Google was founded in 1998 by Larry Page and Sergey Brin. It was originally called BackRub but was later renamed Google, a play on the word "googol" which represents the number 1 followed by 100 zeros. Google's mission is to organize the world's information and make it universally accessible. Google has offices in over 40 countries with its main headquarters in Mountain View, California. Google generates revenue primarily through targeted advertising and search services. It offers many popular products and services including Gmail, Google Maps, Android, Chrome, and more. Google emphasizes a unique management culture that allows employees flexibility and transparency.

1. OSAMA JAWAD
Hafiz M. AMjAD
TAIMOOR ALI
KHADIJA RASHiD
RIMSHA RIAZ

2. History and Background

3. FOUNDERS
 First name BackRub
 Registered as Google.com in
September 15, 1997
 Founded by:

4. GOOGLE = GOOGOL = 1.0 X 10
 “Google” came from a mathematical term “googol”
for a number represented by numerical 1 followed
by 100 zeros reflects the mission of Larry and
Sergey to organize a infinite amount of information
on web.
100

5. • To make search engines so powerful that they would understand
"everything in the world".
The
Vision
• To organize the world's information and make it universally
accessible and useful
The
Mission

6. GOOGLE OFFICES
 United States
 Asia Pacific
 Africa
 Europe
 Canada
 Middle East
 Latin America
Main HQ of Google is in Mountain View California and there are
more than 70 offices in more than 40 countries.

7.  Culture
 Health and facilities
 Relationships
 Investment

9.  Google offers 100% health care and
childcare facilities.
 Google engineers make use of free
on-site hair salons, specializing in
both men's and women's unsavory
bowl cuts.
 Flexible working hours
 Work from home

10.  $8K/year for you to continue your education.
 $5K if you are adopting a kid.
 Stay in Google for 1 year and get away with
$2.5 lakh.
 120 hours of Training per year.
 2 million Job Applicants per year.

11. REVENUE
 Industry Analysis
 Quarterly Revenues
 Global Revenues

12. Google generates revenue through two programs
• highly targeted advertising
• online search services.
Pay Per Click Google sponsored links

15. PRODUCT AND SERVICES

16. PRODUCTS AND SERVICES
 July 2001: Google Image
 2002: Google News
 2002: Froogle and Blogspot
 April 2004: G-mail
 July 2004: Picasa
 2005: Google Maps and Google Earth
 April 2006: Google Translate

17. PRODUCTS AND SERVICES
 May 2007: Street View
 November 2007: Android Platform
 September 2008: Google Chrome
 October 2009: 3D Maps Navigation
 June 2012: Nexus 7
 December 2012: Google Shopping
 February 2013: Chromebook Pixel

18. MANAGEMENT

19. GOOGLE’S MANAGEMENT
Functions
• Employees
set and
evaluate their
own goals
• For Google,
Managers are
Supervisors
• For
Employees,
Managers are
Leaders
Effects
• Freedom in
doing the
assigned
work their
own way
• Google says,
Employees
must “Think
out Loud”
• Corporate
transparency
Benefits
• Controlling
through
shared vision
• Open policies
translate into
distinctive
corporate
structure
• Cross-
functional
leadership
structure

20. 1. Recruitment and selection
2. Training and development
3. Long time planning
4. Short time planning

21.  Principle: Hire only the Best!
 Hiring the best  high cost more time
 Google cannot hire without doctorate/master's degree
 REASON:
• Academic qualification reveal a candidate's
psychological profile(good training, intelligence,
passion, motivation)
• Strong of character
• Rational thought over improvisation

22. 1. On – the – job training
 Class training
 Departmental meetings
 Lectures by famous personnel
2. Search Inside Yourself (S.I.Y)
3. Google EDU
4. Google trains employees on Soft Skills as well as
Hard Skills

23. Google has two types of planning
Long-term plans:
1. Deliver new advertising technology.
2. Expand the workforce will help achieve the long-
term goals.
3. Continuous innovation, creating new products.

24. Google has two types of planning
 Short-term plans:
1. Expand the workforce for well growth.
2. Expand further into international markets
3. Ready to deal with a dramatic change.

25. •Since 1996, Google has grown by leaps and bounds.
•It Starts From offering search in a single language ,And from two computers by
computer science students in a university lab room.
• it now has thousands of employees and offices around the world, it now offers
dozens of products and services including various forms of advertising and web
applications for all kinds of tasks in scores of languages.

26. THANK YOU