This document is a resume for David T. Salls, a results-driven sales professional with over 20 years of experience leading sales, marketing, and account management operations. He has consistently earned top ranks in sales performance and guided teams to drive sales. Salls' most recent role is as Retail Sales Manager at Grey Eagle Distributors, where he manages chain grocery and club accounts to maximize volume and profits. Prior experience includes roles as District Sales Manager and Senior Sales Representative at Grey Eagle Distributors, as well as Account Manager at Pepsi-Cola.

1. DAVID T. SALLS
4 0 3 2 A p p l e V a l l e y D r . • A r n o l d , M O 6 3 0 1 0
3 1 4 - 4 4 0 - 8 7 7 9 • d t s a l l s @ g r e y e a g l e . c o m
Results-driven Sales Professional eager to apply dynamic sales development, account management
and strategic marketing skills toward actively supporting the employer in optimizing revenue
performance.
EE
• Respected Sales Manager with distinguished 20-year career leading sales, marketing and account
management operations.
• Gifted sales strategist and tactician, recognized for driving revenues through innovative and focused
marketing campaigns.
• Consistently earned top ranks in sales performance in every position held.
• Extensive expertise in client needs analysis with a consultative approach to customer service
operations.
• Repeated success guiding sizeable, cross-functional teams in driving sales operations.
• Able to forge solid relationships with strategic partners and build consensus across multiple
organizational levels.
• Demonstrate strong abilities in handling multiple projects simultaneously, meeting tight deadlines
and working in a fast-paced professional environment.
PPROFESSIONALROFESSIONAL AACHIEVEMENTSCHIEVEMENTS
~ King of Sales Manager of the year 2011and 2013 ~
~ Key West trip winner 1st
Quarter of 2007 for core brand increase ~
~ Finished 2006 over 15,000 cases up and 550 barrels up ~
~ Ranked #1 in company for “Push the Busch” incentive for 2005 ~
PPROFESSIONALROFESSIONAL EEXPERIENCEXPERIENCE
Retail Sales Manager GREY EAGLE DISTRIBUTORS, INC.
2014-Present
• Managed the chain grocery and club channels to maximize volume, share, displays, space and profits.
• Maintained retailer call frequency as required by the ABI Wholesaler Equity Agreement.
• Developed, coordinated and implemented pricing programs/changes as they occur in the marketplace to maintain a
competitive spread to competition.
• Analyzed data to help identify opportunities to increase sales, execution and provide recommendations to
management.
• Managed the pricing strategy for key accounts.
• Developed chain account relationships with buyers to help understand internal structure and decision-making
processes to accomplish desired results.
• Assisted with team sells and in market ride-withs.
• Participated in Wholesaler Performance Review (WPR).
• Produced reports for sales management team utilizing BUDNET, IRI, IDIG, etc.
• Ensured compliance with all legal guidelines, Wholesaler Equity Agreement and Anheuser-Busch standards and
policies.

2. District Sales Manager GREY EAGLE DISTRIBUTORS, INC.
2011-2014
• Sharp business acumen and experienced in managing broad scope of marketing operations, from
retailer entertainment and sales promotions to consumer sampling and merchandising.
• Actively collaborate in the development and implementation of strategic marketing plans to boost
overall sales, distribution and merchandising for Anheuser-Busch brands.
• Effectively trained and directed Area Sales Team and actively collaborated in Human Resource
operation functions such as preparing employee schedules, scheduling ride-withs, evaluating
performance, and employee relations.
• Consistently ensured delivery of quality customer service vital to sustaining and growing accounts.
• Responsible for managing expenses, handling retailer delivery questions, maintaining legal
compliance, and monitoring quality control standards.
• Successfully steered sales operations to generate high volume growth and revenue.
• Strategically lead sales personnel in achieving sales/marketing objectives through employee relations,
performance management and goal establishment.
• Proficiently developed, executed and troubleshot Impact Excellence programs to drive key objectives
• Responsible for monitoring quality control standards, prepared inventory/budget reports and
implementing marketing plans.
Senior Sales Representative GREY EAGLE DISTRIBUTORS, INC.
2003-2009
• Drove the development and expansion of high profile accounts across a geographical territory that
yielded over 400,000 cases annually.
• Facilitate client-focused, service-oriented environment vital to maximizing customer satisfaction and
retention.
Sales Representative GREY EAGLE DISTRIBUTORS, INC. 2001-2003
• Skillfully managed mid-size accounts in a geographical territory, conducting weekly promotions to
increase sales, promote new products and educate consumers.
• Effectively organize display space, design custom signage, coordinate price promotions, and organize
merchandising to increase overall sales.
Sales Assistant GREY EAGLE DISTRIBUTORS, INC. 1999-2001
• Oversaw product rotation in Senior Sales Representative’s territory, ensuring compliance with a strict
rotation schedule.
• Tasked with managing low volume accounts and assuming sales responsibilities in Rep’s absence.
Account Manager PEPSI-COLA, INC. 1994-
1999
• Proficiently promoted sales of a full range of products across a large geographical territory.
EEDUCATIONDUCATION
LINDENWOOD UNIVERSITY 1993