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SMARTPHONE PHOTOS THAT DON’T SUCK
2
3
WHO ARE THESE PEOPLE?
PDG Marshall Butler
Rotary Club of West Jacksonville
Rotary District 6970
Zone 34 Assistant Public Image Coordinator
Vice President, Web Solutions
DiscoverTec
marshall@rotary6970.org
904-382-7028
4
WHO ARE THESE PEOPLE?
Susan Courter
Rotary Club of Lakewood Ranch
Rotary District 6960
Zone 34 Assistant Public Image Coordinator
Director of Business Development
R.E. Crawford Construction
susan.r.courter@gmail.com
941-545-0650
5
CAPTURE THE MESSAGE
6
BASIC TIPS
• Clean your dirty lens!
• Be mindful of lighting and use natural
light if possible
• Take your time and setup the perfect
shot (or at least steady your shot)
• If time is limited take a lot of images and
edit later
• Try not to use zoom unless unavoidable
• Don’t get your thumb in the shot
7
ADVANCED TIPS
• Adjust focus and exposure
• Use the filters and editing tools in
your camera app
• Use HDR mode (High Dynamic
Range)
• Try not to use zoom unless
unavoidable
• Use the right shooting mode
• Use a photo editor and experiment with
3rd party apps
• Patience is key - Wait for the image you
want to capture the message or emotion
you want to share
• Follow the rule of thirds
• Turn off your flash unless necessary
• Empty space is ok
• SAVE THOSE FULL RESOLUTION PHOTOS!
8
PORTRAIT MODE
9
PROPS & WORDS
#PolioPinkyChallenge
10
TELL THE STORY
11
TELL THE STORY
12
TELL THE STORY
13
EMOTION WITHIN IMAGES
14
TAKE TIPS FROM OTHERS
15
FIND THESE PEOPLE
16
SOMETIMES YOU HAVE TO GO TO GREAT LENGTHS
FOR A GREAT
SHOT!
17
LOOK FOR THESE
18
TYPICAL SHOTS
TYPICAL SHOTS
19
21
ROTARIANS IN ACTION
22
SHOWCASE OUR AREAS OF FOCUS
23
BACKGROUNDS
WATCH OUT FOR
• Reflection in glasses or windows
• Hats shading or covering the face
• Sunlight in the background
• Words and logos on clothing/hats
(unless it’s Rotary!)
• Closed eyes
• Background no-nos
NOOOOOOO!!!!!!!
NOW WHAT?
• Social media content
• Create Facebook/Instagram
stories (IG hack!)
• Print materials: newsletter,
press release, ads
• Website
• People of Action
PEOPLE OF ACTION STYLE GUIDE
28
myrotarystory.org
29
PUBLIC IMAGE CITATION
30
THANK YOU!

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20190212 smartphone photography sc

Editor's Notes

  1. Zone 33/34 Facebook Public Group
  2. About me Hurricane Irma I FB stalked your district and you have really amazing pictures!
  3. About me
  4. Projects Events People we serve Rotarians
  5. Clean your dirty lens! Be mindful of lighting and use natural light if possible Take your time and setup the perfect shot (or at least steady your shot) - ready and steady freddie If time is limited take a lot of images and edit later Try not to use zoom unless unavoidable
  6. In our pockets, each one of us carries a 4k high resolution camera Not sure if many of you are like me, but I have separation anxiety when I don’t have my phone This means we are ALWAYS carrying a tool that can be used for Rotary PI, there are no excuses to not capture Rotary’s People of Action Take out your phones and look at the phone app Once the image is in focus you click the yellow box that shows up (iphone) a light icon will show up and you can drag up and down to adjust the exposure Filters are now stock on all smart phones - Adding a filter can be great! B&W HDR - High Dynamic Range - brings out the detail in the darkest and brightest parts of your image - negative is that photos take longer to process so there’s a slight delay Pano - long panoramic shots Smart phones have a grid option which can help you follow the rule of thirds (settings - photo & camera preference screen) keeps your photos well balanced - Rule of thirds is simple it breaks your image up into 9 equal parts. It gives you an idea of where you should place your point of interest in your picture (this doesn’t mean you have to place it in the middle) Try to have empty space around the focal point, this will make it easier for you to crop if necessary, and you don’t get three other actions in the shot/the background blur can also help weed out background focal points Save photos at Save photos at full/high resolution – they will come in use again TRUST ME Create an album on your phone called Rotary Set up IFTTT to save photos from that album to Dropbox, Google Drive, etc
  7. Portrait mode - makes your background blurry and focuses on your main person I don’t know this man, but whoever took the picture is doing it right! Kids play at a Rotary splash pad backlight
  8. Using props or the tools within your project are a great idea to showcase what you are doing adding words to images help further tell your story #PolioPinkyChallenge - a social media challenge from last year that went across the world and back again (pound sign that creates a centralized location for all images that have that #) Instagram and Facebook stories
  9. Hurricane Irma Baby Valencia - if mother and home was in the image it would have been better Chicks with chainsaws
  10. Hurricane Irma Baby Valencia - if mother and home was in the image it would have been better Chicks with chainsaws
  11. Hurricane Irma Baby Valencia - if mother and home was in the image it would have been better Chicks with chainsaws
  12. I love looking at the woman in the back of this middle image. Joy on her face at the sight of this child being vaccinated Audrey crying because she’s learned the definition of foster child after playing with them all day at an event.
  13. Rotaractors know how to take amazing pictures - they fit so many people in one image and they showcase their impact on the world Kids also have a knack for making things look amazing and when we try to recreate it doesn’t always look perfect, but at least it’s funny
  14. Fanny my RYE student from two years ago taught me basically everything I know about pictures - The look on my face says it all. Sometimes it’s weird and uncomfortable, but she taught me that it’s best to get used to being comfortable while being uncomfortable. You capture story and emotions in a pure way.
  15. Rotaractors know how to take amazing pictures - they fit so many people in one image and they showcase their impact on the world Kids also have a knack for making things look amazing and when we try to recreate it doesn’t always look perfect, but at least it’s funny
  16. We’ve all seen these pictures before…..George looks like he’s practicing before everyone arrived, but in reality he was speaking to a group of 50 people and this was mid joke while everyone was laughing. Change up the typical images with something funny or people showing emotion not just a smile.
  17. We’ve all seen these pictures before…..George looks like he’s practicing before everyone arrived, but in reality he was speaking to a group of 50 people and this was mid joke while everyone was laughing. Change up the typical images with something funny or people showing emotion not just a smile.
  18. Show what we do, who we serve and why we do it
  19. maternal and child heath water and sanitation education and literacy economic development peace and conflict resolution disease prevention
  20. myrotary.org has backgrounds you can create to enhance your event’s photo ops
  21. Reflections (i.e. in windows, glasses)…ask to take off glasses, especially sunglasses that are reflective…often rotarians are working outside and wearing sunglasses Background no-nos Hats – capture the face, it’s easy to get shadowed, don’t capture just the hat if they’re looking down…you can ask them to take off the hat, tip it up Sunlight in the background Words and logos on clothing and hats – unless it’s Rotary! (but don’t have everyone in the group wearing the exact same shirt)
  22. Check presentation Hold the new member certificate Stand in a line Unwanted photobombes (good ones can be golden) Stand in front of the park sign / how about children playing at the park
  23. Third party apps like layout – we will discuss in our next webinar on social media scheduled for March 12
  24. PHOTOGRAPHY TO AVOID – When selecting photographs, try to avoid any that look staged. DO NOT INCLUDE: • The back of heads in photos • People who are posed or looking directly at the camera • Poor lighting • Lack of a focal point • Handshaking photos • Photos with just one person and a flat perspective • Large group pictures Don’t forget! Be sure to get written consent or release forms signed by anyone appearing in your photos. If children are in the photos, get written permission from their parents or guardians. If you did not take the photograph, get permission for its use from the photograph’s owner.
  25. Zone website for your reference Tell us what you are doing so we can feature you!!
  26. Clubs that complete 4 of the required activities and at least 2 of the option additional ones will be awarded with the PI citation over achievers that do everything get a platinum award
  27. CHALLENGE – take one photo every day (pet, kids, speaker, friend at lunch/meeting, selfies) and see how you’re able to progress…try it now! Plug RHH projects