Google was founded in 1998 by Larry Page and Sergey Brin. It grew from a small start up with just a few employees focused on search to a massive global company with over 30,000 employees under the leadership of Eric Schmidt and then Larry Page returning as CEO. Under Page's renewed vision and risk-taking approach, Google developed many new products and services, made numerous acquisitions, and saw huge profit growth transforming it into the largest website and one of the most valuable companies in the world.
Hi, I am Sharif Ahmed from Rangpur Polytechnic Instiute, Rangpur.
I am Student Of Computer Technology. I love computer , I love Code. Email : sharifcse01@gmail.com.
Facebook : www.facebook.com/cse.sharif
Cell : +80153586278
This is a small study on Google comany.It contains the history, products and the current position of Google...I hope that this will be helpful to others..
Hi, I am Sharif Ahmed from Rangpur Polytechnic Instiute, Rangpur.
I am Student Of Computer Technology. I love computer , I love Code. Email : sharifcse01@gmail.com.
Facebook : www.facebook.com/cse.sharif
Cell : +80153586278
This is a small study on Google comany.It contains the history, products and the current position of Google...I hope that this will be helpful to others..
Three inspirational leading organizations in the world of corporate social responsibility have come together to help early-stage companies integrate philanthropy into their business model and culture from an any stage in their life cycle. Atlassian Foundation, Entrepreneurs Foundation of Colorado (EFCO), and the Salesforce Foundation have mobilized their shared vision to create Pledge 1% to further help companies have overall impact in society.
The Real Estate World is evolving rapidly and being at the cutting edge is more and more challenging. The genesis of future development and innovation will be held in collaborative growth. This session will explore the emerging technology tools and techniques to create successful Mastermind Collaboration groups for Agents and Brokers. Agents who wish to create teams, networking groups or Brainshare groups will benefit as will Brokers who wish to develop agent groups to encourage recruitment and retention.
Running head GOOGLE MANAGMENT1GOOGLE MANAGMENT8GOOGLE M.docxjeanettehully
Running head: GOOGLE MANAGMENT
1
GOOGLE MANAGMENT
8
GOOGLE MANAGEMENT
Author Name(s), First M. Last, Omit Titles and Degrees
Institutional Affiliation(s)
Table of Contents
Introduction to the company3
Who founded Google?4
How is Google funded?4
History of Company4
What impact has the brand had within its category?5
How have you differentiated yourself from your competitors?5
Mission of company5
Best practice6
Best practice into concepts8
It gives value to work8
Optimize efforts through analytical tools8
How could another organization adopt this best practice?9
Boosts flexibility at work10
Conclusion10
Introduction to the company
Google LLC is a US international technology organization that focusses on Internet-related products and services, which contain search engines, online marketing technologies, cloud computing, hardware, and software. The purpose of Google management is to organize all the information in the world and create it nearby and beneficial to everyone (Shane, & Wakabayashi, 2018).
The company Google was born as a search engine for more information on the web. Its main characteristic with respect to its competitors was its advanced system of analysis of relations between pages, which allowed a higher ranking or ranking. Google's next step was to use this information to introduce advertising and manipulate the ranking based on the payment for such advertising. The enormous benefits that the company achieves are reinvested in new services and new policies that have strengthened the individual-segmentation relationship, reaching perfect segmentation (Mingers, & Lipitakis, 2010).
Google is an American multinational company focusing on products and services linked to the Internet, electronic devices, software and other expertise. Google's key product is the Internet content search engine of the similar name, although it also provides other services such as an email service called Gmail, its Google Earth map and Google Maps service, the YouTube video website, others Web values such as Google News or Google Books, the Google Chrome web browser, the Google+ social network. It provides an easy and quick way to find info on the web, by access to a catalogue of over 8,168 million web pages. As said by the Google company, currently replies to above 200 million queries a day (Verma, et.al. 2015, April).
Who founded Google?
The American of Larry Page and the Russian Sergey Brin , are the founders of this magnificent company. In 1995, Page had finished his studies at the University of Michigan and went to do his graduate degree at Stanford University, California. In this same university he meets Brin, 21, who was in charge of teaching him the campus (Verma, et.al. 2015, April).How is Google funded?
Faced with the great and rapid growth, in the year 2000, Google develops what today gives them the highest proportion of their profits: Google Adwords. Which is a Digital Marketing strategy that is based on making money throu ...
Three inspirational leading organizations in the world of corporate social responsibility have come together to help early-stage companies integrate philanthropy into their business model and culture from an any stage in their life cycle. Atlassian Foundation, Entrepreneurs Foundation of Colorado (EFCO), and the Salesforce Foundation have mobilized their shared vision to create Pledge 1% to further help companies have overall impact in society.
The Real Estate World is evolving rapidly and being at the cutting edge is more and more challenging. The genesis of future development and innovation will be held in collaborative growth. This session will explore the emerging technology tools and techniques to create successful Mastermind Collaboration groups for Agents and Brokers. Agents who wish to create teams, networking groups or Brainshare groups will benefit as will Brokers who wish to develop agent groups to encourage recruitment and retention.
Running head GOOGLE MANAGMENT1GOOGLE MANAGMENT8GOOGLE M.docxjeanettehully
Running head: GOOGLE MANAGMENT
1
GOOGLE MANAGMENT
8
GOOGLE MANAGEMENT
Author Name(s), First M. Last, Omit Titles and Degrees
Institutional Affiliation(s)
Table of Contents
Introduction to the company3
Who founded Google?4
How is Google funded?4
History of Company4
What impact has the brand had within its category?5
How have you differentiated yourself from your competitors?5
Mission of company5
Best practice6
Best practice into concepts8
It gives value to work8
Optimize efforts through analytical tools8
How could another organization adopt this best practice?9
Boosts flexibility at work10
Conclusion10
Introduction to the company
Google LLC is a US international technology organization that focusses on Internet-related products and services, which contain search engines, online marketing technologies, cloud computing, hardware, and software. The purpose of Google management is to organize all the information in the world and create it nearby and beneficial to everyone (Shane, & Wakabayashi, 2018).
The company Google was born as a search engine for more information on the web. Its main characteristic with respect to its competitors was its advanced system of analysis of relations between pages, which allowed a higher ranking or ranking. Google's next step was to use this information to introduce advertising and manipulate the ranking based on the payment for such advertising. The enormous benefits that the company achieves are reinvested in new services and new policies that have strengthened the individual-segmentation relationship, reaching perfect segmentation (Mingers, & Lipitakis, 2010).
Google is an American multinational company focusing on products and services linked to the Internet, electronic devices, software and other expertise. Google's key product is the Internet content search engine of the similar name, although it also provides other services such as an email service called Gmail, its Google Earth map and Google Maps service, the YouTube video website, others Web values such as Google News or Google Books, the Google Chrome web browser, the Google+ social network. It provides an easy and quick way to find info on the web, by access to a catalogue of over 8,168 million web pages. As said by the Google company, currently replies to above 200 million queries a day (Verma, et.al. 2015, April).
Who founded Google?
The American of Larry Page and the Russian Sergey Brin , are the founders of this magnificent company. In 1995, Page had finished his studies at the University of Michigan and went to do his graduate degree at Stanford University, California. In this same university he meets Brin, 21, who was in charge of teaching him the campus (Verma, et.al. 2015, April).How is Google funded?
Faced with the great and rapid growth, in the year 2000, Google develops what today gives them the highest proportion of their profits: Google Adwords. Which is a Digital Marketing strategy that is based on making money throu ...
1 Case Study #23 Is Yahoo!’s Business Model .docxpoulterbarbara
1
Case Study #23:
Is Yahoo!’s Business Model
Working in 2011 and Today?
BUS 189 - Prof. Larry Gee
Team # 5 - The A+ Students
Aimee Gohil - # 7260
Sean Luis - # 0283
PM - Karin Proven - # 7884
Krysta Sumabat - # 2199
Friday, December 4 2015
2
Table of Contents
Appendix 1: History, Development, and Growth ……….………………………………………. 3
Appendix 2: Internal Strengths and Weakness ….………………………………………………. 8
Appendix 3: Nature of External Environment …..……………………………………………... 11
Appendix 4: SWOT Analysis…………….………….…………………………………………. 12
Appendix 5: Corporate-Level Strategy ...………………………………………………………. 18
Appendix 6: Business- Level Strategy …………………………………………………………. 20
Appendix 7: Company Structure and Control Systems………...………………………………. 22
Appendix 8: Recommendations...………………………………………………………………. 24
Case Question 1 ……….………………………………………………………….…….……… 25
Case Question 2 ……….………………………………………………………………..……… 29
Case Question 3 ………………………………………………………………………..………. 32
Case Question 4 ……………………………………………………………………….….……. 36
Conclusion …………………………………………………………………………….….……. 38
Bibliography………………………………….………………….……………………….….…. 40
3
Appendix 1: The History, Development, and Growth
Yahoo! is a global technology company best known and recognized for their search
engine, web portals, email services, and similar technologies. Yahoo! is currently working hard
to stand out from competitors by executing several strategies, including corporate level strategies
such as acquisitions, horizontal and vertical integration. It is clear with the struggles Yahoo! has
faced over the past 7 years that they need to regain market share, expand their demographics,
improve innovation, and build brand loyalty to be profitable. The company’s past strategy of
acquisitions has been costly and has not produced the desired result.
Yahoo! was founded by David Filo and Jerry Yang and the company is based in the heart
of the Silicon Valley in Sunnyvale, California. (McCullough) In 1994, David and Jerry were
graduate students at Stanford University, studying to obtain their Ph.D. in Electrical
Engineering. The World Wide Web was a tool they used, but the user experience left them
extremely frustrated. Thousands of pages would appear which were random and unorganized,
making the tool overly cumbersome and difficult to use effectively. Realizing there was a better
way to organize the information, the pair found a way to manage all these websites by specific
content. What David and Jerry provided was a hierarchically organized index compared to an
index of pages. They named this organized hierarchy “David and Jerry’s Guide to The World
Wide Web” and published it in 1994.
Initially their site was used mainly by their friends and for their own personal
use. However, over time, more and more people came across the time saving website, spreading
the word about “David and .
Hamdard University Bangladesh
Department of Computer Science and Engineering (CSE)
FACULTY OF SCIENCE, ENGINEERING AND TECHNOLOGY
Course code: CSE 111, Section: 1
2019
How Google Grew: 10 Good Moves in 10 Good YearsAngela Hey
How Google Grew: 10 Good Moves in 10 Good Years.
A presentation given to the Smeal College of Business Administration at Penn State University, Fall 2008.
4. Founded by Larry Page and Sergey Brin.
Launched on September 1988.
Multinational public corporation in internet search.
“Google’s mission is to organize the world’s
information and make it universally accessible and
useful.”
5. Since then the company has grown to
more than 30,000 employees worldwide.
With a management team that
represents some of the most
experienced technology professionals in
the industry
6. We want to work with great people.
Technology innovation is our lifeblood.
Working at Google is fun.
Be actively involved; you are Google.
Don’t take success for granted.
Do the right thing; don’t be evil.
Earn customer and user loyalty and respect every day.
Sustainable long-term growth and profitability are key to our
success.
Google cares about and supports the communities where we work
and live.
We aspire to improve and change the world.
7. Google offers employees:
• Free meal
• 24 hrs fitness center
• A nutritionist
• In house doctor
• Personal Trainer
• Swimming pool
• Spa
• Dry cleaner
• Massage therapists
• Free Wi-Fi biodiesel shuttle
8. Google China Social Innovation Cup for College Students.
Empower the youth in china to become agents in social
change.
2008 1245 proposals- 2011 20,600 proposals.
Recognized nationwide and broader coverage.
Supporting Earthquake Relief Efforts.
Support rescue and relief efforts in Sichuan western china.
Raised over 18 million and donated over 7 million to earthquake
relief organizations.
Google Grants.
Donation program
awarding free AdWords advertising to charitable organizations
advocating causes like animal rights and literacy, abandoned
children.
9. Focus on the user and all else will follow.
It’s best to do one thing really, really well.
Fast is better than slow.
Democracy on the web works.
You don’t need to be at your desk to need an answer.
You can make money without doing evil.
There’s always more information out there.
The need for information crosses all borders.
You can be serious without a suit.
Great just isn’t good enough.
10. Eric shmidt Larry page
Joined Google's board of Took full control as CEO in 2011.
directors as chairman in March Completely redesigned Google.
2001. Created the kennedy program.
Became the company's CEO in Restructured a Legacy.
August 2001.
Involved Google in
Focused on management of the Android, IOS, Gmail, Youtube and
vice presidents and the sales many other huge multinational
organization. companies.
Focuses on building the
corporate infrastructure needed
to maintain Google's rapid
growth.
Resigned from CEO in 2011.
11. Huge Profit bump after Larry Page took over.
12. Eric Shmidt Larry page
Good business man. Adapt to the
Old fashioned.
Change.
Did not adapt the
Fast reacting.
company with the Inventive.
world advance. Risk taking.
Almost got Google to Strong Leadership.
the point of no return.
Team player.
14. Google 2001 Google 2011
Eric Schmidt replaces Larry Page Larry Page replaces Eric Shmidt as
CEO.
as CEO.
8.5 billions $ of profit in 2010.
Undisclosed Profits. Advanced google tools and
Google basics as: Google products: Google Web
Search, Android, Blogger, Chrome,
toolbar, google search. Chrome OS, Gmail.. And many
400 Employees. others.
24000 Employees.
70 million searches per day.
3 billion searches per day.
Rank 15 among Websites. Rank 1 among Websites.
Major comeptitors: Major competitors:
AltaVista, AskJeeves, Excite, Yah Facebook, Apple. Yahoo, Microsoft.
oo. Companies acquired: Over 40
companies acquired, some of them
Companies acquired: Deja.com (Youtube, android….)
Reference: Harry