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Selcen Ozturkcan

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Preserving brand authenticity amid AI-driven misinformation: Sustaining consumer trust in the digital era
bySelcen Ozturkcan
 
Service innovation with AI: Transformation of value proposition and market segmentation in digital commerce
bySelcen Ozturkcan
 
Pharmakon of algorithmic alchemy: Marketing in the age of AI
bySelcen Ozturkcan
 
Driving sustainability: AI adoption framework for the fast fashion industry
bySelcen Ozturkcan
 
Gender Bias and Empathy in Robots: Insights into Robotic Service Failures
bySelcen Ozturkcan
 
Emotion Recognition in Multilingual Social Media for Marketing Technology Applications
bySelcen Ozturkcan
 
Brandlessness: A rising trend among digital nomad consumers and retail designers of non-fungible tokens
bySelcen Ozturkcan
 
Harassing technology in public spaces: Initial insights from practitioners regarding mistreatment of robots
bySelcen Ozturkcan
 
Beyond Billy: Exploring the power of consumer imagination in the IKEA digital museum
bySelcen Ozturkcan
 
Entrepreneurship in Precarious Environments: A Tale of Digital Wizards and Social Warriors
bySelcen Ozturkcan
 
Mending clothing to support sustainable fashion
bySelcen Ozturkcan
 
Mastering Digital Media Literacy: Navigating Information in the Digital Age
bySelcen Ozturkcan
 
The Evolution of Money-Digital Transformation and CBDCs in Central Banking
bySelcen Ozturkcan
 
Challenges and Opportunities with Digital Transformation
bySelcen Ozturkcan
 
Robot Yönetimi: Geleceğin İş Dünyasına Hazırlanmak
bySelcen Ozturkcan