Contents Introduction to Google How has Google treated the Googlers well? Layoffs in 2009 “ Brain Drain” Google ended censorship of China site Conclusion Q&A
Introduction Founders  Larry Page, Sergey Brin Founded  1998 CEO  Eric Schmidt  Industry  Media and Internet Services Headquarters   Mountain View, California Organizational   Mission Organize the world's information and make it universally accessible and useful Organizational   Google’s Culture Innovation and Creativity
Organization structure Board of Directors   Eric Schmidt , Google Inc. Sergey  Brin , Google Inc. Larry Page , Google Inc. John  Doerr , Kleiner Perkins Caufield & Byers Ram  Shriram , Sherpalo John Hennessy , Stanford University Paul  Otellini , Intel Shirley M.  Tilghman , Princeton University Ann Mather   Operating Committee   Eric Schmidt , Chairman of the Board and Chief Executive Officer Larry Page , Co-Founder & President, Products Sergey  Brin , Co-Founder & President, Technology Nikesh   Arora , President, Global Sales Operations and Business Development Laszlo Bock , Vice President, People Operations Shona  L. Brown , Senior Vice President, Business Operations, Google Inc. W. M.  Coughran , Jr. , Senior Vice President, Engineering David C. Drummond , Senior Vice President, Corporate Development and Chief Legal Officer Alan Eustace , Senior Vice President, Engineering & Research Urs   Hölzle , Senior Vice President, Operations & Google Fellow Jeff Huber , Senior Vice President, Engineering Omid   Kordestani , Senior Advisor, Office of the CEO and Founders Patrick  Pichette , Senior Vice President & Chief Financial Officer Jonathan Rosenberg , Senior Vice President, Product Management Rachel Whetstone , Vice President, Public Policy and Communications Susan  Wojcicki , Vice President, Product Management Laszlo Bock  VP, People Operations David C. Drummond  Senior VP, Corporate Development and Chief Legal Officer
Key executives by function Engineering  Vinton G. Cerf , Vice President & Chief Internet Evangelist Stuart Feldman , Vice President, Engineering Ben Fried , Chief Information Officer Vic  Gundotra , Vice President, Engineering Udi   Manber , Vice President, Engineering Nelson  Mattos , Vice President, Engineering, EMEA Brian McClendon , Vice President, Engineering Cosmos  Nicolaou , Vice President, Engineering Sridhar  Ramaswamy , Vice President, Engineering Andy Rubin , Vice President, Engineering Shiva  Shivakumar , Vice President and Distinguished Entrepreneur Alfred  Spector , VP of Research and Special Initiatives Benjamin  Sloss   Treynor , Vice President, Engineering Linus  Upson , Vice President, Engineering Jeff Dean , Google Fellow Sanjay  Ghemawat , Google Fellow Amit   Singhal , Google Fellow Products John  Hanke , Vice President, Product Management Bradley Horowitz , Vice President, Product Management Salar   Kamangar , Vice President, Product Management Marissa Mayer , Vice President, Search Products & User Experience Neal Mohan , Vice President, Product Management Sundar   Pichai , Vice President, Product Management Mario  Queiroz , Vice President, Product Management Lorraine  Twohill , Vice President, Global Marketing Google.org Megan Smith , Vice President, New Business Development, and General Manager, Google.org Sales  Daniel  Alegre , Vice President, Asia Pacific Sales & Operations Carlo  d'Asaro   Biondo , Vice President, Southern & Eastern Europe, Middle East & Africa (SEEMEA) Francoise  Brougher , Vice President, Online Sales and User Operations Henrique de Castro , Vice President, Global Media & Platforms David Fischer , Vice President, Global Online Sales & Operations Dave  Girouard , President, Enterprise John  Herlihy , Vice President, Global Ad Operations Claire Hughes Johnson , Vice President, Global Online Sales Sanjay  Kapoor , Vice President, Search Partnerships Dr. John Liu , Vice President, Sales, Greater China Michael Lock , Vice President, Enterprise Sales Norio Murakami , Chairman, Google Japan Penry  Price , Vice President, Global Agency and Industry Development Philipp Schindler , Vice President, Northern and Central Europe Koichiro   Tsujino , President & General Manager, Google Japan Dennis Woodside , Vice President, Americas Operations Legal  David  Lawee , Vice President, Corporate Development Megan Smith , Vice President, New Business Development, and General Manager, Google.org Matt  Sucherman , Vice President and Deputy General Counsel Kent Walker , Vice President & General Counsel Nicole Wong , Vice President and Deputy General Counsel Finance  Brent  Callinicos , Vice President & Treasurer Mark Fuchs , Vice President of Finance and Chief Accountant David Radcliffe , Vice President, Real Estate and Workplace Services Jason Wheeler , Vice President, Finance
Leadership style of Google triumvirate Eric Schmidt Get to know your followers Create new ways to promote your followers Let your followers own the problems you want them to solve Allow people to function outside the company hierarchy Review your team's results by someone they respect Larry Page and Sergey Brin  Democratic decision-making styles
So ,  What have the Google  Triumvirate provided for Googlers?
Benefits of working at Google “ The goal is to strip away everything that gets in our employees’ way.  We provide a  standard package of fringe benefits , but on top of that are first-class dining facilities, gyms, laundry rooms, massage rooms, haircuts, carwashes, dry cleaning, commuting buses  –  just about anything a hardworking employee might want.” Eric Schmidt, CEO Google
So ,  What does it exactly Look like  @ Workplace?
At the workplace Healthy work-life balance Flexible work hours, part time work options, and telecommuting if the specific job allows Workout room with weights  Locker rooms  Washers and dryers  Massage room  Assorted video games  Foosball  Baby grand piano  Pool table  Roller hockey twice a week in the company parking lot  Snack Rooms with free snacks foods, fruit, and beverages  Free breakfast, lunch, dinner at the employee cafe
Also, Perks and Benefits Monetary 27 days of paid time off after one year of employment 18 weeks of additional paid time off post maternity leave; new fathers can take 7 weeks off Fuel Efficiency Vehicle Incentive Program provides a $5,000 rebate to employees purchasing hybrid cars Non-Monetary Unlimited Sick Leave On‐site Medical and dental facilities, oil change and car wash, courier, fitness center, banking center, free breakfast, lunch and dinner on a daily basis Annual on‐site Health Fair offering free testing services, including eye exams and cholesterol testing Free flu shots ETC…
, in short HR functions and policies align with business model and vision makes Google the most exciting young technology company to work for Healthy work-life balance is motivating people "I trust the people I work for, have pride in what I do, and enjoy the people I work with” Trust is “written” on the psychological contract Good employment relations, employee relations High Employee involvement More likely engage in discretionary behavior Positive Organizational citizenship behavior High job satisfaction and commitment, even self-motivated
When  Making the most of  People  in times of recession … However
26 November   2008 Google Layoffs: 10000 contractual part time   Jobs Being Cut, Report Claims 4 January 2009 Google to lay off 100 recruiters, close engineering offices 26 March 2009 Google cuts 'just under' 200 positions 1 April   2008 Google to lay off around 25% of Double Click employees Close to the Credit Crunch… ?  ?
Why? Assumptions… Economic crisis poses the unique challenge to the HR department. Save costs Business effectiveness and efficiency Corporate/Business strategy change – functional (HRM) strategy change Internal supply>demand – Redundancy –  Layoff
Impacts on   The Googlers?
An analysis from Google Official Blog…
4 January 2009, 100 Layoffs “ Given the state of the economy, we recognized that we needed fewer people focused on hiring...  we need to go further and reduce the overall size of our recruiting organization by approximately 100 positions.   We know this change will be very difficult  for the people concerned, and we hope that many of them will be able to  find new roles  at Google. They helped build this company,  new hire by new hire , and  we are enormously grateful  for everything they have done.”   Laszlo Bock, Vice President, People Operations (2009)
26 March 2009, 200 Layoffs  “ So today we have informed Googlers that we plan to reduce the number of roles within our sales and marketing organizations by just under 200 globally.  The recession  makes the timing even more difficult for the Googlers concerned.  We had to  restructure  our organizations in order to  improve our effectiveness and efficiency as a business .   We will  give each person time to try and find another position  at Google, as well as  outplacement support , and provide  severance packages  for those who leave the company.  Finally, I would like to take this opportunity to thank everyone affected for all they have contributed to Google. ” Omid Kordestani, Senior VP, Global Sales and Business Development (2009)
So,  What can we learn from that ?
In short No company is obligated to  publicly address a round of layoffs  or  praise their axed employees  or  express sympathy  for the resulting change or provide a high-level explanation for the layoffs Go a long way toward  honoring cut employees  and  improving the morale of those that remain Leadership style:  Humanistic, Theory Y leadership Motivation: Employee involvement How the psychological contract work in reality
Suggestions Deal with redundancy and dismissal  Compensation to retrenched employees  Job reapply Strengthen management, career designing and planning  A bility and Skills: Training, development and learning M otivation: Morale and Productivity  O pportunity to participate  Attitude and feelings of job satisfaction and commitment Line managers
End ... ?
“ Brain drain” at Google Spotlight The departure of  Google’s communication boss—Elliot Schrage to Facebook on May 2009 Why?  The changing enterprising spirit  Limited senior positions  Numerous companies provide Google’s knowledge workers with large salary and attractive terms and conditions Assumptions… Work life balance? Irregular career planning Impersonal company’s HR policies
Point of views from the Googlers Link to people performance management model (AMO) Those knowledge workers with  ability and skills  feel that  they can’t be recognized and valued as the company matures Google’s continuous hiring new knowledge workers make current knowledge workers feel  less motivation  and “bigger stage” to perform well Those ambitious talents think that Google can’t delivery job satisfaction and give enough  opportunities   Stock option package
Implications for Google and HRM Assumptions… Business efficiency and productivity: AMO didn’t fully happen Affect organizational citizenship behavior Morale of effective team Potential human capital advantage losses Affect competitive advantage: Long-term ability to compete Necessary training or recruitment
An analysis from the News…
“ Elliot was a valued member of the Google team we wish him well.   " “   We have a deep management pool at Google."  Google spokesman Matt Furman (2008)  “ Google has denied the a brain drain of talent following the departure of its communications boss Elliot went to Facebook” (BBC News, 2008). “ Brain Drain” in the news
So, Why…?
Suggestions Increase job satisfaction and commitment  Lower LTR A bility: make best use of talents’ skills or abilities M otivation: pay and rewards, welfare, terms and conditions O pportunities : Career development, challenging enough jobs Communication for employment relations Training new knowledge workers Improve work-life balance Show respect  Function of line managers Human resource retention Gain sustainable competitive advantage as a new media company
Spotlight  In  2 010…
A new approach to China “ These  attacks  and the  surveillance  they have uncovered — combined with the attempts over the past year to further  limit free speech  on the web — have led us to conclude that  We should  review the feasibility  of our  business operations  in China, and  potentially our offices  in China.”   12 January 2010 David Drummond, Chief legal officer
Why  ? Don’t be evil … “ Since services and information are our most successful exports, if  regulations in China effectively prevent us from being   competitive , then they are a  trade barrier "  Co-Founder Sergey Brin  24 March 2010
Why  ? Corporate/Business strategy Adapted from: WSJ Research. Analysis International (Data) (2010)
Implications for Google and HRM “ The decision to review our business operations in China has been incredibly hard, and we know that it will have potentially far-reaching consequences.  We want to make clear that this move was driven by our executives in the United States,  without the knowledge or involvement of our employees in China  who have worked incredibly hard to make Google.cn the success it is today.  We are committed to working responsibly to resolve the very difficult issues raised .” 12 January 2010 David Drummond, Chief legal officer
Google in the News Google China Employees in Limbo  13/1/2010 , WSJ Google China Employees Given Holiday Leave, Networks Being Scrutinized 14/1/2010 BBC China 600 employees in Google China may lose their jobs, some have been transferred to Hong Kong 15/1/2010, Sina Google China Is Hiring as Withdrawal Concerns Ease 23/2/2010, Business Week Google starts hiring again in China 2/3/2010, Business Insider
Implications for employees China Uncertainty and difficulties Changes in Psychological contract in reality Job security Employee Involvement Psychological will  Discretionary behavior   Discretionary behaviors of those employees in times of limbo?
From google.cn to google.com.hk “ In terms of Google's wider business operations, we intend to  continue R&D  work in China and also to   maintain a sales presence  there, though the size of the sales team will obviously be partially dependent on the ability of mainland Chinese users to access  Google.com.hk .  Finally, we would like to make clear that all these decisions have been driven and implemented by our executives in the United States, and that  none of our employees in China can, or should, be held responsible for them.   Despite all the  uncertainty  and  difficulties  they have faced since we made our announcement in January, they have  continued to focus on serving  our Chinese users and customers .  We are immensely proud of them .” 22 March 2010 David Drummond, Chief legal officer
However, in the mean time… Stay and serve the users Transferred to the office in Hong Kong Transferred to the office in HQ (Assumption) Go to other Internet or media companies in China
2008~2009, Layoffs  Job losses in Google China But Wait…
What about the Union?
References Anthony, S. (2010).  “China VS. Google: Did a Google employee provide inside help?”.  [Online] Available at: http://www.downloadsquad.com/2010/01/19/china-vs-google-did-a-google-employee-in-china-provide-inside/ (Accessed on 10 March 2010) Beardwell, J. and Claydon, T (2007).  Human resource management : a contemporary approach.  Financial Times Prentice Hall. Harlow BBC (2010). “ Google stops censoring search results in China ” [Online] Available at: http://news.bbc.co.uk/1/hi/business/8581393.stm  (Accessed on 10 March 2010) Back, A. (2010).  “Google China Employees in Limbo”.  [Online] Available at: http://blogs.wsj.com/chinarealtime/2010/01/13/google-china-employees-in-limbo/tab/article/ (Accessed on 10 March 2010) Bock, L. (2009).  “Changes to recruiting”.  [Online] Available at: http://googleblog.blogspot.com/2009/01/changes-to-recruiting.html  (Accessed on 11  March 2010) Bratton, J. and Gold, J. (2007) .  Human resource management: Theory and practice (4th Ed.).  Palgrave Macmillan, Basingstoke. Brewster, C. et al. (2008).  Contemporary issues in human resources management: gaining a competitive advantage.  Oxford University Press, Oxford. Eustace, A. (2009). “ Changes to engineering ”. [Online] Available at: http://googleblog.blogspot.com/2009/01/changes-to-engineering.html (Accessed on 11  March 2010) Foot, M. and Hook, C. (2008).  Introducing human resource management (5th Ed.).  Financial Times Prentice Hall, Harlow Helft, M. (2009).  “Google plans to lay off 200 workers”.  [Online] Available at: http://bits.blogs.nytimes.com/2009/03/26/google-plans-to-lay-off-200-workers/ (Accessed on 11 March 2010) Kordestani, O. (2009).  “Changes to our sales and marketing organizations”.  [Online] Available at: http://googleblog.blogspot.com/2009/03/changes-to-our-sales-and-marketing.html (Accessed on 11 March 2010) Shiels, M. (2008).  “Google denies staff “brain drain”.  [Online] Available at: http://news.bbc.co.uk/1/hi/7389179.stm (Accessed on 12 March 2010) Wauters, R. (2010).  “Google China employees given holiday leave, networks being scrutinized”.  [Online] Available at: http://techcrunch.com/2010/01/14/google-china-holiday-leave/ (Accessed on 10 March 2010)
 

Human Resource Management Issues at Google

  • 1.
  • 2.
    Contents Introduction toGoogle How has Google treated the Googlers well? Layoffs in 2009 “ Brain Drain” Google ended censorship of China site Conclusion Q&A
  • 3.
    Introduction Founders Larry Page, Sergey Brin Founded 1998 CEO Eric Schmidt Industry Media and Internet Services Headquarters Mountain View, California Organizational Mission Organize the world's information and make it universally accessible and useful Organizational Google’s Culture Innovation and Creativity
  • 4.
    Organization structure Boardof Directors Eric Schmidt , Google Inc. Sergey Brin , Google Inc. Larry Page , Google Inc. John Doerr , Kleiner Perkins Caufield & Byers Ram Shriram , Sherpalo John Hennessy , Stanford University Paul Otellini , Intel Shirley M. Tilghman , Princeton University Ann Mather Operating Committee Eric Schmidt , Chairman of the Board and Chief Executive Officer Larry Page , Co-Founder & President, Products Sergey Brin , Co-Founder & President, Technology Nikesh Arora , President, Global Sales Operations and Business Development Laszlo Bock , Vice President, People Operations Shona L. Brown , Senior Vice President, Business Operations, Google Inc. W. M. Coughran , Jr. , Senior Vice President, Engineering David C. Drummond , Senior Vice President, Corporate Development and Chief Legal Officer Alan Eustace , Senior Vice President, Engineering & Research Urs Hölzle , Senior Vice President, Operations & Google Fellow Jeff Huber , Senior Vice President, Engineering Omid Kordestani , Senior Advisor, Office of the CEO and Founders Patrick Pichette , Senior Vice President & Chief Financial Officer Jonathan Rosenberg , Senior Vice President, Product Management Rachel Whetstone , Vice President, Public Policy and Communications Susan Wojcicki , Vice President, Product Management Laszlo Bock VP, People Operations David C. Drummond Senior VP, Corporate Development and Chief Legal Officer
  • 5.
    Key executives byfunction Engineering Vinton G. Cerf , Vice President & Chief Internet Evangelist Stuart Feldman , Vice President, Engineering Ben Fried , Chief Information Officer Vic Gundotra , Vice President, Engineering Udi Manber , Vice President, Engineering Nelson Mattos , Vice President, Engineering, EMEA Brian McClendon , Vice President, Engineering Cosmos Nicolaou , Vice President, Engineering Sridhar Ramaswamy , Vice President, Engineering Andy Rubin , Vice President, Engineering Shiva Shivakumar , Vice President and Distinguished Entrepreneur Alfred Spector , VP of Research and Special Initiatives Benjamin Sloss Treynor , Vice President, Engineering Linus Upson , Vice President, Engineering Jeff Dean , Google Fellow Sanjay Ghemawat , Google Fellow Amit Singhal , Google Fellow Products John Hanke , Vice President, Product Management Bradley Horowitz , Vice President, Product Management Salar Kamangar , Vice President, Product Management Marissa Mayer , Vice President, Search Products & User Experience Neal Mohan , Vice President, Product Management Sundar Pichai , Vice President, Product Management Mario Queiroz , Vice President, Product Management Lorraine Twohill , Vice President, Global Marketing Google.org Megan Smith , Vice President, New Business Development, and General Manager, Google.org Sales Daniel Alegre , Vice President, Asia Pacific Sales & Operations Carlo d'Asaro Biondo , Vice President, Southern & Eastern Europe, Middle East & Africa (SEEMEA) Francoise Brougher , Vice President, Online Sales and User Operations Henrique de Castro , Vice President, Global Media & Platforms David Fischer , Vice President, Global Online Sales & Operations Dave Girouard , President, Enterprise John Herlihy , Vice President, Global Ad Operations Claire Hughes Johnson , Vice President, Global Online Sales Sanjay Kapoor , Vice President, Search Partnerships Dr. John Liu , Vice President, Sales, Greater China Michael Lock , Vice President, Enterprise Sales Norio Murakami , Chairman, Google Japan Penry Price , Vice President, Global Agency and Industry Development Philipp Schindler , Vice President, Northern and Central Europe Koichiro Tsujino , President & General Manager, Google Japan Dennis Woodside , Vice President, Americas Operations Legal David Lawee , Vice President, Corporate Development Megan Smith , Vice President, New Business Development, and General Manager, Google.org Matt Sucherman , Vice President and Deputy General Counsel Kent Walker , Vice President & General Counsel Nicole Wong , Vice President and Deputy General Counsel Finance Brent Callinicos , Vice President & Treasurer Mark Fuchs , Vice President of Finance and Chief Accountant David Radcliffe , Vice President, Real Estate and Workplace Services Jason Wheeler , Vice President, Finance
  • 6.
    Leadership style ofGoogle triumvirate Eric Schmidt Get to know your followers Create new ways to promote your followers Let your followers own the problems you want them to solve Allow people to function outside the company hierarchy Review your team's results by someone they respect Larry Page and Sergey Brin Democratic decision-making styles
  • 7.
    So , What have the Google Triumvirate provided for Googlers?
  • 8.
    Benefits of workingat Google “ The goal is to strip away everything that gets in our employees’ way. We provide a standard package of fringe benefits , but on top of that are first-class dining facilities, gyms, laundry rooms, massage rooms, haircuts, carwashes, dry cleaning, commuting buses – just about anything a hardworking employee might want.” Eric Schmidt, CEO Google
  • 9.
    So , What does it exactly Look like @ Workplace?
  • 10.
    At the workplaceHealthy work-life balance Flexible work hours, part time work options, and telecommuting if the specific job allows Workout room with weights Locker rooms Washers and dryers Massage room Assorted video games Foosball Baby grand piano Pool table Roller hockey twice a week in the company parking lot Snack Rooms with free snacks foods, fruit, and beverages Free breakfast, lunch, dinner at the employee cafe
  • 11.
    Also, Perks andBenefits Monetary 27 days of paid time off after one year of employment 18 weeks of additional paid time off post maternity leave; new fathers can take 7 weeks off Fuel Efficiency Vehicle Incentive Program provides a $5,000 rebate to employees purchasing hybrid cars Non-Monetary Unlimited Sick Leave On‐site Medical and dental facilities, oil change and car wash, courier, fitness center, banking center, free breakfast, lunch and dinner on a daily basis Annual on‐site Health Fair offering free testing services, including eye exams and cholesterol testing Free flu shots ETC…
  • 12.
    , in shortHR functions and policies align with business model and vision makes Google the most exciting young technology company to work for Healthy work-life balance is motivating people "I trust the people I work for, have pride in what I do, and enjoy the people I work with” Trust is “written” on the psychological contract Good employment relations, employee relations High Employee involvement More likely engage in discretionary behavior Positive Organizational citizenship behavior High job satisfaction and commitment, even self-motivated
  • 13.
    When Makingthe most of People in times of recession … However
  • 14.
    26 November 2008 Google Layoffs: 10000 contractual part time Jobs Being Cut, Report Claims 4 January 2009 Google to lay off 100 recruiters, close engineering offices 26 March 2009 Google cuts 'just under' 200 positions 1 April 2008 Google to lay off around 25% of Double Click employees Close to the Credit Crunch… ? ?
  • 15.
    Why? Assumptions… Economiccrisis poses the unique challenge to the HR department. Save costs Business effectiveness and efficiency Corporate/Business strategy change – functional (HRM) strategy change Internal supply>demand – Redundancy – Layoff
  • 16.
    Impacts on The Googlers?
  • 17.
    An analysis fromGoogle Official Blog…
  • 18.
    4 January 2009,100 Layoffs “ Given the state of the economy, we recognized that we needed fewer people focused on hiring... we need to go further and reduce the overall size of our recruiting organization by approximately 100 positions. We know this change will be very difficult for the people concerned, and we hope that many of them will be able to find new roles at Google. They helped build this company, new hire by new hire , and we are enormously grateful for everything they have done.” Laszlo Bock, Vice President, People Operations (2009)
  • 19.
    26 March 2009,200 Layoffs “ So today we have informed Googlers that we plan to reduce the number of roles within our sales and marketing organizations by just under 200 globally. The recession makes the timing even more difficult for the Googlers concerned. We had to restructure our organizations in order to improve our effectiveness and efficiency as a business . We will give each person time to try and find another position at Google, as well as outplacement support , and provide severance packages for those who leave the company. Finally, I would like to take this opportunity to thank everyone affected for all they have contributed to Google. ” Omid Kordestani, Senior VP, Global Sales and Business Development (2009)
  • 20.
    So, Whatcan we learn from that ?
  • 21.
    In short Nocompany is obligated to publicly address a round of layoffs or praise their axed employees or express sympathy for the resulting change or provide a high-level explanation for the layoffs Go a long way toward honoring cut employees and improving the morale of those that remain Leadership style: Humanistic, Theory Y leadership Motivation: Employee involvement How the psychological contract work in reality
  • 22.
    Suggestions Deal withredundancy and dismissal Compensation to retrenched employees Job reapply Strengthen management, career designing and planning A bility and Skills: Training, development and learning M otivation: Morale and Productivity O pportunity to participate Attitude and feelings of job satisfaction and commitment Line managers
  • 23.
  • 24.
    “ Brain drain”at Google Spotlight The departure of Google’s communication boss—Elliot Schrage to Facebook on May 2009 Why? The changing enterprising spirit Limited senior positions Numerous companies provide Google’s knowledge workers with large salary and attractive terms and conditions Assumptions… Work life balance? Irregular career planning Impersonal company’s HR policies
  • 25.
    Point of viewsfrom the Googlers Link to people performance management model (AMO) Those knowledge workers with ability and skills feel that they can’t be recognized and valued as the company matures Google’s continuous hiring new knowledge workers make current knowledge workers feel less motivation and “bigger stage” to perform well Those ambitious talents think that Google can’t delivery job satisfaction and give enough opportunities Stock option package
  • 26.
    Implications for Googleand HRM Assumptions… Business efficiency and productivity: AMO didn’t fully happen Affect organizational citizenship behavior Morale of effective team Potential human capital advantage losses Affect competitive advantage: Long-term ability to compete Necessary training or recruitment
  • 27.
    An analysis fromthe News…
  • 28.
    “ Elliot wasa valued member of the Google team we wish him well. " “ We have a deep management pool at Google." Google spokesman Matt Furman (2008) “ Google has denied the a brain drain of talent following the departure of its communications boss Elliot went to Facebook” (BBC News, 2008). “ Brain Drain” in the news
  • 29.
  • 30.
    Suggestions Increase jobsatisfaction and commitment Lower LTR A bility: make best use of talents’ skills or abilities M otivation: pay and rewards, welfare, terms and conditions O pportunities : Career development, challenging enough jobs Communication for employment relations Training new knowledge workers Improve work-life balance Show respect Function of line managers Human resource retention Gain sustainable competitive advantage as a new media company
  • 31.
    Spotlight In 2 010…
  • 32.
    A new approachto China “ These attacks and the surveillance they have uncovered — combined with the attempts over the past year to further limit free speech on the web — have led us to conclude that We should review the feasibility of our business operations in China, and potentially our offices in China.” 12 January 2010 David Drummond, Chief legal officer
  • 33.
    Why ?Don’t be evil … “ Since services and information are our most successful exports, if regulations in China effectively prevent us from being competitive , then they are a trade barrier " Co-Founder Sergey Brin 24 March 2010
  • 34.
    Why ?Corporate/Business strategy Adapted from: WSJ Research. Analysis International (Data) (2010)
  • 35.
    Implications for Googleand HRM “ The decision to review our business operations in China has been incredibly hard, and we know that it will have potentially far-reaching consequences. We want to make clear that this move was driven by our executives in the United States, without the knowledge or involvement of our employees in China who have worked incredibly hard to make Google.cn the success it is today. We are committed to working responsibly to resolve the very difficult issues raised .” 12 January 2010 David Drummond, Chief legal officer
  • 36.
    Google in theNews Google China Employees in Limbo 13/1/2010 , WSJ Google China Employees Given Holiday Leave, Networks Being Scrutinized 14/1/2010 BBC China 600 employees in Google China may lose their jobs, some have been transferred to Hong Kong 15/1/2010, Sina Google China Is Hiring as Withdrawal Concerns Ease 23/2/2010, Business Week Google starts hiring again in China 2/3/2010, Business Insider
  • 37.
    Implications for employeesChina Uncertainty and difficulties Changes in Psychological contract in reality Job security Employee Involvement Psychological will Discretionary behavior Discretionary behaviors of those employees in times of limbo?
  • 38.
    From google.cn togoogle.com.hk “ In terms of Google's wider business operations, we intend to continue R&D work in China and also to maintain a sales presence there, though the size of the sales team will obviously be partially dependent on the ability of mainland Chinese users to access Google.com.hk . Finally, we would like to make clear that all these decisions have been driven and implemented by our executives in the United States, and that none of our employees in China can, or should, be held responsible for them. Despite all the uncertainty and difficulties they have faced since we made our announcement in January, they have continued to focus on serving our Chinese users and customers . We are immensely proud of them .” 22 March 2010 David Drummond, Chief legal officer
  • 39.
    However, in themean time… Stay and serve the users Transferred to the office in Hong Kong Transferred to the office in HQ (Assumption) Go to other Internet or media companies in China
  • 40.
    2008~2009, Layoffs Job losses in Google China But Wait…
  • 41.
  • 42.
    References Anthony, S.(2010). “China VS. Google: Did a Google employee provide inside help?”. [Online] Available at: http://www.downloadsquad.com/2010/01/19/china-vs-google-did-a-google-employee-in-china-provide-inside/ (Accessed on 10 March 2010) Beardwell, J. and Claydon, T (2007). Human resource management : a contemporary approach. Financial Times Prentice Hall. Harlow BBC (2010). “ Google stops censoring search results in China ” [Online] Available at: http://news.bbc.co.uk/1/hi/business/8581393.stm (Accessed on 10 March 2010) Back, A. (2010). “Google China Employees in Limbo”. [Online] Available at: http://blogs.wsj.com/chinarealtime/2010/01/13/google-china-employees-in-limbo/tab/article/ (Accessed on 10 March 2010) Bock, L. (2009). “Changes to recruiting”. [Online] Available at: http://googleblog.blogspot.com/2009/01/changes-to-recruiting.html (Accessed on 11 March 2010) Bratton, J. and Gold, J. (2007) . Human resource management: Theory and practice (4th Ed.). Palgrave Macmillan, Basingstoke. Brewster, C. et al. (2008). Contemporary issues in human resources management: gaining a competitive advantage. Oxford University Press, Oxford. Eustace, A. (2009). “ Changes to engineering ”. [Online] Available at: http://googleblog.blogspot.com/2009/01/changes-to-engineering.html (Accessed on 11 March 2010) Foot, M. and Hook, C. (2008). Introducing human resource management (5th Ed.). Financial Times Prentice Hall, Harlow Helft, M. (2009). “Google plans to lay off 200 workers”. [Online] Available at: http://bits.blogs.nytimes.com/2009/03/26/google-plans-to-lay-off-200-workers/ (Accessed on 11 March 2010) Kordestani, O. (2009). “Changes to our sales and marketing organizations”. [Online] Available at: http://googleblog.blogspot.com/2009/03/changes-to-our-sales-and-marketing.html (Accessed on 11 March 2010) Shiels, M. (2008). “Google denies staff “brain drain”. [Online] Available at: http://news.bbc.co.uk/1/hi/7389179.stm (Accessed on 12 March 2010) Wauters, R. (2010). “Google China employees given holiday leave, networks being scrutinized”. [Online] Available at: http://techcrunch.com/2010/01/14/google-china-holiday-leave/ (Accessed on 10 March 2010)
  • 43.