in the 1980s.
- It was the first British paper to include a singles chart. In the 1970s it became the best-selling British music newspaper.
- Today it focuses on indie/rock genres and has an online presence with 5 million users per month.
- The typical readership is men aged 15-30 who enjoy those genres of music. Visual elements like imagery and a band index are used to attract this target audience.
Emap, ipc media & bauer
EMAP owns several industry-leading magazines that connect professionals within various fields such as retail, health, construction, fashion and more. Their goal is to help professionals grow and inspire them to achieve their goals through senior networking events, industry awards, online content, conferences and insightful journalism. They have built a strong reputation for helping advertisers connect with their audiences.
The International Publishing Corporation (IPC) was formed in 1963 through the merger of several UK magazine publishers. It now owns over 60 iconic brands distributed across more than 80 countries worldwide. IPC magazines engage about two-thirds of UK women and 42% of UK men.
Bauer Media is Europe's largest privately-owned publisher, with magazines in Germany,
Bauer media
Bauer Media publishes several popular music magazines in the UK, including Kerrang!, Q, and Mojo. Kerrang! is the world's biggest selling weekly rock music magazine that delivers news, reviews, and features for dedicated music fans. Q is the UK's biggest selling monthly music magazine seen as an authority on quality music. Mojo is the world's biggest UK music magazine that provides world-class journalism and photography about music. Bauer Media would be a good publisher for a new music magazine due to their expertise in music magazines and proven ability to successfully market titles to music enthusiasts.
Unit 6 - Task 1
The document discusses audience profiling and research. It defines quantitative research as using surveys and questionnaires to determine numerical audience figures. Qualitative research aims to understand audiences in more depth by asking open-ended questions. It also outlines key audience measurement organizations like BARB and RAJAR. Additionally, it describes different ways of profiling audiences, such as demographics, socioeconomic status, psychographics, geodemographics, and types of audiences like mainstream, alternative, and niche.
Magazine institutions
IPC Media is one of the largest magazine publishers in the UK, publishing over 350 million copies across various divisions including women's, lifestyle, and television magazines. Bauer Media Group is a large German publisher operating in 15 countries that publishes magazines including Q, Mojo, and Kerrang. Emap was previously the second largest UK magazine publisher but was split up and sold in 2007, with its consumer magazines going to Bauer.
As media institutions
The document discusses what institutions are in media and provides examples of large media conglomerates. It examines how institutions can influence media through ownership and various integration strategies. Branding and promoting positive images are important goals for institutions in shaping perceptions of their products and services.
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What types of magazine and target audience has ipc been associated with over ...
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Similar to Ipc
Question 3
The document discusses potential media institutions that could distribute a new music magazine called New Noise. It analyzes two main options: IPC and Bauer. IPC is presented as a well-established publisher with wide reach, but only distributes one other music magazine, NME. While IPC could help boost music magazine sales, Bauer may be a better choice as it has more music magazine experience through titles like Kerrang, Q and MOJO. Bauer also has a very popular magazine, TV Choice, that could provide selling techniques to help New Noise succeed.
My Institution Research
IPC Media and Bauer Media are two large magazine distributors in the UK. IPC publishes music magazines like NME targeted at 16-24 year olds, while Bauer publishes magazines like Kerrang and Q for a similar demographic. The author concludes that Bauer would be a better choice than IPC to distribute a new music magazine for 16-21 year old women, because Bauer does not currently publish any magazines directly in that niche market segment.
Evaluation Question 3
IPC would be suitable to distribute the media product because they have experience with similar music magazines like NME that focus on alternative music. While IPC magazines appeal more to women, their experience with the target genre and audience would help. Bauer publishes more mainstream music magazines for a wide audience, but none focus on the same genre. Therefore, IPC is best to distribute the product since they understand the targeted alternative music audience.
Question three
IPC Media or Bauer Media would be good choices to distribute the magazine because they are large, global media companies that can expose the niche music and fashion magazine to a wide audience across multiple countries. IPC Media distributes popular magazines in similar genres and is always looking for new titles, while Bauer Media reaches 15 countries and 300 magazines, allowing the new magazine to find readers internationally. Their broad networks and experience with music magazines in particular make them well-suited to help build an audience for the unique new magazine.
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IPC Media publishes NME magazine and has a large female audience that matches the target audience of the document author's new music magazine. While Bauer Media publishes similar magazines to the proposed one like Kerrang and Q, IPC would be a better choice because it does not currently distribute many magazines so the new title would stand out, and the target audiences are also aligned.
Eval Question #3
The document analyzes potential magazine publishers for distributing a new music magazine called "Solo". IPC Media and Bauer are identified as the best options. IPC Media publishes popular music magazines like NME and reaches many potential readers. Though NME focuses only on rock music, "Solo" would feature a variety of genres and attract younger audiences. Bauer also publishes well-known music magazines across different genres that could complement "Solo". In contrast, Emap would not be suitable since it lacks experience with music magazines.
Q3 distribution
This is my PowerPoint answer to Question three: What kind of media institution might distribute your media product and why?
3
Bauer Media would be well-suited to distribute the media product due to their large reach and experience with music magazines, however distributing another similar magazine would make it a competitor to their existing successful titles. IPC may have less experience than Bauer Media but there is a gap in the market for their music magazine titles, and they have experience and customers interested in indie/rock music that could be interested in the new magazine, making it a good addition for IPC.
Question 3
There are 4 main magazine distribution companies in the UK. Bauer Consumer Media would be the best choice to distribute the author's new indie music magazine, as they have an international reach and lack of similar magazines currently. Though Bauer distributes some music magazines, the author's magazine would appeal to a different audience than their current offerings which focus on heavier rock/metal or older musicians.
Evaluation Question 3
IPC Media would be the most appropriate distributor for the magazine because they have a diverse portfolio of magazines targeting different genres and demographics. As a large and profitable company, IPC Media could invest in a more niche magazine like PopHeart, which targets young female adults aged 16-25 with pop music content. Similar to PopHeart, IPC Media's NME magazine has a niche audience of 16-24 year olds focused on indie/pop music. IPC Media is also adapting to changes in the industry by developing magazine apps to engage digital audiences.
3) what kind of media institution might
Bauer Media and IPC Media are both potential media institutions to distribute a new chart music magazine targeted at teenage girls aged 16-19. IPC publishes NME and Teen Now which have similar target audiences. Bauer publishes Q Magazine and Kerrang!, also targeting similar audiences. Bauer has an advantage through its extensive multi-platform presence across TV, radio, tours and festivals focused on music genres featured in the charts. This diversity would help attract and retain the target audience better than IPC, making Bauer Media the best choice to distribute the new magazine.
Task 4 a ipc media
The document discusses the IPC Media and its association with various magazine genres including country, fashion, lifestyle, home, sports, teen, and music magazines. It notes that the IPC has successfully published the music magazine NME for over 53 years, demonstrating that it is a capable publisher. However, it only focuses on rock and indie music genres. Developing a magazine covering a broader range of music genres like pop, rap, and reggae could attract more readers. Alternative publishers like Bauer Media may also be appropriate since they have more experience publishing music magazines and partnerships with music organizations.
Task 4
IPC has published magazines across many genres over the years, including sporting, lifestyle, home/gardening, music/media, and hobbies magazines. They have experience targeting niche audiences. IPC would be a suitable publisher for a new music magazine because of their expertise in niche markets and history publishing music magazines like NME. They are likely to publish magazines focused on specific genres like indie/rock or pop to appeal to targeted audiences. Alternative publishers like Bauer may also be suitable as they publish a variety of music magazines at lower prices and have experience with different audiences. The document discusses developing a pop music magazine, noting that Top of the Pops magazine is an example of an existing pop magazine and that its publisher,
Q3
The document discusses potential media institutions to distribute a new music magazine called "ALPHA". It considers IPC Media/Time Inc. and Harris Publications. IPC Media distributes magazines like NME and Now that have a similar target audience of 16-25 year olds and a focus on music, fashion, and gossip. Distributing through IPC would allow ALPHA to reach a broad audience both physically and online. Harris Publications has experience distributing over 10 music magazines focused on genres like hip-hop and has a large audience of over 250,000 copies sold per month, providing an opportunity for ALPHA to reach a wide US audience. Both companies could effectively distribute ALPHA given their experience with similar target audiences and genres.
Evaluation question 3
The student is evaluating which media institution would be best to distribute their new indie music magazine targeted at ages 15-25. They analyzed Bauer Media Production, EMAP, and Time Inc. UK. Bauer targets a similar young adult audience for magazines like Kerrang and Q. While distributing an indie magazine could broaden Bauer's appeal, EMAP and Time Inc. target older audiences that do not match the student's. Therefore, the student concluded that Bauer Media Production would be the best choice to distribute their magazine since it already reaches their target audience nationally and could benefit from the new genre.
Evaluation question 3
IPC media would be well-suited to publish the author's magazine as they already publish several magazines targeted at young men and women, including the NME. While Bauer media also publishes music magazines like Q, the author prefers IPC since they specialize more in magazines rather than radio. The author's magazine would take an unconventional, "maverick" approach to covering indie rock and rock music that could attract new audiences. IPC may already publish a similar magazine, the NME, but the author believes offering multiple options would only benefit IPC through increased sales and profits by appealing to different readership interests.
Presentation1
The publisher that the author thinks could best distribute their proposed disco/dance magazine is IPC Media. IPC Media is one of the leading consumer magazine publishers in the UK and distributes respected magazines like NME. They do not currently have a disco or dance magazine, so the author's magazine would offer something new. IPC Media also sells a variety of magazines to a wide audience, and distributes fashion magazine Marie Claire, so they may be interested in a magazine keeping up with disco music trends.
Q2
The publisher the author wants to distribute their disco/dance magazine with is IPC Media. IPC Media is one of the leading consumer magazine publishers in the UK. They distribute respected magazines like NME and have experience successfully selling music magazines. IPC Media does not currently have a disco or dance magazine, so the author's magazine would offer something new. Their wide variety of magazines across genres like fitness and fashion shows they can appeal to different audiences. Distributing with IPC Media would help the author's magazine reach a large, existing audience and potentially sell well.
Evaluation question 3
The document discusses potential media institutions that could distribute the author's music magazine called "Mix". The author considers three main options: Bauer Media Group, EMAP, and Time Inc. UK. Bauer is identified as the best choice as they distribute magazines like Kerrang and Q that appeal to both male and female young adults, matching the target audience of "Mix". While EMAP and Time Inc. UK's audiences are older, Bauer could benefit from expanding into the indie music genre with "Mix" and further reach through their other distribution channels like radio, TV, and apps. In conclusion, Bauer Media Group is chosen as the ideal partner to distribute "Mix" due to the alignment of target audiences and opportunities to promote across multiple platforms
Question 3
The document discusses potential media institutions to distribute a music magazine called "Ever Ready". It considers IPC Media and Bauer as both publish music magazines. IPC Media targets 16-24 year olds and publishes magazines in print and digitally. Bauer publishes popular music magazines like Q, Mojo, and Kerrang, so introducing a new magazine would not be as challenging. They have a wide portfolio of music genres that could help introduce "Ever Ready" to more people. Bauer already has success in music magazine publishing so would be a good choice.
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Task 6
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Task 6
The document discusses the history and characteristics of the pop music genre. It provides definitions of pop music and discusses its origins in the 1920s and development over time by absorbing influences from various other genres. Some key pop artists mentioned include Adele, Jessie J, and Bruno Mars. Pop magazines typically feature images of famous artists on their covers along with articles on celebrities, fashion, music, and competitions to engage readers.
Research Into The Pop Genre
The document discusses the history and characteristics of the pop music genre. It provides definitions of pop music and discusses its origins in the 1920s and development over time by absorbing influences from various other genres. Some key pop artists mentioned include Adele, Jessie J, and Bruno Mars. Pop magazines typically feature images of famous artists on their covers along with articles on celebrities, fashion, music, and competitions to engage readers.
My Pop Magazine Ideas
The document proposes creating a pop music magazine targeted at 15-18 year old girls. It would focus more on music charts and pop artists than current magazines, which mainly cover fashion and boys. The magazine aims to sit between music industry focused publications like Billboard and entertainment magazines like Top of the Pops by incorporating music, fashion, and beauty content relevant to older teenage girls. Possible article ideas include recaps of recent music charts, fashion trends, interviews with popular artists, and makeup tips.
Q Magazine Analysis
Q Magazine is a monthly UK publication focused on alternative music. It was founded in 1986 to serve an older audience still interested in CDs and albums. The magazine includes interviews, reviews, and lists related to rock and alternative genres. Its target readership is 30-40 year old males interested in those music styles.
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- 1. What kind of media institution might distribute your media product and why?
- 2. IPC would be a good publisher for my pop music magazine. The only other music magazine it distributes, is NME, which is good as it is a completely different genre of music compared to mine. This means my magazine won’t have to compete with any other magazines distributed by the IPC and would get more market coverage. Although Bauer had more experience working with music magazines like ‘Q’ and ‘Kerrang’, the IPC works with many women and fashion magazines. This means they have more knowledge on how to promote a magazine towards females, which is my target audience. The IPC also has a website where my readers could subscribe to my magazine. Also they distribute the magazines all over the UK, to different newsagents and shops, which would make my magazine more well-known and popular.