My typical reader is a 16-year-old British female studying music, fashion design, media studies and sociology in London. She enjoys shopping, social media, music from artists like Justin Bieber and Ariana Grande. She plays piano, guitar, sings and performs in musical theater. She reads music magazines like Harmonise for concert reviews and advice during free time. She values pop music charts in magazines to discover new music and fashion sections to learn about trends on a minimum wage budget.

1. The typical reader of my magazine is a young 16 year old female.
She has the occupation of a working student currently in higher education studying A-level
Music, Fashion Design, Media studies and Sociology and is part-time employedthrough this
earning a minimum wage income for herself, in addition living with her family. Her ethinicity
and nationality is British and lives in central London, and fits into the catergory of ABC1.
The interest she has are fashion shopping regularly at retail stores / online at places like New
Look, Topshop, boohoo.com and prettylittlething.com. She enjoys sharing her life updates
and connecting with her friends on social media sites such as Facebook, Instagram and
Snapchat. She especially has a pure interest in latest Music, artists like Justin Bieber, Ariana
Grande, Selena Gomez, One Direction and Little Mix which are her idols and, loves reading
about them in our magazines whenever we feature them.

2. My typical reader is very musical minded, she is able to play the piano, guitar and has a
passion in singing. She too perfoms musicals in theatres with her drama club. Harmonise,
Billboard and Top Of The Pops are her favourite magazines to read during her free time like
during rehersal break, lunch, whenever she is at Costa / Starbucks and even during the shows
intermission. This is because, the live gig / concert reviews our magazine contents, guide her
as the honesty of our features, lets her know how to make an audience clap. She is very
active and energetic, she regularly runs and dances. Another hobbie is that she loves to go
to gigs and live concerts to see her favourite artists.
She has high values in life, although she is at an age where her morality should be strong,
she leans towards my magazine, reading it for advice as she feels that we make a great
influence and that the content we incorporate are very relatable in different aspects of her
life, and has even involved herself by asking a question in our ‘Amellie’s Advice’ section.
Harmonise offers a monthly music chart, this allows her to discover new tunes to listen to,
and very much vaules our rating choices as she very much appeals to the pop music we
include. Harmonise too offers a beauty and fashion section which she loves to read about to
know more about the latest fashion trends and what substitudes to purchase celebrities
inspired outfits, that fit within her income.