Mass, media and communication
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Mass media and communication nowadays very popular in India. So what is mass media and communication and it's importance in our everyday life. Definition of mass communication and communication also. What is mass communication and its features and examples. Mass Communication has it's on opportunities and challenges that's why here I mentioned that what is mass media and communication and I focus on Mass Communication and some details are there. Thank you!
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Mass Media and Communication- Detailed Presentation
This document provides an overview of communication and mass media. It defines communication as a human relationship involving sharing between two or more people. Effective communication requires some commonality, like shared language, culture, or interests. The document then discusses the need for communication, the communication process involving encoding and decoding messages, and types of communication like interpersonal, group, and mass communication. It also covers functions of mass media like informing and entertaining. The document outlines several Western and Indian theories of communication, such as Bharata Muni's theory involving permanent moods and rasas. Overall, the document presents key concepts and theories related to communication and mass media.
Mass Media and Communication:- Introduction
This document provides an overview of mass media and communication. It defines communication as a process that increases commonality and requires some common elements. The Sanskrit term for commonness, "sadharanikaran", is discussed. The basic human need for communication is explained. The ideal communication process is described as involving a sender, encoding, channel, receiver, decoding, and feedback. The main types and functions of mass media are outlined. Western theories of communication including the Lasswell, Shannon-Weaver, Osgood-Schramm, and ritual models are summarized. Indian perspectives on communication drawing from classical texts are also presented.
Theory of Mass Communication Overview 2017
Mass media plays a significant role in shaping society and culture by influencing our identities, notions of gender and ethnicity, and sense of self. Media images and stories provide the symbols and resources through which we understand ourselves and our shared culture. Communication theory examines the relationships between media and politics, the influence of media on social issues like crime and violence, and the economic and normative aspects of media such as freedom of expression and commercialization. Theories take either a media-centric view that emphasizes the autonomy of media, or a society-centric view that sees media as reflecting broader social and political forces.
Impact of mass communication and society - Introduction
Mass communication plays a central role in society and its development. It provides people with information about their communities, countries, and the world. While increasing people's access to information, mass media also influences their attitudes and views. It has impacted society both positively and negatively in areas like family, religion, education, and politics. By changing people's opinions and beliefs, mass media acts as an agent of social change. However, it does not directly involve individuals but rather influences them psychologically. Overall, mass media shapes societal values and can impact development policies through its role as a reflector and reinforcer of dominant attitudes.
Media Ethics and Laws Pakistan
PEMRA is responsible for regulating TV and radio in Pakistan and enforcing the Electronic Media Code of Conduct. It has taken actions like issuing notices, warnings, and fines against channels that violate the code by airing inappropriate content. PEMRA also provides training and advice to channels. While PEMRA has shown more proactivity under its new chairman, fully implementing the code remains a challenge, and media organizations need to practice more self-censorship to broadcast responsibly.
M6 com320 mass_commtheories
This document outlines several mass communication theories: the Magic Bullet Theory which suggests media has a direct influence on audiences; the Two-Step Theory where opinion leaders influence the public; the Agenda-Setting Theory where media tells the public what issues are important; Diffusion Theory where opinion leaders spread messages to influence the masses; and Framing Theory where how an issue is presented influences choices. It provides diagrams and brief explanations of each theory and links to additional mass communication theory resources.
Propaganda
The document discusses the origins and definitions of propaganda. It began as a term used by the Catholic Church to refer to the dissemination of its doctrines to non-Catholic countries. Propaganda generally refers to attempting to persuade people to accept a point of view or take an action. While propaganda can be rational and for enlightened purposes, it often involves distorting facts or falsifying them. The Nazis skillfully used propaganda to influence public opinion. Modern propaganda is seen more negatively due to its reliance on distorting the truth for self-interested purposes.
Mass communication ppt
Its a presentation with a great focus on only the forms of communication with there advantages and disadvantages.
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Mass Media and Communication- Detailed Presentation
This document provides an overview of communication and mass media. It defines communication as a human relationship involving sharing between two or more people. Effective communication requires some commonality, like shared language, culture, or interests. The document then discusses the need for communication, the communication process involving encoding and decoding messages, and types of communication like interpersonal, group, and mass communication. It also covers functions of mass media like informing and entertaining. The document outlines several Western and Indian theories of communication, such as Bharata Muni's theory involving permanent moods and rasas. Overall, the document presents key concepts and theories related to communication and mass media.
Mass Media and Communication:- Introduction
This document provides an overview of mass media and communication. It defines communication as a process that increases commonality and requires some common elements. The Sanskrit term for commonness, "sadharanikaran", is discussed. The basic human need for communication is explained. The ideal communication process is described as involving a sender, encoding, channel, receiver, decoding, and feedback. The main types and functions of mass media are outlined. Western theories of communication including the Lasswell, Shannon-Weaver, Osgood-Schramm, and ritual models are summarized. Indian perspectives on communication drawing from classical texts are also presented.
Theory of Mass Communication Overview 2017
Mass media plays a significant role in shaping society and culture by influencing our identities, notions of gender and ethnicity, and sense of self. Media images and stories provide the symbols and resources through which we understand ourselves and our shared culture. Communication theory examines the relationships between media and politics, the influence of media on social issues like crime and violence, and the economic and normative aspects of media such as freedom of expression and commercialization. Theories take either a media-centric view that emphasizes the autonomy of media, or a society-centric view that sees media as reflecting broader social and political forces.
Impact of mass communication and society - Introduction
Mass communication plays a central role in society and its development. It provides people with information about their communities, countries, and the world. While increasing people's access to information, mass media also influences their attitudes and views. It has impacted society both positively and negatively in areas like family, religion, education, and politics. By changing people's opinions and beliefs, mass media acts as an agent of social change. However, it does not directly involve individuals but rather influences them psychologically. Overall, mass media shapes societal values and can impact development policies through its role as a reflector and reinforcer of dominant attitudes.
Media Ethics and Laws Pakistan
PEMRA is responsible for regulating TV and radio in Pakistan and enforcing the Electronic Media Code of Conduct. It has taken actions like issuing notices, warnings, and fines against channels that violate the code by airing inappropriate content. PEMRA also provides training and advice to channels. While PEMRA has shown more proactivity under its new chairman, fully implementing the code remains a challenge, and media organizations need to practice more self-censorship to broadcast responsibly.
M6 com320 mass_commtheories
This document outlines several mass communication theories: the Magic Bullet Theory which suggests media has a direct influence on audiences; the Two-Step Theory where opinion leaders influence the public; the Agenda-Setting Theory where media tells the public what issues are important; Diffusion Theory where opinion leaders spread messages to influence the masses; and Framing Theory where how an issue is presented influences choices. It provides diagrams and brief explanations of each theory and links to additional mass communication theory resources.
Propaganda
The document discusses the origins and definitions of propaganda. It began as a term used by the Catholic Church to refer to the dissemination of its doctrines to non-Catholic countries. Propaganda generally refers to attempting to persuade people to accept a point of view or take an action. While propaganda can be rational and for enlightened purposes, it often involves distorting facts or falsifying them. The Nazis skillfully used propaganda to influence public opinion. Modern propaganda is seen more negatively due to its reliance on distorting the truth for self-interested purposes.
Mass communication ppt
Its a presentation with a great focus on only the forms of communication with there advantages and disadvantages.
Spiral of silence
The Spiral of Silence theory, proposed by Elisabeth Noelle-Neumann, explains that people are less likely to express opinions that are in the minority for fear of isolation. They have a sense of the prevailing public opinion and remain silent if their views diverge from the majority to avoid social isolation and reprisal. Over time, as minority opinions are suppressed, the majority view dominates public discourse in a "spiral" effect.
Propaganda in media
This document discusses propaganda in media. It defines propaganda as deliberate attempts to manipulate perceptions and behaviors to further an agenda. The document explains that media uses propaganda techniques like plain folks appeal, name-calling, the big lie, and emotional words to shape attitudes. These techniques are used to impress audiences without relying on facts. In summary, the document analyzes common propaganda methods employed by media and how propaganda has become an inherent part of influencing audiences.
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The Two-Step Flow Of Communication
The Two-Step Flow of Communication: An Up-to-Date Report on an Hypothesis Elihu Katz (1957)
- The People's Choice
- The Two-Step Flow Theory
- Opinion Leaders and Opinion Followers
- Minimal/ Limited Paradigm vs. Mass Society Paradigm
- Strengths and Limitations of The Two-Step Flow Theory
- Elmira Study, Rovere Study, Decatur Study and Drug Study
- Diffusion of Innovation
- Personal Influence vs. Mass Influence
- Impact of Personal Influence
- Flow of Personal Influence
Role of mass communication
Mass communication involves the production and transmission of messages to large audiences through media organizations. It is one way that communication occurs at the societal level. Mass media, such as radio, television and newspapers, enable information to reach large numbers of people simultaneously. Agricultural extension systems rely on mass communication to disseminate information to farmers and rural communities. While face-to-face communication remains important, new information and communication technologies, including cyber extension through online portals and wireless networks, show promise in helping extension systems reach more farmers.
Public Relations History
Public relations has existed in some form for thousands of years, dating back to ancient civilizations trying to manage public opinion and perceptions of their rulers. While the term "public relations" was coined more recently, the fundamental elements of informing people, persuading people, and integrating people have long been practiced. The document then outlines several key eras in the development of public relations as a field from the 19th century onward, provides definitions of public relations, and discusses ancient and historical examples of public communications and relationship management that can be considered early forms of public relations.
Two-Step Flow Theory
The two-step flow theory of communication proposes that (1) opinion leaders first receive information from the mass media and (2) then pass on their interpretations of that information to less active individuals. The theory was developed by Paul Lazarsfeld, Bernard Berelson, and Hazel Gaudet and further expanded on by Katz and Lazarsfeld. It uses a model where opinion leaders pay close attention to media messages and influence others similar to them, while the "influentials" look to the opinion leaders rather than directly receiving information from the media.
Development journalism 1
The document discusses the history and goals of development journalism. It began in the 1960s with a focus on critically analyzing government development projects and their impact. Today, development journalism aims to improve conditions in developing countries by investigating and reporting on issues like poverty, healthcare, education, and sustainability. Journalists uncover overlooked stories and empower citizens by bringing attention to important issues and proposing solutions. The document also discusses different eras in development communication theory, from modernization to participatory models emphasizing local voices.
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The document discusses different types of media including mass media. It defines mass media as communication designed to reach a large audience like the population of a nation. The document then covers various types of mass media such as print media, electronic media, interactive media, and new media. It provides details on television, radio, newspapers, magazines, and new technologies like the internet, smartphones, and social media. The focus is on how these various media types are used for mass communication and information sharing.
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This document discusses electronic media and its role in advertising. It defines electronic media and outlines some traditional types including television, radio, telephone, and the internet. It then describes four main types of advertisements seen in electronic media: commercials, social, political, and covert. For each type, it provides one or two details on how they are used. The document also outlines the general process for creating an advertisement, from deciding on a product to launch through testing and releasing the campaign. It concludes by discussing the role of electronic media in advertising in Pakistan.
Theories of mass communication
This document provides a history of communication technologies and theories of mass communication. It traces the evolution of communication from early symbolic representations through developments in writing technologies like cuneiform, hieroglyphics and the alphabet. Major innovations in printing like movable type and modern communication technologies like telegraph, telephone, radio, television and the internet are discussed. The document also summarizes several normative theories of the press/mass media including authoritarian, libertarian, social responsibility and Soviet/communist theories.
MacBride commission-one voice many nations-NWICO
The MacBride Report was published in 1980 by the International Commission for the Study of Communication Problems, chaired by Sean MacBride. The report analyzed issues with the modern mass media landscape, such as the concentration of media power in Western countries. It made 82 recommendations to establish a new world information and communication order with more equitable flows of information between developed and developing nations. However, the report's recommendations were controversial and led Western countries like the US and UK to withdraw from UNESCO.
Spiral of silence
The document discusses Elisabeth Noelle-Neumann's spiral of silence theory of communication. The theory proposes that individuals are less likely to express opinions they believe are in the minority due to fear of isolation. It also suggests that the media can influence which opinions are perceived as majority or minority views. The document outlines the key assumptions, factors, and examples of the theory, as well as its strengths in explaining how public opinion may change over time, especially on controversial issues.
Media in a changing world
This document provides an overview of media literacy and the role of mass media. It discusses media literacy as understanding media's influence and being able to critically analyze media messages. The document then covers different perspectives on media literacy from media criticism to career preparation. It analyzes media criticism at different education levels. Finally, it outlines key functions of mass media like information, education, entertainment and persuasion.
Print media
The document discusses different types of print media such as newspapers, magazines, and books. Newspapers are one of the most important forms of print media and were first published in Germany. They provide valuable services like information, education, entertainment, and cultural transmission. Magazines are generally published on a regular schedule and contain a variety of reading materials for information, entertainment, commentary, and advertising. Books were historically limited to the elite but became a mass medium in the 19th century with advances in printing.
Globalisation in Media
Globalization is the increasing integration of countries through advances in technology and transportation that allow for faster movement of people, goods, money, data and ideas worldwide. This document discusses how globalization has impacted media distribution and filmmaking. Films can now easily reach global audiences online, and some are tailored for specific international markets by including foreign language audio tracks or representations of other cultures. While globalization allows for sharing of cultures and knowledge, it can also facilitate the rapid spread of viruses and homogenize media markets dominated by large companies. Overall, the document suggests that globalization may continue integrating the world into a single community where goods from all countries are widely available locally.
Political Economy of Mass Communication
This document discusses the political economy of mass communication and its various definitions and approaches. It begins by defining political economy narrowly as the study of power relations influencing production, distribution, and consumption of resources. It then outlines classical, American, European, and Marxist traditions of political economy. The classical tradition focused on social change and the totality of social relations. The American tradition views political economy in terms of institutional and technological constraints benefiting corporations and governments. The European tradition emphasizes class power and struggle. Marxism places labor at the center and sees the media as determined by the economic base and disseminating the dominant ideology.
Types of massmedia
The document discusses different types of mass media. It describes mass media as a means of communication that is an integral part of modern life. There are several types of mass media including print media like newspapers and magazines; electronic media like television and radio; and new age media such as mobile phones, computers, and the internet. Social media in particular has become a platform for sharing knowledge and facilitating the free flow of information, though it also presents new opportunities and challenges. Traditional folk media also plays an important role in cultivating rural culture. The document distinguishes between public relations, propaganda, and publicity in terms of their aims, transparency, and communication approaches.
New media
New media can be defined as interactive forms of communication that use the Internet, including social networks, blogs, vlogs, podcasts, and wikis. It requires a computer or mobile device with Internet access and has characteristics such as overcoming limitations of time and space, flexibility, immediacy, multimediality, interactivity, and being digital, hypertextual, virtual, and networked. New media also represents a new way to represent the world and form new relationships with consumers as part of the information age.
Propaganda model P
The document discusses the propaganda model proposed by Herman and Chomsky. It outlines the 5 filters of the model: ownership, advertising, sourcing, flak, and anti-communist ideology. These filters shape the type of information and narratives that are presented by the mass media. The document also provides historical examples of propaganda, including Walt Disney's propaganda films during WWII which featured characters like Donald Duck delivering anti-Nazi messages.
Media and mass media
Mass communication involves using print or electronic media like newspapers, magazines, films, radio or TV to communicate with large, scattered audiences. It emerged in the early 20th century as societies industrialized, urbanized and modernized. Mass communication aims to inform, entertain and persuade large numbers of people. The roles of mass media in development communication include surveillance of the environment, correlating different parts of society, transmitting social heritage, educating the masses, providing entertainment, and mobilizing people to advance national development. Effective mass communication integrates and fosters social interaction by providing insight into others' lives and cultivating social empathy.
Paper no.15 mass media and communication
Mass communication involves transmitting information to a large audience through mass media such as television, newspapers, radio, and the internet. It differs from interpersonal communication which involves smaller groups. Mass communication relies on technology to disseminate messages to anonymous, heterogeneous audiences. The study of mass communication examines how the content of these messages can influence attitudes, opinions, and behaviors. Key developments in mass media history include the printing press and innovations like film, the internet, and social media which have expanded the reach of mass communication.
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Spiral of silence
The Spiral of Silence theory, proposed by Elisabeth Noelle-Neumann, explains that people are less likely to express opinions that are in the minority for fear of isolation. They have a sense of the prevailing public opinion and remain silent if their views diverge from the majority to avoid social isolation and reprisal. Over time, as minority opinions are suppressed, the majority view dominates public discourse in a "spiral" effect.
Propaganda in media
This document discusses propaganda in media. It defines propaganda as deliberate attempts to manipulate perceptions and behaviors to further an agenda. The document explains that media uses propaganda techniques like plain folks appeal, name-calling, the big lie, and emotional words to shape attitudes. These techniques are used to impress audiences without relying on facts. In summary, the document analyzes common propaganda methods employed by media and how propaganda has become an inherent part of influencing audiences.
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media economics are the economic policies and practices of media companies and disciplines including journalism and the news industry, film production, entertainment programs, print, broadcast, mobile communications, Internet, advertising and public relations.
The Two-Step Flow Of Communication
The Two-Step Flow of Communication: An Up-to-Date Report on an Hypothesis Elihu Katz (1957)
- The People's Choice
- The Two-Step Flow Theory
- Opinion Leaders and Opinion Followers
- Minimal/ Limited Paradigm vs. Mass Society Paradigm
- Strengths and Limitations of The Two-Step Flow Theory
- Elmira Study, Rovere Study, Decatur Study and Drug Study
- Diffusion of Innovation
- Personal Influence vs. Mass Influence
- Impact of Personal Influence
- Flow of Personal Influence
Role of mass communication
Mass communication involves the production and transmission of messages to large audiences through media organizations. It is one way that communication occurs at the societal level. Mass media, such as radio, television and newspapers, enable information to reach large numbers of people simultaneously. Agricultural extension systems rely on mass communication to disseminate information to farmers and rural communities. While face-to-face communication remains important, new information and communication technologies, including cyber extension through online portals and wireless networks, show promise in helping extension systems reach more farmers.
Public Relations History
Public relations has existed in some form for thousands of years, dating back to ancient civilizations trying to manage public opinion and perceptions of their rulers. While the term "public relations" was coined more recently, the fundamental elements of informing people, persuading people, and integrating people have long been practiced. The document then outlines several key eras in the development of public relations as a field from the 19th century onward, provides definitions of public relations, and discusses ancient and historical examples of public communications and relationship management that can be considered early forms of public relations.
Two-Step Flow Theory
The two-step flow theory of communication proposes that (1) opinion leaders first receive information from the mass media and (2) then pass on their interpretations of that information to less active individuals. The theory was developed by Paul Lazarsfeld, Bernard Berelson, and Hazel Gaudet and further expanded on by Katz and Lazarsfeld. It uses a model where opinion leaders pay close attention to media messages and influence others similar to them, while the "influentials" look to the opinion leaders rather than directly receiving information from the media.
Development journalism 1
The document discusses the history and goals of development journalism. It began in the 1960s with a focus on critically analyzing government development projects and their impact. Today, development journalism aims to improve conditions in developing countries by investigating and reporting on issues like poverty, healthcare, education, and sustainability. Journalists uncover overlooked stories and empower citizens by bringing attention to important issues and proposing solutions. The document also discusses different eras in development communication theory, from modernization to participatory models emphasizing local voices.
Lecture # 01 (intro mass media & pakistan)
The document discusses different types of media including mass media. It defines mass media as communication designed to reach a large audience like the population of a nation. The document then covers various types of mass media such as print media, electronic media, interactive media, and new media. It provides details on television, radio, newspapers, magazines, and new technologies like the internet, smartphones, and social media. The focus is on how these various media types are used for mass communication and information sharing.
Electronic media presentation
This document discusses electronic media and its role in advertising. It defines electronic media and outlines some traditional types including television, radio, telephone, and the internet. It then describes four main types of advertisements seen in electronic media: commercials, social, political, and covert. For each type, it provides one or two details on how they are used. The document also outlines the general process for creating an advertisement, from deciding on a product to launch through testing and releasing the campaign. It concludes by discussing the role of electronic media in advertising in Pakistan.
Theories of mass communication
This document provides a history of communication technologies and theories of mass communication. It traces the evolution of communication from early symbolic representations through developments in writing technologies like cuneiform, hieroglyphics and the alphabet. Major innovations in printing like movable type and modern communication technologies like telegraph, telephone, radio, television and the internet are discussed. The document also summarizes several normative theories of the press/mass media including authoritarian, libertarian, social responsibility and Soviet/communist theories.
MacBride commission-one voice many nations-NWICO
The MacBride Report was published in 1980 by the International Commission for the Study of Communication Problems, chaired by Sean MacBride. The report analyzed issues with the modern mass media landscape, such as the concentration of media power in Western countries. It made 82 recommendations to establish a new world information and communication order with more equitable flows of information between developed and developing nations. However, the report's recommendations were controversial and led Western countries like the US and UK to withdraw from UNESCO.
Spiral of silence
The document discusses Elisabeth Noelle-Neumann's spiral of silence theory of communication. The theory proposes that individuals are less likely to express opinions they believe are in the minority due to fear of isolation. It also suggests that the media can influence which opinions are perceived as majority or minority views. The document outlines the key assumptions, factors, and examples of the theory, as well as its strengths in explaining how public opinion may change over time, especially on controversial issues.
Media in a changing world
This document provides an overview of media literacy and the role of mass media. It discusses media literacy as understanding media's influence and being able to critically analyze media messages. The document then covers different perspectives on media literacy from media criticism to career preparation. It analyzes media criticism at different education levels. Finally, it outlines key functions of mass media like information, education, entertainment and persuasion.
Print media
The document discusses different types of print media such as newspapers, magazines, and books. Newspapers are one of the most important forms of print media and were first published in Germany. They provide valuable services like information, education, entertainment, and cultural transmission. Magazines are generally published on a regular schedule and contain a variety of reading materials for information, entertainment, commentary, and advertising. Books were historically limited to the elite but became a mass medium in the 19th century with advances in printing.
Globalisation in Media
Globalization is the increasing integration of countries through advances in technology and transportation that allow for faster movement of people, goods, money, data and ideas worldwide. This document discusses how globalization has impacted media distribution and filmmaking. Films can now easily reach global audiences online, and some are tailored for specific international markets by including foreign language audio tracks or representations of other cultures. While globalization allows for sharing of cultures and knowledge, it can also facilitate the rapid spread of viruses and homogenize media markets dominated by large companies. Overall, the document suggests that globalization may continue integrating the world into a single community where goods from all countries are widely available locally.
Political Economy of Mass Communication
This document discusses the political economy of mass communication and its various definitions and approaches. It begins by defining political economy narrowly as the study of power relations influencing production, distribution, and consumption of resources. It then outlines classical, American, European, and Marxist traditions of political economy. The classical tradition focused on social change and the totality of social relations. The American tradition views political economy in terms of institutional and technological constraints benefiting corporations and governments. The European tradition emphasizes class power and struggle. Marxism places labor at the center and sees the media as determined by the economic base and disseminating the dominant ideology.
Types of massmedia
The document discusses different types of mass media. It describes mass media as a means of communication that is an integral part of modern life. There are several types of mass media including print media like newspapers and magazines; electronic media like television and radio; and new age media such as mobile phones, computers, and the internet. Social media in particular has become a platform for sharing knowledge and facilitating the free flow of information, though it also presents new opportunities and challenges. Traditional folk media also plays an important role in cultivating rural culture. The document distinguishes between public relations, propaganda, and publicity in terms of their aims, transparency, and communication approaches.
New media
New media can be defined as interactive forms of communication that use the Internet, including social networks, blogs, vlogs, podcasts, and wikis. It requires a computer or mobile device with Internet access and has characteristics such as overcoming limitations of time and space, flexibility, immediacy, multimediality, interactivity, and being digital, hypertextual, virtual, and networked. New media also represents a new way to represent the world and form new relationships with consumers as part of the information age.
Propaganda model P
The document discusses the propaganda model proposed by Herman and Chomsky. It outlines the 5 filters of the model: ownership, advertising, sourcing, flak, and anti-communist ideology. These filters shape the type of information and narratives that are presented by the mass media. The document also provides historical examples of propaganda, including Walt Disney's propaganda films during WWII which featured characters like Donald Duck delivering anti-Nazi messages.
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Mass, media and communication
- 1. Mass, media and communication ● Presented by: Prinjal Shiyal ● Topic: Mass communication. ● Submitted to: Department of English MKBU.
- 2. ● The word “Communication” derived from the Latin noun ‘communis' and Latin verb’ communicare ‘ which means ‘ to share, to hold something in common.’ ● Human beings communicate from cradle to the grave. ● Communication is vital for human existence, and for the progress of humanity.
- 3. Continue... ● Definition: ● James W. Carvy ● “ Communication is a symbolic process whereby reality is produced, maintained, repaired and transformed.”
- 4. Primary functions of communication: 1. Information function 2. Education and instruction function 3. Entertainment function 4. Persuasion function 5. Cultural promotion function 6. Integration function 7. Discussion function.
- 5. Types of communication: ● Transpersonal communication ● Interpersonal function ● Extra personal function ● Interpersonal function ● Group communication ● Mass communication
- 6. Mass communication: ● Communication to large number of people using mass media like television, redio, newspaper, film magazines , social network and most important is the internet. ● Mass communication is for better for individual choices because it is optional to use and choose which we like to choose
- 7. Continue... ● Normally, transmission of messages to any persons at a time is called mass communication. ● Mass communication can be understood as the process of extensive circulation of information within regions and across the globe.
- 8. Continue... ● Through mass communication information can be transmitted quickly to many people who generally stay for away from the sources of information.
- 9. Types of Mass communication: 1. Advertising 2. Journalism 3. Public Relations 4. Social Media 5. Audio Media 6. Film and Televisions
- 10. Continue... 7. Photography 8. Interactive Media 9. Ebooks 10. Other media...
- 11. Conclusion; Mass communication are more helpful but, it has own opportunities and challanges. When we use any type of communicaction tools than we get more information throuh various things.
- 12. Works cited Pearce, K.J. "Media and Mass communication." 2009. SAGE Publications. 24 February 2020.