This document discusses various strategies for clubs to enhance internal communications and member engagement, including using websites, social media platforms like Facebook and Instagram, email newsletters, phone calls, video conferencing tools, and in-person meetings. It emphasizes the importance of communication for clubs to keep members connected and engaged in the club's activities, as well as support Rotary's new strategic plan of enhancing participant engagement.

1. INTERNAL COMMUNICATIONS

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WHY IS IT SO IMPORTANT?

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 ROTARY’S NEW STRATEGIC PLAN
 Enhance participant engagement
Support clubs to better engage their members

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GET THEM CONNECTED
Whether a club member is brand
new, or has been a Rotarian for
many years, it is vitally important to
let each member know they are an
important part of the club.
Today there are numerous other
opportunities that are competing for
Rotarian’s interests, time, and money,
so it’s up to the local club to help make
sure all members feel connected.

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ROTARY’S VISION STATEMENT
Together, we see a world where people
unite and take action to create lasting
change — across the globe, in our
communities, and in ourselves.

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Media…

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YOUR CLUB WEBSITE
DACdb or Clubrunner:
Use a club meeting to
familiarise your members with
the club website, if possible
walk members through
the site on screen.
Make sure you ask for
questions from members.
Keep the site interesting add
meeting and event info

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YOUR CLUB WEBSITE
If you have a separate site, make sure it’s kept up to date.

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Facebook groups
• Having a private FB
group means you
can post member/
club/district info
meant only for them
and it’s not viewable
by the public.

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Facebook
• BUT also set up a public page to get out the
message about how awesome your
club/district is!

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Facebook
• Several clubs have begun live
streaming their meetings and/or
events – a fun way to get people involved

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Other Social Media
• Instagram
• YouTube
• LinkedIn
• Vimeo
• Twitter
• …and hundreds more!

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TAKE THE LOAD OFF!
Entering info separately in a slew of SM programs
can be challenging AND time consuming.
Make your (or your PI Chair’s) life easier by using
IF THIS THEN THAT (IFTTT)

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TAKE THE LOAD OFF!

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EMAIL
YES you still use it. Remains as the #1 means of
Online communication.
BUT ensure that everyone has put their correct
and most used address in their online profile.
AND give a pep talk about checking emails.
Try to make it easy – urge them to look say
every other day.

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ZOOM

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WHATSAPP
A fast and easy way to
communicate with your
club members. Can also
be used for club
committees, event
planning etc.

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PHONE CALLS!
Sometimes WAAAY more
effective than an email.
• More personal
• Immediate response
• Can easily discuss things

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NEWSLETTERS

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DG MESSAGES

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DG MESSAGES

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ONE ON ONE
Friendship / Fellowship /
Community:
In an increasingly complex
world, Rotary provides one of the
most basic human needs:
the need for friendship and
fellowship. It is one of two
reasons why Rotary
began in 1905.

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WHY???
Increased
visibility
Increased
membership
and
contributions
Partnerships
and support
for local
projects
Engaged
members

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THANK YOU!