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Hardcore Social Tactics


      vince blackham
       @vinceblackham
http://youtu.be/AfyByLwiIe8
Visual content is king slide
Visual content is king slide
the best social traffic since ever
infographics get no love
size matters!
incorrectly sized graphic
???




only 3k in traffic??
< 5,000 pixels




make them have to go to your website
pinterest eats it up!
right size. right traffic.
large title




easy to
read steps




              get your format right
30k repins – over 70k uniques
Posted by fastcompany; little activity
http://bit.ly/fastco-graphic
make it helpful. make it useful.
social sharing home run
killer traffic
good




                      better



like digg 1.0 traffic, but better!
BEST!!




1ST piece
2nd & 3rd pieces




social traffic that converts
10 days!!




increased growth month-over-month
primarily pinterest
and they build links, too!
tips!!
make it about you, but don’t
DIY & how to’s have shown the most success
use ubersuggest to mine for ideas
DIY & crafts

                        People

                        Photography

                        Technology

                        Weddings




create them with multiple categories in mind
push 2-3 times per day during peak hours
the key to successful, visual content
stop thinking “linkbait”
http://selnd.com/SEL-linkbait
start thinking “resourcebait”
use tineye to check for attribution
vince blackham
vince@97thfloor.com

@vinceblackham

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