I would like to distribute my music magazine through IPC Media because they have influence in the music magazine industry and reach 26 million people in the UK, which would provide a large audience. IPC Media currently publishes NME magazine, which deals with similar artists and images that would be featured in my magazine. Based on feedback, the magazine would also be distributed online to make it easier for the target audience to view and purchase, as well as in music-focused stores like HMV and mainstream retailers like Tesco and Sainsbury's to maximize availability.