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Henry Jenkins
A PowerPoint about the life and theories of
the Media Scholar Henry Jenkins
Henry Jenkins III is Media Scholar and Professor of
Communication, Journalism, and Cinematic Arts born in
Atlanta, Georgia, America in June 4, 1958.
Jenkins has published dozen of books such as By Any
Media Necessary: The New Youth Activism in 2016
Spreadable Media: Creating Value and Meaning in a
Networked Culture in 2013 and many more.
The life of Henry Jenkins
The Theories of Henry Jenkins
One of Henry Jenkins most well known theories is
that Transmedia Storytelling which is as Jenkins
wrote an “art of world-making” and defined it as a
process of which a medium gets dispersed over a
multitude of “delivery channels” for the purpose of
creating a unified story telling experience.
In relation to participatory culture such transmedia
storytelling strategies are well-suited for harnessing
the collective intelligence of media users in such a
way to make audience engagement across multiple
media platforms.
Another theory of Henry Jenkins is the idea of the consumer not
simple being passive in the acceptance of media but instead
being more of a receptive audience interacting through
enhanced interactive and networked communications as well as
digital and internet technologies.
This make audience not on consumers but also as contributors
and producers of the medium as they use recent advanced
technologies such as computers and the internet to participate
with other such like minded people and produce works and
product that were unavailable before due to budgetary
constraints.
Participatory culture
How they relate to our Media Work
The idea of participatory culture relates to us as
the technological limitations of previous
generations is no longer an issue to our as it
allows us to reciprocate with desired media and
also contribute to the media culture that they
consume on a usual basis.

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Henry jenkins

  • 1. Henry Jenkins A PowerPoint about the life and theories of the Media Scholar Henry Jenkins
  • 2. Henry Jenkins III is Media Scholar and Professor of Communication, Journalism, and Cinematic Arts born in Atlanta, Georgia, America in June 4, 1958. Jenkins has published dozen of books such as By Any Media Necessary: The New Youth Activism in 2016 Spreadable Media: Creating Value and Meaning in a Networked Culture in 2013 and many more. The life of Henry Jenkins
  • 3. The Theories of Henry Jenkins One of Henry Jenkins most well known theories is that Transmedia Storytelling which is as Jenkins wrote an “art of world-making” and defined it as a process of which a medium gets dispersed over a multitude of “delivery channels” for the purpose of creating a unified story telling experience. In relation to participatory culture such transmedia storytelling strategies are well-suited for harnessing the collective intelligence of media users in such a way to make audience engagement across multiple media platforms.
  • 4. Another theory of Henry Jenkins is the idea of the consumer not simple being passive in the acceptance of media but instead being more of a receptive audience interacting through enhanced interactive and networked communications as well as digital and internet technologies. This make audience not on consumers but also as contributors and producers of the medium as they use recent advanced technologies such as computers and the internet to participate with other such like minded people and produce works and product that were unavailable before due to budgetary constraints. Participatory culture
  • 5. How they relate to our Media Work The idea of participatory culture relates to us as the technological limitations of previous generations is no longer an issue to our as it allows us to reciprocate with desired media and also contribute to the media culture that they consume on a usual basis.