Hannah Forsythe is a recent graduate from Dalhousie University with a Bachelor of Commerce degree in Marketing Management. She has experience managing eCommerce initiatives and small businesses. Her work includes launching over 25 websites and marketing campaigns. She also has experience in data analysis, process improvement, and fundraising. She is currently an eCommerce Manager at Mosaic North America, where she oversees 20 coordinators.

1. HANNAH FORSYTHE
EDUCATION
Dalhousie University Halifax, NS
Bachelor of Commerce Co-op, Marketing Management Major GPA: 3.75 5/2020
Areas of Interest: Business Strategy, Data Analytics
Awards: Dean’s List, SAP Student Recognition Award, Ntl. Strategy Consulting Comp. (Finalist), QCIB Consulting Comp. (1st
place)
Hong Kong Baptist University Hong Kong
International Academic Exchange Student 1/2019-5/2019
WORK EXPERIENCE
Mosaic North America – Digital Main Street Toronto, ON
eCommerce Manager (Contract) 2/2021 – Present
• Manage the day-to-day responsibilities of 20 eCommerce Coordinators through monitoring their daily progress, strategizing
new ways to assist clients, and conducting regular learning sessions to help in developing their skills
eCommerce Coordinator (Contract) 9/2020 – 2/2021
• Used strong CRM skills to manage 50+ clients concurrently in various stages of building their e-Commerce presence, from
building their website using Shopify or Square, to post-launch marketing support, resulting in increased web traffic and
brand awareness for small businesses that may be struggling due to Covid-19
• Successfully launched over 25 websites and marketing initiatives with small businesses over the 6-month period
Rowe School of Business Halifax, NS
Teaching Assistant 7/2019 – Present
• Conducting weekly labs and extra help sessions for 50 first year students in using Microsoft Office tools and Fundamentals of
ERP systems in a business context, and developing analytical and technical reporting skills, resulting in a class average of
over 80% for my section
• Assisting in project management of COMM 4352: Strategic Management, assisting student groups consulting local businesses
on their strategic development, both in general processes, and to navigate the Covid-19 pandemic
Nova Scotia Power Inc. Halifax, NS
Jr. IT Service Management Analyst 5/2019 – 7/2019
• Cleaned and analyzed data to develop and implement a new telecom management reporting system, resulting in a newly
established internal system and a cost savings of over $80,000 in subscription fees
• Entered and analyzed complex datasets within the internal asset registries and CMDB Data Management Systems to assist in
mobile data management, creating savings of over $10,000 in mobile overage charges for the month of July compared to 2018
PepsiCo Foods Canada Halifax, NS
Sales Co-op 7/2018 – 12/2018
• Managed the frontline distribution of foods products to small format customers, while reaching consistently above sales
targets by 5% in my region
• Understood, planned, and executed advertising displays in conjunction with customers to increase brand awareness while
developing an understanding of consumer behaviour
• Assembled an Asset Management Database through Excel VBA to streamline business system processes in the Atlantic sales
region, which was implemented following my co-op term
LEADERSHIP & EXTRACURRICULAR EXPERIENCE
Rowe JDCC Halifax, NS
VP Academic 5/2019 – 1/2020
• Used prior knowledge and experience to provide feedback, insight, and advice to academic delegates in case presentation
practices to ensure weekly growth to the individual teams and consistency among the Rowe JDCC academic delegation
Academic Delegate 7/2017 – 1/2020
• Analyzed and prepared case solutions on both Business Strategy & Wild Card (top 3 students from each school participate in
a second academic competition with category revealed on day of competition) teams, earning a top speaker position in the
Business Strategy category
Dalhousie Student Union Halifax, NS
Shinerama Coordinator 5/2018 – 8/2018
• Planned and executed the Dalhousie Shinerama Campaign, resulting in increased awareness of Cystic Fibrosis in Canada on
campus, as well as creating a foundation for the future of the campaign involvement at Dalhousie, fundraising over $8,000 in
only one event
SKILLS & INTERESTS
Data Visualization & Analysis: Microsoft Excel, SAP Lumira, IBM Watson Analytics, IBM Cognos Analytics, Tableau, SPSS, Power BI
Language: Conversational French | Interests: Cooking, Healthcare Technology, Marketing Research
Email: HannahForsythe@outlook.com Location: Toronto, ON
Phone: (902) 300-1842 LinkedIn: /Hannah-forsythe/